Making IFFI a People s Film Festival

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Penelope Jacobs
6 years ago
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1 Making IFFI a People s Film Festival The International Film Festival of India (IFFI) that is annually held in Goa has a long history of celebrating the best of cinema from across the world and from every creative corner of India. This year IFFI 2017 being held from the 20 th of November to the 28 th of November marks a new beginning, thanks to the leadership and vision of the Hon ble Minister of Information & Broadcasting Smt Smriti Zubin Irani. This takes IFFI beyond the shores of Goa to every household in India making it a people s film festival. For the first time, Prasar Bharati will bring IFFI to every home with special primetime programming in the run up to the festival and during the festival. Doordarshan will celebrate the best of Indian cinema during the entire period with daily blockbusters telecast to audiences across India on its national channel. Doordarshan will also be showcasing a total of 25 hours of content between the 13 th and 28 th of November, which will consist of a live broadcast of the Opening ceremony, which is to be held at the prestigious Shyama Prasad Mukherjee stadium in Goa, with over 5,000 people in attendance at the stadium itself and of course millions who will see it in their living rooms. Keeping pace with Doordarshan is All India Radio with its special programming on IFFI, reaching out to an even wider audience across India through that good old companion the radio. The #IFFIOnAkashvani social media campaign is engaging audiences across India with "What does Indian Cinema mean to you?" Making the citizens of India an integral part of the IFFI journey and bringing the IFFI experience to every household is a major step taken by the Public Broadcaster, Prasar Bharati. This puts participation and showcasing at IFFI on a wider canvas with the entire nation as audience going beyond the critical appreciation of the elite few. The focus on creative entrepreneurship at IFFI marks a step towards developing the creative economy in India and realising the potential for India to emerge as the creative hub for the free world. India is uniquely positioned to chart the future course of the global creative economy given its demographic strength, democratic institutions and its rich legacy of culture and tradition rooted in creative expression over the centuries. As India s Public Service Broadcaster, Prasar Bharati will strive to be a catalyst for developing India s creative economy. This special focus on IFFI over the next two weeks is an important beginning in that direction. IFFI on AIR & Doordarshan - Details

2 IFFI Flashback 13 th 19 th November, 7:00-7:30 p.m. This special flashback programme will take a look at all the highlights of IFFI over the years. It will focus on how IFFI holds a special place in the hearts of various Indian Filmmakers and how it has influenced their cinema making. To quote renowned director Mr Sudhir Misra, the maker of Hazaaron Khwaishein Aisi: People like me became filmmakers because of this festival, because when this festival used to happen in Delhi we used to go and see it and we realized that there is not just one style of film making but many styles and hence people like us can also enter this industry and make differential films and the stories that we would like to tell are also possible to tell IFFI HOUSEFULL 13 th -19 th November, 7:30 8:00 p.m. IFFI Housefull will give audiences a sneak peek into what they can expect to watch in IFFI With close to 200 films being screened across the 8 days of the festival, it is indeed a treat for all lovers of film, not only those interested in making films but also people those who just love watching good films from across the world. Films will be showcased from far and wide including countries like Canada, Korea, France, Iran, Argentina, China, Poland etc. And of course films form all across India in the special Indian Panorama section. Basically, the best of the world at our doorstep. IFFI BLOCKBUSTER CINEMA 13 TH to 27 th November, 8:00-8:30 p.m. This half an hour special, helmed by well known television actress and anchor Roshni Chopra will take you down memory lane to some of the biggest and best films that have been showcased over the years at IFFI. The pride of Indian Cinema, this half an hour, will revisit some of these very special films and take a look at what makes them so special. Some of the films we will be showcasing include the cult classic Jaane Bhi Do Yaaron, the opulent and extravagant historical Bajiraon Mastani, one of India s favourite family films Kabhie Khushi Kabhi Gam, Arguably the most opulent film made till date Mughal-E-Azam and many more. IFFI Dhamaka Goa se aap tak 21 st 27 th November, 7:00 8:00 p.m. What s happening in Goa what are the preparations like What s the buzz who is watching what where are people hanging out in the evenings All the buzz and happenings of IFFI 2017 will be showcased here so if you ve missed being a part of the film festival worry not because we will bring the film festival to you Which stars are attending, what are they watching, which were their favourite films and even what they are wearing all this and more in IFFI Dhamaka Goa se aap tak.

AIR will also be doing extensive coverage of IFFI-2017.

Daily from 21st to 28th November, a radio report with interesting bytes of the day's proceedings will be broadcast at 10.30pm.

3 AIR will also be doing extensive coverage of IFFI A curtain raiser on the 19th followed by live commentary on opening and closing ceremonies would be broadcast. Daily from 21st to 28th November, a radio report with interesting bytes of the day's proceedings will be broadcast at 10.30pm. Besides, hourly updates in a peppy style would be originated from 1115 hrs to 2015 hours on the FM Rainbow network. Other programs are also planned on the regional networks highlighting films from across India in different languages.

6. Analysis I. 6.1 Introduction to Doordarshan

6. Analysis I. 6.1 Introduction to Doordarshan 6. Analysis I Through this analysis the researcher aims to know the detail history and structure, presentation of style of Indian news channels. The present generation is well aware of all 24 7 news channels.