The Emerging IoT Business Landscape
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1 #IoTWF The Emerging IoT Business Landscape Thank You to our Sponsors!
2 ALDO De JONG CO-FOUNDER CLARO PARTNERS & DATA+IoT RICK A. LISA DIRECTOR, WORLDWIDE DEVELOPMENT INTEL STEFAN FERBER VP BUSINESS DEVELOPMENT BOSCH TOM DeMARIA DIRECTOR OF TECHNOLOGY, OFFICE OF CTO GE SOFTWARE XAVIER CAPELLADES RAMOS HEAD OF NEW PRODUCTS INNOVATION, TELEFÓNICA The Emerging IoT Business Landscape
3 The Emerging IoT Business Landscape Aldo de Jong Co-Founder Claro Partners and Data & IoT Accelerator Internet of Things World Forum Barcelona October 29-31,
4 The panel Rick Lisa Director, Worldwide IoT/M2M Business Development Stefan Ferber Vice President IoT, Bosch Software Innovations Tom DeMaria, GE Global Research, Director of Technology, Office of CTO Xavier Capellades Ramos Head of New Products & Thinking Things, Telefónica Digital Aldo de Jong (moderator) Co-Founder Claro Partners and Data & IoT Accelerator 4
5 Claro helps corporations and startups to navigate disruptive shifts in society and business Elisabeth Netherlands Michael USA Aldo Netherlands Rich USA Megan UK Mandy Lebanon Abby USA Mwenge Belgium Mercè Spain Jiri Belgium Gunes Turkey 5
6 5 key takeaways from our 10-month exploration of the IoT 6
7 We interviewed leading IoT experts and industry leaders and innovators 7
8 The Internet of Things is about the internet expanding into the physical world - Florian Michahelles Auto-ID Labs 8
9 The IoT is an interaction between the internet, things and data Internet Data Things 9
10 Trying to determine the market size of the Internet of Things is like trying to calculate the market for plastics, circa At that time, it was difficult to imagine that plastics could be in everything. - Michael Nelson Professor of Communication, Culture & Technology at Georgetown University 10
11 11
12 The IoT emerging business landscape structures 100 value propositions claropartners.com > login Uname: iotwf Pword: wf2013iot 12
13 01 The Internet of Things is nascent like the internet in 1995, the IoT is just getting started Infrastructure and core hardware Connected devices running on an operating system Value-added services & apps built on top of data from connected devices Services Devices Operating System Hardware & Infrastructure Services Devices Operating System Hardware & Infrastructure Services Devices Operating System Hardware & Infrastructure Intranets of Things 13
14 01 The Internet of Things is nascent like the internet in 1995, the IoT is just getting started Infrastructure and core hardware Connected devices running on an operating system Value-added services & apps built on top of data from connected devices Services Devices Operating System Hardware & Infrastructure Services Devices Operating System Hardware & Infrastructure Services Devices Operating System Hardware & Infrastructure Internet of Things 14
15 02 The IoT will be built by many different players with many different roles Internet-connected things and their uses will be so varied and present everywhere that the IoT won t be the result of one single entity s work. claropartners.com > login Uname: iotw Pword: wf2013iot 15
16 03 The real value of the IoT will not come from the technology itself, but the services built on top and enabled by it Retailers Brand provides services Retailer provides services (camera rented) Other appropriate services Brands Connects with other users Prints photos remotely Sends photos to friends Peers and other devices Other service providers 16
17 04 A significant part of the IoT will be built from the bottom-up, by entrepreneurship and experimentation PC industry Mobile industry Internet of Things CORPORATIONS Services Devices Opera ng System Hardware & Infrastructure CORPORATIONS DEV Services Devices Opera ng System Hardware & Infrastructure CORPS. DEV Services Devices Opera ng System Hardware & Infrastructure TOP DOWN COLLABORATIVE 17
18 05 IoT creators face multiplied complexity bridging the physical and the digital PHYSICAL ELEMENTS DIGITAL ELEMENTS 18
19 19
20 Helping IoT creators develop meaningful offerings in the Internet of Things 1. IoT labs bring together designers, developers, makers and strategists to learn, create and prototype an Internet of Things offering claropartners.com/iotlab 5 1 EXPLORE 2 IDEATE + PITCH 3 DEVELOP 4 PROTOTYPE PRESENT 2. Mentor-intensive accelerator focused on Smart Data & Internet of Things Shap e Refin idea DEMO DEMO DAY DAY Looking for corporate partners, mentors and investors: iot@claropartners.com Shape Build Sell 20
21 Let s explore the IoT emerging business landscape claropartners.com > login Uname: iotwf Pword: wf2013iot 21
22 Questions 1. How will the landscape evolve in the near future? 2. Where are the opportunity spaces to provide valuable products and services? 3. What will it take for the IoT to take off? 22
23 Thank you Aldo de Jong Co-Founder Claro Partners and Data & IoT Accelerator 23
24 UP NEXT Wednesday, October 30 14:00 15:00 MINI KEYNOTE: Kelly Ahjua, Cisco The Role of Network in Connecting Billions of Things Gaudi 3 & 4 14:00 15:00 MINI KEYNOTE: The IoT Market Transformation, Intel Proximity s Role in the Internet of Everything, Qualcomm Pau Casals 1 & 2 14:45 15:30 Gaining a Piece of the Connected Vehicle Pie: Business and Technology Architecture How IoT and Big Data Transform the Supply Chain Realizing the IoT Opportunity Across the Public Sector IoT Standards Panel Minding the Gaps at the Edge of the Network Internet of Things in Action: Smart City Walking Tour Gaudi 1 Pau Casals 2 Marquee Gaudi 3 Pau Casals 1 Albeniz Please fill out your evaluation on the IoT Mobile App
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