Logo Guidelines Version 1.1, September 2008

Size: px
Start display at page:

Download "Logo Guidelines Version 1.1, September 2008"

Transcription

1 Thermaltake Corporate Trademark Logo Guidelines Version 1.1, September The following pages contain all necessary details for proper use of Thermaltake Logo. - Any application of Thermaltake Logo that fall outside of these specifications is strictly prohibited.

2 Content Index Acceptable Configuration... 1 Alignment Grid... 1 Minimum Logo Size... 1 Color Specification... 2 Background Dos and Don ts... 3 Clear Space Requirements... 4 Improper Logo Usage... 5

3 Acceptable Configuration Alignment Grid All elements forming Thermaltake Logo are arranged in a precise relationship to each other; the alignment grid below shows the correct configuration and proportion of the logo elements. Resizing or duplication of Thermaltake logo must strictly follow these criteria to assure the memorability and consistency of Thermaltake corporate image. Horizontal Configuration Vertical Configuration Minimum Logo Size To protect legibility and impact, Thermaltake logo must be reproduced in sizes no smaller than those shown below. 25 mm 10 mm 1

4 Color Specification Color design in brand identity symbols is one important element for high recognition value. The specific colors used in Thermaltake logo are provided below with the color list in the most commonly used media formats. RED ORANGE Pantone CMYK PANTONE 1795C C:0 M:100 Y:100 K:0 C:0 M:70 Y:100 K:0 RGB R:255 G:0 B:0 R:255 G:120 B:0 Horizontal Configuration PANTONE 1795C Vertical Configuration PANTONE 1795C 2

5 Background Dos and Don ts Thermaltake Logo may be placed over any background color or images. However, colors and textures of the background must be selected accordingly to maximize legibility. Insufficient contrast between the logo and the background should be avoided. Gray Scale Color BK 0 Colors to avoid: C:0 M:100 Y:0 BK 10 Colors to avoid: C:0 M:100 Y:100 BK 20 Colors to avoid: C:0 M:50 Y:100 BK 30 C:0 M:20 Y:100 BK 40 C:0 M:0 Y:100 BK 50 C:50 M:0 Y:100 BK 60 C:100 M:0 Y:100 BK 70 C:100 M:0 Y:0 BK 80 C:100 M:50 Y:0 BK 90 C:100 M:100 Y:0 BK 100 C:50 M:100 Y:0 3

6 Clear Space Requirements Proper margin/ clear space allowances around the Thermaltake logo must be maintained to ensure strong presence and enhance visual effectiveness. The X height as demonstrated in the diagram below is the minimum clear space requirements that should be treated as an integral part of Thermaltake logo; it is also the minimum margin in any working materials with predefined or restricted space. The presence of gray frames, lines and dotted lines in the below illustration is for clear space illustration only, which should not appear in the actual print. Exceptions: - When conflict between the background patterns and clear space is unavoidable, maximum contrast must be ensured to retain the impact of Thermaltake logo. Minimum Clear Space Horizontal Configuration 1X Vertical Configuration 1X 4

7 Improper Logo Usage All applications of Thermaltake logo should be consistent to strengthen and maintain the strong corporate image; any alternations or distortion on the style or color that hinders the effectiveness of Thermaltake logo should be avoided. Please see examples of improper logo usage below: Similar color conflicts Adding borders Unapproved color backgrounds and outlined box Alternation of logo elements Unapproved frames or decorations Incorrect color treatments Alternation of logo colors Adding effects Outlined logo Alternation of letter style/ thickening T h e r m a l t a k e Busy backgrounds Alternation of letter spacing T h e r m a l t a k e Distortion of logo shape Recreation of logo from ordinary type 5

LUXA2 Corporate Trademark CIS Guidelines

LUXA2 Corporate Trademark CIS Guidelines www.luxa2.com LUXA2 Corporate Trademark CIS Guidelines - The following pages contain all necessary details for proper use of LUXA2 CIS. - Any application of LUXA2 CIS that fall outside of these specifications

More information

Logo Guidelines Version 1.1, September 2009

Logo Guidelines Version 1.1, September 2009 Tt APOLLOS esport TEAM Logo Guidelines Version 1.1, September 2009 - The following pages contain all necessary details for proper use of Tt Apollos Logo. - Any application of Tt Apollos Logo that fall

More information

A GUIDE TO LOGO USAGE AND CORPORATE STYLES A HANDBOOK FOR VENDORS

A GUIDE TO LOGO USAGE AND CORPORATE STYLES A HANDBOOK FOR VENDORS A GUIDE TO LOGO USAGE AND CORPORATE STYLES A HANDBOOK FOR VENDORS THE LOGO AND ITS VARIATIONS Logo elements The Steel Dynamics logo is a unique piece of artwork that was designed specifically for SDI (figure

More information

BLAZER BLACK. PANTONE Process Black C or U PANTONE Black C or U CMYK: C=0 M=0 Y=0 K=100 RGB: Red=0 Green=0 Blue=0 BLAZER SILVER

BLAZER BLACK. PANTONE Process Black C or U PANTONE Black C or U CMYK: C=0 M=0 Y=0 K=100 RGB: Red=0 Green=0 Blue=0 BLAZER SILVER LOGO The Blazer Ammunition Logo is to be used any time the corporation s identity is needed to define the company s presence, ownership, or legal identification. The Blazer Ammunition Logo is represented

More information

DPS Logo. Version 1.0

DPS Logo. Version 1.0 DPS Logo standards Version 1.0 2 Denver public schools Logo standards Version 1.0 The Denver Public Schools Logo is a reflection of who we are and the benefits we deliver. These logo standards are your

More information

VMware Corporate Logo Guidelines. V.1.0 / Updated January 2010

VMware Corporate Logo Guidelines. V.1.0 / Updated January 2010 VMware Corporate Logo Guidelines V.1.0 / Updated January 2010 G u i d e l i n e s Corporate Logo The corporate logo should be treated as one unit and should never be divided. The VMware logo should be

More information

Logo Overview. Always use the original digital artwork, available through the Brand Center, to help maintain consistency and integrity.

Logo Overview. Always use the original digital artwork, available through the Brand Center, to help maintain consistency and integrity. Avast logo manual 10 Overview The Avast logo consists of a symbol (the amoeba) and a wordmark. Both elements of the logo have been carefully redesigned to work together for maximum legibility. Do not redraw

More information

one M2M Logo Brand Guidelines

one M2M Logo Brand Guidelines one M2M Logo Brand Guidelines July 2012 Logo Design Explanation What does the one M2M logo symbolize? The number 2 in the middle part of the logo symbolizes the connection between the two machines, the

More information

For Children with Developmental Differences. Brand Identity Guide

For Children with Developmental Differences. Brand Identity Guide For Children with Developmental Differences Brand Identity Guide Table of Contents 3 Our Visual Identity System 4 About These Guidelines 5 The Logo 6 Clear Space & Minimum Size 7-8 Logo Variations 9 Icon

More information

Brand Guidelines Consumer Marketing

Brand Guidelines Consumer Marketing Brand Guidelines Consumer Marketing Michigan Economic Development Corporation Version 3.3 (October 2016) What is it? The words Pure Michigan and the logo are trademarked by the MEDC. While the MEDC has

More information

MER MEC S.p.A. // B R A N D G U I D E USE OF THE LOGO. version EN

MER MEC S.p.A. // B R A N D G U I D E USE OF THE LOGO. version EN B R A N D G U I D E USE OF THE LOGO version EN0314.01 OUR LOGO Here it is again our logo. Our logo is the most visible element of our identity a universal signature across all Demand Media communications.

More information

VMWARE LOGO GUIDELINES FEBRUARY 2017

VMWARE LOGO GUIDELINES FEBRUARY 2017 VMWARE LOGO GUIDELINES FEBRUARY 2017 CORPORATE LOGO CORPORATE LOGO Our corporate logo is the most visible expression of our brand. This word mark is the constant that represents VMware in every communication.

More information

Avast logo manual. Logo Overview

Avast logo manual. Logo Overview 2 Overview The Avast logo consists of a symbol (the amoeba) and a wordmark. Both elements of the logo have been carefully redesigned to work together for maximum legibility. Do not redraw the symbol, typeset

More information

brand manual partners edition

brand manual partners edition partners edition brand manual 2016 color palette The Plus color palette contains six colors. The value of each color is listed in PMS (1-color spot), CMYK (4-color process), RGB and hexadecimal. Any of

More information

Brand Guidelines. January 2015

Brand Guidelines. January 2015 Brand Guidelines January 2015 Table of Contents 1.0 What s a brand? 3 1.1 The logo 4 1.2 Colour 1.2.1 Spot & Process 1.2.2 Black & White 5 5 6 1.3 Logo Sizing 1.3.1 Minimum Clear Space 1.3.2 Positioning

More information

AUCA Standard Graphic Identity Manual

AUCA Standard Graphic Identity Manual AUCA Standard Graphic Identity Manual GRAPHIC STANDARDS MANUAL This is the Graphic Standards Manual for the American University of Central Asia. It sets the standard for the design of all AUCA public communications

More information

Leonard Bernstein at 100 Centennial Logo Guide

Leonard Bernstein at 100 Centennial Logo Guide Leonard Bernstein at 100 Centennial Logo Guide Introduction to the Leonard Bernstein at 100 Logo Guide In an effort to assemble all of the events of the Leonard Bernstein Centennial under one unifying

More information

ICSA LABS LOGO USAGE GUIDELINES

ICSA LABS LOGO USAGE GUIDELINES ICSA LABS LOGO USAGE GUIDELINES CONTENTS ICSA LABS LOGO THE LOGO UNACCEPTABLE USAGE ICSA LABS EVALUATED LOGO THE LOGO UNACCEPTABLE USAGE ICSA LABS CERTIFIED LOGO THE LOGO UNACCEPTABLE USAGE COLOR PALETTE

More information

I D E N T I T Y G U I D E L I N E S

I D E N T I T Y G U I D E L I N E S I D E N T I T Y G U I D E L I N E S THE CORPORATE MARK Logo Components The Digium family of logos are the cornerstone of the identity program. Together with the following key design elements, the logo

More information

5.3. Logos: University of Melbourne preferred logo. 15mm. PRIMARY: Vertical Housed A CONSISTENT LOOK AND FEEL IN OUR COMMUNICATION

5.3. Logos: University of Melbourne preferred logo. 15mm. PRIMARY: Vertical Housed A CONSISTENT LOOK AND FEEL IN OUR COMMUNICATION University of Melbourne preferred logo The UoM brand colour has been updated as of 207. This is a different shade of blue than previously used. Primary brand colour: UoM Blue PANTONE: 7687 CMYK: 00 / 75

More information

BRAND GUIDELINES CRAFTSMAN QUALITY STAINS & FINISHES SINCE 1953.

BRAND GUIDELINES CRAFTSMAN QUALITY STAINS & FINISHES SINCE 1953. BRAND GUIDELINES CRAFTSMAN QUALITY STAINS & FINISHES SINCE 1953. TOP 10 THINGS TO REMEMBER ABOUT Old Masters BRANDING 1. Always use the correct logo artwork. 2. Never modify or recreate logo artwork. 3.

More information

Graphics Standards Manual

Graphics Standards Manual height of letters width of shield 1 Introduction When Winthrop gained university status in 1992, the occasion was marked by the unveiling of a new logo reflecting the institution s distinctive qualities.

More information

University Marks 2.1. Institutional Logo Overview

University Marks 2.1. Institutional Logo Overview University Marks 2.1 Institutional Logo Overview Northern Arizona University s logo combines the bold strength of the ligature/acronym* with the sophistication of the wordmark to identify our institution

More information

RESNET. Professional Logos Guide

RESNET. Professional Logos Guide RESNET Professional Logos Guide Trusted Experts in Home Energy Efficiency The National Association of State Energy Officials and Mortgage Bankers Association of America founded the Residential Energy Services

More information

Centennial Year Brand Standards Guide

Centennial Year Brand Standards Guide Centennial Year Brand Standards Guide FOR USAGE NOV. 21, 2016 - NOV. 21, 2017 welcome The identity of Federation CJA is much more than just a logo. It defines how those around us view both the federation

More information

Branding Style Guidelines. (Revised: September 6, 2017)

Branding Style Guidelines. (Revised: September 6, 2017) Branding Style Guidelines (Revised: September 6, 2017) Table of Contents 2 3 4 5 6 7 8 10 12 13 14 Introduction Brand elements Clear space and minimum size Logo and tagline Symbol as a graphic Logo palette

More information

HINO BRAND VISUAL DESIGN MANUAL V1.3e

HINO BRAND VISUAL DESIGN MANUAL V1.3e HINO BRAND VISUAL DESIGN MANUAL V1.3e Introduction Each basic element in communications, such as the corporate logomark and brand colors, contributes to building brand and plays a vital role in creating

More information

AMBA Development Network Brand Usage and Style Guidelines

AMBA Development Network Brand Usage and Style Guidelines AMBA Development Network Brand Usage and Style Guidelines IDENTITY GUIDE PALETTE USAGE The AMBA Development Network brand Leverage the strength and status of the ADN by clearly displaying the AMBA Development

More information

American Council on Exercise Logo Usage Guidelines January 2013

American Council on Exercise Logo Usage Guidelines January 2013 American Council on Eercise Logo Usage Guidelines January 2013 Overview For ACE-approved Continuing Education Providers The ACE-approved logo is used to distinguish courses and programs that meet the American

More information

Thank you for your continued support, and as always your feedback is welcome.

Thank you for your continued support, and as always your feedback is welcome. Subject: New Tait Logo Dear Sir/Madam, To visually demonstrate the importance of the relationship between Tait Communications and your business, we have created a new Tait logo for you to use. The term

More information

James D. Parsons President

James D. Parsons President Logo Guidelines Contents: Letter from the President 1 Primary Logo 2 Color Palette & Font 3 Secondary Logos 4 Logo Sizing 5 Logo Area of Isolation 6 Logo Application 7 Logo File Types 8 Founded in 2001,

More information

Oct Style Guide & Logo Usage

Oct Style Guide & Logo Usage Oct 2017 Style Guide & Logo Usage Logo Specifications Standard Vertical The vertical logo is the preferred standard of use. The alternate horizontal logo is to be used in all instances where the standard

More information

Graphic Standards Manual. A resource for the correct and consistent application of the HACEP logo.

Graphic Standards Manual. A resource for the correct and consistent application of the HACEP logo. Graphic Standards Manual A resource for the correct and consistent application of the HACEP logo. Contents How And When To Use This Guide: The purpose of this guide is to assist in the application of

More information

Core brand elements CWT logos

Core brand elements CWT logos Two logo versions The preferred version of the logo should always be used where possible. Only use the one-line version when space does not allow for the preferred version. CWT logos Preferred logo The

More information

Hardox Wearparts. Third party graphic guidelines. 3rd party guidelines_hardox Wearparts 09.indd :32:53

Hardox Wearparts. Third party graphic guidelines. 3rd party guidelines_hardox Wearparts 09.indd :32:53 Hardox Wearparts Third party graphic guidelines 3rd party guidelines_hardox Wearparts 09.indd 1 2009-06-02 11:32:53 Welcome to Hardox Wearparts Dear Hardox Wearparts company, It is a great thing for you,

More information

CORPORATE LOGO LOGO. Here s how to best represent our logo in any experience: Treat the logo as one individual unit never divide it.

CORPORATE LOGO LOGO. Here s how to best represent our logo in any experience: Treat the logo as one individual unit never divide it. CORPORATE Our logo is the face of VMware to the world. It s the single most recognizable expression of the VMware brand, so it s vital that the logo s iconic power be strengthened through consistent expression

More information

Logo and Brand Standards Manual. Copyright November 2013

Logo and Brand Standards Manual. Copyright November 2013 Logo and Brand Standards Manual Copyright November 2013 Table of Contents Rice Lake Branding... 1 Primary Logo... 2 International Logos... 3 Vertical Industry Logos... 4 Partner Logos... 5 Subsidiary Logos...

More information

Corporate Logo usage guidelines

Corporate Logo usage guidelines Corporate Logo usage guidelines This logo usage guide provides the tools to maintain the integrity of our Association s identity. Since our identity is the visual means by which we distinguish our professional

More information

The Dodge Brand. Key Visual Elements and Usage Guidelines

The Dodge Brand. Key Visual Elements and Usage Guidelines The Dodge Brand Key Visual Elements and Usage Guidelines Contents 3 Dodge Brand Mark 4 Dodge Brand Mark Guidelines 4 Area of Isolation 5 Rules of Use 6 Trademark Ownership Statement 7 Use of Dodge Brand

More information

Branding & Design Standards. LIMITED USE: These standards are for areas where FIRST is not a registered trademark. Standards Are Strictly Enforced

Branding & Design Standards. LIMITED USE: These standards are for areas where FIRST is not a registered trademark. Standards Are Strictly Enforced 11.3.2015 Branding & Design Standards Standards Are Strictly Enforced LIMITED USE: These standards are for areas where FIRST is not a registered trademark. FIRST Logo Our logo consists of uniquely configured

More information

Logo Standards. Use of the Logo. The Salem Identity

Logo Standards. Use of the Logo. The Salem Identity Logo Standards The Salem Identity The Salem Communications brand name and logo are the most important elements we use to identify and distinguish us from the competition, help create the positive impressions

More information

PRIOR USE APPROVAL CYCLE FOR SURVIVAL FULL COLOR LOGO

PRIOR USE APPROVAL CYCLE FOR SURVIVAL FULL COLOR LOGO STYLE GUIDE 2017 PRIOR USE APPROVAL This style guide is compiled as a comprehensive guide to the usage of the Cycle for Survival name and logo marks (LOGO). We know there will be unforeseen instances where

More information

CERTIFICATION MARK STANDARDS GUIDE

CERTIFICATION MARK STANDARDS GUIDE CERTIFICATION MARK STANDARDS GUIDE TABLE OF CONTENTS I. Certification Mark...3-4 A. Colors... 4 B. Clear Space... 4 C. Minimum Size... 4 II. Certification Signature...5 1. Horizontal...5 2. With URL...5

More information

Albertsons Companies and Tom Thumb Foundation Brand Standards. SOUTHERN DIVISION November 2017

Albertsons Companies and Tom Thumb Foundation Brand Standards. SOUTHERN DIVISION November 2017 Albertsons Companies and Tom Thumb Foundation Brand Standards SOUTHERN DIVISION November 2017 TABLE OF CONTENTS Our Mission 3 Visual Identity 4 Photography 5 Typography 6 Albertsons Companies Foundation

More information

Corporate Identification Guidelines

Corporate Identification Guidelines It s Our Corporate Signature Corporate Identification Guidelines The Electro-Motive company logotype or logo is our corporate signature. It identifies the products, services, service parts, facilities,

More information

LOGO GUIDELINES. A guide for partners

LOGO GUIDELINES. A guide for partners LOGO GUIDELINES LOGO FULL COLOUR LOGO Our corporate full colour logo is the most recognisable symbol of the ACD and is unique to us. As such, it is crucial we use it correctly and consistently. Whenever

More information

CHAMPION GRAY. PANTONE Cool Gray 10 C or U CMYK: C=0 M=2 Y=0 K=60 RGB: Red=128 Green=127 Blue=131 CHAMPION ORANGE

CHAMPION GRAY. PANTONE Cool Gray 10 C or U CMYK: C=0 M=2 Y=0 K=60 RGB: Red=128 Green=127 Blue=131 CHAMPION ORANGE LOGO The Champion Logo is to be used any time the corporation s identity is needed to define the company s presence, ownership, or legal identification. The Champion Logo is represented by the combination

More information

graphic standards adopted May 2007

graphic standards adopted May 2007 graphic standards adopted May 2007 All Canadian made for all Canadian weather Gord Wiebe President & CEO Dear All Weather Windows Colleague, The All Weather Windows brand and product are valuable company

More information

GRAPHIC STANDARDS MANUAL Policy and guidelines for using the Hostos Community College 50 th Anniversary Brand Identity

GRAPHIC STANDARDS MANUAL Policy and guidelines for using the Hostos Community College 50 th Anniversary Brand Identity GRAPHIC STANDARDS MANUAL Policy and guidelines for using the Hostos Community College 50 th Anniversary Brand Identity TABLE OF CONTENTS Policy and Applications... 3 Hostos 50th Anniversary Primary Logo...

More information

Introduction. 2 MOTT Community College Identity Guidelines

Introduction. 2 MOTT Community College Identity Guidelines IDENTITY GUIDELINES Introduction It is important that Mott Community College maintain a consistent, professional image. All Mott materials, including internal and external publications, signage, flyers,

More information

Brand Guidelines for Partners Style Guide Print - 2

Brand Guidelines for Partners Style Guide Print - 2 Brand Guidelines for Partners 2018 Style Guide Print - 2 Brand Guidelines Introduction This manual was produced to assist you when using paysafecard logomark and creating texts for a consistent communication

More information

Albertsons Companies and Safeway Foundation Brand Standards. PORTLAND DIVISION November 2017

Albertsons Companies and Safeway Foundation Brand Standards. PORTLAND DIVISION November 2017 Albertsons Companies and Safeway Foundation Brand Standards PORTLAND DIVISION November 2017 TABLE OF CONTENTS Our Mission 3 Visual Identity 4 Photography 5 Typography 6 Albertsons Companies Foundation

More information

SOUTHEAST TECH BRANDING IDENTITY STANDARDS MANUAL

SOUTHEAST TECH BRANDING IDENTITY STANDARDS MANUAL SOUTHEAST TECH BRANDING IDENTITY STANDARDS MANUAL INTRODUCTION The Southeast Tech Branding Identity Standards Manual was created to provide all Southeast Tech employees and associates with the ability

More information

National Association of Professional Surplus Lines Offices

National Association of Professional Surplus Lines Offices National Association of Professional Surplus Lines Offices, Ltd. 200 NE 54th St., Ste. 200 Kansas City, MO 64118 816.741.3910 F 816.741.5409 www.napslo.org Brand Identity Standards National Association

More information

CORPORATE LOGO BRAND GUIDELINES

CORPORATE LOGO BRAND GUIDELINES CORPORATE LOGO BRAND GUIDELINES Contact Address 5470 Shilshole Avenue NW Suite 500 Seattle, WA 98107 Phone & Fax Phone: +1 206 783 0510 Fax: +1 206 706 3083 Online Email: Website: info@uptimeinstitute.com

More information

HINO BRAND VISUAL DESIGN MANUAL V1.2e

HINO BRAND VISUAL DESIGN MANUAL V1.2e HINO BRAND VISUAL DESIGN MANUAL V1.2e Introduction Each basic element in communications, such as the corporate logomark and brand colors, contributes to building brand and plays a vital role in creating

More information

Texas A&M International University

Texas A&M International University Texas A&M International University Athletics Style Guide Contents Introduction 3 Graphic Standards Policy 4 Marks 4 Proper Logo Use 5 Color Variations 6 Common Mistakes 7 2 Introduction As symbols of a

More information

UNICEF CLUBS BRAND BOOK

UNICEF CLUBS BRAND BOOK UNICEF CLUBS BRAND BOOK 2016 17 updated July 1, 2016 Contents How to Use This Book.... 3 Logo Usage Guidelines.... 4 Typography Our Fonts.... 10 Color USF Color Palette.... 11 2 UNICEF CLUBS Brand Book

More information

Brand Identity Guidelines. Europe. V3

Brand Identity Guidelines. Europe. V3 . V3 Outlast Technologies LLC 0.0 Content Print Version Basic Usage 1.0 Introduction 2.0 Primary Colors Color Specifications 3.0 The Smiling Logo Basic Usage 3.1 The Smiling Logo / Print Version On bright

More information

BRAND GUIDELINES. For questions or clarifications to any of these branding standards, please contact: August 2016

BRAND GUIDELINES. For questions or clarifications to any of these branding standards, please contact: August 2016 For questions or clarifications to any of these branding standards, please contact: Marketing 618 Highway 74 S Peachtree City, GA 30269 770-487-2331 marketingrequest@hoshizaki.com www.hoshizakiamerica.com

More information

Branding Guidelines NOTICE:

Branding Guidelines NOTICE: Branding Guidelines NOTICE: THE STRUCTURE OF THE HEVC ADVANCE LICENSING PROGRAM, INCLUDING THE TERMS HEVC ADVANCE IS CURRENTLY AUTHORIZED TO OFFER IN ITS PATENT PORTFOLIO LICENSE AGREEMENT, ARE SUBJECT

More information

Graphic standards for the Electric Circuit logo

Graphic standards for the Electric Circuit logo Graphic standards for the Electric Circuit logo January 2017 Official logo versions and colors The elements of the logo form a whole: the shapes, colors, proportions and locations of these elements may

More information

Graphic Standards. A guide to Lane s visual identity, with information on using the college logo, Lane colors and typefaces, stationery, and more.

Graphic Standards. A guide to Lane s visual identity, with information on using the college logo, Lane colors and typefaces, stationery, and more. Graphic Standards A guide to Lane s visual identity, with information on using the college logo, Lane colors and typefaces, stationery, and more. TABLE OF CONTENTS Introduction to Graphic Standards...1

More information

FACILITYLINK CORPORATE IDENTITY MANUAL

FACILITYLINK CORPORATE IDENTITY MANUAL FACILITYLINK CORPORATE IDENTITY MANUAL Table of Contents Page 2 of 47 Introduction 3 Corporate Design Elements 7 Corporate Design Application 25 Logo Application for Subsidised Activities 44 Table of Contents

More information

School of Social Work. Partnering for Change Style Guide

School of Social Work. Partnering for Change Style Guide School of Social Work Partnering for Change Style Guide September 4, 2009 Partnering for Change Campaign Introduction Rutgers School of Social Work is embarking upon a campaign intended to create a comprehensive,

More information

BRAND / The CDW Logo

BRAND / The CDW Logo BRAND / The CDW Logo 10 Overview The CDW logo consists of a solid square with CDW and a distinctive oval shape reversed out. Both a standalone square logo and a logo-with-tagline lockup are available for

More information

Albertsons Companies, Vons, & Pavilions Foundation Brand Standards. SOUTHERN CALIFORNIA DIVISION November 2017

Albertsons Companies, Vons, & Pavilions Foundation Brand Standards. SOUTHERN CALIFORNIA DIVISION November 2017 Albertsons Companies, Vons, & Pavilions Foundation Brand Standards SOUTHERN CALIFORNIA DIVISION November 2017 TABLE OF CONTENTS Our Mission 3 Visual Identity 4 Photography 5 Typography 6 Albertsons Companies

More information

www. enocean. com EnOcean Brand Guidelines

www. enocean. com EnOcean Brand Guidelines www. enocean. com EnOcean Brand Guidelines V3.2 MARCH 2012 EnOcean Brand Guidelines EnOcean GmbH is the innovator and producer of the award-winning, patented batteryless radio technology, thus establishing

More information

Logo Standards Manual E X T E R N A L U S E A N D F U N D I N G C R E D I T G U I D E L I N E S

Logo Standards Manual E X T E R N A L U S E A N D F U N D I N G C R E D I T G U I D E L I N E S Logo Standards Manual E X T E R N A L U S E A N D F U N D I N G C R E D I T G U I D E L I N E S Corporate Logo Introduction LexArts is greater Lexington s premier cultural development, advocacy and fund

More information

Cisco College Style Guide

Cisco College Style Guide Cisco College Style Guide Cisco College is a leading provider of education in West Central Texas and presenting a consistent brand and image is imperative to the organization s continued success. In today

More information

Peace4Youth Brand Guidelines

Peace4Youth Brand Guidelines PeaceYouth Brand Guidelines 2 Introduction PeaceYouth is the brand name which has been specifically developed for the Children and Young People Objective 2 (Action 2.1) of the European Union s PEACE IV

More information

The U.S. Fund for UNICEF Communications Style. Guide

The U.S. Fund for UNICEF Communications Style. Guide The U.S. Fund for UNICEF Communications Style Guide Table of Contents 1.0 The U.S. Fund for UNICEF 1.1 Our Mission 1.2 Our Brand Position 2.0 Our Goals 3.0 The UNICEF Story 4.0 Logo Versions 4.1 Logo Size

More information

identity guidelines logo + preliminary applications July 1, 2013

identity guidelines logo + preliminary applications July 1, 2013 identity guidelines logo + preliminary applications July 1, 2013 introduction & history the system logo history of the name The state s workforce training schools known as Tennessee Technology Centers

More information

Albertsons Companies, Safeway and Carrs/Safeway Foundation Brand Standards. SEATTLE DIVISION November 2017

Albertsons Companies, Safeway and Carrs/Safeway Foundation Brand Standards. SEATTLE DIVISION November 2017 Albertsons Companies, Safeway and Carrs/Safeway Foundation Brand Standards SEATTLE DIVISION November 2017 TABLE OF CONTENTS Our Mission 3 Visual Identity 4 Photography 5 Typography 6 Albertsons Companies

More information

United Way Waterloo Region Communities Brand Identity Guidelines September 2018

United Way Waterloo Region Communities Brand Identity Guidelines September 2018 United Way Waterloo Region Communities Brand Identity Guidelines September 2018 United Way Centraide Master Brandmark The United Way Centraide master brandmark is made of three distinct elements: logo

More information

UNREAL ENGINE STYLE GUIDE

UNREAL ENGINE STYLE GUIDE UNREAL ENGINE STYLE GUIDE APRIL 212 CONTENTS CONTENTS LOGO USAGE LOGO USAGE CONT. LOGO LOCKUPS ANIMATED LOGO CLEARSPACE LOGO COLOR INCORRECT USE PRINT & PACKAGING TRADEMARK/COPYRIGHT 2 3 4 5 6 7 8 9 1

More information

BRAND GUIDELINES ISSUE V6.0

BRAND GUIDELINES ISSUE V6.0 BRAND GUIDELINES ISSUE 27.08.12 V6.0 BRAND GUIDELINES VERSION 5.0 2 A revolutionary new competition demands an exciting visual identity. In every sense, the America s Cup is about to reinvent itself. The

More information

Visual Identity Guide for Local Chapters

Visual Identity Guide for Local Chapters Visual Identity Guide for Local Chapters Table of Contents Introduction............................................. 1 The Eat Smart, Move More SC Brand....................... 1 Vision, Mission, Elevator

More information

Brand Identity Guidelines

Brand Identity Guidelines Brand Identity Guidelines For Organisations offering BPAY services and Member Financial Institutions BPAY Brand Identity Guidelines Introduction 2 This guide should be used in conjunction with the BPAY

More information

Kodiak Brand Guide. April 2015

Kodiak Brand Guide. April 2015 Kodiak Brand Guide April 2015 //kodiakptt.com/company/brand/ Table of Contents The brand is more than a logo 2 Communication 4 Tone & Style 4 Kodiak in Writing 4 Kodiak Marks & Logo 5 Standard Wordmark

More information

OTTAWA SCHOOL OF ART brand guidelines & logo guidelines

OTTAWA SCHOOL OF ART brand guidelines & logo guidelines OTTAWA SCHOOL OF ART brand guidelines & logo guidelines Prepared August 2015 logo guidelines primary logo logo 1 CORPORATE SIGNATURE Graphic mark and logotype in horizontal configuration and centered.

More information

American Coaster Enthusiasts Logo Guidelines

American Coaster Enthusiasts Logo Guidelines American Coaster Enthusiasts Logo Guidelines Introduction...2 Downloads of Logo Artwork...2 ACE Logos...2 ACE Logos...3 Usage Guidelines...5 Logo Usage Rights...5 ACE Logo and ACE Logo...5 ACE Member Logo...5

More information

Swansea University Brand Asset Guidelines. Version 2 May 2018

Swansea University Brand Asset Guidelines. Version 2 May 2018 Swansea University Brand Asset Guidelines 1 Version 2 May 2018 Contents We are Swansea University page 3 Brand structure page 4 Visual identity usage guidance page 5 Swansea University s coat of arms page

More information

VISUAL IDENTITY GUIDELINES. Updated

VISUAL IDENTITY GUIDELINES. Updated VISUAL IDENTITY GUIDELINES Updated 2.12.2016 VISUAL IDENTITY GUIDELINES Table of Contents 1. Introduction Basic Design Elements 2. Logo 2.1 Clear zone 2.2 Logo misuse 2.3 Sponsor logo lock-up 3. Colors

More information

TABLE OF CONTENTS BRAND IDENTITY INTRODUCTION...3 OFFICIAL COLOR PALETTE...4 PRIMARY ATHLETIC MARK SECONDARY ATHLETIC MARKS...

TABLE OF CONTENTS BRAND IDENTITY INTRODUCTION...3 OFFICIAL COLOR PALETTE...4 PRIMARY ATHLETIC MARK SECONDARY ATHLETIC MARKS... TABLE OF CONTENTS BRAND IDENTITY INTRODUCTION...3 OFFICIAL COLOR PALETTE...4 PRIMARY ATHLETIC MARK...5-6 SECONDARY ATHLETIC MARKS...7-8 ATHLETIC WORDMARKS... 9-10 TYPOGRAPHY... 11 WORDMARK LOCKUPS...12-15

More information

Logo Guidelines. September 2014 ver.1. ACTIVEON guidelines

Logo Guidelines. September 2014 ver.1. ACTIVEON guidelines Logo Guidelines September 2014 ver.1 101 CONTENTS Ⅰ Brand Overview 03. Extreme Logotype 05. Signature type 06. Grid system 08. Monochrome logo option 10. Clear space 1 1. Minimum size Logo colors 13. Color

More information

CAMPAIGN TAGLINE GUIDELINES

CAMPAIGN TAGLINE GUIDELINES CAMPAIGN TAGLINE GUIDELINES 1 Campaign Tagline The campaign tagline should appear on all campaign-related communications. The campaign tagline should always be used in conjunction with the Block W logo

More information

Logo Guidelines. Contents. About the Identity 2 Logo Variations 4 Minimum Logo Size 5 Logo Clear Space 6 Logo Don ts 7 Brand Architecture

Logo Guidelines. Contents. About the Identity 2 Logo Variations 4 Minimum Logo Size 5 Logo Clear Space 6 Logo Don ts 7 Brand Architecture Logo Guidelines Developed by Haft2 Inc. First Edition August 2011 Contents About the Identity 2 Logo Variations 4 Minimum Logo Size 5 Logo Clear Space 6 Logo Don ts 7 Brand Architecture Explorers Edge

More information

Corporate Identity and Visual Identity Guidelines June 2011

Corporate Identity and Visual Identity Guidelines June 2011 Corporate Identity and Visual Identity Guidelines June 2011 Index A Basic Design Elements A 01 The BenQ Logo A 02 Minimum Size, Minimum Staging Area A 03 Typography A 04 Corporate Colours B B 01 B 02 B

More information

JUNE 24, 2014 SCHOOL OF PROFESSIONAL STUDIES VISUAL IDENTITY. Mark Courtney, Visual Identity Manager, ,

JUNE 24, 2014 SCHOOL OF PROFESSIONAL STUDIES VISUAL IDENTITY. Mark Courtney, Visual Identity Manager, , JUNE 24, 2014 SCHOOL OF PROFESSIONAL STUDIES VISUAL IDENTITY Mark Courtney, Visual Identity Manager, 212.998.6820, a@nyu.edu LOGOS There are two forms of the logo. Both include the institutional mark (torch

More information

BRAND STANDARDS and VISUAL IDENTITY MANUAL

BRAND STANDARDS and VISUAL IDENTITY MANUAL BRAND STANDARDS and VISUAL IDENTITY MANUAL Table of Contents Logo... 1 Primary Logo... 2 Secondary Logos... 2 Protected Area... 3 Resizing The Logo... 3 Minimum Resizing Area... 4 Color Scheme... 4 Official

More information

Foundation...3 Messaging...4 Visual Identity...6 Primary Logo Mark...7 Secondary Marks...8 Colors...9 Fonts Usage Guidelines...

Foundation...3 Messaging...4 Visual Identity...6 Primary Logo Mark...7 Secondary Marks...8 Colors...9 Fonts Usage Guidelines... BRANDING GUIDE Foundation...3 Messaging...4 Visual Identity...6 Primary Logo Mark...7 Secondary Marks...8 Colors...9 Fonts... 10 Usage Guidelines... 11 2 FOUNDATION purpose statement Our purpose is to

More information

VISUAL IDENTITY STANDARDS

VISUAL IDENTITY STANDARDS VISUAL IDENTITY STANDARDS CURRENT AS OF 12/5/2016 1 HUSTLER VISUAL IDENTITY STANDARDS: TABLE OF CONTENTS TABLE OF CONTENTS OVERVIEW Hustler Visual Identity Standards Policy... 2 LOGO STANDARDS Vertical

More information

TARGA RESOURCES, INC.

TARGA RESOURCES, INC. TARGA RESOURCES, INC. Corporate Identity Program STANDARDS CORPORATE LOGO STANDARDS The corporate logo standards provide guidelines for applying the Targa Resources corporate logo to publications, signage,

More information

BASIC MANUAL OF CEPSA IDENTITY

BASIC MANUAL OF CEPSA IDENTITY BASIC MANUAL OF CEPSA IDENTITY April 2018 Cepsa Basic Identity Manual Welcome This manual contains all the elements that make up the Cepsa identity. This manual contains all the elements that make up the

More information

ENGINEERING VISUAL IDENTITY

ENGINEERING VISUAL IDENTITY AUGUST 16, 2013 ENGINEERING VISUAL IDENTITY Mark Courtney, Visual Identity Manager, 212.998.6820, mark.courtney@nyu.edu LOGOS There are two forms of the logo. Both include the institutional mark (torch

More information

Introduction The Essence of the Brand Where We Play The Fine Print. Logo Guidelines Print & Online User Interface Clear Space

Introduction The Essence of the Brand Where We Play The Fine Print. Logo Guidelines Print & Online User Interface Clear Space GRACENOTE STYLE GUIDE 08.2016 1 2 3 4 6 8 10 11 12 13 14 15 Introduction The Essence of the Brand Where We Play The Fine Print Logo Guidelines Print & Online User Interface Clear Space Powered by Gracenote

More information

American Chemical Society ChemClub Program Brand Guide Version 1.0

American Chemical Society ChemClub Program Brand Guide Version 1.0 American Chemical Society ChemClub Program Brand Guide Version 1.0 What s new with the ACS ChemClubs? The 2015/2016 school year marked the tenth anniversary of the American Chemical Society (ACS) High

More information

BRANDING STANDARDS MANUAL

BRANDING STANDARDS MANUAL BRANDING STANDARDS MANUAL 2014 Index Logo University version 2 School versions 3 Usage Spacing 4 Sizing 5 Color 6 Logo mark 7 Unacceptable Executions 8-9 Color 10-11 Typography 12 Other Graphic Marks Seal

More information

A guide to using your Star Rating

A guide to using your Star Rating A guide to using your Star Rating Describing Star Ratings in copy These guidelines will help you determine the best way to use the Star Ratings logo and how to reference it in marketing copy. It covers

More information