Analysis of Slogan by Utilizing Symbol Marks in Jeollabuk-do Municipalities and Rhetorical Technique
|
|
- Bernice Madeline Wilkins
- 5 years ago
- Views:
Transcription
1 Volume 118 No ISSN: (on-line version) url: Analysis of Slogan by Utilizing Symbol Marks in Jeollabuk-do Municipalities and Rhetorical Technique Kyoungho Choi 1 and Jung-Hae Park 2 1 Department of Basic Medical Science, Jeonju University, 303 Chonjam-ro, Wansan-gu Jeonju 55069, Korea 2 Simsang-Poetry Therapy in Third floor of Art House, 6-6 Junghwasandong, Wansan-gu Jeonju 54984, Korea Abstract Every municipality in Korea have represented and introduced their regions by making and highlighting some characters, slogans, or symbol marks which symbolize the characteristics of their regions. Not to make an image civilization disaster, they must fill these characters into symbol marks which are full of symbolic impression. Therefore this study has organized slogans and symbol marks of fourteen primary local authorities and one metropolitan authority in Jeollabuk-do Province, summarized usage states of slogans, symbol marks, and characters of each authority, and analyzed the meanings of slogans based on the frame of slogan analysis. Furthermore, it has proposed further followup researches. Data source for this research is homepages of 15 municipalities in Jeollabuk-do from January, 2015 to February, Rhetorical analysis on brand slogan of municipalities was developed and constructed based on prior researches. Moreover, descriptive statistic was a main analysis method. Some results are as follows. The number of Korean slogan marking is five as 33.3%, which is the largest
2 percent, the percent of English slogan marking is 26.6%, the percent of that doesn t have any slogan is 20.0%, the one with English and Korean expression is 13.3%, and finally, the one with Korean and Chinese is 6.66%. Next, the number of word and linking expression is five as 33.3%, which is the largest percent, and the percent of sentence is 13.3%. Refrain, ellipsis, and complex sentences are not used, and the percent that does not use any slogan is 20%. If concrete study of symbols about four elements (water, fire, air, and earth) triggering imagination could be implemented through characters and slogans of municipalities, profit for effective promotion could be taken by stimulating human s archetypal psychology. Furthermore, if profound study about each character and symbol mark of each municipality and their effectiveness could be implemented, more developed improvement plan would come out. Key Words : Character, Slogan, Symbol mark, Rhetorical Techniques, Municipalities. 1 INTRODUCTION IMAGE means representing the feeling of someone or something. On the other hand, symbol means changing abstract concept or object into concrete thing, sign, or mark. Image and symbol have similarity that they both stimulate human s innate imagination, and the enlargement and expansion of this imagination draw human s archetypal psychology. Some psychologist once said that in general, archetype represents gigantic accumulation of knowledge from ancestors to contemporary men about profound relationship among human, god, and the universe. Archetype as human s basic experience means inside of unconsciousness, inner dialogue, and psychological not-self (Lee, 1994). Stimulating this basic part of human s psychology produces conscious behaviors based on unconsciousness. By examining the culture built by human s local and periodic background, we can acknowledge that image and symbol are core notions to hold the culture open. In any time or any cultures, human beings have been entirely revealed by symbols which support that cultures. If we ignore this unique psychological base supporting diverse cultural styles, cultural philosophy becomes
3 morphological and historical study which doesn t have any validity about human s condition. If the image didn t become a channel to transcendent things, people would be choked by grand and awesome cultures. We can reach the archetype from all psychological creation conditioned by style and history (Lee, 1998; Jang, 2013). If we could draw archetypal psychology that exists in transcendent time and situation, human s unconsciousness would be revealed as conscious behaviors. Utilizing and vitalizing this psychological process are marketing strategy in modern economical society. This strategy stimulates unconscious impulse to purchase and changes it into conscious action of purchase. The main agent of economy activity in Korea is each municipality. Municipality established in 1996 has transacted local business by getting autonomy in certain place from the country. Because Korea has guaranteed provincial self-government and made concrete law about the organization or management of municipality, it has possessed not only autonomous administrative power but also autonomous legislative power to enact or abolish ordinance and autonomous financial power to charge local taxes and manage expenses for businesses like the characteristics of nation. These municipalities have utilized certain characters to publically improve local identities and induce residents interest in their regions and active participation (Kim and Jung, 2005). Also, there are many municipalities that publically utilize slogans which could highlight their characters and symbolically show characteristics of local residents. Therefore, by analyzing those symbol marks and slogans, we can understand character and specific intention of each municipality. In addition, objectively analyzing appropriate design and plan for specific goal and right use of rhetorical technique would contribute to each municipality s substantive policy-making and its direction setting for the future because its symbolized image reminds of that region s social, economic, and cultural images. According to article 2 of the Local Government Act, the kinds of municipality are metropolitan council and basic local government. The number of metropolitan council is 17 (one megalopolitan cities, six metropolitan cities, one special autonomic city, eight provinces, and one special autonomic province) all over the country, and the number of basic local government is 228 in the country. This study is going to analyze symbol marks and slogans of fourteen local governments
4 and one metropolitan city including Jeollabuk-do Province in which the researcher, myself lives now by using rhetorical technique. 2 RESEARCH METHODS A. Definition of terms a. Slogan: Slogan is a concise and comprehensive word to materialize overall vision of object (Kolter et al., 2002). Slogan must be easy to pronounce, memorize and understand, and must be rhythmic and impressive because it intends to enhance the effect by repetitive use (Oh and Lee, 2007). b. Symbol mark: Symbol mark is a sign to discriminate oneself or one s from others or others. It is a sculpture to communicate by implying symbolic meaning. To interpret symbol mark in a broad sense, it could be kinds of sign to connote symbolic meaning. On the other hand, to interpret it in a narrow sense, it could be a sign to represent certain organization, enterprise, or event as it compressively materialize that organization s, enterprises, or event s ideology or characteristic (Ha, 2004). c. Brand: Brand means a word, letter, a chunk of word or letter, design, or the combination of all those things to discriminately mark products of certain seller or group of seller from other competitive things. Brand embraces both linguistic and nonlinguistic elements including name, color, jingle, symbol, and slogan. It not only makes products discriminate from other competitive things but also represents an originality of the products. Therefore, it is one part of strategy to get superiority from competition by differentiation of products (Park, 2001). B. Collection of Data Data for this study were taken from homepage of fifteen municipalities in Jeollabuk-do Province from December 2014 to February 2015, as shown in Table I.
5 C. Frame for Slogan analysis As analyzing brand slogan of municipalities by using rhetorical technique, this study used a standard suggested by references (Park, 2001; Lee, 2006; Choi, 2007). The content of classification used in the analysis is as followed. 1 Brand expression: Whether the name of municipality is included in the slogan 2 Literation: Whether the letters of slogan consist of Korean, Chinese character, or English. In other words, whether the slogan used only Korean, only Chinese character, only English, combination of Korean and Chinese character, combination of Chinese
6 character and English, or combination of English and Korean. 3 Format of organizing: Whether the format of slogan is word, one phrase, ellipsis, linking phrases, sentence, or complex sentence according to organization of slogan. 4 Compare and contrast: Whether the slogan used compare and contrast with rules to induce consumers intense memorizing. 5 Alliteration and rhyme: Whether there are constant repetition of sound in the slogan because rhythm makes the slogan easy to read and memorize. 6 Simile and metaphor: When the slogan modifies the object, whether it uses simile by using like, as, as if or metaphor by using A is B. 7 Object expression: How the slogan expresses citizens that could be the target of the slogan according to a person. 8 Meaning of message: Analyzing roundabout expression of the slogan according to simple, comparison, and superlative. 9 Character of message: Classifying the slogan into exclusive, friendly, futuristic, and improving expression according to the slogan s character of message. 10 Providing information: Classifying the slogan into providing specialty, strength, unique information and normal information according to the information that slogan provides with. Based on these classification, the frame for slogan analysis can be written like Table II.
7
8 3 THE RESULT OF ANALYSIS A. Organization and situation of metropolitan and cities slogans in Jeollabuk-do Province analysis Overall arrangement of analyzing slogans, symbol marks, and characters investigated from homepage of fifteen municipalities in Jeollabuk-do Province is in Table III. The detailed analysis of this arrangement is in Table IV. As written in Table IV, all cities in Jeollabuk-do Province except for Muju, Wanju, and Jeongeup use slogans, and symbol marks are used by all the cities in Jeollabukdo Province. The number of the character of Jeonju is one, and fifteen modified characters of this city can be found. Likewise, Namwon has five characters and one modified character, Gimje has three characters and thirty-nine modified characters, Sunchang has one character and eight modified characters, Iksan has one character and six modified characters. Gunsan has just one character, Gochang has two characters and twenty-four modified characters, Jinan has one character and twenty-two modified characters, Jangsu has one character and twelve modified characters, Whanju has one character and one modified character, and finally Jeongeup has one character and thirteen modified characters. On the other hand, Buan, Imsil and Muju don t have any character.
9
10 B. Rhetorical analysis based on the frame of slogan analysis Overall table of rhetorical structure based on the frame of slogan analysis in Table II is Table V.
11 C. a. Slogan expression of city brand Until now, the format of slogan expression in Jeollabuk-do Province has been seen. The result of analysis is as followed. The number of
12 Korean slogan marking is five as 33.3%, which is the largest percent, the percent of English slogan marking is 26.6%, the percent that doesn t have any slogan is 20.0%, the one of English and Korean expression is 13.3%, and finally, the one of Korean and Chinese is 6.66%. The following Table VI is the analysis of slogan expression of city brand into more detailed items. C. b. Composition of slogan The format of slogan in Jeollabuk-do Province is as followed. The number of word and linking expression is five as 33.3%, which is the largest percent, and the percent of sentence is 13.3%. Refrain, ellipsis, and complex sentences are not used, and the percent that does not use any slogan is 20%. The following Table VII presents the composition of slogan.
13 C. c. Compare and Contrast of Slogan The result of compare and contrast seen by Jeollabuk-do Province is as followed. The number of compare and contrast is six as 40%, and compare and contrast are used quite evenly. The other 20% is the ratio of slogans that do not use compare and contrast. The following Table VIII presents compare and contrast of slogan.
14 C. d. Rhythm of Slogan As rhythm of slogan, rhyme is used as 13.3%, and the rest 86.6% is the regions that do not use rhythm. The following Table IX presents rhythm of slogan. C. e. Figure of Speech of Slogan To check simile and metaphor, which are expressed as rhetoric figure of speech, metaphor is used the most as 46.6%, and simile is not used. The rest eight regions as 53.3% do not use any figure of speech. The following Table X presents figure of speech of slogan.
15 C. f. Object Expression of Slogan As for person expression of object, first person is used the most as 60%, third person is used as 13.3%, and second person is used as 6.66%. The rest of regions of 20% do not use any object expression. The following Table XI presents object expression of slogan. C. g. Slogan s Meaning of Message As for meaning of message, superlative is used the most as 46.6%, simple comparative is used as 20%, and comparative advantage is used as 13.3%. The rest of regions of 20% do not use
16 any meaning of message. The following Table XII presents slogan s meaning of message. C. h. Message of Slogan As for message, exclusive expression is used as 40%, and each futuristic and image improving expression are used as 20%. On the other hand, friendly expression is not used at all. The regions that do not use any message of slogan are seen as 20%. The following Table XIII presents message of slogan.
17 C. i. Providing Information of Slogan As for information of slogan, Strength expression is used as 33.3%, specialty expression is used as 6.66%, and unique info and normal info is not used at all. Many other regions do not use the information of slogan as 60%. The following Table XIV presents providing information of slogan. 4 DISCUSSION AND CONCLUSION This study has analyzed symbol marks and slogans of fourteen local governments and one metropolitan city by utilizing rhetorical technique. The implication of this study is as followed. First, by narrowing the scope of study only to Jeollabuk-do Province, the study has been easy to investigate features and characteristics of particular regions.
18 Second, by understanding brands which have intention to announce and introduce regions as municipalities face, the study could provide basic data to analyze whether complex and abstract images and sensitive symbols of municipalities have utility and rationality. Third, the study has found that characters, symbol marks, and slogans that municipalities are using not only announce economical characters including production and consumption, but also include identities, ideologies, visions, and philosophies of municipalities. This imaginative directivity means becoming aloof from mechanical response to life. Deepak Chopra said that being able to love deeply, feel true mercy, show true wisdom is because of keeping aloof. He has spreaded the message that if we accept what we want into our part of lives and believe that they would become true eventually, much bigger world would be opened. With the significance of this study, the researcher, myself wants to refer to some propose for a follow-up study in the future. First, this study has been implemented only in Jeollabuk-do Province by the researcher s intention. If the follow-up study could select other regions by using techniques of this study during keeping the intention to figure out particular region in detail, the objective that other municipalities images and symbols would be able to analyzed and figured out could be achieved. Second, like Bachelard said before, if concrete study of symbols about four elements (water, fire, air, and earth) triggering imagination could be implemented through characters and slogans of municipalities, profit for effective promotion could be taken by stimulating human s archetypal psychology. Third, if profound study about each character and symbol mark of each municipality and their effectiveness could be implemented, more developed improvement plan would come out. References [1] Choi, G Study of Gimchi Pacakge s Design Strategy through Personality of Brand, A master s thesis in graduate school of Chosun University: Gwangju, Korea,
19 [2] Ha, G Study about Trademark Right and Copyright of Symbol Mark : by Using the Similarity of Symbol Mark, A master s thesis in graduate school of SungKyunKwan University: Seoul, Korea, [3] Jang, Y. R The symbols and transformation of the images of water in Greek Mythology, Humanities Contents, 31: [4] Kim, M. Y., & Jung, H Study for Improvement through Analysis of Municipalities Characters, Study of Design Learning, 61: [5] Kotler, P., Hamlin, M., Rein. I., & Haider, D Marketing Asian Places, Singapore: John Wiley & Sons(Asia) Ltd., [6] Lee, H Slogan Analysis of CIty Brand : by Using Rhetorical Technique, Speech and Communication, 5: [7] Lee, J Image and Symbol, Seoul, Korea: Kachi Publishing Co., [8] Lee, M. G Study about Archetypal Image of Green House, Seoul, Korea: Seolomunlonjip, [9] Oh, E. G., & Lee, M Evaluation of Municipalities Slogans and Expected Effects as Means for Sightseeing Promotion : Example of Colorful DAEGU, 31(6): [10] Park, Y Analysis about Linguistic Technique of Enterprises Slogans, Double Linguistics, 19(1):
The Teaching Method of Creative Education
Creative Education 2013. Vol.4, No.8A, 25-30 Published Online August 2013 in SciRes (http://www.scirp.org/journal/ce) http://dx.doi.org/10.4236/ce.2013.48a006 The Teaching Method of Creative Education
More informationClassification of Media Users Watching Movies Through Various Devices
, pp.10-14 http://dx.doi.org/10.14257/astl.2015.117.03 Classification of Media Users Watching Movies Through Various Devices Hyungjoon Kim 1, Bong Gyou Lee 2, 1 S3-314, Hanbat National University, 125
More informationSarasota County Public Library System. Collection Development Policy April 2011
Sarasota County Public Library System Collection Development Policy April 2011 Sarasota County Libraries Collection Development Policy I. Introduction II. Materials Selection III. Responsibility for Selection
More informationWRITING A PRÈCIS. What is a précis? The definition
What is a précis? The definition WRITING A PRÈCIS Précis, from the Old French and literally meaning cut short (dictionary.com), is a concise summary of an article or other work. The précis, then, explains
More informationComparative Rhetorical Analysis
Comparative Rhetorical Analysis When Analyzing Argument Analysis is when you take apart an particular passage and dividing it into its basic components for the purpose of examining how the writer develops
More informationThe Path Choice of the Chinese Communist Party's Theoretical Innovation under the Perspective of Chinese Traditional Culture
Asian Social Science; Vol. 13, No. 6; 2017 ISSN 1911-2017 E-ISSN 1911-2025 Published by Canadian Center of Science and Education The Path Choice of the Chinese Communist Party's Theoretical Innovation
More informationLatino Impressions: Portraits of a Culture Poetas y Pintores: Artists Conversing with Verse
Poetas y Pintores: Artists Conversing with Verse Middle School Integrated Curriculum visit Language Arts: Grades 6-8 Indiana Academic Standards Social Studies: Grades 6 & 8 Academic Standards. Visual Arts:
More informationA Study of Predict Sales Based on Random Forest Classification
, pp.25-34 http://dx.doi.org/10.14257/ijunesst.2017.10.7.03 A Study of Predict Sales Based on Random Forest Classification Hyeon-Kyung Lee 1, Hong-Jae Lee 2, Jaewon Park 3, Jaehyun Choi 4 and Jong-Bae
More informationSection 3: EVENT RULES
Section 3: EVENT RULES I. EVENTS OFFERED: At the National Tournament, the following events will be offered: A. Debate: 1. Team Debate [Policy] 2. LD [CEDA Lincoln-Douglas Debate] 3. Parliamentary Debate
More informationCritical Strategies for Reading. Notes and Finer Points
Critical Strategies for Reading Notes and Finer Points Formalist Popular from WWII to the 1970s, then replaced by approaches that had more political tendencies. The best formalist readers are those who
More informationHow Appeals Are Created High School Lesson
English How Appeals Are Created Lesson About this Lesson For studying appeals, advertisements can provide an easy, accessible, and fun way to look at how rhetoric can be used to manipulate the audience.
More informationCulture and Aesthetic Choice of Sports Dance Etiquette in the Cultural Perspective
Asian Social Science; Vol. 11, No. 25; 2015 ISSN 1911-2017 E-ISSN 1911-2025 Published by Canadian Center of Science and Education Culture and Aesthetic Choice of Sports Dance Etiquette in the Cultural
More informationABSTRACT. Keywords: Figurative Language, Lexical Meaning, and Song Lyrics.
ABSTRACT This paper is entitled Figurative Language Used in Taylor Swift s Songs in the Album 1989. The focus of this study is to identify figurative language that is used in lyric of songs and also to
More information(1) The fee for the use of a work in a film shall be as follows: (2) The fee for the use of a work in an event recording shall be as follows:
Article 3. FILMS The fee for the use of works in a film and for the exhibition thereof shall be a sum equal to the amount obtained by adding to the amount calculated hereafter, the amount equivalent to
More informationNINTH GRADE CURRICULUM OVERVIEW
NINTH GRADE CURRICULUM OVERVIEW Ninth grade English Language Arts continues to build on what students have already learned and to develop new knowledge and understanding. Ninth grade, as a bridge between
More informationBack to Basics: Appreciating Appreciative Inquiry as Not Normal Science
12 Back to Basics: Appreciating Appreciative Inquiry as Not Normal Science Dian Marie Hosking & Sheila McNamee d.m.hosking@uu.nl and sheila.mcnamee@unh.edu There are many varieties of social constructionism.
More informationUniversity Street (Taehangno) Photo: Noriko Kimura
2006.8.10 Lee Gyu-Seog Born in Seoul in 1971, Lee Gyu-Seog dropped out of the Mass Communications course at Korea University in 1991. In 1997 he joined with other young artists in forming the Seoul Independent
More informationSection 1: Reading/Literature
Section 1: Reading/Literature 8% Vocabulary (1.0) 1 Vocabulary (1.1-1.5) Vocabulary: a. Analyze the meaning of analogies encountered, analyzing specific comparisons as well as relationships and inferences.
More informationENGLISH LANGUAGE ARTS
ENGLISH LANGUAGE ARTS Content Domain l. Vocabulary, Reading Comprehension, and Reading Various Text Forms Range of Competencies 0001 0004 23% ll. Analyzing and Interpreting Literature 0005 0008 23% lli.
More informationEleventh Grade Language Arts Curriculum Pacing Guide
1 st quarter (11.1a) Gather and organize evidence to support a position (11.1b) Present evidence clearly and convincingly (11.1c) Address counterclaims (11.1d) Support and defend ideas in public forums
More informationCHAPTER I INTRODUCTION. scope and limitations, and definition of key terms.
CHAPTER I INTRODUCTION This chapter presents introduction of study involves background of the study, research question, research objectives, significance of the research, scope and limitations, and definition
More informationCHAPTER II REVIEW OF LITERATURE, CONCEPT AND THEORETICAL FRAMEWORK
CHAPTER II REVIEW OF LITERATURE, CONCEPT AND THEORETICAL FRAMEWORK 1.1 Review of Literature Putra (2013) in his paper entitled Figurative Language in Grace Nichol s Poem. The topic was chosen because a
More informationTime Dictionary for the G-Valley Exhibition
, pp.1-7 http://dx.doi.org/10.14257/astl.2016.122.01 Time Dictionary for the G-Valley Exhibition Haeyeon Yoo 1 1 School of Architecture, Soongsil University 369 sangdo-ro, Seoul, 156-743, Republic of Korea
More informationWhat Are You Really Buying? FJU Students Opinions on Eslite Bookstore and its Adoption on Cultural Commodification Strategy
ENGLISH DEPARTMENT, FU JEN CATHOLIC UNIVERSITY GRADUATION PROJECT 2016 What Are You Really Buying? FJU Students Opinions on Eslite Bookstore and its Adoption on Cultural Commodification Strategy Research
More informationTeleChoice expands into Mobile Handset Retail with strategic stake in Planet Telecoms
For immediate release TeleChoice expands into Mobile Handset Retail with strategic stake in Planet Telecoms Planet Telecoms ranks amongst top mobile handset retailers in Singapore TeleChoice to acquire
More informationLiterary Theory and Criticism
Literary Theory and Criticism The Purpose of Criticism n Purpose #1: To help us resolve a difficulty in the reading n Purpose #2: To help us choose the better of two conflicting readings n Purpose #3:
More informationLead%in(+(Quote(+(Commentary(
When should I quote? Use quotations at strategically selected moments. The majority of your academic paragraphs and essays should be your original ideas in your own words (after all, it s your writing,
More informationDepartment of Teaching & Learning Parent/Student Course Information. Art Appreciation (AR 9175) One-Half Credit, One Semester Grades 9-12
Department of Teaching & Learning Parent/Student Course Information Art Appreciation (AR 9175) One-Half Credit, One Semester Grades 9-12 Counselors are available to assist parents and students with course
More informationCOURSE TITLE : Safety and Health Officer COURSE CODE : SHO / SHOM / SHOP COURSE DURATION : 22 day(s) / hour(s)
INSTITUT KESELAMATAN DAN KESIHATAN PEKERJAAN NEGARA NATIONAL INSTITUTE OF OCCUPATIONAL SAFETY AND HEALTH KURIKULUM KURSUS COURSE CURRICULUM TEL : 03 8769 2100 FAX : 03 8926 2900 URL : www.niosh.com.my
More informationContents VOLUME I VOLUME II VOLUME III
Contents How to Use This Study Guide with the Text & Literature Notebook...5 Notes & Instructions to Student...7 Taking With Us What Matters...9 Four Stages to the Central One Idea...13 How to Mark a Book...18
More informationCharacterization Imaginary Body and Center. Inspired Acting. Body Psycho-physical Exercises
Characterization Imaginary Body and Center Atmosphere Composition Focal Point Objective Psychological Gesture Style Truth Ensemble Improvisation Jewelry Radiating Receiving Imagination Inspired Acting
More informationTown of Londonderry Title I - General Code Ordinance Rev. 2 September 12, 2011
CHAPTER XXIV - CABLE TELEVISION SECTION I AUTHORIZATION FOR CABLE TV FRANCHISE A. Approval RSA 53-C authorizes the Town to enter into nonexclusive agreements to provide cable television service to the
More informationGREENEVILLE HIGH SCHOOL CURRICULUM MAP
GREENEVILLE HIGH SCHOOL CURRICULUM MAP Junior English English III 1 st 4 ½ 2 nd 4 ½ 3 rd 4 ½ 4 th 4 ½ CLE Content Skills Assessment 1 st 4 ½ 3003.1.1 3003.1.3 3003.1.2 3003.1.4 Language - (throughout entire
More information1. alliteration (M) the repetition of a consonant sound at the beginning of nearby words
Sound Devices 1. alliteration (M) the repetition of a consonant sound at the beginning of nearby words 2. assonance (I) the repetition of vowel sounds in nearby words 3. consonance (I) the repetition of
More informationParallel Session 7: Regional integration
ASIA-PACIFIC RESEARCH AND TRAINING NETWORK ON TRADE ARTNeT CONFERENCE ARTNeT Trade Economists Conference Trade in the Asian century - delivering on the promise of economic prosperity 22-23 rd September
More informationPeak experience in music: A case study between listeners and performers
Alma Mater Studiorum University of Bologna, August 22-26 2006 Peak experience in music: A case study between listeners and performers Sujin Hong College, Seoul National University. Seoul, South Korea hongsujin@hotmail.com
More informationPiXL Independence. English Literature Student Booklet KS4. AQA Style, Poetry Anthology: Love and Relationships. Contents:
PiXL Independence English Literature Student Booklet KS4 AQA Style, Poetry Anthology: Love and Relationships Contents: I. Multiple Choice Questions 10 credits II. III. IV. Poetic Techniques 20 credits
More informationMetaphor in English Advertisement Analysis Based on the Conceptual Integration Theory
2017 International Conference on Social Sciences, Arts and Humanities (SSAH 2017) Metaphor in English Advertisement Analysis Based on the Conceptual Integration Theory Yang Zhishang Changsha Medical University,
More informationCALL FOR THE 6TH EDITION OF THE INTERNATIONAL SHORT FILM FESTIVAL OF MEDELLÍN - FICME
Calle 14 #30-29, (Colombia) CALL FOR THE 6TH EDITION OF THE INTERNATIONAL SHORT FILM FESTIVAL OF MEDELLÍN - FICME The sixth version of the International Short Film Festival of Medellin (FICME) is an event
More informationArts Education Essential Standards Crosswalk: MUSIC A Document to Assist With the Transition From the 2005 Standard Course of Study
NCDPI This document is designed to help North Carolina educators teach the Common Core and Essential Standards (Standard Course of Study). NCDPI staff are continually updating and improving these tools
More informationCOMPUTER ENGINEERING SERIES
COMPUTER ENGINEERING SERIES Musical Rhetoric Foundations and Annotation Schemes Patrick Saint-Dizier Musical Rhetoric FOCUS SERIES Series Editor Jean-Charles Pomerol Musical Rhetoric Foundations and
More informationContents BOOK CLUB 1 1 UNIT 1: SARAH, PLAIN AND TALL. Acknowledgments Quick Guide. Checklist for Module 1 29 Meet the Author: Patricia MacLachlan 31
Acknowledgments Quick Guide Preface Welcome, Students, to Readers in Residence! Suggested Daily Schedule iv xii xiv xv xviii BOOK CLUB 1 1 UNIT 1: SARAH, PLAIN AND TALL Introduction 5 Rubric for the Sarah,
More informationCurrent Situation and Results on English Translation Research for Chinese Cultural Classics Fenghua Li
3rd International Conference on Education, Management, Arts, Economics and Social Science (ICEMAESS 2015) Current Situation and Results on English Translation Research for Chinese Cultural Classics Fenghua
More informationCorpus Approaches to Critical Metaphor Analysis
Corpus Approaches to Critical Metaphor Analysis Corpus Approaches to Critical Metaphor Analysis Jonathan Charteris-Black Jonathan Charteris-Black, 2004 Softcover reprint of the hardcover 1st edition 2004
More informationEnglish. English 80 Basic Language Skills. English 82 Introduction to Reading Skills. Students will: English 84 Development of Reading and Writing
English English 80 Basic Language Skills 1. Demonstrate their ability to recognize context clues that assist with vocabulary acquisition necessary to comprehend paragraph-length non-fiction texts written
More informationObjectivity and Diversity: Another Logic of Scientific Research Sandra Harding University of Chicago Press, pp.
Review of Sandra Harding s Objectivity and Diversity: Another Logic of Scientific Research Kamili Posey, Kingsborough Community College, CUNY; María G. Navarro, Spanish National Research Council Objectivity
More informationAuthor Guidelines Foreign Language Annals
Author Guidelines Foreign Language Annals Foreign Language Annals is the official refereed journal of the American Council on the Teaching of Foreign Languages (ACTFL) and was first published in 1967.
More informationAN INSIGHT INTO CONTEMPORARY THEORY OF METAPHOR
Jeļena Tretjakova RTU Daugavpils filiāle, Latvija AN INSIGHT INTO CONTEMPORARY THEORY OF METAPHOR Abstract The perception of metaphor has changed significantly since the end of the 20 th century. Metaphor
More informationK-12 ELA Vocabulary (revised June, 2012)
K 1 2 3 4 5 Alphabet Adjectives Adverb Abstract nouns Affix Affix Author Audience Alliteration Audience Animations Analyze Back Blends Analyze Cause Categorize Author s craft Beginning Character trait
More informationTERMS & CONCEPTS. The Critical Analytic Vocabulary of the English Language A GLOSSARY OF CRITICAL THINKING
Language shapes the way we think, and determines what we can think about. BENJAMIN LEE WHORF, American Linguist A GLOSSARY OF CRITICAL THINKING TERMS & CONCEPTS The Critical Analytic Vocabulary of the
More informationHallyu Wave and Tourism
Hallyu Wave and Tourism Oct 2013 Korea Tourism Organization Charm LEE 1 1 What is Hallyu( )? 1. What is Hallyu( )? From the beginning, the word strongly implicated "tempo rary" in the meaning Korean popular
More informationSIX STEPS TO BUYING DATA LOSS PREVENTION PRODUCTS
E-Guide SIX STEPS TO BUYING DATA LOSS PREVENTION PRODUCTS SearchSecurity D ata loss prevention (DLP) allow organizations to protect sensitive data that could cause grave harm if stolen or exposed. In this
More information12th Grade Language Arts Pacing Guide SLEs in red are the 2007 ELA Framework Revisions.
1. Enduring Developing as a learner requires listening and responding appropriately. 2. Enduring Self monitoring for successful reading requires the use of various strategies. 12th Grade Language Arts
More informationThe Influence of Visual Metaphor Advertising Types on Recall and Attitude According to Congruity-Incongruity
Volume 118 No. 19 2018, 2435-2449 ISSN: 1311-8080 (printed version); ISSN: 1314-3395 (on-line version) url: http://www.ijpam.eu ijpam.eu The Influence of Visual Metaphor Advertising Types on Recall and
More information3) To contribute to the development of arts and culture through critical studies and various experimental and creative activities.
Department of (Sculpture Major) 1. Educational Goal To cultivate experts who study the Korean tradition, express the current era with an innovative view and style, and achieve globalization of Korean arts
More information1st INTERNATIONAL UNIVERSITY CHOIR COMPETITION
Department of Artistic Development 1st INTERNATIONAL UNIVERSITY CHOIR COMPETITION Concerts will be held at Universidad EAFIT campus, cultural sites, and churches in Medellín. From 9 th to 12 th December
More informationDate Credits 3 Course Title English Composition II Course Number ENC 1102 Pre-requisite (s) ENC 1101 Co-requisite (s) None Hours 45
Date Credits 3 Course Title English Composition II Course Number ENC 1102 Pre-requisite (s) ENC 1101 Co-requisite (s) None Hours 45 Place and Time of Class Meeting San Ignacio University 3905 NW 107 Avenue,
More informationEIGHTH GRADE RELIGION
EIGHTH GRADE RELIGION MORALITY ~ Your child knows that to be human we must be moral. knows there is a power of goodness in each of us. knows the purpose of moral life is happiness. knows a moral person
More informationStudy Scheme. Music Applicable to students admitted in Major Programme Requirement
Program Information Academic Program: (334 new curriculum) B.A. in Music Academic Year: 2018 Select Language: English Study Scheme Learning Outcomes Study Scheme Music Applicable to students admitted in
More informationAnalysing Mother, Any Distance by Simon Armitage
Work in a group to look at one stanza from the poem. Read it through together and discuss your responses to the following questions. Make notes to share with the other groups. When you have finished, complete
More information2009 CDNLAO COUNTRY REPORT
2009 CDNLAO COUNTRY REPORT NATIONAL LIBRARY OF VIETNAM 1. General Overview Vietnam has achieved a remarkable success in developing the country. To maintain a steady and balanced progress in the long run,
More informationMisc Fiction Irony Point of view Plot time place social environment
Misc Fiction 1. is the prevailing atmosphere or emotional aura of a work. Setting, tone, and events can affect the mood. In this usage, mood is similar to tone and atmosphere. 2. is the choice and use
More informationEfficient Implementation of Neural Network Deinterlacing
Efficient Implementation of Neural Network Deinterlacing Guiwon Seo, Hyunsoo Choi and Chulhee Lee Dept. Electrical and Electronic Engineering, Yonsei University 34 Shinchon-dong Seodeamun-gu, Seoul -749,
More informationCommunity Choirs in Australia
Introduction The Music in Communities Network s research agenda includes filling some statistical gaps in our understanding of the community music sector. We know that there are an enormous number of community-based
More informationIdeological and Political Education Under the Perspective of Receptive Aesthetics Jie Zhang, Weifang Zhong
International Conference on Education Technology and Social Science (ICETSS 2014) Ideological and Political Education Under the Perspective of Receptive Aesthetics Jie Zhang, Weifang Zhong School of Marxism,
More informationAdjust oral language to audience and appropriately apply the rules of standard English
Speaking to share understanding and information OV.1.10.1 Adjust oral language to audience and appropriately apply the rules of standard English OV.1.10.2 Prepare and participate in structured discussions,
More informationEagle s Landing Christian Academy Literature (Reading Literary and Reading Informational) Curriculum Standards (2015)
Grade 12 Grade 11 Grade 10 Grade 9 LITERATURE (British) (American with foundational historical documents and standardized testing passages) (World and more emphasis on poetry and drama as genre/persuasive
More informationContents. About the Author
Contents How to Use This Study Guide With the Text...4 Notes & Instructions to Student...5 Taking With Us What Matters...7 Four Stages to the Central One Idea...9 How to Mark a Book...11 Introduction...12
More informationWhen writing your SPEED analysis, when you get to the Evaluation, why not try:
When writing your SPEED analysis, when you get to the Evaluation, why not try: The writer advises affects argues clarifies confirms connotes conveys criticises demonstrates denotes depicts describes displays
More informationConfiguring Ex Libris Primo for JSTOR: A Quick Reference Guide
Configuring Ex Libris Primo for JSTOR: A Quick Reference Guide All content on JSTOR is indexed in the Primo Central Index, including archival journals, current journals, and books. For these content types,
More informationThe 5 th China International New Media Short Film Festival Regulations (International)
The 5 th China International New Media Short Film Festival Regulations (International) These Regulations apply to the 5 th China International New Media Short Film Festival, KingBonn Award Competition,
More informationCorrelated to: Massachusetts English Language Arts Curriculum Framework with May 2004 Supplement (Grades 5-8)
General STANDARD 1: Discussion* Students will use agreed-upon rules for informal and formal discussions in small and large groups. Grades 7 8 1.4 : Know and apply rules for formal discussions (classroom,
More informationII. Prerequisites: Ability to play a band instrument, access to a working instrument
I. Course Name: Concert Band II. Prerequisites: Ability to play a band instrument, access to a working instrument III. Graduation Outcomes Addressed: 1. Written Expression 6. Critical Reading 2. Research
More informationFollow this and additional works at: Part of the Library and Information Science Commons
University of South Florida Scholar Commons School of Information Faculty Publications School of Information 11-1994 Reinventing Resource Sharing Authors: Anna H. Perrault Follow this and additional works
More informationIllinois Standards Alignment Grades Three through Eleven
Illinois Standards Alignment Grades Three through Eleven Trademark of Renaissance Learning, Inc., and its subsidiaries, registered, common law, or pending registration in the United States and other countries.
More informationUNIT PLAN. Grade Level: English I Unit #: 2 Unit Name: Poetry. Big Idea/Theme: Poetry demonstrates literary devices to create meaning.
UNIT PLAN Grade Level: English I Unit #: 2 Unit Name: Poetry Big Idea/Theme: Poetry demonstrates literary devices to create meaning. Culminating Assessment: Examples: Research various poets, analyze poetry,
More informationBuilding Your DLP Strategy & Process. Whitepaper
Building Your DLP Strategy & Process Whitepaper Contents Introduction 3 DLP Planning: Organize Your Project for Success 3 DLP Planning: Clarify User Profiles 4 DLP Implementation: Phases of a Successful
More informationAACTA AWARD FOR BEST ASIAN FILM Process and Eligibility Criteria
AACTA AWARD FOR BEST ASIAN FILM Process and Eligibility Criteria PART 1: PROCESS 1. Entry into competition 1.1. Films from Tier One or Tier Two Asian countries (see definition under Part 2, 3.1), that
More informationTowards A New Era for the Study of Taiwan Music History. Ying-fen Wang. Graduate Institute of Musicology, National Taiwan University
1 2 3 4 Towards A New Era for the Study of Taiwan Music History Ying-fen Wang Graduate Institute of Musicology, National Taiwan University In the past few centuries, the development of Taiwan music has
More informationA new trial about the 'Korean-Wave' over the glocalisation :The approaches of case study that SM Enterment made 'Korean-Wave Star'
A new trial about the 'Korean-Wave' over the glocalisation :The approaches of case study that SM Enterment made 'Korean-Wave Star' Soo-Jung Kim / University of Incheon, Korea Extended Abstract This study
More informationMusic in Therapy for the Mentally Retarded
Ouachita Baptist University Scholarly Commons @ Ouachita Honors Theses Carl Goodson Honors Program 1971 Music in Therapy for the Mentally Retarded Gay Gladden Ouachita Baptist University Follow this and
More informationSECTION EIGHT THROUGH TWELVE
SECTION EIGHT THROUGH TWELVE Rhetorical devices -You should have four to five sections on the most important rhetorical devices, with examples of each (three to four quotations for each device and a clear
More informationThe College Student s Research Companion:
The College Student s Research Companion: Finding, Evaluating, and Citing the Resources You Need to Succeed Fifth Edition Arlene R. Quaratiello with Jane Devine Neal-Schuman Publishers New York London
More informationTable of Contents. vii
PREFACE TO FIFTH EDITION... i ACKNOWLEDGEMENTS... iii SUMMARY OF CONTENTS... v TABLE OF CONTENTS... VII CHAPTER 1: POWER... 1 A. Technological Power... 3 1. Signals... 5 a. Signals Explained... 5 b. Signal
More information1st INTERNATIONAL UNIVERSITY CHOIR COMPETITION MEDELLÍN 2016
1st INTERNATIONAL UNIVERSITY CHOIR COMPETITION MEDELLÍN 2016 Organized by Universidad EAFIT Department of Artistic Development, affiliated to the Human Development Area University Welfare Division REGISTRATION
More informationSTYLISTIC ANALYSIS OF MAYA ANGELOU S EQUALITY
Lingua Cultura, 11(2), November 2017, 85-89 DOI: 10.21512/lc.v11i2.1602 P-ISSN: 1978-8118 E-ISSN: 2460-710X STYLISTIC ANALYSIS OF MAYA ANGELOU S EQUALITY Arina Isti anah English Letters Department, Faculty
More informationPETERS TOWNSHIP SCHOOL DISTRICT CORE BODY OF KNOWLEDGE ADVANCED PLACEMENT LITERATURE AND COMPOSITION GRADE 12
PETERS TOWNSHIP SCHOOL DISTRICT CORE BODY OF KNOWLEDGE ADVANCED PLACEMENT LITERATURE AND COMPOSITION GRADE 12 For each section that follows, students may be required to analyze, recall, explain, interpret,
More informationWeekly Informational/Nonfiction, Question Set B
Weekly Informational/Nonfiction, Question Set B Keep this sheet with you. You will need it every week until further notice. Directions for every week: To become a more critical reader and thinker, you
More informationLouis Althusser, What is Practice?
Louis Althusser, What is Practice? The word practice... indicates an active relationship with the real. Thus one says of a tool that it is very practical when it is particularly well adapted to a determinate
More informationGeneral Standards for Professional Baccalaureate Degrees in Music
Music Study, Mobility, and Accountability Project General Standards for Professional Baccalaureate Degrees in Music Excerpts from the National Association of Schools of Music Handbook 2005-2006 PLEASE
More informationMorse Peckham manuscript for variorum text of The Origin of Species by Charles Darwin
Morse Peckham manuscript for variorum text of The Origin of Species by Charles Darwin Ms. Coll. 1077 Finding aid prepared by Molly B. Hutt. Last updated on July 29, 2015. University of Pennsylvania, Kislak
More informationArea-Efficient Decimation Filter with 50/60 Hz Power-Line Noise Suppression for ΔΣ A/D Converters
SICE Journal of Control, Measurement, and System Integration, Vol. 10, No. 3, pp. 165 169, May 2017 Special Issue on SICE Annual Conference 2016 Area-Efficient Decimation Filter with 50/60 Hz Power-Line
More informationLiterary Theory and Criticism
Literary Theory and Criticism The Purpose of Criticism n Purpose #1: To help us resolve a difficulty in the reading n Purpose #2: To help us choose the better of two conflicting readings n Purpose #3:
More informationCOMMON CORE READING STANDARDS: LITERATURE - KINDERGARTEN COMMON CORE READING STANDARDS: LITERATURE - KINDERGARTEN
LITERATURE - KINDERGARTEN 1. With prompting and support, ask and answer questions about key details 2. With prompting and support, retell familiar stories, including key details. 3. With prompting and
More informationHonors English 9 Summer Reading Assignment
Varina High School Summer Reading Honors English 9 2013-2014 2013-2014 Honors English 9 Summer Reading Assignment You are to read one of the following books this summer to prepare for your year in English.
More informationCONTENTS. part 1: premises and inspirations. Acknowledgments
University of Michigan Press, 2012 CONTENTS Acknowledgments xiii Introduction: Human Behavior Is the Core Business of Theater 1 The Measures Taken 2 Theory and Practice 3 How We Solved Our Problems 4 Two
More informationRules of Convergence What would become the face of the Internet TV?
364 Rules of Convergence What would become the face of the Internet TV? Hyoshik Yu, Youngsu Lee, Seokin Hong, Jinwoo Kim and Hyunho Kim Yonsei University Abstract Internet TV is a convergent appliance
More informationUNIT PLAN. Grade Level English II Unit #: 2 Unit Name: Poetry. Big Idea/Theme: Poetry demonstrates literary devices to create meaning.
UNIT PLAN Grade Level English II Unit #: 2 Unit Name: Poetry Big Idea/Theme: Poetry demonstrates literary devices to create meaning. Culminating Assessment: Examples: Research a poet and analyze his/her
More informationPrivacy Level Indicating Data Leakage Prevention System
Privacy Level Indicating Data Leakage Prevention System Jinhyung Kim, Jun Hwang and Hyung-Jong Kim* Department of Computer Science, Seoul Women s University {jinny, hjun, hkim*}@swu.ac.kr Abstract As private
More informationRL Reading - Literature I Can Statements Record the date(s) you have addressed each learning target.
RL Reading - Literature I Can Statements Record the date(s) you have addressed each learning target. Grade: Year: Teacher 1 Teacher 2 Teacher 3 Teacher 4 Teacher 5 Teacher 6 I can listen and enjoy a story
More information