ELEVATING IOT INTELLIGENCE TO THE NEXT LEVEL

AI & COGNITIVE SYSTEMS FORUM BARCELONA 29-31 OCTOBER 2019 ELEVATING IOT INTELLIGENCE TO THE NEXT LEVEL HOSTED BY IN PARTNERSHIP WITH 2018 DIAMOND SPONSORS

AI & COGNITIVE SYSTEMS FORUM #IOTSWC19 AI & COGNITIVE SYSTEMS FORUM The AI & Cognitive Systems Forum is a colocated event within the IOT Solutions World Congress. It will feature one congress room and +1.500 m2 of exhibition area dedicated to how adding Artificial Intelligence to Industry Internet of Things (IIoT) Solutions can completely transform and bring the solutions to the next level. Enhanced insights, complex decision making, self-learning and self-healing are just a few of the capabilities that AI enables. It also provides much more sophisticated user interactions and richer experiences. The possibilities that AI brings to IIoT are endless. Hear the success stories of how AI is applied to IIoT systems and get a look at how this emerging technology is changing the industry and landscape. BARCELONA 29-31 OCTOBER 2019 THEMES WILL INCLUDE: + + + + Applications, use cases and/or vertical industry use cases of AI in IIoT AI computational techniques (e.g. machine learning, genetic algorithms, etc.) Algorithmic training, landscape and open source AI system architectures and related technologies (e.g. Big Data) + + + + + AI system development & deployment processes, methods & best practices Infrastructures supporting AI-enabled IIoT systems AI ethical considerations (e.g. algorithmic bias) Societal impact of AI Emerging industry ecosystem and landscape THE LEADING IOT INDUSTRY EVENT CONNECTED TRANSPORT MANUFACTURING HEALTHCARE ENERGY AND UTILITIES BUILDINGS & INFRASTRUCTURE OPEN INDUSTRY ENABLING IOT ELEVATING IOT INTELLIGENCE TO THE NEXT LEVEL IN PARTNERSHIP WITH + AI Security, Privacy and Trustworthiness 2

2018 FACTS & FIGURES 16,250 VISITORS 2018 16,250 2017 13,000 341 EXHIBITORS, SPONSORS & PARTNERS 2018 341 2017 240 VISITORS FROM 120 COUNTRIES 2018 120 2017 114 2017 32,000 m 2 2018 32,000 m 2 24,000 m 2 2017 400 SPEAKERS 2018 400 250 IN 2018, THE 73,3% OF OUR VISITORS WERE C-LEVEL AND SENIOR EXECUTIVES 3

WHO ATTENDS? VISITOR PROFILE 46 % OF OUR VISITORS CAME FROM TARGETED INDUSTRIES R & D 5 % IT 21 % Consultant / Advisor / Investor 7 % Internet of Things 21 % 46 % Manufacturing 14 % Buildings & Infrastructure 6 % Energy & Utilities 8 % Healthcare 5 % Connected Transport 6 % Open Industry 7 % THE PLATFORM TO CONNECT WITH KEY DECISION MAKERS 73,3 % OF OUR VISITORS WERE KEY DECISION MAKERS 13,7 % Academic / University / Research 13 % Technician / Engineer 73,3 % C-Level / Owner 11,1 % Director 31,1 % Senior Manager 28,2 % Vice President 2,9% * Figures and feedback from the 2018 edition 4

ELEVATING IOT INTELLIGENCE TO THE NEXT LEVEL 2019 EVENT FOLDER WHO ATTENDS? A HIGHLY INTERNATIONAL EVENT Geographic Breakdown Top Visiting Countries Spain 77% Europe USA 8% Asia 13% America Germany United Kingdom 1% Africa France Netherlands 1% Oceania Italy Switzerland Belgium China * Figures and feedback from the 2018 edition 5

WHAT MAKES THE IOTSWC UNIQUE? 2018 TOP SPEAKERS JONATHAN BALLON VP, Internet of Things Intel Corporation WAEL ELRIFAI VP for Solution Engineering - Big Data, IOT & AI Hitachi Vantara NIR LOTAN Industrial AI Products Manager Intel WAEL WILLIAM DIAB Senior Director Huawei JENNIFER BENNETT Technical Director, Office of the CTO Google Cloud CHRISTOPHER GANZ Group Vice President Service and Digital R&D ABB DMITRY LUKOVKIN AI Business Director Zyfra MORGAN ZIMMERMANN CEO NETVIBES-EXALEAD Dassault Systèmes JULIEN CALVIAC IoT Solutions Sr. Director DASSAULT SYSTÈMES KONSTANTIN GORBACH Head of AI department ZYFRA OLIVER SCHABENBERGER COO, CTO and EVP SAS GUL EGE Senior Director, Advanced Analytics R&D SAS ROBERT KAMP BOB Director Intel IoT Channels and Ecosystem PATRICE SLUPOWSKI SVP Digital Innovation Orange 6

WHAT MAKES THE IOTSWC UNIQUE? EXHIBITION AREA Best in the industry Sponsors and exhibitors participate via their international headquarters, providing comprehensive representation and reach. EXHIBITOR PROFILE INFORMATION TECHNOLOGY COMPANIES INTERNATIONAL PAVILIONS SOFTWARE PLATFORM DEVELOPERS SECURITY COMPANIES SERVICE PROVIDERS TELECOMMUNICATION PROVIDERS INDUSTRIAL AUTOMATION COMPANIES IOT R&D ORGANIZATIONS AND INCUBATORS INDUSTRY ASSOCIATIONS CONSULTING COMPANIES HARDWARE MANUFACTURERS GOVERNMENTS 7

WHAT MAKES THE IOTSWC UNIQUE? REASONS TO EXHIBIT Meet the right people Engage with over 16,250 decision makers in our exhibition area. Gain exposure to industry experts and consolidate existing customer relationships by inviting key customers to the event. Increase your visibility Participation in our event guarantees you the exposure to promote your offering to your target audience and build your brand. Launch new products Our exhibitors use the conference as a platform to launch new products and services. Global headquarters representation Exhibiting organizations participate via their international headquarters, providing comprehensive representation and reach. Speak to the right audience Our high-caliber speaker lineup attracts industry buyers with purchasing power. Enter new markets Expand your global reach at an event that features representatives from +120 countries. Gain Media Exposure Our conferences and tradeshow attract international media attention; use the event to get visibility in the most relevant channels. Industrial Internet Consortium partnership Our relationship with the Industrial Internet Consortium brings a wealth of additional knowledge, contacts, and reach. 8

WHAT MAKES THE IOTSWC UNIQUE? EXHIBITION AREA An event to foster networking and partnerships The exhibition area is undoubtedly one of the main attractions of the event, where exhibitors will have the opportunity to showcase new products and solutions, increase their market visibility, interact with key decision makers in each of the sectors and make new contacts. An expanded exhibition area An exhibition area open to everyone that will gather the latest innovations from international sponsors, cutting-edge solutions from technology companies, our dedicated Testbed Area, and the Brokerage Event. 2019 Exhibition floor* DIAMOND SPONSOR STANDS BLOCKCHAIN SOLUTIONS WORLD ARTIFICIAL INTELLIGENCE & COGNITIVE SYSTEMS FORUM ENTRANCE TESTBEDS AREA IIC PAVILION IOTSWC & BSW SPEAKERS VIP ROOM COFFEE & PRESS CORNER AI & COGNITIVE SYSTEMS FORUM BLOCKCHAIN SOLUTIONS WORLD *This Exhibition Floor is subject to changes 9

MORE EVENTS IOT SOLUTIONS WORLD CONGRESS The IOT Solutions World Congress is the leading event dedicated exclusively to joining IOT providers with industry in order to help the latter increase productivity via this disruptive technology. After four editions, The IOT Solutions World Congress has established itself as the worldwide landmark for the Industrial Internet of Things. The 2018 figures speak for themselves: 341 companies and 16,250 visitors from +120 countries joined the event, representing growth of 42% and 25% respectively compared to last year. The 2019 edition will continue to explore the latest industrial IOT innovations to bring visitors the necessary cutting-edge expertise and strategies to capitalize on IoT. BLOCKCHAIN SOLUTIONS WORLD Showcasing the latest developments around blockchain, providing exhibitors a global reach. Top industry experts will present success stories of how blockchain will impact most public and private sectors, looking for the latest applications, solutions and use cases. Use cases and live demos from sectors such as government, cities, ports, airports, financial & insurance services, business services, energy, logistics & supply chain management, healthcare, and music & entertainment. The conferences will include a variety of formats: keynotes, panel sessions, interviews and round-tables. 10

WHAT MAKES THE IOTSWC UNIQUE? IOT SOLUTIONS AWARDS CEREMONY An exclusive networking event that recognizes the most innovative industrial internet projects of the year The IOT Solutions Awards Ceremony was held on October 17th in the Italian Pavilion at Fira de Barcelona Montjuïc venue, and brought together the main actors in the international industrial internet field. A dinner with more than 500 industry leaders that celebrated the third edition of the IOT Solutions Awards. The IOT Solutions Awards Ceremony will be back in 2019. Stay tuned for further details! www.iotsworldcongress.com 11

ELEVATING THE LEADING IOT IOT INTELLIGENCE INDUSTRY EVENT TO THE 2019 NEXT EVENT LEVEL FOLDER 2019 EVENT FOLDER HOW TO PARTICIPATE? AS A SPONSOR Our sponsorship packs for the 2019 edition will help you generate business leads and guarantee maximum visibility for your brand before, during and after the event. SPONSORSHIP OPPORTUNITIES DIAMOND SPONSOR PRICE: 70,000 PRICE PER EXTRA m 2 : 245 /m 2 VAT not included Early bird price (5 March 2019): 66,500 + 232.75 /m 2 Congress 1 plenary session speaker at the congress* 1 parallel session speaker at the congress* 150 Congress Passes 50% Congress discount for inviting customers Exhibition 150 Exhibition area only passes 60 m2 Surface space Stand not included Branding Logo indicating customer location on hall map 1st level Logo on general show signage 1st level Logo in post-show report 1st level Logo on IOTSWC s home page 1st level Logo in visitor guide 1 Full page advertisement in visitor guide 1st level Logo in inauguration session animation / inter-session animation /closing animation / awards ceremony animation Highlighted sponsorship 1st level in e-catalogue Lead generation & Promotion Content** 2 Publications of use cases on the IOTSWC website 1 Publication of Press Release on the IOTSWC media page Interview of 2 minutes in- situ during the event Social Media** 3 Publications on official IOTSWC Twitter account Tweets and videos about your stand during the IOTSWC 2 Promotional videos Frequent interaction on Twitter (RT/mentions) Promotional Sponsor Banner Networking 1 C-Level person in the Advisory Board 5 Passes to the VIP Lounge networking area 1st level CTA in Sponsors Page for networking request 5 Lead Retrieval devices Activities Possibility of organizing an activity or a side event at IOTSWC19 (cocktail party, welcome reception, workshop, annual meeting, hackathon or similar) 25% Discount on meeting room rental 12

SPONSORSHIP OPPORTUNITIES SILVER SPONSOR PRICE: 27,000 PRICE PER EXTRA m 2 : 245 /m 2 VAT not included Early bird price (5 March 2019): 25,650 + 232.75 /m2 Congress 1 parallel session speaker at the congress* 50 Congress Passes 50% Congress discount for inviting customers Exhibition 50 Exhibition area only passes 30 m2 Surface space Stand not included Branding 2nd level Logo on general show signage 2nd level Logo in post-show report 2nd level Logo on IOTSWC s home page 2nd level Logo in visitor guide 2nd level Logo in inauguration session animation/inter-session animation/closing animation/awards ceremony animation Highlighted sponsorship 2nd level in e-catalogue Lead generation & Promotion Content** 1 Publication of use case in IOTSWC website Social Media** 1 Publication on official IOTSWC Twitter account Tweets and videos about your stand during the IOTSWC 1 Promotional video Frequent interaction on Twitter (RT/mentions) Promotional Sponsor Banner Networking 2 Passes to the VIP Lounge networking area 2nd level CTA in Sponsors Page for networking request 2 Lead Retrieval devices Activities Possibility of organizing an activity or a side event at IOTSWC19 (cocktail party, welcome reception, workshop, annual meeting, hackathon or similar) 15% Discount on meeting room rental 13

HOW TO PARTICIPATE? Details Diamond Sponsors are eligible to participate as speakers in the 2019 co-located events: - Blockchain Solutions World - Artificial Intelligence & Cognitive Systems Forum *This participation is subject to approval by the Program Committee. The final format and content of the speaking presentations are subject to discussion and agreement with the IOTSWC Program Committee **Contact IOTSWC Marketing department for scheduling and approval. The time/ place and relevance of the featured content will be decided by the marketing team. Twitter Diamond Sponsors: 3 tweets per year, 1 tweet maximum per month. Silver Sponsors: 1 tweets per year. Content published on the IOTSWC Twitter account will be decided by sponsor: needs to include the exact copy and one image link or video that will be sent to the marketing team. Schedule to be agreed with the marketing team. These publications will include the hashtag #sponsor. LinkedIn Diamond Sponsors: - Publication of the welcome banner - Publication of the video where they mention the IOTSWC Silver Sponsors: - Publication of the welcome banner - Publication of the video where they mention the IOTSWC Videos Diamond Sponsors: Content format: Interview or promo content. 1 of the 2 videos needs to mention or be related to the IOT Solutions World Congress. Both will be uploaded on IOTSWC YouTube channel The video mentioning the IOTSWC will be also promoted on all the social media channels of the event. Maximum 1 video publishing per month. Silver Sponsors: Content format: Interview or promo content. The video needs to mention or be related to the IOT Solutions World Congress. It will be uploaded on the IOTSWC YouTube channel and promoted on all the social media channels of the event. Every piece of content to be published in any channel by the IOTSWC marketing and communication team need to be sent 10 working days prior to the desired publication date for its approval. Publication scheduling will be agreed with the IOTSWC marketing team. Assignment of speaking format will be at the discretion of the Program committee based on sponsor submission. 14

AS AN EXHIBITOR Exhibiting Opportunities OPTIMA ADVANCE TREND PRODUCTS & SERVICES INCLUDED: Space 60 m 2 6x10m Participation fee (558 ) Insurance NETWORKING BENEFITS: 8 Congress passes 20 Exhibition Area-only passes PRODUCTS & SERVICES INCLUDED: Space 30 m 2 6x5m Participation fee (558 ) Insurance NETWORKING BENEFITS: 4 Congress passes 10 Exhibition Area-only passes PRODUCTS & SERVICES INCLUDED: Space 12 m 2 3x4m - Includes furniture and design as shown in render Participation fee (558 ) Insurance NETWORKING BENEFITS: 2 Congress passes 10 Exhibition Area-only passes PRICE: 27,295 PRICE PER EXTRA m 2 : 405 /m 2 VAT NOT INCLUDED Early bird price (5 March 2019): 25,930.25 + 384.75 /m 2 PRICE: 12,850 PRICE PER EXTRA m 2 355 /m 2 VAT NOT INCLUDED Early bird price (5 March 2019): 12,207.50 + 337.25 /m 2 PRICE: 4,395 PRICE PER EXTRA m 2 : 300 /m 2 VAT NOT INCLUDED Early bird price (5 March 2019): 4,175.25 + 285 /m 2 15

THE MEDIA Attracting the right audience to give sponsors and exhibitors additional market exposure and added value. The IOT Solutions World Congress 2018 achieved significant coverage in the press and online media. WEBSITE 841,765 WEB VISITS DURING THE MONTH OF THE EVENT VISITORS FROM 221 COUNTRIES ADVERTISING 370M+ IMPRESSIONS DIGITAL ADVERTISING, DISPLAY MARKETING AND SOCIAL PLATFORMS +74% MEDIA AUDIENCE COMPARED TO 2017 14,823 FOLLOWERS SOCIAL MEDIA 7,748 FOLLOWERS +2,555 PUBLISHED ARTICLES RELATED TO THE EVENT #IOTSWC18 COVERAGE The hashtag #IOTSWC18 was a trending topic in Spain during the days of the event +600K Reach during the 3 days +1,000 New followers gain during the 3 days VIDEO CONTENT 11,430 VIEWS 13,192 VIEWS 2,905 VIEWS 14 % NORTH AMERICA 5 % SOUTH AMERICA 2 % ASIA 79 % EUROPE INTERNATIONAL COVERAGE 16

+50 MEDIA PARTNERS Exclusive International Media Partner Media Partners Global Media Partners 17

HOW TO PARTICIPATE? TESTIMONIALS VISITOR TESTIMONIALS Chris Juliano Vice President Strategic partnerships at Nowi Mohsen Shakoor IoT-X Account Manager at ARM. Carlos de la Cruz Martinez Founder at Beiota IoT Solutions IOT Solutions World Congress the event was noticeably improved from last year, and last year was quite good. Here at the @IOTSWC event at the Fira in Barcelona. Great to see the industry come together to showcase latest innovations, from large corps to start-ups. It has been a very exciting event. Networking, partnerships and very interesting people. We will repeat next year for sure. 18

ELEVATING THE LEADING IOT IOT INTELLIGENCE INDUSTRY EVENT TO THE 2019 NEXT EVENT LEVEL FOLDER 2019 EVENT FOLDER HOW TO PARTICIPATE? SPEAKERS TESTIMONIALS Geetha Gopalakrishnan GM, Global IoT Delivery, Wipro Edy Liongosari Global Managing Director Technology Labs, Accenture Shyam Nath Director IoT & Cloud, Oracle Very good event where you can get glimpse of how future is going to evolve... felt good to participate as speaker at the event.. looking forward to next and lot more actions. The AI & Cognitive Systems Forum was a great success - well beyond my initial expectation. We had standing room only for majority of the sessions which ran until 7pm on the first two days of the Congress. Clearly there was a strong appetite for Industrial AI among the audience. I am already looking toward to next year s Congress. I think of IoTSWC as one of the largest global techno-functional Industrial IoT events. By attending and participating in IoTSWC, every time I get to interact with the professionals involved in various aspects of IoT, all the way from sensors to solutions to venture funding aspects. It amazes me to see the variety of the programs from pre-workshops, to sessions, panels, testbeds including one with a real fire truck as well as the activity in all the booths. 19

WHAT MAKES THE IoTSWC UNIQUE? AI PROGRAM COMMITTEE TRACK CHAIR EDY LIONGOSARI Chief Research Scientist Accenture WAEL WILLIAM DIAB Senior Director COMMITTEE MEMBERS AKASH BHATIA Principal JOHN DENNING Chief Technology Officer ENAS ASHRAF Innovation Manager MARK CRAWFORD Open Standards Strategist, SAP Strategic IP Initiatives 20

THE TEAM ORGANIZATION MANAGEMENT SALES & SPONSORSHIP COMMUNICATION FIRA TEAM ROGER BOU EVENT DIRECTOR rbou@firabarcelona.com SILVIA VÁZQUEZ PROJECT MANAGER svazquez@firabarcelona.com BENJAMIN RHATIGAN INTERNATIONAL BUSINESS EXECUTIVE brhatigan@firabarcelona.com AROLA T. BERRENS HEAD OF PROMOTION AND ADVERTISING atorruella@firabarcelona.com IIC TEAM RICHARD SOLEY ADVISORY COMMITTEE DIRECTOR, INDUSTRIAL INTERNET CONSORTIUM BILL HOFFMAN PROGRAM COMMITTEE, PRESIDENT, INDUSTRIAL INTERNET CONSORTIUM TERRY MCELRATH PROGRAM DIRECTOR mcelrath@iiconsortium.org 21

WORLD CONGRESS THE WORLD LEADING IOT INDUSTRY EVENT COME JOIN US! SAVE THE DATE 29-31 October 2019 FOR MORE INFO VISIT www.iotsworldcongress.com/ai CONTACT US iots.sales@firabarcelona.com FOLLOW US #IOTSWC19 HOSTED BY IN PARTNERSHIP WITH SUPPORTED BY 22