2015 Mad Mex Productions, LLC
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2 MAD MEX The Man Actor. Fighter. Influencer. Legend. Mad Mex is the groundbreaking tell-all, the definitive inside look, the stories you ve never heard, the side you ve never seen. A deep look at a shallow man. The peek behind the mask of the legendary Juan Tyrone Garcia. As influential as Bruce Lee, as famous as Elvis Presley, from 1975 to 1979, Garcia flashed through the martial arts and film communities like a lightning bolt, until he suddenly and tragically disappeared, never to be heard from again. BUDGET Mad Mex (Comedy) Six Deadly Fingers of Fury (Parody) $3,300,000 $650,000 GRAND TOTAL $3,950,000
3 MAD MEX The Documentary A documentary film crew follows our NARRATOR, an A-list actor who is researching the life of Garcia as he prepares to play his dream role, the greatest cinema martial arts legend of all time. Through interviews, rare film footage, photos, and archived material we will finally learn the truth about the life, the loves, the career, the ambitions, the disappointments, the accomplishments, and of course, the tragic disappearance of Juan Tyrone Garcia, the most famous fighter that never was. James Franco Joseph Gordon- Levitt Robert Downey Jr.
4 MAD MEX The TRUE story The story of Juan Tyrone Garcia, the titular Mad Mex, is a comedy in the style of Rob Reiner s This Is Spinal Tap and Peter Jackson s Forgotten Silver. While fictitious, the film utilizes actual historical events and interviews with real-life celebrities and personalities, weaving them seamlessly within the tale of Juan Garcia. Despite a complete lack of talent, Garcia manages to become a huge star, until he mysteriously disappears at the peak of his career. The interviews with the numerous celebrities and personalities will be sincere, candid, and personal. The effect will be comedy. *Quentin Tarantino is CONFIRMED
5 Marketing & Distribution Marketing Strategy: A well-designed marketing program that speaks directly to the target audience - fans of films such as Kung Fu Hustle, Tenacious D and the Pick of Destiny, Ready to Rumble, and Nacho Libre (all have delivered in box offices worldwide). THE PARODY MEXPLOITATION FILM - Stars a young Juan Garcia; will be used to seed and tease the market, spreading Juan Garcia awareness while adding authenticity to Mad Mex. ANCILLARY MEDIA MATERIALS Comics Smartphone/tablet apps Social media rewards VIRAL MARKETING Build awareness and establish audience to maximize distribution potential (The Blair Witch Project website had over 21MM hits prior to release)
6 Comparable Films Global Revenue* $125.5MM $25.5MM $19MM** $125.5MM $161.7MM $161MM $18.7MM $25.6MM *Before distribution fees **Various reported sources
7 Marketing & Distribution THE MEXPLOITATION FILM: Six Deadly Fingers of Fury With the look and feel of the 1970 s Blaxploitation films such as Shaft, Superfly, and Foxy Brown, this 72 minute, low budget Juan Garcia epic will be produced à la the Grindhouse style of filmmaking. Delivered as a free digital download to seed the market for Mad Mex Online strategies will integrate with this campaign to turn viewers into captured customers for Mad Mex Once audience is established, the film will enter conventional digital, DVD, VOD, and other viable distribution channels Cult phenomenon franchise potential (Rocky Horror Picture Show, Napoleon Dynamite, Black Dynamite)
8 Production Team Moving Picture Media Group ( MPMG is a production company that develops and produces high quality independent theatrical feature films. The company provides a full suite of services to assist independent filmmakers, production companies, and Investors in the development, production, post-production, distribution, and marketing of their projects. MIKE MINKLER Managing Director/Chief Creative Officer Mike is a three time Academy Award winning Sound Re-recording Mixer who has worked on over 200 motion pictures, with Hollywood s elite directors. He was awarded the Oscar for BLACKHAWK DOWN, CHICAGO, and DREAMGIRLS, as well as many other awards including the Career Achievement Award from the Cinema Audio Society. RAY ELLINGSEN Writer/Producer Ray began his film career in 1987 as a writer and has since gone on to pursue numerous other aspects of filmmaking including directing, producing, and supervising, post-production of feature films, documentaries, and commercial work. He has produced nine feature films and over 30 video and commercial projects. In addition to writing the novel, 100 Days of Death, Ray is also credited for penning six screenplays. RENE LEDA - Executive Producer With over 28 years of professional experience in the film and television industry, Rene s expertise includes the development and distribution of television programs in international markets, handling programs for companies like Twentieth Century Fox TV International, Warner Bros., ABC, CBS, Columbia Pictures, BBC, and many more Latin American markets. In 2004, Leda formed Netminds Inc. an international distribution company selling films, series, and formats.
9 PLATINUM UNIVERSE MPMG is a managing member of Platinum Universe, which develops and produces one of the world s largest comic book library, Platinum Studios with over 1,300 properties. *Characters of Mad Mex are being licensed into comic properties for comic book and merchandising opportunities. Managing Members MPMG & Platinum Studios SCOTT MITCHELL ROSENBERG - CEO of Platinum Studios Platinum Studios controls the worlds largest independent library of comic book characters. As a constant innovator, Scott established Platinum in 1997, following a successful career as the founder of Malibu Comics, which was sold to Marvel. From leading the billon dollar feature film and television phenomenon, Men in Black, to producing Cowboys & Aliens, Scott continues to play an integral role within the flourishing realm of comic based media.
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