NewsSpotter SNG via KA-SAT Commercial Presentation

Transcription

1 KA-SAT PROFESSIONAL VIDEO SERVICES NewsSpotter SNG via KA-SAT Commercial Presentation Page - 1

2 What is NewsSpotter? NewsSpotter via KA-SAT is a product for Ka-Band News and Data Contribution on the field Innovative Light and Small IP ready Performant Affordable Page - 2

3 Agenda Introduction to KA-SAT Why is the SNG via KASAT so innovative? Contribution via KA-SAT: How does the SNG work? Video User Terminals for SNG via KA-SAT Products and Prices FAQ Page - 3

4 Introduction to KA-SAT Page - 4

5 The Eutelsat KA-SAT Satellite Launched End of December 2010 Operational in May 2011 Orbital position: 9 E Frequency band: Ka Page - 5

6 Multispot Ka-Band Coverage Coverage: 82 beams Full European Coverage Total capacity: 70 Gbps (up to 475Mbps per Spot) Page - 6

7 The KA-SAT main Target An integrated system for the provision of Broadband Internet Connectivity to residential users via bidirectional affrodable User Terminals 9 East Tooway Kit Page - 7

8 Multispot Ka-Band Coverage 82 Beams 4 Colours = 4 Freq/Pol Slots repeated all over coverage Frequencies are reused 20 times Coverage: 82 beams Full European Coverage Total capacity: 70 Gbps (up to 475Mbps per Spot) Page - 8

9 A closer look to a Beam Each Single Beam is fed via KA-SAT with ~250 MHz of Bandwidth (called also FWD Capacity) 19,7 20,2 GHz FWD ~250 MHz Page - 9

10 A closer look to a Beam Each Single Beam is fed via KA-SAT with ~250 MHz of Bandwidth (called also FWD Capacity) RTN ~250 MHz 29,5 30 GHz Terminals within a Beam have available ~250 MHz of RTN Capacity for transmitting back to KA- SAT There are 82 Beams from KA-SAT. As each one is fed with ~250 MHz of bandwidth, it comes that KA-SAT Satellite must be fed with 82 x 250 MHz ~ 20 GHz (!) Page - 10

11 How is it possible to Feed KA-SAT with 20 GHz of Info? It is possible only reusing more than one time the same Slot of Frequency (example: 10 times the same slot of 2 GHz) Page - 11

12 Dedicated Ground Infrastructure 8 Gateways (9m Watt Earth Stations) Operated by the Italian Subsidiary Skylogic Fiber ring fully redunded (20 GB + 20 GB) KA-SAT Backbone is accessible via Network POPs Page - 12

13 KA-SAT terrestrial network: GWs and POPs Page - 13 page 13

14 KA-SAT terrestrial network: POPs Country Carrier house Carrier house address IT Skylogic Via Centallo 72, Turin IT Skylogic SA Ille, Cagliari FR Telehouse 2 Boulevard Voltaire, Paris FR Telehouse 1 Rue des Leuneurs 38, Paris ES Interxion Calle Albasanz , Madrid UK Telecity Harbour Exchange 6&7 London DE Interxion FRA4 Weismullerstraße Frankfurt DE Interxion FRA5 Hanauer Landstraße 308a Frankfurt Page - 14 page 14

15 Example: Beams served by Arganda GW Page - 15 page 15

16 Frequencies Used by the System User Terminals within Beams 18,2 19,7 GHz 28-29,5 GHz «FWD» 19,7 20,2 GHz «RTN» 29,5 30 GHz User Terminals within Beams Page - 16

17 News Gathering via Satellite and the IP Revolution: why is KA-SAT so innovative for SNG? Page - 17

18 OU Data Gathering: Ka Advantages 1st Consideration: EFP (Electronic Field Production) equipment are becoming cheaper and cheaper (they have become already, actually ) ~35-80 k ~3-8 k Page - 18

19 OU Data Gathering: Ka Advantages 2nd Consideration: The EFP/ENG WorkFlow has moved from Tape to Memory-Card with - again - significant reductions in cost and a seamless integration into IP networks Page - 19

20 OU Data Gathering: Ka Advantages Result: EFP production requires today a very limited investment and is seamlessly integrated into IP Networks; EFP systems can today be deployed in large volumes by Broadcasters due to their improved affordability + + = Light + Cheap + IP So, Broadcasters are looking for Cheap and Light systems, providing IP connectivity, as an ideal complement of today s EFP System for News Gathering Page - 20

21 The Concept to its extremes... ( + ) The Ideal Complement of the Extremely Light Digital Workflow An highly portable, light, compact terminal, IP native, performant for LIVE Video and FILE Push Page - 21

22 Characteristics of NewsSpotter Light Performant (up to 20 Mbit) High Availability IP easy to transport (backpack possible) easy to manage perfect for most applications (also HD) perfect for Occasional Use perfect integration into IP workflows Perfect for OU Newsgathering Page - 22

23 Contribution Via KA-SAT: How does it work? Page - 23

24 In a nutshell NewsSpotter uses professional grade SB2 Terminals for performing Video Contribution from Crews on Field to Broadcaster s MCR Page - 24

25 How to Operate Contribution via KA-SAT (1) Require Professional Grade Terminals Via IP over Satellite and Fiber Backbone Fully Bidirectional Automatically Routed Uses Only MANAGED Network Inter PoP Backbone Page - 25

26 How to Operate Contribution via KA-SAT (2) Require Professional Grade Terminals Via IP over Satellite and Fiber Backbone Fully Bidirectional Automatically Routed Uses Only MANAGED Network Inter PoP Backbone PoP Page - 26

27 Typical Services Typical Services required to go through a contribution link: Video Contribution (RTN); return Confidence Signal (FWD); Interphono (Bidir.); Web Browsing IP Stack IP Stack Video Mixer LIVE Video Contribution LIVE Confidence Monitoring Return Video PoP LIVE Video Encoder LIVE Return Video Intercomm Intercomm Push (to local storage) FTP/Push + Internet Internet Page - 27

28 Principles of Operation of IP Streaming Streaming towards the IP Public address of «Customer doorstep» LIVE Video UDP Encoder Video IP traffic within such boundaries will travel over DEDICATED fiber+satellite trunks where the rate will be controlled and committed Inter GW Backbone Regional PoP UDP Decoder Video IP Public address of «Customer doorstep» Customer Premises Page - 28

29 Flexibility given by IP Routing! Multiple Streaming LIVE Video UDP Encoder Video UDP Encoder Video UDP Encoder Video Inter GW Backbone Three UDP streams in Parallel! Regional PoP UDP UDP UDP Decoder Decoder Decoder Video Video Video Customer Premises Page - 29

30 Flexibility given by IP Routing! Encoder UDP Video More Customers with the same VAN!!! UDP Encoder Video Regional PoP Regional PoP UDP Decoder Video Decoder UDP Video Customer Premises Customer Premises Page - 30

31 from the Consumer Tooway Terminal to the Professional SNG Terminal Page - 31

32 A very Cheap User Terminal Simple Installation Compact (75 cm) Cheap (340 EURO) ODU Just one 75 Ohm antenna cable! IDU Page - 32

33 A small Step to a PRO Terminal Simple Installation Compact (75 cm) Cheap (440 EURO) Add Motorisation + Autoacquire Use a «PRO» grade Terminal ODU Reuse the TRIA Just one 75 Ohm antenna cable! IDU Page - 33

34 The ideal PRO Terminal Light (~10 kg backpack ~ 35 kg roofmount) Very Cheap (~15 k Euro) Quick Setup (~ 2 minutes + Autopoint) Page - 34

35 SNG Light : the ideal range Eutelsat has driven the development of Terminals: RFI published in July 2010 Ideal Range of Terminals foresees three product lines Fly-Away Vehicular Rooftop Mount Example of Fly-Away mount Example of Rooftop vehicular mount Manual Motor+Autopoint Motor+Autopoint ~ 10 kg Small/Light Robust/Ruggedised ~ 15 k ~ 15 k ~ 25/45 k Page - 35

36 Dawson Motorized (+Autopoint Apr 2012) Page - 36

37 Dawson Motorized (+Autopoint by mid 2012) Page - 37

38 Dawson Motorized (+Autopoint mid 2012) Page - 38

39 Cobham Vehicular Mount Page - 39

40 AVL Motorized + Autopoint (Prototype) Page - 40

41 ViaSat Fly Away Page - 41

42 Cobham Fly-Away Page - 42

43 Traditional Fixed Terminals Fixed Tooway ODUs (75 and 120 cm) can also be used for NewsSpotter Occasional Use Page - 43

44 The Outdoor Unit - TRIA IF Tx/Rx 3 Watt (Consumer) 4 Watt (Pro) «TRIA» (Transmit-Receive Integrated Assembly) Page - 44

45 Indoor Units (IDUs) Power USB (serv.) 10 Mbit Tx 30 Mbit Rx Ethernet Antenna Consumer IDU Page - 45

46 Indoor Units (IDUs) 20 Mbit Tx 50 Mbit Rx Advanced IDU (Mid 2012) Page - 46

47 Indoor Units (IDUs) Military Specifications Keypad (do not require PC for pointing) 20 Mbit Tx 50 Mbit Rx 4 Ethernet + Router Waterproof Professional Portable IDU (Mid 2012) Page - 47

48 Terminal Acceptance To operate on KA-SAT, Terminals need to receive Eutelsat Validation and Approval Eutelsat ESOG Document details the acceptance procedure Static Tests Autopointing Tests Eutelsat approved Antennas will be recognisable by a proper Logo and Certification Page - 48

49 Terminal Licensing Ruled by ECC Decision 06/03 Exemption From Individual Licensing of High EIRP Satellite Terminals (HEST) operating in the GHz Space to Earth and GHz Earth to Space Frequency Band The ECC Decision exempts from individuale licensing Terminals having an EIRP < 60 dbw (in some countries the limit is lowered to 50 dbw) ECC Decision 06/03 is adopted in all CEPT Countries Albania, Andorra, Austria, Azerbaijan, Belarus, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Macedonia, Malta, Moldova, Monaco, Montenegro, Netherlands, Norway, Poland, Portugal, Romania, Russian Federation, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine, United Kingdom, and Vatican City Page - 49

50 Service Area and Performances Page - 50

51 Service area for Professional Video services Under clear sky conditions, 3 areas are defined : 10Mbps with 45dBW EIRP ODU 10Mbps with 48.5dBW EIRP ODU 5Mbps with 45dBW EIRP ODU 10Mbps with 53dBW EIRP ODU 5Mbps with 48.5dBW EIRP ODU Green: 10 70cm DRAFT, ANALYSIS AND VALIDATION IN PROGRESS Page - 52 Typical coverage for illustration purpose

52 Beta Testers Page - 53

53 Other Beta Testers Page - 54

54 Example of Use in the Field Live HD 3.5 Mbps Page - 55

55 The Eutelsat/Skylogic KA-SAT SNG Van M-Three Satcom Page - 56

56 The Eutelsat/Skylogic KA-SAT SNG Van M-Three Satcom VTR + HD/SD Encoder Intercoms NLE + Sat Modem + Control + IP Router 4 Cameras HD Video Mixer Page - 57

57 The Eutelsat/Skylogic KA-SAT SNG Van Globecast Page - 58

58 Accessing the Bandwidth: Booking Page - 59

59 Booking The Service is fully operated by Skylogic, the Italian Subsdiary of Eutelsat based in Turin Skylogic NOC also provides Support in case of Troubleshooting Page - 60

60 Booking Web-based Self-Booking Each Customer is provided with access to a Service Webportal (OSS) The portal provides informations on all terminals belonging to the Customer Alive, Off, Configuration, Rate, Beam etc... Page - 61

61 Booking Booking is done on the web via the Skylogic OSS Portal The Customer specifies The User Terminal he uses (each UT is uniquely identified by its MAC Address) The location from where he will be doing the Contribution (used to determine the Beam) NOTE: NewsSpotter Terminals are not limited to work from a single Beam, they can work from ALL of the Beams ( Beamless Configuration) The Timeslot of the Contribution The Bitrate he requires on the RTN and on the FWD link If the Terminal is not Booked, it will still get connectivity and will be forwarded to the OSS Booking page This allows the SNG to go on site in case of Breaking News, deploy the antenna, and perform an immediate booking Page - 62

62 Booking (1/2) Page - 63

63 Booking (2/2) Page - 64

64 NewsSpotter Products and Prices Page - 65

65 Commercial Model We are not selling MHz, we are selling GBytes The Customer pays the transferred Volume instead of the Frequency slot used Example 1 hour of 4Mbps = 1.8 GBytes Volume transferred in 1 hour Time to transfer 1 GB Transfer bit-rate Volume transferred Transfer bit-rate Time to transfer 1 Mbps 0.45 GB 2 Mbps 0.9 GB 4 Mbps 1.8 GB 8 Mbps 3.6 GB 12 Mbps 5.4 GB 1 Mbps 2h13 2 Mbps 1h07 4 Mbps 33 min 8 Mbps 17 min 12 Mbps 11 min Page - 66

66 Commercial Model The Service can be marketed in 2 main modes Occasional Use Committed via Booking Permanently Reserved CIR per Beam (IP Connect) Page - 67

67 1 - Commercial Model - Occasional Use via Booking The Customer purchases Volume, and he uses it little by little when doing contribution with its fleet of terminals It s like filling a tank with gasoline The faster the car, the higher the Gasoline consumption (the higher the transmission rate, the higher the volume consumed) Increased flexibility A terminal can work at different speed on different dates The individual Terminal does not have any FAP The model foresee monthly Traffic Plans Monthly plan specifies a monthly volume The higher the Volume engagement of the Plan, the lower the price The sum of the volume used during the month by Customer Fleet will be accounted and billed out of the Monthly Plan Page - 68

68 Ka 1 - Commercial Model - Occasional Use via Booking 1 4 Mbit (perfect for SD) uses 1.8 GBytes Thus 1 hour of SD 4 Mbit costs from ~32.8 to ~ Ku Price vary a lot on the basis of timeslot (Primetime, Daytime, Nightime) Price vary a lot on the basis of commitment On average, one hour of 4 MHz (~4Mbit) cost ~ 150 Thus, KA costs from 2/3 to 1/5 the price of Ku Page - 71