INTERNATIONAL JOURNAL OF RESEARCH IN MANAGEMENT & SOCIAL SCIENCE

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1 INTERNATIONAL JOURNAL OF RESEARCH IN MANAGEMENT & SOCIAL SCIENCE Empyreal Institute of Higher Education Guwahati Volume 1, Issue 1 July - September 2013

2 International Journal of Research in Management & Social Science Volume 1, Issue 1, July September 2013 Chief Patron Patron Editor- In-Chief Members of Editorial Advisory Board Dr. Alka Agarwal Director, Mewar Institute, Vasundhara, Ghaziabad Shree Zahirul Alam Ahmed Director, Empyreal Institute of Higher Education. President, Bhramaputra Welfare Organization Shree Mofidul Islam Ahmed Vice President, Bhramaputra Welfare Organization Dr. Tazyn Rahman Dean ( Academics ) Jaipuria Institute, Indirapuram, Ghaziabad Mr. Nakibur Rahman Former General Manager ( Project ) Bongaigoan Refinery & Petrochemical Ltd, Assam Dr. D. K. Pandey Director, Unique Institute of Management & Technology, Meerut Dr. Namita Dixit Assistant Professor, Jaipuria Institute, Indirapuram, Ghaziabad Dr. Neetu Singh HOD, Department of Biotechnology, Mewar Institute, Vasundhara, Ghaziabad Dr. Anindita Associate Professor, Jaipuria Institute, Indirapuram, Ghaziabad Dr. Pranjal Sharma HOD, Department of Mile Stone Institute of Higher Management, Ghaziabad Dr. Sarmistha Sarma Associate Professor, Institute of Innovation in Technology and Management 2013 Empyreal Institute of Higher Education, Guwahati All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, or stored in any retrieval system of any nature without prior written permission. Application for permission for other use of copyright material including permission to reproduce extracts in other published works shall be made to the publishers. Full acknowledgment of author, publishers and source must be given. The views expressed in the articles are those of the contributors and not necessarily of the Editorial Board or the Institute. Although every care has been taken to avoid errors or omissions, this publication is being published on the condition and understanding that information given in this journal is merely for reference and must not be taken as having authority of or binding in any way on the authors, editors and publishers, who do not owe any responsibility for any damage or loss to any person, for the result of any action taken on the basis of this work. All disputes are subject to Guwahati jurisdiction only.

3 ABOUT THE JOURNAL International Journal of Research in Management & Social Science is a quarterly double blind reviewed research journal of Empyreal Institute of Higher Education, Guwahati, India. It seeks to provide a platform to research scholars, practicing managers, and academicians in business management, commerce and allied fields, to present their research findings and share their views and experiences. Its aim is to promote research education worldwide and to establish acquaintances between management and Information Technology. The journal focuses on issues related to the development and implementation of new methodologies and technologies, which improve the operational objectives of an organization. These include, Project management, logistics, production management, e-commerce, quality management, financial planning, risk management, General Management, Banking, Insurance, International Business, Health Care Administration, Human Resource Management, Non-Profit Organizations, Operations Research/Statistics, Operations Management, Organizational Behavior and Theory, Organizational Development, Organizational Management, Production/Operations, Public Administration, Purchasing/Materials Management, Entrepreneurship, Strategic Management Policy, Technology/Innovation, Tourism and Hospitality, Supply Chain Management, Rural Management, Public Management, Knowledge Management, Business Ethics, Corporate Social Responsibility, Negotiations and Competitive Decision Making, Data Analysis, Hotel Management and emerging trends in allied subjects. The journal provides a forum for researchers and practitioners for the publication of innovative scholarly research, which contributes to the adoption of a new holistic managerial approach that ensures a technologically, economically, socially and ecologically acceptable deployment of new technologies in today s business practices.

4 Guidelines for Contributors 1. The manuscript should be prepared in MS word template not exceeding single spaced typed pages and should be submitted electronically as an attachment to the Id of mentioned above. It must be prepared in 12-point Times New Roman. Each manuscript requires an abstract with a length of lines in 12 point font Times New Roman and Italic, followed by 5-7 keywords. Leave 1 inch margin for each - top, bottom, left and right. List of References must be present. 2. The manuscript should be accompanied by a cover page containing article title, authors name, designation, affiliation(s) of author(s), phone/fax numbers, and address (details of the authors name and designation should not appear elsewhere in the manuscript) and a second page containing title, abstract. In the case of multiple authors the cover page should indicate the author to whom correspondence should be addressed. 3. All the sources must be acknowledged by the author through appropriate documentation/references where ever required. This includes direct quotations, as well as ideas, concepts, data and diagrams. Citations should include full details of the name(s) of the author(s), title of the article or book, name of the journal, details of the publishers, year and month of publication, and individual page numbers. 4. Tables and charts should be in black and white only and should be serially numbered. The source should be indicated at the bottom. Use thousands and millions rather that lakhs and crores. 5. The format of references should be as follows: a) Journal article : Shukla, A. and Srinivasan, R. (2006). Blondie - Design of a KM Architecture in an educational institution, Journal of Knowledge Management Practice, Vol.7, No.2, b) Shukla, A. and Srinivasan, R. (2002). Designing Knowledge Management Architecture: How to implement successful knowledge management programmes, New Delhi: Response Books. c) Internal : Basu, I. (2004). India's thorny FDI rule under scrutiny. Asia Times May Book review must contain the name of the author and the book reviewed, place of publication and publisher, date of publication, number of pages and price. 7. The review process usually takes about one month. Authors are required to send a duly signed copyright undertaking by post after acceptance mail. The copyright undertaking should be addressed to: Editor, Empyreal Institute of Higher Education, 1, Shanti Path,Opp. Darwin Campus II, Zoo Road Tiniali, Guwahati, Assam. info@empyreal.co.in / eihe.edu@gmail.com. 8. The editors reserve the right to accept or refuse an article for publication, and they are under no obligation to assign reasons for their decision.

5 IJRMSS COPYRIGHT FORM International Journal of Research in Management & Social Science C/o Empyreal Institute of Higher Education 1, Santi Path, Zoo Road Tiniali, Guwahati ( Assam ) DECLARATION I / We...., the copyright owner of the article titled as... authorize EIHE to publish the above mentioned article in the International Journal of Research in Management & Social Science. I/We hereby state that: This said article authored by me/us is an original contribution. It has not neither been submitted for publication nor published elsewhere in any print/electronic form. It does not infringe on the right of others and does not contain any libelous or unlawful statements. 1. Wherever required I/We have taken permission from the copyright holder and acknowledged the source. 2. I/We assign all the copyright of this article to the journal. 3. I/We have not assigned copyright to publish this article to any other journal. 4. In case of a paper by multi-authored article, I/corresponding author have obtained permission to enter into agreement and assign copyright from all the co-authors, in writing and all the co-authors have thoroughly read and agreed with above warranties and authorization. 5. I/We permit editors to publish the article in the journal or in any other means with editorial amendment, if any to make it suitable for publication. Further, I/We hereby assign copyright to the publisher for its publication in any form/language including all media, and exclusive right to use the matter for the life of the work. Publisher may assign its rights under this Agreement. 6. I/We agree to indemnify the Editors/Publisher of the journal against all claims or action arising from any breach of warranty on my/our behalf in this agreement. AUTHOR/CORRESPONDING AUHTOR S NAME & DESIGNATION, AFFILIATION/NAME AND ADDRESS OF INSTITUTE. 1 st Author 2 nd Author CORRESPONDENCE ADDRESS OF AUTHOR, ID, FULL INTERNATIONAL CONTACT DETAILS/ MOB. PH NO. 1 st Author 2 nd Author PLACE : SIGNATURE OF THE CORRESPONDING AUTHOR(S) DATE:

6 PUBLICATION FEE The International Journal of Research in Management & Social Science is an online open access journal, which provides free instant, worldwide and barrier-free access to the full-text of all published manuscripts to all interested readers in the best interests of the research community. Open access allows the research community to view, any manuscript without a subscription, enabling far greater distribution of an author's work than the traditional subscription based publishing model. Many authors in a variety of fields have begun to realise the benefits that open access publishing can provide in terms of increasing the impact of their work, because there is at all no charge to access its research content. The review and publication fee of a manuscript is paid from an author's research budget, or by their supporting institutions. As costs are involved in every stage of the publication process, like manuscript handling form submission to publication, peer-review, copy-editing, typesetting, tagging and indexing of articles, Electronic composition and production, hosting the final article on dedicated servers, electronic archiving, server and website update and maintenance, supporting sales and marketing costs to ensure global dissemination and administrative and overheads, each author is asked to pay certain fee as follows. Indian Authors: The publication fee of accepted paper is Rs 500 for Research Scholar. The publication fee of accepted paper is Rs 800 for single author paper, and Rs 1000 for multiple author s paper. Foreign Authors: The publication fee of accepted paper is $20 for Research Scholar. The publication fee of accepted paper is $30 for single author paper, and $40 for multiple authors paper. The author / authors will get a complimentary copy of journal along with publication certificate after publication of the paper free of cost. The fee must be paid prior to publication. The article accepted for publication will be processed further toward publication after the author/s pays the necessary fee. If you do not pay review fees immediately after receiving of acceptance from us it will be difficult to process further your paper for publication. Fee must be paid by the cheque / Demand Draft in the name of Empyreal payable at Guwahati and post/courier it to Empyreal Institute of Higher Education, 1, Shanti Path,Opp. Darwin Campus II, Zoo Road Tiniali, Guwahati, Assam or direct deposit to Indian Bank ( IFS code : IDIB000K175, Indian Bank, Sixmile, Guwahati) Current Account no If anybody do not have funds to pay publication fee, he/she will have an opportunity to request the Editor for fee waiver through the Head of his/her Institution/Department/University with the reasons, because EIHE does not want fee to prevent the publication of worthy work, however fee waivers is granted on a case-to-case basis to authors who lack funds. To apply for a waiver author/s must request during the submission process. Any request received thereafter will not be considered.

7 Empyreal Institute of Higher Education 1, Shanti Path,Opp. Darwin Campus II, Zoo Road Tiniali, Guwahati, Assam info@empyreal.co.in, Ph : /

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