2014 Event Sponsorship Packet
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1 2014 Event Sponsorship Packet Sat. September 27th Sat. December 6th Destination Downtown South Boston, Inc. 432 Main Street South Boston, VA Phone: Fax: Web: downtownsobo.com
2 Table of Contents DDSB, INC., Who we are & what we do... page 2 & 3 Movies on Main... page 4 Summer Concert Series... page 5 South Boston Harvest Festival... page 6 South Boston Christmas Parade... page 7 Here s your opportunity to show your continuing community spirit, pride & support that will add to the economic development of where we live & work! 1
3 Destination Downtown South Boston, Inc. Destination Downtown South Boston, Inc. (DDSB) is a non-profit 501(c)3 charity organization. Our Mission is: To ensure the long-term viability of the downtown area as a center of commerce, a source of civic activity and pride, a resource for attracting new businesses and residents, and a hub of educational and cultural opportunities. Critical to this effort is promoting a small-town quality of life, preserving historic resources, and capitalizing on South Boston s unique heritage and hospitality. South Boston was designated as a Virginia Main Street (VMS) community in August of The National Main Street Program & Center came to life in 1980 as a result of the National Trust for Historic Preservation s work to stem the loss of significant commercial architecture due to economic decline in America s smaller downtowns. Virginia adopted the program in 1985 as an initiative of the Virginia Department of Housing and Community Development (DHCD). To date there are 26 Main Street communities in Virginia. The Main Street Approach is a Strategy for Success working in each of four key, interconnected areas: Design Enhancing the unique visual quality of downtown by addressing all design elements to create an appealing environment. Promotion Creating and marketing a positive image based on the unique attributes of the downtown district. Economic Restructuring Strengthening downtown s existing economic assets and fulfilling its broadest market potential. Organization Establishing consensus and cooperation by building effective partnerships among all downtown stakeholders. In addition to these four points we use eight guiding principles in our efforts: Comprehensive Action Incremental Progress Public-Private Partnerships Building on Existing Assets Action-Oriented Changing Attitudes Quality Self-Help 2
4 The Main Street approach uses a mechanism of incremental steps to accomplish its goals. It is not a quick fix and it does not show results overnight. It is a time proven methodical approach to restoration & revitalization. Our goal is to continue our work which will create an environment that encourages existing building and business owners, as well as attracting new businesses, to want to continue to invest in the Downtown Business District. This investment expands well beyond our Downtown district with economic impact on all of Halifax County and the Town of South Boston. This is seen through new jobs creation, sales tax revenue and reinvestment of dollars by people shopping locally. It also has an impact on Tourism dollars being spent here. DDSB has been able to create goals and infuse a fresh spirit of change into the South Boston community. We are successful in forging the principles of a successful downtown organization into a working unit. DDSB s major responsibilities are to educate, build consensus, stimulate the downtown economy through action, focus activity on downtown and maximize volunteer participation. Very important is our responsibility and accountability for the Main Street Program. Fundraising is an important part of our responsibilities. To review our work plan, visit We are a volunteer organization that must obtain funding through donations and fundraising. Our organization also provides community entertainment through the events that we sponsor. We cannot provide these events and reach our goals without your help in sponsoring these events. Please take a moment to look at the sponsorship opportunities in this packet. We look forward to our partnership to make South Boston a better community for all of us to live! 3
5 2014 will mark our third year of Movies on Main. Three Movies on Main events will be held in Constitution Square in May, July and September. Thanks to our generous sponsors, we are able to provide FREE family movies to the community. The first two years were a huge success. In order to keep the event free to the public, we need sponsorships to help pay for the expenses of advertising, movie license, sound, & public restrooms. Title Sponsor: $500+ o Business name/logo in newspaper/radio advertising o Photo press release as sponsor o Business name/logo on flyers for the events o Business name/logo on DDSB website with link to company site Silver Screen Sponsor: $200+ o Photo press release as sponsor o Business name/logo on flyers for the events o Business name/logo on DDSB website with link to company site Cinema Sponsor: $100+ o Business name/logo on flyers for the events o Business name/logo on DDSB website with link to company site Please check ( ) the appropriate sponsorship box on the sponsorship pledge form. 4
6 Destination Downtown South Boston sponsors a summer concert series. Each concert draws approximately four hundred people. The concerts are held in Downtown South Boston in Constitution Square under the stars with music from 7:30 pm to 11:30 pm and food & beverage are available. Sponsoring this concert series is a great way for any company/organization to show community support and help provide more entertainment for all of Halifax County & beyond to enjoy. In addition to community support & goodwill, companies/organizations will receive the following sponsorship benefits: Title Sponsor: $2,000+ o Business name in the title as the exclusive presenter of the concert series o Booth space available at each concert to display your products or services o Business logo/name on event tickets o Reserved Parking o 20 concerts series passes for company use o Business logo and/or name in newspaper advertising o Photo press release as title sponsor o Opportunity to sell tickets at company location o Business logo/name on all posters printed for the events o Business logo/name on DDSB concert website with a link to company website Record Maker Sponsor: $1,000+ o 10 X10 display location at concerts o 10 season passes to concert series o Photo press release as sponsor o Opportunity to sell tickets at company location o Business logo/name on posters for the concerts o Business logo/name on DDSB concert website with link to company site Music Lover Sponsor: $500+ o 10 X 10 display space at one (1) concert of your choice o 5 concert series passes o Photo press release as sponsor o Opportunity to sell tickets at company location o Business logo/name on posters for concerts o Business logo/name on DDSB concert website with link to company site Rockin Sponsor: $350+ o 3 concert series season passes o Business logo/name on posters for concerts o Business logo/name on DDSB concert website with link to company site Good Time Sponsor: $100+ o Business logo/name on DDSB concert website with link to company site Please check ( ) the appropriate sponsorship box on the sponsorship pledge form. 5
7 The South Boston Harvest Festival will be celebrating its 23rd anniversary in The annual September festival has become a tradition in South Boston and draws approximately 10,000 people Downtown each year. It is a family fun day with musical entertainment, pumpkin painting, pony rides, balloon sculpting, crafts, scarecrow making, magicians and a wide variety of foods, and over 100 vendors. This community event will give any company or organization a tremendous amount of visibility and recognition as a community supporter! For more information on the festival, please go to Any company can become involved as a sponsor and receive the additional following benefits: Title Sponsor: $3,000+ o Business name in the title as the exclusive presenter of the Harvest Festival o Reserved parking o Recognition throughout the event on all stages o 10 meal vouchers o Photo press release o Free booth space o Business logo/name on Harvest Festival website with a link to company website Harvester Sponsor: $1,500+ o Recognition throughout the event on all stages o 6 meal vouchers o Photo press release o Free booth space Growing Sponsor: $1,000+ o 4 meal vouchers o Photo press release o Free booth space Nurturing Sponsor: $500+ o 2 meal vouchers Seedling Sponsor: $250+ o Business listed in publicity Planting Sponsor: $150+ Please check ( ) the appropriate sponsorship box on the sponsorship pledge form 6
8 Christmas Parade We invite you to become a sponsor in the 2014 South Boston Christmas Parade. This event is not a fundraiser for DDSB. 100% of your sponsorship goes to cover the cost of the parade. A sponsorship is tax deductible and goes for the following: Band Sponsorship: We pay $300 for each marching band that participates in the parade to help their school s band program and traveling expenses; Sound System: We pay for a sound system rental to announce the parade; Trophies: We pay for trophies to give out to winners in the different categories; Santa: We pay the cost of Santa. We also pay the costs for public restrooms as well as all the over time labor cost of the South Boston Public Works Department. For more information about the parade please go to Becoming involved as a sponsor is a great avenue to create community goodwill and the crowd will hear and see the company name as a sponsor. Companies can become involved as a sponsor and receive the additional following benefits: Title Sponsor: $1,000+ o Business name/logo on the lead banner in the parade o 10 passes to the VIP viewing tent that includes a heated premium seating area with hot beverages, cookies, Hot Hands and reserved parking o Business name announced during the parade o Free parade entry Gold Bells Sponsor: $500+ o 5 passes to the VIP viewing tent that includes a heated premium seating area with hot beverages and cookies, and reserved parking o Business name announced during the parade o Free parade entry Silver Bells Sponsor: $300+ o Business name announced during the parade o Free parade entry Jingle Bells Sponsor: $100+ o Free parade entry Please check ( ) the appropriate sponsorship box on the sponsorship pledge form 7
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