Page 1 of 6 Surteco trend statement appears in time for Interzum 2017 One in Motion Köln, 16 May, 2017 What are the current trends what s in store, what s set to stay? Answers to these questions are provided by the trend statement with the title One in Motion from the design specialists at Surteco Decor. Every second year, the team centred around head designer Heike Schlosser publishes a prognosis developed on an inter-department basis in the company and which serves as a determining factor for the development of new decors At the core of the latest trend statement is the awareness that the "self draws inspiration from three trend characteristics which Surteco describes using the terms smart, balance and liberté. No sharp lines separate these characteristics. Rather, together, they comprise a common whole from which further individual interpretations can emerge. The new media world is marked by speed and constant availability, explains Heike Schlosser. This influences the decision-making and identification of each individual. People draw on what is already there and create temporary worlds of their own; the self is on the move, One in Motion. However, any trend is always
Page 2 of 6 accompanied by a counter trend. On the one hand we see a type of interior that reflects the rapid technical progress of the modern world, while on the other hand perceiving the longing for a natural environment. The new element is the fact that these two poles are not mutually exclusive rather correspond with one another. The third current follows the call for freedom and creates a striking impression with exciting colours and a mix of styles. smart trend: connected, intelligent, pulsating. Smart is the trend that reflects our modern world. The alwayson attitude to life creates the impression of being part of the future. A major role is played by technical innovations and connectivity. In this style of interior we find sensory surfaces, intelligent textures and reflective effects. It is very simple yet full of inspiration. The trend decor Strabo shows a simple but elegant volcanic stone with sophisticated glitter effect. balance trend: nature-loving, mellow, balanced Fine wood and natural materials set the tone in the world of balance. Here the self is grounded by its longing for peace, flow and relaxation and for materials that pamper the senses. The feelgood character is underlined by powdery shades and imaginative decors. The new trend decor Tibidabo picks up on
Page 3 of 6 the lifestyle of equilibrium: naturally-balanced characteristics with a light white patina create both mellowness and freshness. liberté trend: the classic meets street culture Liberté : That is the look of freedom! You see and sense the feeling of a pulsating street culture that knows no bounds. Culture meets tradition, yesterday melts into today, luxury encounters street art. Here the self lives out its individuality and feelings. In this style world, filigree materials mix with exotic patterns and exciting colours; we see patchwork and layering. This is perfectly matched by the trend decor Sinope Marble a lively marble with depth effect. Booklet and film on trend statement The trend statement appears for Interzum 2017 under the title Trends 2017/2018, One in Motion and can be requested from Surteco Decor. The booklet is accompanied by a film which links the cross-department workshops on the "making-of" with the transition of self through the trend worlds.
Page 4 of 6 Note: We would be pleased to make further photos from the Trend Statement available on request. Photos visualization_one.jpg One in motion : The self moves between the trend currents smart, balance, and liberté, constantly creating new worlds for itself.
Page 5 of 6 Decor Strabo Decor Tibidabo Decor Sinope Marble Heike_Schlosser.jpg Heike Schlosser heads up the design department at Surteco Decor.
Page 6 of 6 Contact SURTECO DECOR GmbH Josi Brunner, Head of Corporate Communication & Marketing Johan-Viktor-Bausch-Str. 2 86647 Buttenwiesen Germany Tel.: +49 2583 29-246 Mobile: +49 174 2152167 josi.brunner@surteco-decor.com www.surteco-decor.com Döllken-Kunststoffverarbeitung GmbH Dennis Kathage Beisenstraße 50 45964 Gladbeck Germany Tel.: +49 2043 979-343 Fax: +49 2043 979-711 dennis.kathage@doellken.com www.doellken-kv.com