The Librarian and the E-Book

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Wolfgang Mayer Vienna University Library eresource Management Universitätsring 1 1010 Vienna Austria wolf.mayer@univie.ac.at The Librarian and the E-Book 18th Fiesole Collection Development Retreat Preconference (Fiesole, Wednesday, 06-04-2016) This presentation is covered by a Creative Commons 4.0 license http://creativecommons.org/licenses/by/4.0/ Pictures by www.cs.toronto.edu (courtesy of www.godloveseveryone.org)

Agenda I. Situation at University of Vienna / Vienna University Library II. The e-book delay (e-books vs. e-journals) III. Approaching the sixfold beast trying an analogy to the parable IV. Conclusions 1: What academic libraries need from publishers? and possible incentives V. Conclusions 2: Change management in academic libraries 2

Situation University at Vienna / Vienna University Library University of Vienna: 93.000 students; 6.800 researchers; 15 faculties and 4 centres (w/o Medicine) Library: single-layer organization but main library with central services + 42 dislocated special libraries (=departments) Present challenges: Installation of new library system ALMA 2016/17 Implementation of tender procedures within acquisition Boundaries of term e-books in this presentation: no reference works (Oxford Reference Online), modular publications, FTXT databases (ATLAS), series (Lecture Notes) 3

Mission statements (in extracts): Mission statements and Acquisition models Online wherever possible/feasible print wherever necessary massive shift from print to online E-books are purchased to replace print rather than supplement it Test new and various acquisition models and evaluate them; work with vendors and agents to modify them / create new ones E-book models employed by Vienna University Library (2016): Individual purchase, Pick & Choose E-book packages Demand Driven Acquisition (only Evidence Based Selection, EBS) Subscription Variations and combinations of the above (currently no Short Time Loan) 4

Model Sustainability Cost per Title Librarian s influence Complexity of Administration Single Purchase Characterization of Models 100% EUR 242,00* 100% low Packages 100% EUR 47,82 low medium EBS overall 8,38% licenced: EUR 14,96 purchased: EUR 178,45 100% (but supported) high Subscription 0% EUR 0,15 minimal medium * High Cost per Title is explained by spendings on reference works et al. 5

Models Titles/Spendings (as at August 2015) Acquisition Model Titles total Increase 2015 Costs 2015 (rounded) Single Purchase 1.023 285 EUR 49.800 Packages 13.160 1.600 EUR 118.900 EBS overall 20.671 7.860 EUR 156.600 Thereof purchase 1.661* 801* - Subscription 275.000 275.000 EUR 45.000 * Selection process 2015 not completed due to multi-year contracts. BUT: Alone during the first 2 months of 2016 22.000 EBS, 2.000 subscription, and 45.000 e-books from an EBS/package hybrid were added. 6

E-Journals vs. E-Books E-Journals E-Books Sales models Highly standardized Extremely diverse Consortial acquisition yes no Central platforms Expectations of users / authors Electronic Journals Library, Linking Services Web-based; to be cited None (only some aggregators) identical to print; to be read Primary users (?) Researchers Students, lecturers Chance to replace print Additional services Buy archives to weed print, e-journals instead of print OA, linking services, suppl. data Archives: logistically difficult, quantitatively insufficient Limited (similar to print) Up-to-dateness E-early Often delayed 7

The belly / body may represent the content and main part of the elephant but we don t know what it contains. In case of e-journals expectations of authors and users match quite well but. e-books: composite vs. monograph scientific /scholarly vs. object of research highly specific vs. popular text books Approach 1: the side or belly / wall As manifold as the content appears as different are customers, expectations and markets. And there obviously exists an additional market for most e-books than academic institutions only. This difference did not exist in the world of the printed book (phps. except text books). The first librarian has to distinguish between different things bearing the same name. 8

The tusk = ivory = valuable (if immoral). Approach 2: the tusk / spear Providers have to create specific business models for their product(s) which warrant highest profits. Obviously publishers do not sell only content but models (individual, package, DDA, STL, subscription ). This is okay if customer specific models can be provided. The second librarian has to understand, perhaps even anticipate business models and to choose from a multitude of them. 9

The elephant s trunk is often interpreted as a snake. Let s characterize the snake biblical and see it as evil and malicious. In our context it s restrictive Digital Rights Management. Publishers see e-books as creatures deserving protection. Probably assigned by authors to do so. Approach 3: the trunk / snake For the reader those are incomprehensible obstacles, for the desk librarian hours of (thankless) conversation trying to explain them. No other e-book topic creates as much annoyance for users as restrictive DRM. The third librarian has identify possible dangers and to decide what s acceptable (related to price). 10

The legs are the elephant s foundation. Successfully licencing huge and dynamic e-book models stands and falls with the quality of the metadata. Approach 4: the knee or leg / tree Original data from publishers or other providers often is neither sufficient nor compatible to catalog standards/formats. Post-editing by union catalogs or even OCLC is too slow or does not fit exactly to a customized package. While libraries definetly have to scale down some of their expectations, providers likewise improve services. The fourth librarian has to realize e-books as sets of metadata and find solutions to seamlessly integrate them into and remove (!) them from the library system. A completely new task compared to print. 11

Okay, that s a little bit far-fetched: Ears are symbols for being observant and perceptive. The other fact about elephant ears is that they are not primarily for better hearing but quite effective cooling aggregates (like fans). E-books should not simply stay electronic versions of printed ones forever. Without losing the character of a book (sustainability, citeability, homogeneity ) many additional web-based services could be added. The fifth librarian has to see e-books as opportunities for innovation. He has to be open-minded and anticipative. He has to shed earlier ideas without forfeiting them. Approach 5: the ear / fan 12

Approach 6: the tail / rope Let s face it: the elephant (like all mammals) has only one tail. Doublets are neither affordable nor desireable in today s library budgets. Electronic publication is founded on the idea of access independent of time, location and number of items. E-books are not the complements of printed books but their substitute. Archival rights have to be guaranteed where necessary. The sixth librarian has to recognize this replacement function, to purchase e-books instead of printed ones, to decide what should be permanently available und to convince (and comfort) his fellow librarians. 13

What do we want from publishers? / 1 Wish list (for the scientific publisher): Standardized and compatible metadata for seamless inclusion into search engine/opac Granular data available via web scale discovery services (based on chapters) Complete and simultaneous (to print) availability of (scientific) portfolio DRM light (no session/user based limitation to download, at least in case of purchased content) Services to easily combine bibliographic, usage and price data (esp. for EBS) Transparency of package contents, flexibility of models (no only eligible within package cases), reliable front lists, affordable solutions for text books Direct order interfaces with immediate online availability of content Optional download of chapters or whole book Up-to-date e-features (identifiers [DOI, ORCID], linked references, supplementary data) 14

What do we want from publishers? / 2 Special case EBS (Evidence Based Selection): Some publishers hesitate to offer EBS (alternatively to PDA or classic purchase). Only very few publishers are able to provide the critical mass of content to sustain an attractive EBS on their own. Possible incentives: Library budgets are still stagnating continuous obligations (multi-year journal, database, consortial contracts) bind increasingly higher shares of budgets earnings from (e-)book sales will become less reliable for providers. Publishers providing EBS or participate in cross publisher projects may meet the following benefits: Income is guaranteed based on contract (in advance) Usage statistics may motivate customers to spend even more money Advantage over competitors 15

Conclusions for Vienna University Library / Budget spending Change continues (and accelerates): Furthermore e-preferred Cumulative strategic change from holdings/archival items to accessibility of content (formerly only in case of databases and huge journal packages [Freedom Collection ]) also from Archival to Research Library Bulk of e-books via different big deals; individual purchase only complementary Centralization of budget (Cumulative funding of production [OA] instead of consumption (licence) 16

Conclusions for Vienna University Library / Monograph holdings Number of books (decreasing percent for years due to journal and consortial expenditures) is considerably growing! Effort for information and communication internally (librarians) and externally (users) is continuously increasing. DRM changes (reduces) the worth of a purchased/licenced product and increases need for communication further ( e-journals). Necessity to implement new workflows and competencies at metadata management. Fast, comprehensive and precise deletion of huge amounts of data creates specific manpower requirements. Traditional union catalog structures have to be completely redesigned. New and different requirements for the library system! 17

Conclusions for Vienna University Library / Change management Centralization of budget will continue (and accelerate), too, with implicit impacts: Less budget to be distributed to Special Libraries (decentralized departments) Much less intellectual selection Much less orders/invoices (=administration) assigned for much larger part of budget (Highly) automated data migration Shift of tasks for the better part of library staff from collection development to information and communication (on very different levels: technical, use, scientific) Speed beats thoroughness (fulfillment happens before cataloging ) Much less printed items loans stacks management, reference library Bundling of competencies of the 6 librarians (resp. market for agents) Inclusion of subject librarians/heads of special libraries in EBS decision processes and enabling them to work with evidence based data 18

Thank you for your attention! 19