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3 WJCT PUBLIC MEDIA REACHING NORTH FLORIDA AND SOUTHEAST GEORGIA TELEVISION RADIO DIGITAL EVENTS WJCT TELEVISION 7.1 WJCT CREATE 7.2 WJCT WORLD 7.3 WJCT MORE 7.4 WJCT PBS KIDS FM HD-1 CLASSICAL 24 HD-2 RELAX RADIO HD-3 WJCT.ORG WJCT APP WJCT E-Newsletter WJCT E-Blast for Non-Profits PBS/NPR SPEAKERS WJCT SPEAKER SERIES COMMUNITY EVENTS CHARACTER APPEARANCES WJCT is part of a state-wide sales network (FPBS) and a national network on both radio and TV, which allows us to assemble market-by-market buys.

4 TELEVISION WJCT TELEVISION 7.1 PBS signature drama series, documentaries and public affairs WJCT CREATE 7.2 Do It-Yourself: cooking, travel, gardening, crafts WJCT WORLD 7.3 PBS non-fiction docs, history and science programs WJCT MORE 7.4 Best of PBS drama, science, and history series WJCT PBS KIDS 7.5 Children s educational programs 24/7

5 TELEVISION DEMOGRAPHICS WJCT Public Television offers unbeatable visibility and exposure to potential consumers. Reach the audience that counts affluent, active consumers and influential citizens. With no commercial interruptions, WJCT has a distinct advantage over network and cable television in holding viewers attention and involvement. Commercial television breaks run approximately 12+ minutes while WJCT breaks a total of 3 minutes between programs. Who s watching? Affluent WJCT primetime viewers are 132% more likely to have an annual household income of $200,000 plus and 37.1 % own homes $400,000 to $499,900. Educated WJCT viewers are 112 % more likely to have an advanced college degree, make over $100K and attend the symphony and theatre.

6 RADIO 89.9FM News international/national-morning Edition, All Things Considered, public affairs, music, First Coast Connect CLASSICAL 24 HD-2 Twenty-four hour classical music service with NPR news at the top of every hour RELAX RADIO HD-3 Essential collection of 4,000 curated songs spanning the Great American Song Book, light jazz and oldies with NPR news at the top of every hour

7 RADIO DEMOGRAPHICS WJCT Public Media sets the standard for trusted editorial content and audience engagement. WJCT delivers top-quality programming and connects sponsors to an influential audience. Connected to their local communities and tuned in to the latest public affairs and cultural conversations, the NPR audience embodies the opinion leader. Who s listening? Affluent 40,282 WJCT weekly listeners have liquid assets valued at $100,000 or more and 35,982 have an annual household income of $100,000 plus. Educated WJCT listeners are 139 % more likely to have an advanced college degree. Young Professional 23% of 89.9FM listeners are millennials, age and have a college degree. 57% of WJCT listeners are between the ages of

8 DIGITAL WJCT.ORG Local news, national news, live streaming WJCT APP Mobile streaming of WJCT s local news, national content, video-on-demand WJCT E -Newsletter WJCT E -Blast for Non-Profits

9 DIGITAL DEMOGRAPHICS Who s clicking? WJCT s online audience is influential, affluent and curious. They are learning more and leading more. What started as a trend among early adopters has become a mainstream platform. Today, digital platforms command attention as the way for brands to reach the most engaged audience.

10 EVENTS PBS/NPR SPEAKERS PBS/NPR hosts appearances at WJCT WJCT SPEAKER SERIES Corporate sponsored Lunch & Learn or After Hour Presentations at WJCT Studios COMMUNITY EVENTS WJCT Be My Neighbor Day, TEACH Conference, Girls Day Out Mr. Rogers Sweater Drive CHARACTER APPEARANCES Character appearances at community partner events GENERATION LISTEN WJCT s young professional group * WJCT Offers Studio Rental for Events

11 COMMUNITY EVENTS

12 COVERAGE MAP

13 WJCT UNDERWRITING CREDITS & GUIDELINES

14 WJCT RADIO 2018 RATE SCHEDULE

15 WJCT TV 2018 RATE SCHEDULE

16 WJCT TV 2018 RATE SCHEDULE

17 WJCT DIGITAL 2018 RATE SCHEDULE

18 FOLLOW WJCT ON SOCIAL facebook.com/wjctjax twitter.com/wjctjax instagram.com/wjctjax VISIT US ONLINE AT WJCT.ORG

19 THANK YOU

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