MODERN ENGLISH MODERN ENGLISH CREATIVE TECHNOLOGY

Transcription

1 MODERN ENGLISH CREATIVE TECHNOLOGY

2 CREATIVE TECHNOLOGY MANCHESTER, UK. ENTERTAINMENT CREDENTIALS

3 FOO FIGHTERS GLASTONBURY LAUNCH CAMPAIGN TRULY VIRAL DIGITAL CAMPAIGN TO ANNOUNCE FOO FIGHTERS HEADLINE SLOT AT GLASTONBURY 2017

4 THE PROJECT Collaboration with the Foo Fighters management team and partners to create a digital campaign promoting the band s 2017 headline Glastonbury slot. Several phases to the campaign in run up to the announcement, creating over 20 million impressions across website and social. Live streamed announcement gig through website. MODERN ENGLISH

5 RESULTS Featured in global press and winner of multiple awards. MODERN ENGLISH

6 THE PROJECT Included several extensions to the Departure Board website to announce other concerts around the world, including a flight tracker to Mexico and the Japanese Footo Booth. MODERN ENGLISH

7 The Charlatans INTERACTIVE MOBILE EXPERIENCE FEATURING 28 YEARS OF THE BANDS HISTORY AND A SECRET UNPLUGGED LAUNCH GIG IN THE OFFICE.

8 THE PROJECT Mobile experience designed and developed to perfectly mimic a mobile phone home screen. Featured over 50 apps containing full discography, gigography, videos and other exclusive content. Launched with a secret, live streamed gig in the Modern English office. Featured on BBC radio, The Drum, NME, Manchester Evening News and several more. Developed in collaboration with the artist and management. MODERN ENGLISH

9 Christmasmusic.com WEBSITE AND INTERACTIVE PLAYLIST GENERATOR

10 THE PROJECT Website and interactive listening experience that creates Spotify / Deezer playlists based on occasions and artists from the Sony Music catalogue. Fans invited to either explore a Christmas scene featuring hidden easter eggs or create a bespoke Christmas playlist. Launched globally in 6 languages, with bespoke artist selection for Latin America and Deezer integration for France. Generated 85 million streams in the first 2 weeks of the campaign. Developed on behalf of Sony Music (Global). MODERN ENGLISH

11 Queens of the stone age ARTIST WEBSITE CREATED IN SUPPORT OF THE NEW ALBUM VILLAINS

12 THE PROJECT Collaborated with the bands illustrator, Boneface, to create a website that was an extension of new albums artwork. The concept was designed to tease video and audio content in support of the Villains album release campaign. Included a hidden Viewfinder -inspired and animated photo s sections. Website developed on behalf of artist management. MODERN ENGLISH

13 Robert Plant ARTIST WEBSITE CREATED IN SUPPORT OF THE NEW ALBUM CARRY FIRE

14 THE PROJECT Complete overhaul of Robert Plant s artist website to support the Carry Fire album release campaign. Featured a Wurlitzer inspired Jukebox, linking the new album tracks to streaming platforms. Built with a view for expansion to include back catalogue and archive materials. Website developed on behalf of Warner Music (London), alongside the artist and management. MODERN ENGLISH

15 Nightmares on wax SPOTIFY AND VIMEO INTEGRATION IN SUPPORT OF THE NEW ALBUM SHAPE THE FUTURE'

16 THE PROJECT 4 part series of Spotify radio shows building awareness of the album launch and promoting the latest singles. Features spoken introductions from Nightmares on Wax front man, George Evelyn / DJ EASE. Uses the Spotify API to pull in previews of full tracks and offers user chance to save out playlists to Spotify. Developed on behalf of WARP Records. MODERN ENGLISH

17 FOO FIGHTERS Mixtape generator SPOTIFY PLAYLIST GENERATOR LAUNCHED ALONGSIDE THE ALBUM CAMPAIGN FOR CONCRETE AND GOLD

18 THE PROJECT Interactive listening experience that creates Foo Fighter playlists based on a fans mood and an era from the bands history. Spotify API manipulation to allow new music to be added to users playlists created through the app. Featured in global press, used in 59 countries and generated an additional 4 million catalogue streams in the first week of launch. Developed with Sony Music (NYC) and Foo Fighters artist management. MODERN ENGLISH

19 FALL OUT BOY INTERACTIVE 'CRYSTAL BALL' WEBSITE TO SUPPORT THE TOUR AND RELEASE OF NEW ALBUM M A N I A

20 THE PROJECT Fans encouraged to connect to Spotify and rub the crystal ball to look into the future and win prizes. Featured various easter eggs such as a Llama takeover, phone calls from the future, and a Konami Code tidal wave that washed the screen. Developed on behalf of Crush Music Management. MODERN ENGLISH

21 Beck ARTIST WEBSITE CREATED IN SUPPORT OF THE NEW ALBUM COLORS

22 THE PROJECT Complete overhaul of Beck s artist website to support the Colors album release campaign. Fully responsive design featuring animated elements and transitions inspired by the album creative and limited edition vinyl release. Includes full LP discography and videos, as well as bespoke Beck content. Website developed on behalf of Capitol Records Hollywood, alongside artist management. MODERN ENGLISH

23 DMF Music WEBSITE DEVELOPMENT FOR THE SOUTH-WEST UK BASED INDEPENDENT BOOKING AGENCY, MANAGEMENT COMPANY, PROMOTER AND RECORD LABEL.

24 THE PROJECT Bespoke design with sections for Artists, Label, Festivals and Promotions. Features horizontal scrolling across sections, a responsive screen-lock and many animated elements. MODERN ENGLISH

25 FROM THE FIELDS LIVE STREAM CAMPAIGN FOR THE AWARD WINNING KENDAL CALLING & BLUEDOT FESTIVALS

26 THE PROJECT Live Stream and onsite support for performances on multiple stages across two festivals. Streams broadcast through the Twitch social video service and community. Website subdomains created for competitions and awareness before and during the live streams. Produced in collaboration with festival owners From The Fields. MODERN ENGLISH

27 Elvis presley SPOTIFY PLAYLIST GENERATOR LAUNCHED AS PART 'ELVIS WEEK' IN MEMPHIS

28 THE PROJECT Interactive listening experience that creates Elvis Presley Spotify playlists based on mood and depth of knowledge. Launched in Memphis to mark the 40th anniversary of Elvis death. Developed on behalf of Sony Music (NYC). MODERN ENGLISH

29 The columbo group HOSTING, SUPPORT & WEBSITE DEVELOPMENT FOR SEVERAL OF LONDONS BEST MUSIC VENUES AND NIGHTLIFE INSTITUTIONS

30 THE PROJECT Properties include XOYO, Jazz Cafe and Phonox, in addition to the group website. Includes complete website builds as well as support for existing sites. MODERN ENGLISH

31 Speedmachine Festival BESPOKE AND INTERACTIVE WEBSITE FOR THE SILVERSTONE MUSIC FESTIVAL WEBSITE.

32 THE PROJECT Video background and multiple interactive content areas. Developed on behalf of IMG / WME (London). MODERN ENGLISH

33 FOO FIGHTERS ALBUM RELEASE CAMPAIGN WEBSITE TAKEOVERS FOR EACH SINGLE LEADING UP TO THE RELEASE OF THE BANDS 9TH STUDIO ALBUM, 'CONCRETE AND GOLD.

34 RUN Website takeover for the first single with video character roll-over states linking to content areas, such as the medication timetable / gig listing. MODERN ENGLISH

35 THE SKY IS THE NEIGHBORHOOD Website takeover for the second single, featuring animated Foo Fighter constellations based on the Dave Grohl directed music video. MODERN ENGLISH

36 CONCRETE AND GOLD Website takeover for the album release featuring a video background, splash page to push album sales / streams and sheet music download. MODERN ENGLISH

37 Scrubbables AN AWARD WINNING BBC SHORT FORM VIDEO PLATFORM, THAT ALLOWS USERS TO GRAB LIVE TV AND SHARE AS IT HAPPENS.

38 THE PROJECT A platform that allows users to capture live BBC television content and modify it into customisable short form video clips. User generated content can then be shared across multiple social channels and links back to related BBC content. Developed in conjunction with BBC s iwonder department. MODERN ENGLISH

39 Stevie wonder Artist website, developed on behalf of Capitol Records (Hollywood).

40 Madonna SuperShareableTwitter competition to promote the 'Rebel Heart tour, developed on behalf of LiveNation. Global campaign with a reach of 11 million Twitter accounts.

41 Chris young Spotify Connect project to increase streams and artist follows. Launched as part of the Losing Sleep album release campaign, developed on behalf of Sony Music (Nashville).

42 NEIGHBOURHOOD WEEKENDER Festival website that has been through 3 iterations to date, developed on behalf of SJM Concerts.

43 PETER KAY The iconic comedians website, developed on behalf of SJM Concerts and artist management.

44 Now music Multiple iterations of a Twitter voting mechanic, which have generated in excess of 30 million tweets.

45 PINK FLOYD Website and animated video content in support of the Why Pink Floyd? Special edition releases, developed on behalf of EMI (London).

46 Blur MASSIVE INTERACTIVE TIMELINE BASED ON THE LONDON TUBE MAP THAT ALLOWS FANS TO EXPLORE THE BANDS HISTORY. Primarily focused at driving nostalgia amongst fans new and old, to encourage viral reach and spread of awareness. Covering key milestones from the band s 21 year history across eight major themes: Music, Live, Videos, Cultural, Film, International,Art, Locations. Tracks the band s career alongside key cultural developments and puts into context the band s impact on popular music culture. Developed on behalf of Warner Music (London).

47 Cypress Hill Artist website, developed on behalf of Velvet Hammer (LA)

48 Kylie Minogue Animated lyric video with social integration, that allows fans to star in the video developed on behalf of EMI (London)

49 MODERN THANK ENGLISH YOU ANDY HIRST FOUNDER BRUCE THOMAS FOUNDER STEVE LAWSON MANAGING DIRECTOR JEREMY HILL HEAD OF PRODUCTION CALL +44(0)