SES s efficient solution for DTT Networks. October Pietro Guerrieri, General manager SES Astra Italia

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1 SES s efficient solution for DTT Networks October Pietro Guerrieri, General manager SES Astra Italia

2 Who we are A world-leading satellite operator, providing reliable and secure satellite communications solutions Worldwide provider of transmission satellite capacity, related platforms and services Our vision To be the world s most customer focused satellite company - in collaboration with all our partners.

3 One platform, global reach Global fleet of 54 satellites Coverage for 99% of the world s population Reach of over 276 million households worldwide A well-connected teleport infrastructure Leading direct-to-home(dth) satellite operator in Europe Over 6,000 TV channels Hosts some of the fastest-growing DTH platforms in emerging markets 1,250 employees Improving our service by expanding our regional teams 22 locations worldwide 1436 transponders

4 Satellite fleet in 2015

5 We deliver more than 6,000 TV channels worldwide* * Including all local HD channels broadcast via Ciel-2 s spot beams

6 We reach over 276m homes around the globe

7 Media and broadcasters: space segment services We provide a wide range of services to help you deliver digital TV and radio reliably and securely to your customers. We help you increase your market share and reach new customers worldwide through Direct-to-home (DTH) Cable distribution Full-time contribution Occasional use Digital terrestrial TV

8 Media and broadcasters: value added and customised services We have a track record of providing excellent technical and customised support to our customers. If you need technical support in preparing and transmitting TV and radio channels, we offer a one-stop shop for broadcasting services such as: Uplink services Content management services Playout services Consultancy and training

9 Customers around the world

10 10 Feeding DTT Networks by Satellite Satellites supporting the primary distribution of video content

11 Why Feeding DTT Networks by Satellite Coverage: Immediate coverage of all terrestrial transmitters Allows for swift network expansion Financial benefits: Network roll-out at a fix, hence, controllable cost Allows for network expansion at no incremental cost Infrastructure availability, security and reliability No further signal processing required, at towers level, in case of distribution of complete terrestrial MUX Satellite protected bandwidth 4 Ground Segment Solutions Space Segment Solutions Consumer Premises Equipment

12 Why SES MFN REGION SFN REGION Content is aggregated at a central head-end before being up-linked to the satellite Time-synchronisation and deterministic multiplexing at transmission sites ensures SFN compliance Satellite transponder is operated in classical DTH MCPC mode Low data rate overhead to be carried over the DTH MUX (up to a couple of hundreds of kbps) The satellite can feed both DTT transmitter sites and DTH receivers from the same transmission October 2011 (Date in Arial Regular 10 pt) Document Name (Name in Arial Regular 10 pt) 12

13 Why SES Satellite footprints allowing for solutions all around the world Best-in-class infrastructure % Leading satellite operator - Financial stability, Fleet flexibility & Long-term fleet development plans Teleport/contribution services - Upink services, as an option, by SES teleports. - Multiplexing (DTT) including encryption if required 5

14 Astra East, West beam, BSS

15 Astra East, High Power beam, BSS

16 Case history: National DTT Carriers Satellites supporting the primary distribution of video content Feeding Digital Terrestrial Television Networks via Satellite 25 October 2011 Pietro Guerrieri

17 Customer Case in Italy: National DTT Carriers National DTT Carriers: Benefit of SES services, at 31.5 Distribution of DTT muxes over Italy With SES roll-out in an extreme short frame time DTT 31.5 East National DTT Carriers Carrier Digital Terrestrial Television Consumer 11

18 in Mill. Terrestrial homes Terrestrial Reception in Italy ,66 1, , , ,38 13,43 15,33 4 8,49 2 4,16 0 YE08 YE09 YE10 YE11 YE12 Digital Analogue only Source: Satellite Monitor, TNS Infratest 18

19 Conclusions Satellites are perfectly suited for the primary distribution of content in DTT networks SES operates 54 satellites around the world, offering virtually a solution for each and every country SES has a global teleport network that can support DTT network operators everywhere in the world Our offering include as well expertise on CPE, ensuring that a system approach is adopted from the onset 13

20 Thank you!