The 7th ACRAN SUMMIT

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Transcription:

The 7th ACRAN SUMMIT The media regulatory bodies face the transition to digital in Africa: Roles and Challenges HOTEL GAWEYE - : 10th -12th December, 2013 NIAMEY, NIGER 1 Presenter: N. Habbi Gunze Director of Broadcasting Affairs Tanzania Communications Regulatory Authority

Agenda Background Status of DTT Roles of Regulator Challenges Conclusion

Good News! Tanzania Started Switch Off the Analogue Transmission Systems on 31 st December, 2012

Background Tanzania adopted a phased approach on switching off the analogue transmission sites. First Phase (Phase I) of the Analogue Switch Off started on 31 st December, 2012 in Dar Es Salaam. The Authority supervised the analogue transmitters switch off as per ASO time table (Phase I) provided by the Government. First Phase (Phase I) involved Seven cities namely Dar Es Salaam, Mwanza, Arusha, Moshi, Dodoma, Tanga and Mbeya. 4

ASO Timetable Broadcasting Service Area ASO Date Affected Areas Involved Stations Dar Es Salaam 31/12/2012 Dar Es Salaam City, Kibaha, Bagamoyo, Kisarawe and Mkuranga TBC1, ITV, EATV, CH.10, STAR TV, DTV, CAPITAL, TUMAINI, ATN, MLIMANI, C2C, CTN, CLOUDS & EFATHA Dodoma & Tanga 31/01/2013 Tanga City and Dodoma Municipal TBC1, ITV, EATV, CH.10, STAR TV, TANGA MANICIPAL TV & ATN Mwanza 28/02/2013 Mwanza City TBC1, ITV, EATV, CH.10, STAR TV& ATN Moshi & Arusha 31/03/2013 Arusha City and Moshi Municipal TBC1, ITV, EATV, CH.10, STAR TV& ATN Mbeya 30/04/2012 Mbeya City TBC1, STAR TV, MBEYA CITY TV& ATN 5 25 March 2015

Current Status Seven cities namely Dar Es Salaam, Mwanza, Arusha, Moshi, Dodoma, Tanga and Mbeya are Fully Digital. The ASO performance survey to measure the impact of Analogue Switch Off of Analogue Terrestrial Television to the Broadcasting industry is being conducted before embarking to the Second Phase (II) of ASO. The Second Phase (II) will involve seven cities (Kigoma, Morogoro, Tabora, Singida, Musoma, Bukoba and Kahama) that are currently in simulcast. Tanzania planning to have all analogue transmission sites switched off by June, 2014. 6

7 25 March 2015

Factor/Criteria for switch off The National Technical Committee for Digital Broadcasting (NTC-DB) outlined five ASO switch criteria The Analogue TV service area should be well covered with digital TV signal. Public awareness campaign on digital migration has been done sufficiently. Availability of the Set Top Boxes Tax exemption of the STBs to ensure affordability 5 FTA TV channels with National Market segment license are available. 8

Factor/Criteria for switch off Success Factors Digital migration road map Political will (The President of the United Republic of Tanzania as DTT Champion) Legal and Regulatory Framework ( Electronic and Postal Communication Act, 2010, Electronic and Postal Communication (Digital and Other Broadcasting Network) Regulation, 2011 which state the switch off date. Consultation with stakeholders ( MUX, CSP, Consumer Consultative Council) Communication strategy Cost (PPP, Private, Tax Exemption for STB) Consumers willingness 9

Roles of the Regulator 1. Legal and Licensing Framework. 2. Develop Digital Migration Roadmap 3. Communication Strategies (Public Awareness) 4. Consultation with stakeholders. 5. Institutional framework 6. Consumer willingness 10

Roles of the Regulator 1. Legal and Licensing Framework. 2005: Adopted a Convergence Licensing Framework 2010/11: Legal Framework was put in place; Enacting of the Electronic and Postal Communication Act, 2010 and Digital and Other Broadcasting Networks regulation, 2011. 2010: Licensed three (3) Multiplex Operators to roll out digital network. 11

Roles of the Regulator 2. Digital Migration Roadmap. In 2005 TCRA developed a Digital Migration inline with ITU guidelines 12

Roles of the Regulator 3. Communication Strategies for Awareness Campaign TCRA formulated a Communications Strategy (CS) and approved by the Government. CS provided for all communications outlets including print and electronic media (newspaper, TV/Radios), road shows, talk shows, meetings/seminars and outdoor advertising 2011: The President of the United Republic of Tanzania launched the Public Awareness Campaign and the digital logo on 24 th August, 2011. 13

Roles of the Regulator 3. Awareness Campaign 14

Roles of the Regulator DIGITAL LOGO 15

Roles of the Regulator 4. Consultation with stakeholders. 2004/6: Participated in the GE04 & GE06 processes 2005 : 2005: Prepared a Digital Migration Road Map which consisting of activities, events and timelines Issued a first public consultation document PCD highlighted DTT and its benefits; 2006: Issued Second PCD: Established licensing framework for DTT;-Separation of Content and transmission; 16

Roles of the Regulator 4. Consultation with stakeholders con td. 2007: 2008: Formation of the National Technical Committee on DTT Broadcasting (NTC-DB); Inter-Ministerial National Steering Committee (NSC) as a Government Organ to oversee migration. 17

Roles of the Regulator 4. Consultation with stakeholders con td. 2010: Licensing of MUX through an open tender. Three Multiplex Operators were licensed to provide digital signal distribution 2012: The Government through the NSC approved a phased ASO in all simulcast service areas. 18

19 CHALLENGES

Implementation Challenges The DTTB migration implementation challenges can be grouped as follows: Content Service related challenges Multiplex related challenges Regulatory challenges Customer related challenges 20

Implementation Challenges 1. Content Service Providers Related Challenges High cost for Simulcast period. High transmission fee imposed by Multiplex Operators Exclusivity rights on premium content such as Sports Lack of enough local and premium content on digital terrestrial platform. Upgrade cost for Content Production studios to suite the digital environment. 21

Implementation Challenges 2. Multiplex Related Challenges Weak signal reception in some points within a defined service area due to uneven terrain (Digital Cliff). This may requires of additional transmitters within same area. Unwilling of Content Service Providers to pay the transmission fee. Exploitation of the optic fiber in digital broadcasting networks v/s satellite for distribution networks. 22

Implementation Challenges 2. Multiplex Related Challenges...Co td Support services/ Toll free number. Land acquisition for TX facilities from the local government Availability of power supplies to some sites. Process of environmental impact assessment Delayed Building Permit 23

Implementation Challenges 3. Regulatory Challenges Licensing of Multiple Channels Licensing of the subscription services Do you license a channel or aggregator?? Legal Relation between the independent producer of subscription content and subscription content service licensee Separation of jurisdiction of Signal distributors and CSPs Requirements of having SLA between Signal distributors and CSPs Interoperability of Set Top Boxes 24

3. Regulatory Challenges Implementation Challenges Sustainability of FTA network Enforcement of the digital services in underserved areas 25

Implementation Challenges 4. Customer Related Challenges Lack of Education Set Top Box interoperability. Purchasing of Set Top Box (was not required in analogue) Lack of attractive content in Digital Platform Dual Illumination has made most of Customers relaxed Consumer behaviour (They are used to free to air services) 26

Conclusion The prospect of Digital Migration lies on the following factors Education to all stakeholders (Consumers, Government, Operators) Quality Local Content Low price set top boxes (STB) (Affordability and Availability) Availability of Free to Air channels Converged Licensing Environment (Legal and Institutional Framework) Introduction of Value Added Service in broadcasting value chain (Linear to Non-Linear way of Broadcasting). Availability of digital equipment 27

28 THANK YOU gunze@tcra.go.tz