French Quarter Festival Presented by Chevron April 12-15, 2018
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1 French Quarter Festival Presented by Chevron April 12-15, 2018
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11 Fqf fan Facts 67% Attendees who are returning fans 8 Average number of years returning fans have attended Fans with household income over $100,000 45% 46% 54% New Orleans Fans vs. Visiting Fans
12 2018 SPONSORSHIP OPPORTUNITIES PRESENTED BY CHEVRON ABITA Jack Daniels stage Jackson Square GE DIGITAL NOLA MEDIA FEST FAMILY TOPICAL ISLE Cajun ZYDECO WWL POPEYES SCHOOL Eat Drink Cafe 2018 FIREWORKS 700 Royal FMC ZAPPS Songwriter media lounge Bourbon St. stage PRESERVATION HALL CLASSICAL KIDS Bike VALET Film FEST LET THEM TALK Dance Lesson sponsor ACTIVATION
13 SPONSOR ACTIVATIONs $5,000 - $35,000 Overview Make connections with French Quarter Festival s 700,000+ fans. Activation sponsors are invited to share their product or service with festival attendees through exhibit space or interactive activities. Branding opportunities vary, depending on sponsorship level, but may include signage, banners at other sites within the Festival footprint, naming rights to a stage or site, and/or category exclusivity. Benefits ü Branding & Marketing: Recognized in pre-recorded stage announcements Included as an official festival sponsor in Festival Press Releases and Newsletters Recognized as an official festival sponsor at the $5,000+ Level: Logo placement on website ( mobile apps, and select printed materials ü Hospitality: 2 VIP Sponsor Hospitality Passes ü Lagniappe: Limited Edition signed & numbered artist print of 2018 Festival Poster
14 PRIVATE HOSPITALITY TENT $25,000 Overview Host a VIP Festival experience for your colleagues and clients. Benefits ü Hospitality: Private hospitality tent for one day at Festival (or reserve multiple days). Includes exclusive access to hospitality tent with lounge seating, bar, and private restroom for up to 250 guests. Includes privately catered food or food tickets to sample some of the best of Festival s food vendors. 4 Gala Tickets ü Branding & Marketing: Opportunity to decorate hospitality tent with branded signage and decor Recognized at in pre-recorded stage announcements Included as an official festival sponsor in Festival Press Releases and Newsletters Recognized as an official festival sponsor at the $25,000 Level: Logo placement on website ( mobile apps, and select printed materials ü Engagement: Option to participate in Opening Parade ü Lagniappe: Official festival merchandise packages
15 Royal STREET $15,000 Overview Become a part of the Festival and bring traditional jazz back to this iconic street! This stage sponsorship supports two days of music and celebration on Royal Street. Showcase your company logo and celebrate in the heart of the French Quarter. Benefits ü Stage Naming rights to one of three Royal Street Stages ü Branding & Marketing: Stage branded with name/logo Stage name included on FQF print and digital collateral, including website and mobile apps, festival schedules, maps, stage signage, and festival info kiosks Included as an official festival sponsor in Festival Press Releases and Newsletters Recognized as an official festival sponsor at the $10,000 Level: Logo placement on website ( mobile apps, festival kiosks, and select printed materials ü Engagement: Opportunity to announce musician/s from the stage Option to participate in Opening Parade ü Hospitality: 4 Front-of-Stage Passes 8 VIP Sponsor Hospitality Passes 4 Gala Tickets ü Lagniappe: 2 Limited Edition signed & numbered artist prints of 2018 Festival Poster
16 CLASSICAL $10,000 Overview The Classical Music Stage at French Quarter Festival is located in beautiful St. Mary s Church at the Ursuline Convent. Entertainment at this venue features two days of programming and includes some of Louisiana s finest classical musicians. Benefits ü Naming Rights to The Classical Music Stage ü Branding & Marketing: Opportunity to brand stage with logo on banners Stage name included on FQF print and digital collateral, including FQF website and mobile apps, festival schedules, maps, venue signage, and information kiosks Included as an official festival sponsor in Festival Press Releases and Newsletters Recognized as an official festival sponsor at the $10,000+ Level: Logo placement on website ( mobile apps, and select printed materials ü Engagement: Opportunity to announce musician/s from the stage Option to participate in Opening Parade ü Hospitality: 4 Front-of-Stage Passes 8 VIP Sponsor Hospitality Passes 4 Gala Tickets ü Lagniappe: 2 Limited Edition signed & numbered artist prints of 2018 Festival Poster
17 LET THEM TALK $7,500 Overview Let Them Talk is a two day lecture series featuring interviews with some of French Quarter Festival s favorite artists. This special series is an unique opportunity for our audience to hear directly from musicians about their inspiration, process, and passions. The event is hosted in the state-of-the-art performance space at The New Orleans Jazz Museum at the Mint. Previous speakers have included Irma Thomas, Allen Toussaint, and a host of other well-known and beloved talents. Benefits ü Naming Rights to Let Them Talk, Presented by. ü Branding & Marketing: Name/logo included on stage and directional signage and festival collateral, including website and mobile apps, festival schedules, maps, and info kiosks Included as an official festival sponsor in Festival Press Releases and Newsletters Recognized as an official festival sponsor at the $7,500+ Level: Logo placement on website ( mobile apps, and select printed materials ü Engagement: Opportunity to announce musician/s from the stage ü Hospitality: 4 VIP Sponsor Hospitality Passes 2 Gala Tickets ü Lagniappe: Limited Edition signed & numbered artist print of 2018 Festival Poster
18 FQF FILM FEST $5,000 Overview The Film Fest at French Quarter Festival with Cinema on the Bayou showcases two days of films that feature Louisiana music and culture. Highlights include Q&A with Directors and Producers. All screenings and discussions are hosted at the historic Le Petit Theatre du Vieux Carré and free and open to the public. Benefits ü Naming Rights to Film Fest ü Branding & Marketing: Name/logo included on stage and directional signage and festival collateral, including website and mobile apps, festival schedules, maps, and info kiosks Included as an official festival sponsor in Festival Press Releases and Newsletters Recognized as an official festival sponsor at the $5,000+ Level: Logo placement on website ( mobile apps, and select printed materials ü Engagement: Opportunity to address the audience ü Hospitality: 4 VIP Sponsor Hospitality Passes 2 Gala Tickets ü Lagniappe: Limited Edition signed & numbered artist print of 2018 Festival Poster
19 Dance Lessons $2,500 Overview French Quarter Festival offers 30-minute dance lessons taught by experienced professional instructors. Dance lessons are featured between musical acts at the Chevron Cajun Zydeco Stage AND the French Market Traditional Jazz Stage. Benefits ü Naming Rights to Dance Lessons Presented by Sponsor name on the Stage Sign during the lessons (sign produced by FQFI and placed by stage manager) 17 lessons total over three days in two locations Estimated participation: 800-1,000 direct participants (50-60 people participate in each lesson) Estimated exposure: 15,000-30,000 (estimated attendance at Cajun Zydeco and French Market Stages over three days) ü Branding & Marketing: Dance Lessons included on FQF print and digital collateral, including website and mobile apps, festival schedules, maps, and information kiosks Included as an official festival sponsor in Festival Press Releases and Newsletters ü Hospitality: 4 VIP Sponsor Hospitality Passes 2 Gala Tickets ü Lagniappe: Limited Edition signed & numbered artist print of 2018 Festival Poster
20 IN THE MEDIA $12M Media Value The streets are packed, and it s a jubilant atmosphere here (at French Quarter Festival) music has helped the city get it s mojo back, and I feel lucky to have a ringside view. BBC Travel Show 1,025 Articles Troy Trombone Shorty Andrews was rehearsing at his recently acquired Garden District studio Thursday afternoon when he realized Aaron Neville was onstage at the 2017 French Quarter Festival. Even though he was scheduled to fly to Australia the next day, Andrews dropped everything and hustled to Woldenberg Riverfront Park, where Neville was to make his French Quarter Festival debut thousands of other less famous fans felt the same way. New Orleans Advocate
21 ABOUT FQFI French Quarter Festivals, Inc. is a 501c(3) nonprofit organization whose mission is to drive economic impact through investing in New Orleans unique cultural industries. French Quarter Festivals, Inc. (FQFI) accomplishes our mission by promoting the Vieux Carré and the City of New Orleans through high quality special events and activities that showcase the culture and heritage of this unique city, contribute to the economic well-being of the community, and instill increased pride in the people of New Orleans. FQFI annually produces three festivals: French Quarter Festival, Satchmo SummerFest, and Christmas New Orleans Style. In 2018, French Quarter Festival celebrates its 35 th anniversary. What started as a small neighborhood event has grown into the largest showcase of Louisiana music in the world with over 1,700 local musicians. The Festival is one of the biggest events in Louisiana and generates an average economic impact of over $190 million. In 2017, it was named Best Local Festival by New Orleans Magazine readers and has also been listed as the one thing to do in Louisiana by the Huffington Post.
22 JOIN THE CELEBRATION! Contact: Stephanie Loman (504) Rebecca Shick (504) North Peters Street Suite 205 New Orleans, LA (504) office (504) fax
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