B l i n k J a r M e d i a a n d B a r c o C l i c k S h a r e C a s e S t u d y

B l i n k J a r M e d i a a n d B a r c o C l i c k S h a r e C a s e S t u d y

Introduction BLINKJAR MEDIA is an inbound marketing and digital advertising agency based in Baton Rouge, LA. For over a year, BlinkJar struggled with presentation issues stemming from their Google Chromecast. Team meetings, client presentations, and educational events were often inefficient and embarrassing due to technical problems. As a technology driven company, they can t thrive without dependable, technological solutions. However, every issue they faced was quickly remedied by implementing the Barco ClickShare platform. Here is a real-life look at the problems BlinkJar faced and how Link Integration Group solved them. 2

Dependability BEFORE: The only thing that BlinkJar Media could depend on during a presentation was that a problem would occur. Either the Chromecast wouldn t connect with the computer, or it would constantly reset, and that s only if it came on to begin with. The unreliability of the Google Chromecast created angst and uneasiness every time we used it, said BlinkJar Media Owner, Jared Broussard. AFTER: Since implementing the Barco ClickShare device, presentations start on time, every time. Better yet there are no interruptions, delays, or any technical issues whatsoever. Latency BEFORE: On the not-so-often chance that the Chromecast would display the correct screen, performance was typically low due to latency problems. Slow response time between the presenter and the screen often created lags and delays resulting in the audience being a page or two behind. Video presentations would be especially frustrating due to slow and incomplete buffering. AFTER: Today whenever a command or change is made by the presenter it is seamlessly and instantly reflected on the screen. Video plays smoothly and on demand as if the audience is using the presenter s laptop. 3

Usability BEFORE: Downloading and updating drivers and extensions, resetting the network, and reinstalling the Chromecast all proved to major obstacles to the user-friendliness of the original device. What made things more frustrating was that they rarely prevented a problem, and often created more issues. AFTER: One of the best features of the Barco ClickShare is that is as simple as plugging the button into your USB port. All of the software is stored inside, and with a click of the mouse you are sharing your screen. Audio Quality BEFORE: Volume control, sound quality, and syncing issues often plagued any attempt to share a video. Often times BlinkJar staff meetings would be delayed as they waited for buffering or attempted to decipher stuttering, choppy audio. The poor quality reflected badly on BlinkJar in client meetings. AFTER: Because ClickShare creates a seamless transition over its own secure network, the audio controls and playback transition perfectly to the presentation screen. No longer are there issues waiting for a seconds long burst of legible sound or the distraction of a speaker being a sentence ahead of what is being heard. 4

Collaboration BEFORE: In any business setting collaboration is vital. This is especially true for a company that shares ideas and plans with clients and partners. Collaboration via a Chromecast was a near impossible feat. It required the downloading of browser extensions, sharing network security information, and the headache or relaunching on an inferior device, oftentimes leaving BlinkJar and the guest flustered. AFTER: One of the best features of ClickShare is that the presentation screen can be shared by everyone on any device with literally the push of a button. Collaborating between different devices, people, and programs is now a safe, simple practice, making meetings much more valuable for everyone involved. Conclusion By listening to, and experiencing, the concerns and issues hampering BlinkJar Media s presentation efforts, the experts at Link Integration Group recommended the Barco ClickShare. The strengths and features of this presentation technology answered every problem they had experienced. All the anxiety and frustration has been wiped away with our relationship with Link Integration, said Broussard. When it comes to commercial A/V integration, Link Integration Group has the understanding, skills, and resources to strategically meet any commercial needs. 5