Kinepolis Group Business Update Q Regulatory release - 16 November 2017

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Third quarter 2017 1 Visitor numbers rose in virtually every country in the third quarter, due, on the one hand, to the Group expansion and, on the other, to a relatively strong third-quarter film offer. Furthermore, the ongoing focus on the strategic pillars and product innovation resulted in a further rise in revenue per visitor and improved commercial and operational performance. The contribution of the acquired and new cinemas to the Group's turnover and EBITDA growth also rose. Key figures Q3: Visitor numbers increased by 7.8% to 5.8 million. Visitor numbers to the end of the third quarter (YTD) rose by 5.8% to 17.5 million. Turnover outpaced visitor numbers, due to the higher revenue per visitor and higher revenue from screen advertising and real estate. Current 2 EBITDA 3 rose, as a total and per visitor, due to the further improvement of operational performance and the higher contribution of acquired and new cinemas. Net current profit increased, in spite of higher depreciations and the increased tax burden. However, net profit was lower due to the one-off positive impact of the sale of Utopolis Belgium in 2016. Free cash flow (YTD) was lower due to a negative working capital effect as a result of the payment of investments realized in the first quarter, higher maintenance investments and a rise in paid taxes. The net financial debt fell compared with 30 June 2017, due to the revenue from the sale of the Toison d Or building in Brussels (Belgium) and the higher result. From 1 July to 30 September 2017 Kinepolis welcomed 5.8 million visitors, 7.8% more than in the same period the previous year. This rise is due, among other things, to the expansion of the Group, with the opening of Kinepolis Breda and Utrecht Jaarbeurs (the Netherlands), Fenouillet (France) and Nevada (Granada, Spain) in the second half of 2016. However, even when the expansion is excluded, visitor numbers rose in all countries, except for Spain and Switzerland. Growth in the summer months was around average, particularly due to movies such as Dunkirk and Despicable Me 3 in July and the less good weather in the first half of August. September was relatively strong, mainly due to the success of the movie It in all countries. The share of local content increased in the third quarter compared with the same period last year. 1 From 1 January through 30 September. The third quarter of 2017 is compared to the third quarter of 2016. 2 After eliminating non-current transactions. 3 EBITDA is not a recognized IFRS term. Kinepolis Group has defined this concept by adding depreciations, amortisations and provisions to the operating profit and subtracting any reversals or uses of the same items.

The top 5 in the third quarter of 2017 were Despicable Me 3, Dunkirk, War for the Planet of the Apes, It and Spider-Man: Homecoming. The most successful local movies were Cargo' in Belgium, Valerian and the City of a Thousand Planets in France, Ostwind 3: Aufbruch nach Ora in Luxembourg, 100% Coco in the Netherlands and Tadeo Jones 2' in Spain. Visitors (in millions) Belgium France Spain Netherlands Luxembourg Switzerland Total Number of cinemas* 11 11 6 15 3 1 47 Q3 2017 2.0 1.6 1.1 0.8 0.2 0.03 5.8 Q3 2016 1.8 1.5 1.0 0.7 0.2 0.03 5.3 Q3 2017 vs. Q3 2016 9.0% 8.7% 3.3% 10.3% 5.1% -3.8% 7.8% Visitors (in millions) Belgium France Spain Netherlands Luxembourg Switzerland Total Number of cinemas* 11 11 6 15 3 1 47 YTD Q3 2017 6.0 5.3 3.1 2.3 0.8 0.1 17.5 YTD Q3 2016 5.8 5.0 3.0 1.9 0.8 0.1 16.6 YTD Q3 2017 vs. YTD Q3 2016 2.6% 5.5% 3.3% 22.8% 1.1% -4.4% 5.8% (*) Operated by Kinepolis. In addition, one cinema in Poland is leased to third parties. Total revenue increased faster than visitor numbers, particularly due to the higher revenue per visitor in all countries. Both ticket sales (Box Office, BO) and the sale of beverages and snacks (in-theatre sales, ITS) increased per visitor. Box Office revenue increased as a result of more alternative content, the positive effect of the country mix because of the higher share of the Netherlands and a higher average ticket price, due, among other things, to the success of Cosy Seats and price increases after the renovation of acquired cinemas. In-theatre sales increased in all countries due to the rise in the number of products sold per visitor in Belgium and France, and more shop visitors in Belgium, France, Spain and the Netherlands. Business-to-business (B2B) revenue rose in all countries, due, among other things, to more screen advertising, more events and higher revenue from the sale of vouchers. Real estate revenue increased compared to the same period last year, due to the renting out of concessions in Luxembourg, higher variable and fixed revenue in Poland, higher parking revenue and more revenue from concessions operated by the company.

Kinepolis Film Distribution (KFD) saw its revenue fall due to fewer releases in the third quarter. Brightfish revenue rose in the third quarter due to more national campaigns and more events. Current EBITDA was higher than in the same period last year. Current EBITDA per visitor also increased, due to the rise in the profitability of the acquired cinemas, further improvement of operational performance and higher sales per visitor. This was in spite of the negative impact of the changed country mix, with a lower share for Belgium. Net financial debt fell compared to 30 June 2017, due to the revenue from the sale of the Toison D Or building in Brussels (Belgium) and the positive working capital effect. Important events since 30 June 2017 Kinepolis acquires Landmark Cinemas, Canada s second largest movie theatre group Mid-September 2017, Kinepolis Group has reached agreement with the shareholders of Landmark Cinemas on the acquisition of the Canadian movie theatre group. The acquisition is subject to Canadian regulatory approvals including under the Investment Canada Act (ICA), the Canadian law governing acquisitions by foreign investors. Kinepolis expects to be able to complete this procedure by the end of the year. The shareholders of Landmark Cinemas include the founding management team members of Landmark Cinemas, Neil Campbell and Brian McIntosh, as well as the Canadian private equity firm, Tri- West Capital. Landmark Cinemas operates 44 movie theatres of various sizes, all located in Central and Western Canada, and has its head office in Calgary (Alberta). The 44 Landmark Cinemas movie theatres, with a total of 55,000 seats and 303 screens, realized CAD 156.3 million turnover in 2016 with 10.2 million visitors. The company is Canada s second largest cinema operator, with a market share of 10%. The proposed acquisition fits in with the expansion strategy pursued by Kinepolis and enables the Group to enter a new market, characterized by healthy macroeconomic prospects, a growing population and a favourable business climate. Entering a new continent creates a better geographic spread of Kinepolis business activities and new growth opportunities, through acquisitions and new-build projects. The agreement with Landmark Cinemas already includes two new-build projects in Alberta province, one in St. Albert and one in Fort McMurray. It also includes plans for more new-build movie theatres. Kinepolis considers this to be a medium-sized acquisition from a financial point of view. Annualized and normalized EBITDA of Landmark Cinemas in 2017 is between CAD 17 million and CAD 18 million. This is after annualization of the effects of the recliner seat rollout at 11 of the Group s 44 movie theatres. The annualized and normalized EBITDA contribution per visitor in 2017 is between CAD 1.7 and CAD 1.8 or between 1.2 and 1.25 per visitor, which is lower than the Kinepolis Group average. This is due in part to the fact that leased movie theatres account for 95% of visitors. Landmark Cinemas generated revenue of CAD 156.3 million in 2016, with 58.3% from ticket sales, 37.8% from in-theatre sales (ITS), 2.5% from screen advertising and 1.4% from other revenue. The acquisition has an enterprise value of CAD 122.7 million, corresponding to an acquisition price of around 84.2 million at an exchange rate of 1.46.

Kinepolis will manage the Canadian company, which employs 1,450 people, through a local executive management board made up of the current Landmark Cinemas management and supported by an integration team that will introduce Kinepolis management approaches and concepts from Europe. Financing In the light of financing for, among other things, the acquisition of Landmark Cinemas, the building of new cinemas in various countries, the renovation of acquired cinemas, investments in new experience concepts and other general corporate purposes, including acquisitions, Kinepolis intends to issue bonds through private placement, with an expected term of 8-10 years. Kinepolis launches 4DX Before the end of 2017 Kinepolis will open four cinema rooms where visitors can enjoy a 4DX experience. 4DX raises the cinema experience to a four-dimensional level: besides watching the movie, viewers are actually part of the action. Moving seats and surrounding effects such as wind, water, scent and light - perfectly synchronised with the on-screen action - provide an unprecedented immersive, 4D movie experience. Kinepolis will open a 4DX theatre at its cinemas in Antwerp and Brussels (Belgium), Lomme (France) and Madrid (Spain). The opening of the 4DX theatres is foreseen in December. Remodelling of Kinepolis Almere Kinepolis Almere has officially opened after an intensive renovation. The Utopolis logo on the façade was replaced with the Kinepolis logo, all seats were replaced, the ticket counters were upgraded, automatic ticket machines were installed and the well-known Kinepolis self-service shop was opened. Kinepolis Almere is the sixth Dutch cinema to bear the Kinepolis name, after the renovation of Kinepolis Enschede and Groningen (formerly Wolff cinemas) and the new-build cinemas in Dordrecht, Breda and at Utrecht Jaarbeurs. Line-up Current hits are Kingsman: The Golden Circle, Thor: Ragnarok, Blade Runner 2049, The Lego Ninjago Movie and Justice League. Hits in the making include Star Wars: Episode VIII, Paddington 2, Murder on the Orient Express and Jumanji: Welcome to the Jungle. The local film program is also promising, including Het Tweede Gelaat, FC De Kampioenen and K3 Love Cruise in Flanders, Le Sens de la Fête, Au Revoir Là-haut and L Ecole Buissonnière in Wallonia and France, and Gek van Geluk and Huisvrouwen bestaan niet in the Netherlands. The alternative program of opera and ballet is complemented with art exhibitions ( Exhibition on Screen ) and concerts. Financial calendar Thursday 22 February 2018 Annual results 2017 Wednesday 9 May 2018 Business update first quarter 2018 Wednesday 9 May 2018 Shareholders meeting Contact Kinepolis Press Office Kinepolis Investor Relations +32 (0)9 241 00 16 +32 (0)9 241 00 22 pressoffice@kinepolis.com investor-relations@kinepolis.com

About Kinepolis Kinepolis Group NV was formed in 1997 as a result of the merger of two family-run cinema groups and was listed on the stock exchange in 1998. Kinepolis offers an innovative cinema concept which serves as a pioneering model within the industry. Kinepolis Group NV has 48 cinemas spread across Belgium, the Netherlands, France, Spain, Luxembourg, Switzerland and Poland. In addition to its cinema business, the Group is also active in film distribution, event organization, screen publicity and property management. More than 2,300 employees are committed each day to providing millions of cinema visitors an unforgettable movie experience.