When Sir Andrew Motion (UK Poet Laureate ) and the recording producer Richard Carrington met in a recording studio in 1999, they talked
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- Garey Hill
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2 When Sir Andrew Motion (UK Poet Laureate ) and the recording producer Richard Carrington met in a recording studio in 1999, they talked about how fascinating it is to hear great poets reading their work and how tragic it is that, even in the 20th century, key poets Hardy, Housman, Lawrence were never recorded: no-one ever thought of doing so.
3 A Transformative Experience Launched in 2005, the Poetry Archive is a not-forprofit organisation that seeks to put that right. Serious and fun, the Archive makes and acquires recordings of poets from around the English-speaking world. It has grown into a much-loved resource of truly international significance.
4 The ear is the best reader The Archive lets you hear poets reading just to you. Our website - poetryarchive.org - brings you precious insights and real enjoyment. It s like inviting great poets into your home. Click here to listen
5 The Archive contains substantial recordings by over 400 significant English-language poets. Many poems are freely available with more available to buy from the Archive s unique poetry download store. And new recordings are added every month. The Poetry Archive covers the whole spectrum of life. From love to loss, from the everyday to the magical and mythical. No matter what mood you are in, there are poems here to explore and enjoy.
6 A rich, valuable resource As well as new recordings, the Archive also includes historic recordings from the past (Tennyson and Browning are here, for example) and new recordings of work by classic poets from before the age of recording (Shakespeare, Byron, Shelley and more) read by contemporary poets, with more specially recorded for us by today s greatest actors.
7 The Children s Poetry Archive Designed for children and young people, the Children's Poetry Archive - poe tr yarchi ve.or g - currently attracts around 17,500 visitors every month to enjoy poetry suitable for a young audience. The Children's Archive is currently in the early stages of redevelopment, our vision being to give young people an early experience of poetry filled with fun and delight. Our plans present a unique opportunity for you to be involved with the project from its beginnings through to the relaunch of the Children s Archive.
8 Partnering with us
9 Partnership benefits Partnering with the Poetry Archive, you ll benefit from exciting opportunities to reach and influence thousands of engaged consumers with compelling bespoke solutions. We can offer your company a wide range of partnership possibilities geared towards creating: Positive brand perception Favourable PR opportunities Unique marketing opportunities Enhanced corporate social responsibility Exclusive staff & client engagement opportunities
10 Crafting rewarding partnerships There are numerous ways in which we could work together Online and offline marketing strategies to achieve specific campaign goals including driving website traffic, increasing lead volume or enhancing brand perception. Exclusive opportunities for staff and client engagement through personalised events and access to unique content. Project-specific campaigns focusing on targeted and niche audiences or key calendar dates
11 Whatever your goals, we can work together to give you a tangible return on your investment Our audience 40% Male 60% Female 72% UK 28% Internatio nal 1% % % % % % % 65+ 1% % 0-24, % 25K- 49, % 50K- 74,9 99 7% 75k- 99, % 100,000+ Arts Food & Cooking Sports & Fitness Travel Fashion Arts Business & Finance Education Health & Wellbeing Students
12 Our reach Yearly figures Visits 2,111,367 Users 1,769,253 Average monthly figures Visits 175,947 Users 147,438 website figures taken from Google Analytics Sep Aug 2015
13 Our reach Social media Twitter 26,500+ followers (avg 27 growth per day) Facebook 4,300+ followers Instagram 2,500+ followers Newsletter 3,500+ Subscriber s
14 Talk to us! Listening is our business. We d love to hear your thoughts so let s get together and talk about crafting a partnership with your business s aims and objectives in mind. Become part of something that matters. Join us and help to fund a charitable organisation that preserves the voices of poetr y for generations to come.
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16 Nicola Wheldrake Marketing & Development Manager The Poetry Archive
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