RECORD BREAKING FUNDRAISING AUCTIONS GALA CHORUSES. Part 2. Presenter. Kathy Kingston, CAI, BAS. Kathleen A. Kingston All rights reserved.

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1 RECORD BREAKING FUNDRAISING AUCTIONS GALA CHORUSES Part 2 Kathleen A. Kingston All rights reserved. Presenter Kathy Kingston, CAI, BAS

2 TODAY Introduction Ask Unabashedly Show Flow Fun & Profitable Revenue Generators Turn Bidders Into Long Term Donors Kathy s Krystal Ball Go to the Next Level Kathleen A. Kingston All rights reserved.

3 MYTH OR REALITY? People will be insulted by being asked for money. People will be insulted by being asked to support your cause. Kathleen A. Kingston All rights reserved.

4 ASK UNABASHEDLY Kathleen A. Kingston All rights reserved.

5 Art of the Ask Kathy s Magic Words Make it Personal Kathleen A. Kingston All rights reserved.

6 54 ASKS 1. Y _ 2. I 3.? Kathleen A. Kingston All rights reserved.

7 CREATE EXPECTATION TO GIVE VIP / Kick Off with Preview Pre-promote Items Personal Follow up Calls, Visit, Follow UP Follow up Personally! Call, Visit, Invite, Ask!

8 SPONSORS Why? Target Market Benefits to your Sponsors Sponsorship Levels 4 New Roles in this Economy Kathleen A. Kingston All rights reserved.

9 WIN THE RACE TIME VS MONEY Kathleen A. Kingston All rights reserved.

10 SHOW FLOW Make EVERY Minute A Revenue Minute!

11 ULTIMATE RACE TIME vs. MONEY! Written Minute by Minute Show Flow Seamless Program - MOMENTUM You MUST Control Your Timeline! Hit the Golden Time for Fundraising Kathleen A. Kingston All rights reserved.

12 THE GOLDEN TIME Kathleen A. Kingston All rights reserved.

13 YOUR SHOWFLOW Know YOUR Species Meal Style Revenue Activities Non-Revenue Activities Control Focus on Fundraising Kathleen A. Kingston All rights reserved.

14 BID NOW! DANCE LATER... Kathleen A. Kingston All rights reserved.

15 CREATE MOMENTUM & THE MOMENT Kathleen A. Kingston All rights reserved.

16 WHAT S YOUR ULTIMATE MEAL STYLE Sit Down Dinner Food Stations Buffet Stand Up Cocktail Party Kathleen A. Kingston All rights reserved.

17 FOOD HAS CONSEQUENCES Kathleen A. Kingston All rights reserved.

18 FRESH IDEAS THAT RAIN $ Heads & Tails Balloon / Grab Bag / Lucky Dip Premium Dessert Frenzy Auction Chicken Sign Up Boards Gift Card Frenzy Centerpiece Auctions Green Line Auction Raffle Kathleen A. Kingston All rights reserved.

19 HEADS & TAILS Kathleen A. Kingston All rights reserved.

20 GRAB BAG & BALLOON AUCTIONS Kathleen A. Kingston All rights reserved.

21 PREMIUM DESSERT FRENZY Kathleen A. Kingston All rights reserved.

22 AUCTION CHICKEN Kathleen A. Kingston All rights reserved.

23 SIGN UP PARTY BOARDS Kathleen A. Kingston All rights reserved.

24 PRODUCER BOARD Kathleen A. Kingston All rights reserved.

25 GIFT CARD FRENZY! Kathleen A. Kingston All rights reserved.

26 CENTERPIECE AUCTION Kathleen A. Kingston All rights reserved.

27 GREEN LINE RAFFLE Kathleen A. Kingston All rights reserved.

28 TURN BIDDERS INTO DEDICATED DONORS Kathleen A. Kingston All rights reserved.

29 Adopt a Host Mentality Take Care of Your Guests Introduce Around Steer Talk to the Mission Showcase Auction Items Rally Excitement Ask Kathy s Magic Question

30 KATHY S MAGIC QUESTION Kathleen A. Kingston All rights reserved.

31 It is better to be interested than interesting. ~ Sasha ZeBryk

32 CULTIVATION STRATEGIES Kathleen A. Kingston All rights reserved.

33 IF YOU DON T DO IT- YOU BLEW IT! 1. Reconcile - How much money did you raise? 2. What are you doing with the money? 3. Thank your donors 4. Donor Analysis Kathleen A. Kingston All rights reserved.

34 Kathleen A. Kingston All rights reserved. TREAT YOUR DONORS AS DONORS! 1. Add them to your database 2. Ask them to give 3. Send them all your information 4. Invite them to other events 5. Include them in activities 6. Thank them! 7. Let them know how their gift transforms!

35 NEW CULTIVATION IDEAS YOU WILL IMPLEMENT

36 KATHY S KRYSTAL BALL

37 LEVERAGE THE NEW ECONOMY Kathleen A. Kingston All rights reserved.

38 PEOPLE WANT TO GIVE! GIVING IS UP! M S L Kathleen A. Kingston All rights reserved.

39 EPIC = Fund an NEED 5. Expect Engagement and Fun 6. Know Their Gift to Makes a Difference Kathleen A. Kingston All rights reserved.

40 Less IS MORE! < = > Silent & Live Auction Items 1 Item : 4 Guests Ratio Package Program Elements/Timeline Kathleen A. Kingston All rights reserved.

41 Less IS More! NO BS NO BORING SPEECHES!

42 EMBRACE NEW AUCTION TECHNOLOGY Fundraising Auction Software Express Check Out Credit Card Processing Online Giving Online Auctions Mobile Bidding Devices

43 CREATE EXPECTATION TO GIVE

44 TURBO TIME SHOW FLOW Create a Crescendo! Why? Raise Money EARLIER Live Auction Fund a Need Kathleen A. Kingston All rights reserved.

45 YOU RE INVITED Let s Take Your Benefit Auction to the Next Level Now! Kathleen A. Kingston All rights reserved. Thank You!

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