SPONSORSHIP OPPORTUNITIES May 23, 2019

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1 SPONSORSHIP OPPORTUNITIES May 23, 2019 State, Zip City, Dear Friend,

2 EVENT OVERVIEW Taste of Hope is the American Cancer Society s signature culinary, wine, and spirits event, featuring some of New York s most popular restaurants and beverage vendors. Guests enjoy a walk-around tasting where they can sample signature dishes, premier wines and spirits, and inventive cocktails. Now in its 14 th year, the event is hosted annually by the Taste of Hope volunteer committee and has raised over $1.8 Million to support the American Cancer Society s mission and goal of eliminating cancer as a major health problem D AT E A T T E N D E E S E V E N T L O C A T I O N M E T R O P O L I T A N P A V I L I O N N Y C T I C K E T S GENERAL ADMISSION I $175 *Includes Full Tasting & Full Bar VIP ADMISSION I $250 *Includes Full Tasting, Full Bar, VIP Gift Bag and Early Admission (6pm) A L L A C C E S S L O U N G E *Includes Full Tasting, Full Bar, VIP Gift Bag and Early Admission (6pm) TABLE OF FIVE I $1,500 TABLE OF TEN I $3,000 EVENT CO-CHAIRS Mark D. Friedman Jamie Koff BENEFIT COMMITTEE Drew Blumenthal Jennifer Cayetano Jil S. Davison Gail Eissenstat Nicole Filingeri Gayle Greenberg Melanie Greene Wayne Margolin Jeanine Marino Melanie McManus Kara Mignone Lucy Miller Sari Pollack Christine Poopatana Kim Poulos Scott Sheehy Melissa Siegel Brittany Stevenson Maresca Visone Dialecti Voudouris Rachel Waynberg PAST HONOREES 2018 CULINARY HONOREE I Sarabeth Levine SURVIVOR HONOREE I Antonio Prontelli 2017 CULINARY HONOREE I Aarón Sánchez SURVIVOR HONOREE I Miri Torres 2016 CULINARY HONOREE I Chef David Burke CORPORATE HONOREE I Drew Nieporent PHILANTHROPIC HONOREE I Jean Shafiroff 2015 CULINARY HONOREE I Chef Dale Talde SURVIVOR HONOREE I Stacey Fischer- Rosenthal 2014 CULINARY HONOREE I Chef Elizabeth Falkner 2013 CULINARY HONOREE I Chef Marc Murphy 2012 CULINARY HONOREE I Chef Todd English 2011 CULINARY HONOREE I Chef Eric Levine CELEBRITY COMMITTEE Alyssa Reiner Danny Burstein Harry Carson David Alan Basche Rebecca Luker Clarke Thorell

3 PAST PARTICIPANTS I RESTAURANTS AG KITCHEN ALIDORO ALMOND BAREBURGER BARNEY GREENGRASS BEN & JACK S STEAKHOUSE BLT PRIME BLUE RIBBON SUSHI BUDDAKAN CALLE OCHO RESTAURANT CARLO S BAKERY CHEF MAX MIAMI CRAVE FISHBAR DELICATESSEN DINOSAUR BAR-B-QUE DISTILLED NY FIKA FRESCO BY SCOTTO RESTAURANT THE GANDER GEORGETOWN CUPCKASE SOHO THE KATI ROLL COMPANY L&W OYSTER CO. LA FONDA DEL SOL THE LEOPARD AT DES ARTISTES THE LITTLE BEET LUKE S LOBSTER MAGNOLIA BAKERY MEATBALL SHOP MORRIS TAP & GRILL NOBU NEW YORK PARGON TAP AND TABLE PARKWAY BAKERY & TAVERN RAYMI RESTAURANT RED ROOSTER HARLEM ROCK CENTER CAFÉ RUNNER & STONE THE SEA FIRE GRILL SERENDIPITY 3 THE SMITH SPRINKLES STK DOWNTOWN TELEPAN TODD ENGLISH ENTERPRISES TREAT HOUSE TRIOMPHE RESTAURANT VOILÁ CHOCOLAT PAST PARTICIPANTS I SIPS BOMBAY SAPPHIRE DON Q RUM PERONI SAM ADAMS STELLA ARTOIS STOLI TITO S HANDMADE VODKA UMENOYADO VINITALY WINE SPECTATOR

4 BOOST YOUR BRAND The American Cancer Society is the most relevant cancer brand with consumers and the most highly valued nonprofit overall. Existing American Cancer Society partners enjoy a significant brand lift by associating their product and services with an important cause that has universal impact and appeal. Partnering with the American Cancer Society through Taste of Hope sponsorship will bolster your reputation and demonstrate your commitment to serving the community. Our organization will help to clearly identify your brand, set it apart from other brands, and ultimately create relationships within the community where your customers live, work and play. Americans believe cancer is the single most important health problem they face. 85% of consumers have a more positive image of a company when it supports a cause they care about. The ACS brand offers an opportunity to connect with passionate and loyal consumers. The American Cancer Society has a 98% recognition rate among Americans. No other health organization has a higher rating. PRESS & SOCIAL MEDA OVERVIEW SPONSORSHI P

5 SPONSORSHIP OPPORTUNITIES TITLE SPONSOR I $20,000 *Category Exclusive Title Sponsor listing on all event and marketing materials ( Taste of Hope Sponsored by. ) Digital invitation ( ed to over 5,000 constituents) Onsite event signage Branded onsite GOBO Branded event Step & Repeat Company logo/name recognition on event website and social media outlets Exclusive customizable branded event attraction within a 10 x10 space Product placement in VIP gift bags (Distributed to all Access & Premium ticket holders) Two reserved tables of ten to the All Access Lounge Ten VIP tickets Red carpet photo opportunities with the Taste of Hope Honorees Prominent inclusion in the event press release & promotional materials including the April Yelp newsletter that reaches 500k subscribers LOUNGE SPONSORS I $12,500 ALL-ACCESS LOUNGE SPONSOR *Category Exclusive The All-Access Lounge is a roped off area for our exclusive VIP guests that includes reserved tables and a private bar. All-Access Lounge Sponsor listing on all event marketing materials Company logo/name placement on all event materials Digital invitation ( ed to over 5,000 constituents) Company logo/name SOLD recognition on event website and social media outlets Exclusive logo/name placement on All-Access Lounge components (signage, wristbands, cocktail napkins, branded cocktail, branded sweets) Product placement in gift bags for all VIP guests (All access and premium ticket holders) Two reserved table of ten in the All-Access Lounge Five VIP tickets Red carpet photo opportunities with the Taste of Hope Honorees Prominent inclusion in the event press release & promotional materials including the April Yelp newsletter that reaches 500k subscribers DESSERT LOUNGE SPONSOR *Category Exclusive The Dessert Lounge is an area accessible to 800+ guests that will feature sweet tastes and decadent dessert cocktails. Dessert Lounge Sponsor listing on all event marketing materials Digital invitation ( ed to over 5,000 constituents) Company logo/name recognition on event website and social media outlets Exclusive logo/name placement on Dessert Lounge components (signage, cocktail napkins, branded dessert cocktail bar) Product placement in gift bags for all VIP guests (All access and premium ticket holders) Two reserved table of ten in the All Access Lounge Five VIP tickets Red carpet photo opportunities with the Taste of Hope Honorees Prominent inclusion in the event press release & promotional materials including the April Yelp newsletter that reaches 500k subscribers

6 SPONSORSHIP OPPORTUNITIES PLATINUM SPONSOR I $10,000 Digital Invitation ( ed to over 5,000 constituents) Company logo/name recognition on event website and social media outlets Branded 6ft tabling opportunity with premier placement at the event One reserved table of Ten in the All Access Lounge Inclusion in the event press release and promotional materials ENTERTAINMENT SPONSOR I $7,500 Digital Invitation ( ed to over 5,000 constituents) Company logo/name recognition on event website and social media outlets Branded 6ft tabling opportunity with premier placement at the event One reserved table of Ten in the All Access Lounge Inclusion in the event press release and promotional materials Company logo/name placement on event stage SILVER SPONSOR I $3,500 Digital Invitation ( ed to over 5,000 constituents) Company logo/name recognition on event website and social media outlets One reserved table of five in the All Access Lounge Inclusion in the event press release and promotional materials

7 SPONSORSHIP OPPORTUNITIES PHOTBOOTH SPONSOR I $3,000 Company logo/name recognition on event website Two VIP tickets, ticket include early entry + gift bag Company logo on all photos printed from photo booth MEDIA SPONSOR I $2,500 Prominent inclusion in the event press release and signage at step & repeat Company logo/name recognition on event website Two VIP tickets, ticket include early entry + gift bag Recognition from Emcee during the event program SILENT AUCTION SPONSOR I $2,500 Digital branding/banner on mobile bidding platform Company logo/name recognition on event website Two VIP tickets, ticket include early entry + gift bag Company logo on all Silent Auction signage WRISTBAND SPONSOR I $2,000 Company logo on the wristbands of every attendee (estimated 1000+) Company logo/name recognition on event website Two VIP tickets, ticket include early entry + gift bag HALL OF HOPE HOPE WARRIOR I $500 2 X 3 ad hanging in our entrance hallway visible to an estimated 1000 guests 2 General Admission tickets

8 SPONSORSHIP AGREEMENT FORM Partnering with the American Cancers Society s Taste of Hope through sponsorship will provide your company with valuable exposure to potential consumers and clients, while supporting the Society s mission and Hope Lodge of New York City. PLEASE CHOOSE FROM THE FOLLOWING SPONSORSHIP OPPORTUNITES: [ ] TITLE SPONSOR $20,000 *Category Exclusive [ ] LOUNGE SPONSORS $12,500 *Category Exclusive [ ] PLATINUM SPONSOR $10,000 [ ] ENTERTAINMENT SPONSOR $7,500 [ ] SILVER SPONSOR $3,500 [ ] PHOTOBOOTH SPONSORS $3,000 [ ] SILENT AUCTION SPONSOR $2,500 [ ] MEDIA SPONSOR $2,500 [ ] WRISTBAND SPONSOR $2,000 [ ] HALL OF HOPE $500 PLEASE PRINT CLEARLY AND EXACTLY AS YOU WISH IT TO APPEAR IN PRINT Company: Contact Name: Address: City, State, Zip: Phone: LOGISTICAL CONTACT (If different from above) Contact Name: Phone: PLEASE MAKE PAYABLE BY FRIDAY, MAY 10, 2019 TO THE AMERICAN CANCER SOCIETY To be listed on the event materials, submission must be received by: Friday, March 29, 2019 Please charge $ Credit Card ( ) Amex ( ) Discover ( ) MasterCard ( ) Visa Credit Card Number: Exp. Date: SC: Signature: PLEASE NOTE THAT $50 OF EACH TICKET IS NOT TAX-DEDUCTIBLE TAX ID# The American Cancer Society cares about your privacy and protects how we use your information. To view our full privacy policy or if you have any questions, please call the Society at or visit us online at and click on the privacy link at the bottom of the page. PRESS OVERVIEW American Cancer Society TASTE OF HOPE 132 West 32 nd Street, New York, NY I

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