HERO OPTION #1. Guidelines and Specs for Standard Sponsorship

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1 HERO PRODUCT

2 HERO OPTION #1 Guidelines and Specs for Standard Sponsorship

3 HOME PAGE HERO IMAGE

4 Standard Sponsorship Guidelines and Specs IMAGE FRAME Image Requirement Content of image must display and focus on an automotive vehicle. Image must be lifestyle in nature. NO studio shots on white backgrounds. NO copy should be present on the image. Image Asset (Final Crop) Breakpoint #1 Breakpoint #2 Breakpoint #3 Breakpoint #4 1300px width, 475px height 1030px width, 275px height (safe area) 1024px width, 475px height 825px width, 275px height (safe area) 768px width, 475px height 725px width, 250px height (safe area) 480px width, 475px height 360px width, 135px height (safe area) Image Weights Initial Load Max (k-weight) 1300px 130k 1024px 130k 768px 130k 480px 50k

5 Standard Sponsorship Guidelines and Specs IMAGE FRAME (DESKTOP) Breakpoint #1 Ideal Image Size & Safe Area 475px 1300px We recommend supplying a larger resolution image to allow for any necessary edits

6 Standard Sponsorship Guidelines and Specs IMAGE FRAME (DESKTOP) Breakpoint #2 Ideal Image Size & Safe Area 475px 1024px We recommend supplying a larger resolution image to allow for any necessary edits

7 Standard Sponsorship Guidelines and Specs IMAGE FRAME (TABLET) Breakpoint #3 Ideal Image Size & Safe Area 475px 768px We recommend supplying a larger resolution image to allow for any necessary edits

8 Standard Sponsorship Guidelines and Specs IMAGE FRAME (MOBILE) Breakpoint #4 Ideal Image Size & Safe Area 475px 480px We recommend supplying a larger resolution image to allow for any necessary edits

9 Standard Sponsorship Guidelines and Specs IMAGE FRAME Sponsorship Lockup Optional internal or external link Total character limit of 75 for all links/copy Logo height not to exceed 40px. Width can vary. Horizontal logo with transparent background is preferred. Logo links to OEM s website on desktop and mobile devices. Panel background color and font color are not customizable

10 HERO Option #2 Guidelines and Specs for Sales Events

11 Sales Event Guidelines and Specs

12 Sales Event Guidelines and Specs IMAGE FRAME Image Requirement Content of image must display and focus on an automotive vehicle. Image must be lifestyle in nature. NO studio shots on white backgrounds. NO copy should be present on the image. Image Asset (Final Crop) Breakpoint #1 Breakpoint #2 Breakpoint #3 Breakpoint #4 1300px width, 475px height 1030px width, 275px height (safe area) 1024px width, 475px height 825px width, 275px height (safe area) 768px width, 475px height 725px width, 250px height (safe area) 480px width, 475px height 360px width, 135px height (safe area) Image Weights Initial Load Max (k-weight) 1300px 130k 1024px 130k 768px 130k 480px 50k

13 Sales Event Guidelines and Specs IMAGE FRAME Breakpoint #1 Ideal Image Size & Safe Area 475 px 1300px We recommend supplying a larger resolution image to allow for any necessary edits

14 Sales Event Guidelines and Specs IMAGE FRAME Breakpoint #2 Ideal Image Size & Safe Area 475 px 1024px We recommend supplying a larger resolution image to allow for any necessary edits

15 Sales Event Guidelines and Specs IMAGE FRAME Breakpoint #3 Ideal Image Size & Safe Area 475 px 768px We recommend supplying a larger resolution image to allow for any necessary edits

16 Sales Event Guidelines and Specs IMAGE FRAME Breakpoint #4 Ideal Image Size & Safe Area 475 px 480px We recommend supplying a larger resolution image to allow for any necessary edits

17 Sales Event Guidelines and Specs IMAGE FRAME Sponsorship Lockup 40 character limit for headline character limit for body copy Option of clickable external button Logo size - 100x30. Horizontal logo with transparent background is preferred. Logo links to OEM s website on desktop and mobile devices. Panel background color and font color are not customizable

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