Are there opposite pupil responses to different aspects of processing fluency?

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Are there opposite pupil responses to different aspects of processing fluency? Sophie G. Elschner & Ronald Hübner 60 th TeaP, Marburg, March 12 th 2018

Types of Processing Fluency Processing Fluency The more fluently a stimulus can be processed, the more positive the perceivers` aesthetic response will be Perceptual Fluency Conceptual Fluency Early, implicit processing Later, semantic processing 2 Distinction not so clear in practice Reber, Schwarz & Winkielman (2004)

Processing Fluency in Aesthetics Supporting Fluency Theory Contradicting Fluency Theory Priming with matching instead of mismatching contour (Reber, Winkielman & Schwarz, 1998; Winkielman & Cacioppo, 2001) More prototypical patterns (Winkielman, Halberstadt, Fanzendeiro & Catty, 2006) Paintings with related vs. unrelated or no title (Belke, Leder, Strohbach & Carbon, 2010; Russel, 2003) Complexity (Landwehr, Labroo, & Herrmann, 2011) Novelty (Hekkert, Snelders, & van Wieringen, 2003) Ambiguity in Rene Magrittes paintings (Jakesch, Goller & Leder, 2017; Jakesch, Leder & Forster, 2013) Elaboration is pleasurable (Muth & Carbon, 2013) 3

Solution: Pleasure-Interest Model of Aesthetic Liking Dual-Process Perspective Automatic Stage Deliberate Stage rapid and unintended, stimulus-driven slow and limited in capacity, perceiver-driven Roughly: Perceptual Fluency Roughly: Conceptual Fluency Pleasure Interest Graf & Landwehr (2015) 4

Aesthetics and Pupillometry 0.32 Greater pupil size for paintings that are less abstract (i.e. easier to process) Cubist paintings (Kuchinke, Trapp, Jacobs & Leder, 2009) Conceptual replication with expressionist stimulus set (Elschner, Hübner & Dambacher, 2017) Peak Dilation [mm] 0.28 0.24 0.20 0.16 2 3 4 Abstractness Art Style Expressionist Cubist Estimated General Aesthetics Pupil size increases with paintings pleasantness Elschner et al. (2017), Fig. 10 5 (Blackburn & Schirillo, 2012; Johnson, Muday & Schirillo, 2010) U-shaped function when unpleasant stimuli were included (Hayes, Muday & Schirillo, 2013; Powell & Schirillo, 2011) Participants need to engage in deliberate processing when viewing paintings Automatic stage: Are pupil dilations still greatest for easy to process stimuli?

Experiment 1: Stimuli Symmetry is detected automatically and early in processing (e.g. Leder, Belke et al. 2004; Tinio and Leder; 2009) Fluency Operationalization: Symmetry is easier to recognize, when (Palmer & Hemenway, 1978; Pashler, 1990; Royer, 1981; Reber et al. 2004; Wagemans, van Gool, & Dydewalle, 1992) the axis is vertical rather than horizontal multiple forms of symmetry are combined Both Axes Vertical Horizontal Random 50 Stimuli in each category 6

Experiment 1: Procedure Is this pattern symmetric? (Answer as fast and accurate as possible) symmetric L asymmetric R Keys were counterbalanced Participants: 41 participants N Final = 22 (18 female) M age =21.4; SD age = 3.22 7

Experiment 1: Procedure Ratings conducted with 10 randomly chosen stimuli from each category 8

Peak Dilations [mm] Preference Experiment 1: Results Pupillary Peak Dilation (response-locked) Preference Rating 0.3 5 0.2 4 0.1 3 2 0.0 Both Axes Vertical Horizontal Random Both Axes Vertical Horizontal Random Target Structure Target Structure high Fluency low high Fluency low 9

Experiment 1: Summary Stimuli that were easier to process produced greater preference smaller peak dilation The direction of pupil dilation was opposite from research done with paintings The pupil may respond differently during automatic and deliberate processing If we force people to stay on the automatic stage while processing paintings, do results hold up? 10

Art Style Experiment 2: Stimuli Abstractness low medium high Expressionist Cubist Mujer sentada, Blanchard (1928) Tegernsee Landscape, Macke (1910) Sitting Man, De la Fresnaye (1914) Winter Landscape in Moonlight, Kirchner (1919) Fate, Baumann (1918) Caliban, Marc (1914) 11

Experiment 2: Procedure Is this painting expressionist or cubist? (Answer as fast and accurate as possible) + 500 ms expressionist L cubist R 2,500 ms Keys were counterbalanced until response + 1,000 ms time 1,500 ms Participants: 41 participants N Final = 28 (20 female) M age =22.3; SD age = 3.78 100 ms Painting: Self-Portrait, Jawlensky, (1912) 12

Peak Dilation [mm] Preference Rating Experiment 2: Results Pupillary Peak Dilation (response-locked) Preference Rating 0.375 4.00 0.350 0.325 0.300 Art Style Cubist Expressionist 3.75 3.50 Art Style Cubist Expressionist 0.275 3.25 3 4 5 6 Abstractness 3 4 5 6 Abstractness high Fluency low high Fluency low 13

Experiment 2: Summary Expressionists: less abstract produce greater preference smaller peak dilation Cubists no significant effect on preference medium abstractness: greatest pupil dilation We forced participants to stay on automatic stage, so the pupil response for expressionists is in the same direction as with symmetric stimuli opposite direction compared to earlier studies (Elschner et al., 2017; Kuchinke et al., 2009) Limitation Participants used the color of pre-stimulus as processing cue Tegernsee Landscape, Macke (1910) 14

Does pupil response reflect processing depth? Dual-Process Perspective Automatic Stage Deliberate Stage Roughly: Perceptual Fluency Roughly: Conceptual Fluency High Fluency Low Fluency Low Fluency High Fluency Graf & Landwehr (2015); Elschner & Hübner (2018; current talk) 15

Thank you for attending! Elschner, S. G., Hübner, R., & Dambacher, M. (2017). Do fluency-induced pupillary responses reflect aesthetic affect?. Psychology of Aesthetics, Creativity, and the Arts, doi:10.1037/aca0000139.

Supplementary Material 17

Pupil Size [mm] Pupil Time-Course (response-locked) Experiment 1 Experiment 2 Response Onset Response Onset 0.2 0.1 0.0 Target Structure Random Horizontal Vertical Both Axes 0.1 0 250 500 750 Time [ms] 18

Response Times [ms] Response Times [ms] Elschner et al. (2017), Fig. 8 Response Times 3500 3000 Response Time [ms] 2500 2000 Art Style Expressionist Cubist 1500 1000 2 3 4 Abstractness Experiment 1 Experiment 2 1200 900 600 300 1100 1000 900 Art Style Cubist Expressionist 0 Both Axes Vertical Horizontal Random Target Structure 3 4 5 6 Abstractness high Fluency low high Fluency low 19

Errors Errors Errors Experiment 1 Experiment 2 0.4 0.10 0.05 0.3 0.2 Art Style Cubist Expressionist 0.1 0.00 Both Axes Vertical Horizontal Random Target Structure 3 4 5 6 Abstractness high Fluency low high Fluency low 20

Object Rating Experiment 1: Content Recognition Procedure Results 5 4 3 2 1 Both Axes Vertical Horizontal Random Target Structure high Fluency low 21

References Belke, B., Leder, H., Strobach, T., & Carbon, C. C. (2010). Cognitive fluency: High-level processing dynamics in art appreciation. Psychology of Aesthetics, Creativity, and the Arts, 4(4), 214-222. doi:10.1037/a0019648 Blackburn, K., & Schirillo, J. (2012). Emotive hemispheric differences measured in real-life portraits using pupil diameter and subjective aesthetic preferences. Experimental Brain Research, 219(4), 447-455. doi:10.1007/s00221-012-3091-y Elschner, S. G., Hübner, R., & Dambacher, M. (2017). Do Fluency-induced Pupillary Responses Reflect Aesthetic Affect? Psychology of Aesthetics, Creativity, and the Arts. Graf, L. K. M., & Landwehr, J. R. (2015). A dual-process perspective on fluency-based aesthetics: The pleasure-interest model of aesthetic liking. Personality and Social Psychology Review, 19(4), 395-410. doi:10.1177/1088868315574978 Hayes, T., Muday, J. A., & Schirillo, J. A. (2013). Portrait hemispheric laterality measured using pupil diameter and aesthetic judgments. Psychology of Aesthetics, Creativity, and the Arts, 7(3), 276-284. doi:10.1037/a0031634 Hekkert, P., Snelders, D., & van Wieringen, P. C. W. (2003). 'Most advanced, yet acceptable': Typicality and novelty as joint predictors of aesthetic preference in industrial design. British Journal of Psychology, 94(1), 111-124. doi:10.1348/000712603762842147 22

References Jakesch, M., Goller, J., & Leder, H. (2017). Positive femg Patterns with Ambiguity in Paintings. Frontiers in Psychology, 8(785). doi:10.3389/fpsyg.2017.00785 Jakesch, M., Leder, H., & Forster, M. (2013). Image ambiguity and fluency. PloS one, 8(9), e74084. Johnson, M. G., Muday, J. A., & Schirillo, J. A. (2010). When viewing variations in paintings by Mondrian, aesthetic preferences correlate with pupil size. Psychology of Aesthetics, Creativity, and the Arts, 4(3), 161-167. doi:10.1037/a0018155 Kuchinke, L., Trapp, S., Jacobs, A. M., & Leder, H. (2009). Pupillary responses in art appreciation: Effects of aesthetic emotions. Psychology of Aesthetics, Creativity, and the Arts, 3(3), 156-163. doi:10.1037/a0014464 Landwehr, J. R., Labroo, A. A., & Herrmann, A. (2011). Gut liking for the ordinary: Incorporating design fluency improves automobile sales forecasts. Marketing Science, 30(3), 416-429. Leder, H., Belke, B., Oeberst, A., & Augustin, D. (2004). A model of aesthetic appreciation and aesthetic judgments. British Journal of Psychology, 95(4), 489-508. doi:10.1348/0007126042369811 Muth, C., & Carbon, C.-C. (2013). The Aesthetic Aha: On the pleasure of having insights into Gestalt. Acta Psychologica, 144(1), 25-30. 23

References Palmer, S. E., & Hemenway, K. (1978). Orientation and symmetry: effects of multiple, rotational, and near symmetries. Journal of Experimental Psychology: Human Perception and Performance, 4(4), 691. Pashler, H. (1990). Coordinate frame for symmetry detection and object recognition. Journal of Experimental Psychology: Human Perception and Performance, 16(1), 150. Powell, W. R., & Schirillo, J. A. (2011). Hemispheric laterality measured in Rembrandt's portraits using pupil diameter and aesthetic verbal judgements. Cognition and Emotion, 25(5), 868-885. doi:10.1080/02699931.2010.515709 Reber, R., Schwarz, N., & Winkielman, P. (2004). Processing Fluency and Aesthetic Pleasure: Is Beauty in the Perceiver's Processing Experience? Personality and Social Psychology Review, 8(4), 364-382. doi:10.1207/s15327957pspr0804_3 Reber, R., Winkielman, P., & Schwarz, N. (1998). Effects of perceptual fluency on affective judgments. Psychological Science, 9(1), 45-48. Royer, F. L. (1981). Detection of symmetry. Journal of Experimental Psychology: Human Perception and Performance, 7(6), 1186. 24

References Russell, P. A. (2003). Effort after meaning and the hedonic value of paintings. British Journal of Psychology, 94(1), 99-110. Tinio, P. P. L., & Leder, H. (2009). Just how stable are stable aesthetic features? Symmetry, complexity, and the jaws of massive familiarization. Acta Psychologica, 130(3), 241-250. doi:10.1016/j.actpsy.2009.01.001 Wagemans, J., Van Gool, L., & d'ydewalle, G. (1992). Orientational effects and component processes in symmetry detection. The Quarterly Journal of Experimental Psychology, 44(3), 475-508. Winkielman, P., & Cacioppo, J. T. (2001). Mind at ease puts a smile on the face: Psychophysiological evidence that processing facilitation elicits positive affect. Journal of Personality and Social Psychology, 81(6), 989-1000. Winkielman, P., Halberstadt, J., Fazendeiro, T., & Catty, S. (2006). Prototypes are attractive because they are easy on the mind. Psychological Science, 17(9), 799-806. 25