Backhaul & Enterprise Presented by: September 13-15, 2011 Austin Convention Center Austin, Texas
Why 4G Wireless Evolution? The Mobile Internet is progressing so fast, it is revolutionizing the entire framework of communications. The entire Mobile Broadband Industry is looking for the next cool idea, or at a minimum, an understanding on how to exploit current opportunities. This is a sophisticated, complicated business and there is no shortage of events out there attempting to educate and inform. So what makes 4GWE different from these other events? For starters, 4GWE is a unique, non commercial, event where industry visionaries, and those that are leading the charge to a 4G future meet to very simply stated learn. 4GWE is not is a huge industry show with thousands of participants in a room listening to a sales pitch. Nor is it a single event. 4GWE is about our community and about our commitment to it. 4GWE is about informing, educating, and advancing the interest of the Mobile Internet, though our live events, webinars, newsletters, audiocasts, blogs and news portals. The scope of the 4GWE community is impressive, and it is growing. Our community includes service providers, vendors, device manufactures, developers, and regulators. Our community is engaged in our live events, as well as our web events, they subscribe to our newsletters and they are informed by our news portals. Our community is 1 million strong and you should have access to them. 4GWE Presents Wireless Backhaul & Wireless Enterprise 4GWE in Austin focuses on the pressing need to make the evolution profitable and timely. As usual we will work to have as many carriers present their industry perspectives and give us their experience and expectations. We will combine this with two focused tracks, the first will be on Wireless Backhaul. With the rollout of new solutions comes the reality check of the traffic demand and the nuances of device delivery. Are self-organizing networks necessary to cope with the exploding rollout of network infrastructure? Will the use of MetroEthernet with Fiber be the only real choice or will demand and geography dictate a mix? Will the use of third party services increase as the recognition of spectrum sharing continues to grow? The Wireless Enterprise Track will cope with the dilemma faced by Enterprise IT staffs around the world. The old rules of pushing a specific standard is being thwarted by the consumerism of their employees. We are rapidly getting to the point where the device in the hand is more enabled and productive than the one at the desk. This brings up new issues. Many carriers are treating their customer s choice of device as a prioritization setting. Should the Enterprise follow suit? Reaching out to the Enterprise Customer and supporting the employee represent the same technologies, so the security differences are the only place where a company can protect itself. What are the best practices for the Enterprise? Does the cloud represent a better approach? This will be the discussion online and in Austin September 13-15, 2011. I hope we stay connected. Kind Regards, Carl 2 September 13-15, 2011 Austin Convention Center, Austin Texas www.4gwe.com
4GWE will travel to Austin for the next installment of 4GWE West. Austin ranked #7 on the list of America s Top Tech Centers, and the Austin Convention Center offers complimentary WiFi and a close location to downtown hotels, dining and entertainment. Austin ranks #7 on the list of America s Top Tech Centers, according to American Cities Business Journals. Austin lands the number one spot as the top U.S. city for job growth, according to the U.S. Bureau of Labor Statistics. Complimentary Wireless Internet throughout convention center, accommodating up to 5,800 simultaneous users! 6,000 hotel rooms downtown all within easy walking distance to the convention center Less than a 15-minute drive from airport to downtown Convenient, non-stop flights from virtually every major U.S. city on major U.S. carriers More than 120 restaurants in downtown Austin, with a wide culinary range and many award-winning options. Austin is the Live Music Capital of the World 200 live music venues September 13-15, 2011 Austin Convention Center, Austin, Texas www.4gwe.com 3
Differentiate Your Company - NOW IS THE TIME! Establish Your Company As a Leading 4G Supplier Connect - and resonate - with decision makers creating 4G Networks Mobile Network Operators Fixed Carriers Handset Manufacturers Application Providers Venture Capital/Equity Firms Mobile Device Manufacturers Increase Your ROI Before, During, and After the Show By investing in a prominent sponsorship, you increase your visibility, which can only increase your ROI before, during, and after the show. Each increased level of sponsorship offers increased value, including: Company types who will derive the most benefit from this conference include: Mobile Network Operators Fixed Carriers Handset Manufacturers Mobile Internet Device Manufacturers Application Providers Investment Banking/Venture Capital/Private Equity Telecom Network Infrastructure Vendor Network Service Provider/ISP/ILEC/CLEC/WISP/MSO More prominent signage Pre-show advertising Speaking opportunities Additional conference passes for staff and clients Maximized online presence and more. Sponsors benefit from visibility in a massive promotional campaign to prospective conference registrants and exhibit hall visitors. As a sponsor, you can expect increased traffic to your booth. Sponsors are perceived as leaders within their market segments. They also generate good will among 4GWE registrants by adding value and enriching their experience. 4 September 13-15, 2011 Austin Convention Center, Austin Texas www.4gwe.com
Who Attends 4G Wireless Evolution? Company Type Network Service Provider/Carrier 40% Wireless Carriers 21% Cable 1% Wireline (Telco/RBOC/IXC/Long Distance) 7% Application Service Provider (ASP, CASP) Outsourcing/System Integrator 5% Other 6% The 4GWE Difference Hardware and Software Industry 20% Manufacturer 4% Manufacturing/Software Developer 4% Reseller/Retailer/Wholesaler/VAR/VAD 4% Developer 2% Interconnect 1% Consulting 3% Other 2% Enterprise/General Industry 30% Business Service/Consulting/Consumer Services 8% Wholesale/Distribution/Retail/e-commerce/e-business 5% Government 3% Transportation/Travel/Recreation/Entertainment 2% Utilities 2% Real Estate 1% Finance/Banking 1% Insurance 1% Hospitality 1% Healthcare/Medical 1% Other Vertical 5% Government/Non Profit/Trade Assoc. 10% Job Function Corporate Management 36% CFO, CEO, President, Partner, Other Technical Management 30% Executive IT, Systems Mgmt, Engineering Mgmt Business Management 28% R&D, Product Management and Marketing, Sales, Legal and Financial Other 6% Company Size 1,000+ 21% 501-999 8% 101-500 8% 51-100 25% 1-50 38% Source: 4GWE Conference, Miami FL, February 2011 September 13-15, 2011 Austin Convention Center, Austin, Texas www.4gwe.com 5
Collocation with ITEXPO, Offers Greatest Exposure By exhibiting at 4GWE, your company will benefit from the traffic of buyers attending collocated events. Overlapping technologies and their applications being discussed in conference sessions will bring a wider array of prospects into the ITEXPO exhibit hall. This gives your company access to even more prospects seeking wireless communications technology solutions. This event is an ideal opportunity to meet in person with buyers of technology solutions for a variety of purposes. Value of Working with the TMC and Crossfire Media Team The combined TMC/Crossfire Media team has built a community of 100,000+ influential communications professionals. Crossfire Media has launched technology events focused on trends that drastically change the communications industry. Participants in these ground-breaking forums were recognized as industry leaders as the technologies reached market maturity. TMC lends expertise in event production, and dominant web presence. The 4GWE web portal drives qualified attendees to the 4GWE Conference, while providing sponsors with a strong marketing tool to augment their participation in the face-to-face event. Participation in 4GWE allows you to secure visibility with an audience in the early stages of the 4G decision making process. Companies leading the charge to new technologies are identified early in the evolution cycle - reinforcing the image of your company as a major player. 6 September 13-15, 2011 Austin Convention Center, Austin Texas www.4gwe.com
Diamond Sponsorship Sponsorship Opportunities $30,000 One 4GWE Webinar to complement participation at the event 20x20 Booth in the 4GWE Pavilion Two time opportunity to email 4GWE attendees (one pre-show and one post-show) Logo and company name included as Diamond Sponsor in all pre-event communications and promotions Company Name, Logo, and 200-word description on the sponsor page of the event website. 200-word description and Company logo with your listing in the show guide Full page ad in the 4GWE section of the ITEXPO show guide 728x90 Leader board banner ad on the event website from the date of contract through event Daily recognition at each day s kick-off address Company logo on all banners and signage 3-feet wide by 8-feet high sign at the show Company collateral material inserted into all show bags Four Full Conference Passes Four additional passes to invite prospects 145 143 141 139 137 127 Gold Sponsorship $12,000 10x10 Booth in the 4GWE Pavilion Logo and company name included as Gold Sponsor in all pre-event communications and promotions Company Name, Logo, and 50-word description on the sponsor page of the event website 50-word description and Company logo with your listing in the show guide Full page ad in the 4GWE section of the ITEXPO show guide 728x90 Leader board Banner ad on the event website from the date of contract through event Company logo on all banners and signage Four Full Conference Passes = booth is reserved 146 245 144 140 138 243 239 237 133 143 233 131 132 231 128 227 246 244 345 343 240 339 238 337 234 333 232 331 228 327 346 445 344 443 340 439 338 437 334 433 332 431 328 427 446 545 444 543 440 439 438 537 444 533 442 531 428 527 746 845 946 1045 744 843 944 1043 CVx Energy 540 639 640 739 740 839 840 939 940 1039 CVx 538 637 638 737 738 837 838 937 Theater 938 1037 CVx 534 633 634 733 734 833 834 933 934 1033 532 631 632 731 732 831 832 931 932 1031 528 627 628 727 728 827 828 927 928 1027 Austin Convention Center Austin, TX September 13-15, 2011 125 126 225 226 325 326 425 426 525 526 625 626 725 726 825 826 925 926 1025 Platinum Sponsorship $20,000 10x20 Booth in the 4GWE Pavilion Two time opportunity to email 4GWE attendees (one pre-show and on post-show) Logo and company name included as Platinum Sponsor in all pre-event communications and promotions Company Name, Logo, and 100-word description on the sponsor page of the event website 100-word description and Company logo with your listing in the show guide Full page ad in the 4GWE section of the ITEXPO show guide 728x90 Leader board Banner ad on the event website from the date of contract through event Company logo on all banners and signage 3-feet wide by 8-feet high sign at the show Company collateral material inserted into all show bags Four Full Conference Passes Two additional passes to invite prospects 4GWE Exhibitor Includes: Exhibit Booth in the 4GWE Pavilion 50-word description and Company logo with your listing in the show guide 728x90 Leader board Banner ad on the event website from the date of contract through event Two Full Conference Passes Cost for a 10x10: $6,000 Cost for a 10x20: $10,000 Cost for a 20x20: $15,500 121 122 221 222 321 310 421 422 521 522 621 622 721 722 821 822 921 922 1021 1022 1221 1222 1321 1322 1421 1422 1521 1522 1621 1622 1721 1722 1721 119 120 219 220 319 320 419 420 519 520 619 620 719 720 819 919 920 1019 1020 1219 1220 1319 1320 1419 1420 1519 1520 1619 1620 1719 Telecom Expense Management M2M 1418 1517 1518 1617 1618 1717 Concession Area 115 116 215 216 315 316 1215 1216 1315 1316 1415 1416 1515 1516 1615 1616 1715 113 114 213 214 313 314 413 414 513 514 613 614 713 714 813 814 913 914 1013 1014 1213 1214 1313 1314 1413 1414 1513 1514 1613 1614 1713 MSPWorld 109 110 209 210 310 310 1209 1210 1309 1310 1409 1410 1509 1510 1609 1610 1709 1710 107 108 207 208 307 308 407 408 507 508 607 608 707 708 807 808 907 908 1007 1008 1207 1208 1307 1308 1407 1408 1507 1508 1607 1608 1707 1708 Business Video 4GWE 1205 1046 1505 1506 1605 1606 1705 1706 103 104 203 204 303 304 1204 1303 1304 1203 1403 1404 1503 1504 1603 1604 1703 1704 101 102 201 202 301 302 401 501 601 701 801 901 1001 1101 1201 1202 1301 1302 1401 1402 1501 1502 1601 1602 1701 1702 ENTRANCE 1215 1213 1209 820 1216 1315 1214 1313 1210 1309 1207 1208 1307 1205 1203 1201 1204 1303 1202 1301 4GWE 1316 1415 1314 1413 1310 1409 1308 1407 1304 1403 1416 1414 1410 1408 1046 1404 1302 1401 1402 Contact: Matthew Gleeson Director of Business Development 203-852-6800 ext. 145 mgleeson@tmcnet.com September 13-15, 2011 Austin Convention Center, Austin, Texas www.4gwe.com 7