TRAVEL THE LONG WAY DOWN

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For Immediate Release TRAVEL THE LONG WAY DOWN TO THE BIG SCREEN AT SELECT CINEPLEX ENTERTAINMENT THEATRES Exclusive Director s cut documentary stars Ewan McGregor and Charley Boorman (CGX.UN) September 30, 2008 Cineplex Entertainment is inviting you to take a journey the Long Way Down presented on Wednesday October 15 th on the big screen in High Definition (HD) and digital surround sound exclusively at participating Cineplex Entertainment theatres. Long Way Down is the highly anticipated follow-up to Long Way Round, an epic journey the duo took in 2004 circumnavigating the world from London to New York via Eurasia and North America. It became an instant television series hit in Europe and the U.S. and has since sold 1 million DVDs and 900,000 books worldwide. Ewan McGregor and Charley Boorman returned to the open road in May 2007 for the making of Long Way Down, an amazing journey through Western Europe and Africa. We are excited to present this exclusive Director s cut documentary to our guests across the country, said Pat Marshall, Vice-President, Communications and Investor Relations, Cineplex Entertainment. Watching Ewan McGregor and Charley Boorman embark on this great adventure on the big screen will certainly capture audiences and bring them along for the ride. There is something liberating about just having what you need, on your bike, said Ewan McGregor. A tent, a roll mat, a little bit of food, a bit of petrol in your tank and a vague idea of where you re going and that s all you need. There is something beautiful about that. Directed and produced by David Alexanian and Russ Malkin, Long Way Down will take event attendees along for the 15,000 mile ride across two continents starting at John o Groats in Scotland, through Egypt, Libya, Ethiopia, Uganda, Rwanda, Tanzania, Botswana and finishing at the most southern post of South Africa Cape Agulhas. Riding BMW R 1200 GS Adventures, the friends experience some of the most incredible natural and cultural wonders the world has to offer, including the African wildlife. In addition, the duo stopped at three UNICEF sites to lend a hand to the charity bringing health care and mine awareness to the children in Northern Uganda and Ethiopia and child care to orphans in Malawi. It was truly a privilege for our team to travel through 15 African countries and shoot 1,200 hours of High Definition footage, said David Alexanian, Long Way Down, Director. Not a day went by when we weren t thinking how breathtaking it would be to blow it up for the big screen and give audiences a unique uninterrupted version of Ewan and Charley s adventure. Traveling through Africa was an extraordinary experience, truly from the beginning to the end. Long Way Down is a documentary that we are very proud of and we are grateful to Cineplex Entertainment for allowing us to share what we witnessed to a larger audience. We simply couldn't imagine a better home for the series.

Page 2 Beginning Friday October 3 rd, advance tickets are available online at www.cineplex.com as well as at participating theatre box offices. General Admission is $10.95 + tax. A special group rate is also available for groups of twenty or more at $9.95 + tax per person. For more information on group rates, call 1-800-313-4461. Cineplex Entertainment will present Long Way Down at the following select theatres throughout Canada at 7pm (local time) with a special late show at 10 pm (local time) at a number of locations (see list below): BRITISH COLUMBIA SilverCity Coquitlam 170 Schoolhouse Street Coquitlam, BC SilverCity Victoria 3130 Tillicum Road Victoria, BC Galaxy Nanaimo 213-4750 Rutherford Road Nanaimo, BC Colossus Langley 20090 91A Avenue Langley, BC Cineplex Odeon Aberdeen Mall 700-1320 Trans Canada Highway Kamloops, BC SilverCity Riverport (10 pm Late Show) 14211 Entertainment Way Richmond, BC Scotiabank Theatre Vancouver 900 Burrard Street Vancouver, BC Famous Players 7 275-2306 Coldstream Road Vernon, BC SilverCity Metropolis 4700 Kingsway Avenue Burnaby, BC Cineplex Odeon Strawberry Hill 12161 72nd Avenue Surrey, BC ALBERTA Scotiabank Theatre Chinook 6455 MacLeod Trail SW Calgary, AB Cineplex Odeon South Edmonton (10 pm Late Show) 1525-99 th Street Edmonton, AB Cineplex Odeon Crowfoot Crossings 91 Crowfoot Terrace NW Calgary, AB SASKATCHEWAN Galaxy Regina 420 McCarthy Boulevard N Regina, SK Galaxy Red Deer 357-374000 Highway 2 Red Deer, AB Cineplex Odeon North Edmonton 14231-137 Avenue Edmonton, AB Galaxy Lethbridge 501-1 st Avenue Park Place, AB Galaxy Saskatoon (10 pm Late Show) 347 2 nd Avenue Saskatoon, SK

Page 3 Galaxy Prince Albert 2995 2nd Avenue W Prince Albert, SK MANITOBA SilverCity Polo Park 817 St. James Street, Winnipeg, MB ONTARIO Scotiabank Theatre Toronto (10 pm Late Show) 259 Richmond St. W SilverCity Yonge-Eglinton 2300 Yonge Street Cineplex Odeon Queensway 1025 The Queensway Etobicoke, ON Colossus Vaughan 3555 Highway 7 Vaughan, ON Cineplex Odeon Sheppard-Grande (10 pm Late Show) 4861 Yonge Street Coliseum Scarborough 300 Borough Drive Scarborough, ON SilverCity Brampton 50 Great Lakes Drive Brampton, ON Cineplex Odeon Oshawa 1351 Grandview Street N Oshawa, ON Cineplex Odeon Gardiners Road 626 Gardiners Road Kingston, ON SilverCity Burlington 1250 Brant Street Burlington, ON SilverCity Newmarket 18151 Yonge Street Newmarket, ON Cineplex Odeon Eglinton Town Centre 22 Lebovic Drive Coliseum Mississauga 309 Rathburn Road West Mississauga, ON SilverCity Richmond Hill 8725 Yonge Street Richmond Hill, ON Cineplex Odeon Niagara Square 7555 Montrose Road Niagara Falls, ON SilverCity Sudbury 355 Barrydown Road Sudbury, ON SilverCity Oakville 3531 Wyecroft Road Oakville, ON SilverCity Thunder Bay 850 North May Street Thunder Bay, ON

Page 4 SilverCity London 1680 Richmond Street, London, ON Galaxy Barrie 72 Commerce Park Drive Barrie, ON Galaxy North Bay 300 Lakeshore Drive North Bay, ON Galaxy Guelph 485 Woodlawn Road West Guelph, ON SilverCity Windsor 4611 Walker Road Windsor, ON Galaxy Sault Ste. Marie 293 Bay Street Sault Ste. Marie, ON Galaxy Peterborough 320 Water Street Peterborough, ON SilverCity Ancaster 771 Golf Link Road Ancaster, ON SilverCity Gloucester 2385 City Park Drive Gloucester, ON Galaxy Waterloo 550 King Street N Waterloo, ON Famous Players Lambton 9 1450 London Road Sarnia, ON QUEBEC Cineplex Odeon Brossard 9350, boul. Leduc Brossard, PQ Colossus Laval 2800 rue Cosmodôme Laval, PQ Coliseum Kirkland 3200 rue Jean Yves Kirkland, PQ Cineplex Odeon Ste. Foy (10 pm Late Show) 1200 boul. Duplessis Ste. Foy, PQ Scotiabank Theatre Montreal 977 Ste-Catherine West Montreal, PQ Galaxy Sherbrooke 4204 Bertrand Sherbrooke, PQ StarCité Montreal 4825 Avenue Pierre De Coubertin Montreal, PQ For more information, visit www.cineplex.com. About Cineplex Entertainment: Headquartered in Toronto, Canada, Cineplex Entertainment LP owns, leases or has a jointventure interest in 129 theatres with 1,317 screens serving approximately 61 million guests annually. Cineplex Entertainment LP is the largest motion picture exhibitor in Canada operating the following brands: Cineplex Odeon, Coliseum, Colossus, Famous Players, Galaxy, SilverCity, Cinema City and Scotiabank Theatres. The units of Cineplex Galaxy

Page 5 Income Fund, which owns approximately 76% of Cineplex Entertainment LP, are traded on the Toronto Stock Exchange (symbol CGX.UN). For more information, please contact: -30- Pat Marshall Vice President, Communications and Investor Relations Cineplex Entertainment 416.323.6648 pat.marshall@cineplex.com Georgia Sourtzis Manager, Communications Cineplex Entertainment 416-323-6728 georgia.sourtzis@cineplex.com Joe Brinkmann Elixir Films 323.517.7525 joe@elixirfilms.com