Using digital content and online shopping n=4020

Transcription

1 Using digital content and online shopping n= 1 1 % 1- years - years - years - years - years 1 1 Watched television or movie content online Read a newspaper or a magazine in digital format on a smartphone or tablet device Accessed your bank account online using a smartphone or tablet device Shopped for clothes, shoes, or clothing accessories online Shopped for concert tickets online Paid for music in a digital format (e.g. downloads, streaming) Shopped for groceries online Subscribed to a newspaper or a magazine in digital format Nothing.. T11 / Teosto, Koda, Tono / Digital music survey

2 Relationship to music n= =strongly agree =agree =neither agree nor disagree =disagree 1=strongly disagree n/a Average Music is an important part of my life 1 1, I would find it difficult or impossible to give up music listening 1 1, In my everyday life, I usually listen to a lot of music 1, I often let my friends know about music and artists I consider to be good 1,1 I try to stay up to date with changes in music styles and genres 1, I am more aware about new music trends than my friends,1 I am not really interested in music 1, Making music is my hobby I play an instrument and/or sing 1 1, 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

3 Going to concerts, music festivals or other live music events n= Yes No Don't know 1- years - years - years - years - years 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

4 IN THE PAST 1 MONTHS, HAS BEEN TO A CONCERT/MUSIC FESTIVAL/LIVE MUSIC EVENT/MUSICAL PERFORMANCE Frequency of going to concerts, music festivals or other live music events Weekly or almost every week Monthly or almost every month Few times a year Less than few times a year years 1 - years 1 - years years years %.. T11 / Teosto, Koda, Tono / Digital music survey

5 Purchase of music in a physical format n= Yes, I have purchased CDs Yes, I've purchased albums or singles in vinyl format No, I have not purchased music in physical format 1- years - years - years - years - years 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

6 Usage of digital music services n= % 1 1- years - years - years - years - years YouTube Spotify itunes Nokia Mix Radio Wimp Google Play Music Deezer Xbox music Other None.. T11 / Teosto, Koda, Tono / Digital music survey

7 Usage of digital music service that is bundled into mobile phone or broadband connection billing n= Yes No Don't know years - years 1 - years 1 - years 1 - years %.. T11 / Teosto, Koda, Tono / Digital music survey

8 Online paying of on-demand TV content and movie n= Yes No Don't know 1 1- years - years - years - years 1 - years %.. T11 / Teosto, Koda, Tono / Digital music survey

9 Subscribing digital services providing TV and movie content n= % 1 1- years - years - years - years - years 1 1 Netflix Viaplay HBO Nordic Other None.. T11 / Teosto, Koda, Tono / Digital music survey

10 Usage of an on-demand TV or movie content service that is bundled with purchase of a smart TV or tablet device or is bundled with broadband subscription n= Yes No Don't know 1- years - years - years - years - years 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

11 Usage of social networking services n= % 1 1- years - years - years - years - years T11 / Teosto, Koda, Tono / Digital music survey

12 Following music artists on the social networking services n= Yes No 1- years - years - years - years 1 - years %.. T11 / Teosto, Koda, Tono / Digital music survey

13 Sharing links to individual music tracks or playlists on online music services or YouTube n= Yes No 1 1- years - years 1 - years - years - years 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

14 Using and sharing digital music content n= =strongly agree =agree =neither agree nor disagree =disagree 1=strongly disagree n/a Average I find it important that creators of music get a compensation when their works are used in,1 It s easy to find DOMESTIC music on digital music services 1, It is usually easy to know what kind of content I am allowed to share online , I get a lot of useful information about music, bands and artist on social media 1 1, I often find interesting music via social media 1, I often follow and listen to shared playlists on online music services 1 1, I often share information to my followers about music that I find interesting 1 1,1 I often share links to music tracks, music videos or playlists on social media 1 1, 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

15 Average monthly spending on digital music n=, + eur 1, - 1, eur,1 -, eur None, I only use free music services None, I don't use digital music at all Average Median 1, 1- years 1 1 1, - years 1 1, - years 1, - years, - years 1 1, 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

16 Average monthly spending on subscriptions or on-demand TV or movie content n=, + eur 1, - 1, eur,1 -, eur None, I only use free services None, I don't use those services at all Average Median 1, 1- years 1 1, - years 1 1,1 - years 1, - years, - years 1, 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

17 Average monthly spending on a mobile broadband connection n= + eur, -, eur, -, eur 1, - 1, eur,1 -, eur None, don't have one N/A Average Median , 1- years 1 1, - years 1 1 1, - years , - years 1 1 1,1 - years 1 11, 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey

18 Average monthly spending on a fixed broadband connection n= + eur, -, eur, -, eur 1, - 1, eur,1 -, eur None, don't have one N/A Average Median ,1 1, 1- years 1 1, - years , 1, - years ,,1 - years 1 1 1,, - years 1 1 1,, 1 1 %.. T11 / Teosto, Koda, Tono / Digital music survey