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b+b tracing change: druπtveno angaæirana umjetniëka praksa u kontekstu regeneracije u velikoj britaniji tracing change: socially engaged art practice in the context of regeneration in the uk 118 U posljednje vrijeme druπtveno angaæirana umjetnost u Velikoj Britaniji veê svima izlazi na uπi. Vjerujemo da je doπlo vrijeme da se taj termin preispita iz temelja, kao i naëin na koji ga shvaêamo i ono πto od njega oëekujemo. Kako bi se to uëinilo, vrijedi zadrijeti u specifiëan druπtveni i politiëki kontekst iz kojega je u Velikoj Britaniji proizaπao. Zatim Êemo predstaviti nedavni pokuπaj ponovnog razmatranja druπtveno angaæirane umjetnosti u Tracing Change, projektu kustoskog dvojca B+B, kojim se istraæivala uloga umjetnika u procesima druπtvenih promjena i planiranja. Kao πto je sluëaj s veêinom umjetniëkih i druπtvenih eksperimenata, kooptiranje sluæbenih institucija i kreatorâ strategije moæda je neizbjeæno. Postavlja se pitanje: kako kritiëka umjetniëka praksa moæe preæivjeti taj proces? U Velikoj Britaniji, u kojoj vladaju laburisti, kulturna politika odgovara na zahtjeve socijalne politike. U tom pogledu za nas je osobito zanimljiv sve ËvrπÊi odnos umjetnosti i regeneracije. Regeneracija je termin koji se u Velikoj Britaniji upotrebljava kako bi se opisala svaka djelatnost kojom se nastoji suzbiti odumiranje gradova te poboljπati druπtvene uvjete i stanje okoliπa, ukljuëujuêi razvoj, reorganizaciju razvoja i poboljπanje (Strategija planiranja Gradskog vijeêa Hulla, 2000.). U novije vrijeme doπlo je do pomaka prema kulturno usmjerenim programima regeneracije u kojima se umjetniëke i kulturne inicijative koriste kao katalizatori promjene na podruëjima odreappleenim za revitalizaciju gradova. Vaæna, a ipak relativno slabo dokumentirana povijest druπtvene i javne umjetnosti u ovoj zemlji dovela je do prisvajanja i pogreπnog shvaêanja umjetnosti unutar procesa planiranja urbane promjene. Na umjetnike se sada gleda kao na kljuë procesa regeneracije i zapoπljava ih se kao katalizatore promjene, kao one koji Êe rjeπavati probleme ili kao jeftine savjetnike. Uz istaknute i opseæne kapitalne projekte, koji su proizaπli iz britanskog Zakona o lutriji iz 1993. godine, u zadnje je vrijeme doπlo do poplave umjetniëkih projekata koje su naruëile zajednice, a koji se promoviraju kao put prema revitalizaciji gradova. Retorika laburistiëke kulturne politike smatra da bi kratkoroëni umjetniëki programi mogli smanjiti stopu kriminala u siromaπnijim Ëetvrtima, izgraditi partnerstva u privatnom/javnom sektoru, unaprijediti odnose unutar zajednice i stvoriti nove resurse. t Socially engaged art in the UK has lately become a buzz-word. We believe that it is time for an overhaul of this term and our understanding and expectations of it. In order to do this it is worth delving into the specific social and political context from which it has emerged in the UK. We will then present our recent effort to rethink socially engaged practice through Tracing Change, a project by curatorial partnership B+B which investigated the role of the artist in processes of social change and planning. As with most artistic and social experiments, co-option by official institutions and policy makers is perhaps inevitable. The question is: how can a critical art practice survive this process? In the UK, under New Labour, cultural policy answers the demands of social policy. In this respect, a specific area of interest for us is the growing relationship between art and regeneration. Regeneration is a term used in the UK to describe all activity designed to combat urban obsolescence and improve social and environmental conditions, including development, redevelopment and improvement (Hull City Council Planning Policy, 2000). More recently, there has been a shift towards culturally-led regeneration schemes where art and cultural initiatives are used as catalysts for change in designated areas of urban renewal. An important, yet relatively undocumented, history of community and public art in this country has led to the appropriation and misconception of art within this process of planning urban change. Artists are now seen as key to a process of regeneration and are employed as catalysts for change, problem solvers or affordable consultants. Alongside the high profile, large-scale capital projects that have emerged from the UK Lottery act of 1993, there has been a recent spate of commissioned, community-based arts projects promoted as the road to urban renewal. Within the rhetoric of New Labour cultural policy, short-term arts programmes in deprived neighbourhoods are endowed with the potential to reduce crime rates, build private/public sector partnerships, improve community relations and create new resources. These projects are based on the notion of the artist as an external agent, able to enter into a context with fresh eyes, offering up ideas and solutions. In a speech last year, the Chairman of the Arts Council England, Sir Christopher Frayling, indicated l

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120 Ti se projekti temelje na shvaêanju umjetnika kao izvanjskog subjekta koji je sposoban uêi u kontekst s drugaëijim pogledom na stvari, nudeêi ideje i rjeπenja. U govoru koji je odræao proπle godine, predsjednik Engleskog umjetniëkog vijeêa sir Christopher Frayling izrazio je miπljenje da Êe se umjetnost i regeneracija druæiti joπ neko vrijeme. Umjetnost moæe joπ daleko viπe pridonijeti razvoju gradova i sela - da ne spominjemo stvaranje novih zajednica kao πto je sluëaj u Thames Gatewayu, gdje Êe biti potrebno znatno ulagati u kulturu æelimo li da to budu mjesta na kojima Êe ljudi rado æivjeti. ( The only trustworthy book Art and public value, govor sira Christophera Fraylinga u Kraljevstvom druπtvu za poticanje umjetnosti, 16. veljaëe 2005.) Umjetnosti i umjetnicima pridaje se srediπnje mjesto u oblikovanju zajednice. Meappleutim, kad ih se zaposli kao dio regeneracijskih programa, oni takoappleer postaju unosnim marketinπkim sredstvom za poveêanje privlaënosti nekoga kraja, pomoêu kojega poduzetnici zaraappleuju novac, dok se umjetniëke aktivnosti u nekim sluëajevima svode na vjeæbu u brandingu. Pretpostavlja se da umjetnost jamëi pozitivnu preobrazbu loπeg u dobro, nepodnoπljivog u podnoπljivo, druπtveno iskljuëenog u druπtveno ukljuëeno. To simplicistiëko stajaliπte prikriva kompleksne i problematiëne odnose koji su dio urbane promjene u æelji da stvori blistavu sliku sudjelovanja i suradnje. Druπtveno angaæirani umjetniëki projekti sustavno se koriste kako bi se zaposlilo lokalno stanovniπtvo i odvratila mu se pozornost od buldoæera. Besramno ih se dovodi kako bi se podigle cijene kuêa, proces koji neizbjeæno uveêava profitne maræe poduzetnika. to to znaëi u pogledu kritiëke umjetniëke prakse ili Ëak socijalistiëki angaæirane umjetnosti? Upravo smo se u taj politiëki i druπtveni kontekst upustili u projektu Tracing Change. U razdoblju od 2003. do 2005. godine dvojac B+B posjetio je tri druπtveno angaæirana umjetniëka projekta u podru- Ëjima regeneracije na jugoistoku Engleske (matchmakers u Camdenu, Brand New Letchworth u Letchworth Garden Cityju i Bata-ville u East Tilburyju, Maryportu i Zlínu u»eπkoj). Projekt Tracing Change æelio je zabiljeæiti te primjere sloæenoga partnerstva izmeappleu umjetnika, umjetniëkih organizacija, arhitekata i urbanista, poslovnih i korporativnih interesa, regeneracijskih zavoda i zajednica. Htjeli smo razotkriti neke od skrivenih namjera, proturjeëja i that art and regeneration would remain friends for a while to come: The arts have much more to contribute to urban and rural development - not to mention the creation of new communities such as in the Thames Gateway, which will need substantial cultural investment if they are to be places where people will want to live. ( The only trustworthy book. Art and public value, Sir Christopher Frayling speech at RSA, 16th Feburary 2005). Art and artists are seen as central to the creation of community. When commissioned as part of regeneration schemes, however, they also become a lucrative marketing device to promote the appeal of an area, lining developers pockets and in some cases reducing artistic activity to a branding exercise. Art is assumed to provide a positive transformation from bad to good, unbearable to bearable, socially excluded to included. This simplistic stance brushes over the complex, problematic relationships embedded in urban change in the quest to create a glossy picture of participation and collaboration. Socially engaged art projects are being systematically used to divert attentions from the bulldozers by keeping local residents occupied. They are unashamedly being commissioned to raise house prices, a process which inevitably benefits the developers profit margins. What does this mean in terms of critical art practice or indeed a socialist engaged art? It is in this political and social context we embarked on Tracing Change. From 2003-2005, B+B journeyed to three socially engaged art projects in areas of regeneration around the South East of England (matchmakers in Camden, Brand New Letchworth in Letchworth Garden City and Bata-ville in East Tilbury, Maryport and Zlin, in the Czech Republic). Tracing Change sought to document these examples of complex partnerships between artists, arts organisations, architects and planners, business and corporate interests, regeneration agencies and communities. We wanted to reveal some of the hidden agendas, contradictions and expectations people have when combining art and social change with specific out comes in mind. In our research, we were essentially interested in challenging processes of culturally-led regeneration and set out to explore the possibilities of supporting and developing a more critical art practice which questions rather than accepts the neo-liberal approach to democratic planning and urban change.

oëekivanja koja ljudi imaju kada spajaju umjetnost i druπtvene promjene imajuêi na umu πto toëno æele. U naπem istraæivanju prvenstveno su nas zanimali izazovni procesi kulturno orijentirane regeneracije te smo krenuli istraæiti moguênosti podupiranja i razvoja kritiënije umjetniëke prakse koja Êe radije preispitivati nego prihvaêati neoliberalni pristup demokratskom planiranju i urbanoj promjeni. U svibnju 2005. dvojac B+B upriliëio je dogaappleanje u galeriji Tate Britain u Londonu kako bi predstavio specifiëne slu- Ëajeve iz projekta Tracing Change. Dogaappleanju je prisustvovala skupina uzvanika koja se sastojala od gradskih duænosnika zaduæenih za umjetnost, urbanista, arhitekata, umjetnika i posredniëkih agencija. Cilj dogaappleanja bio je razmotriti motiviranost za rad s umjetnicima u kontekstu regeneracije te ispitati popratne pojave te prakse. Tijekom istraæivanja za Tracing Change ukljuëili smo se u projekte kako bismo pratili odvijanje svakog od njih i bolje razumjeli umijeêe pregovaranja. Naπa je uloga u svakom od njih bila drugaëija. U projektu Bataville neformalna razmjena miπljenja s naruëenim umjetnicama Ninom Pope i Karen Guthrie dovela je do toga da smo zaposleni kao ocjenjivaëi za drugu fazu projekta. U projektu Matchmakers redovito smo se sastajali s javnim radnicima kako bismo raspravljali o napretku projekta i inicirali dogaappleanja na licu mjesta. U projektu Brand New Letchworth bili smo inicijatori i organizatori. PripremajuÊi dogaappleanje Tracing Change takoappleer smo odræali niz radionica za svaki projekt s umjetnicom Becky Shaw kako bismo stekli uvid u djelovanje projekta i utvrdili moguêe naëine predstavljanja svojeg istraæivanja u galeriji Tate Britain. Taj dan pripremili smo strukturu za koju smo oëekivali da Êe se svidjeti svim sudionicima i odraæavati sloæenost svakog pojedinog projekta. ZapoËeli smo predstavljanjem specifiënih sluëajeva i to iz perspektive naruëitelja, umjetnika i sudionika. Nakon toga uslijedila su pitanja iz publike. Zatim smo podijelili skupinu na tri dijela, od kojih je svaki posebno radio na svakom projektu kroz igru s ulogama nazvanu Igrom regeneracije. Zamisao Igre regeneracije bila je potaknuti zastupnike da izaappleu iz svojih svakodnevnih uloga i promijene glediπte. Igra se temeljila na scenariju po kojem Êe se svakom projektu dodijeliti sredstva u visini 500 tisuêa funti, a svaka sastavna skupina In May 2005, B+B hosted an event at Tate Britain, London to present the Tracing Change case studies. This event was attended by an invited group of municipal arts officers, planners, architects, artists and commissioning agencies. The aim of the event was to reflect on the motivations for working with artists in the context of regeneration and to investigate the after effects of this practice. Through the research period of Tracing Change, we attached ourselves to projects in order to track the process of each and to understand more about the art of negotiation. Our role has been different in each project. In Bata-ville our informal dialogue with the commissioned artists, Nina Pope and Karen Guthrie developed into our being employed as evaluators for the second phase of the project. In Matchmakers we met regularly with publicworks to discuss the progress of the project as well as initiating events on site. In Brand New Letchworth we were initiators and organisers. In developing the Tracing Change event, we also developed a series of workshops with artist Becky Shaw for each project in order to gain insight into the impact of the project and to identify potential modes for presenting our research at Tate Britain. We developed a structure for the day that we hoped would appeal to the diverse constituents and reflect the complexity of each project. The day com- 1. Brand New Letchworth, installation / instalacija, Letchworth Garden City, 2003. 1 121

2. Bata-ville: We are not afraid of the future, Nina Pope, Karen Guthrie, projekt Somewhere / Somewhere project by Nina Pope and Karen Guthrie, 2004. Foto / photo: John Podpadec. menced with presentations of each case study that were presented from the perspective of the commissioner, the artist and the participant. These were followed by questions from the audience. We then divided the group into three to work on each project individually through a role-play called The Regeneration Game. The Regeneration Game was designed to encourage delegates to step outside of their dayto-day roles and shift their perspectives. The game was built around the scenario that each project was to be awarded a grant of 500,000 and each constituent group had to decide what their expectations, motivations and concerns would be in taking part. The ensuing discussions revealed the contradictions and overlaps in agendas and interests, the importance of maintaining an open brief, and the possibilities and strategies for taking on board these differing demands. Tracing Change brought together a range of responses to art and regeneration. Themes that ran across the three case studies presented were: the power of ambiguity, art as a space for imagination without a use, notions of the future and nostalgia. These projects demonstrate that regeneration is about a future but they force questrebala je odluëiti πto Êe oni oëekivati od svoga sudjelovanja, πto Êe ih motivirati i koji Êe biti njihovi interesi. Rasprave koje su uslijedile pokazale su proturjeëja i preklapanja planova i interesa, vaænost odræavanja slobodne razmjene informacija te moguênosti i strategije kojima Êe se prezentirati ti razliëiti zahtjevi. Tracing Change sakupio je Ëitav niz odgovora na pitanje umjetnosti i regeneracije. U sva tri predstavljena sluëaja bile su prisutne sljedeêe teme: moê dvosmislenosti, umjetnost kao prostor za maπtu bez primjene, pogledi na buduênost i nostalgiju. Ti projekti pokazuju da se regeneracija tiëe buduênosti, ali nameêu pitanje kako se buduênost moæe dijeliti? Tko je posjeduje? Tko obznanjuje svoje ulaganje? Zaπto se umjetnost koristi? to ona nudi? Kome sluæi (na primjer kao branding, kao savjetovanje, kao spektakl)? KljuËne ideje i pojmovi za taj dan ukljuëivali su dvosmislenost kao sredstvo, riskiranje, postavljanje pitanja bez davanja odgovora, prepoznavanje problema bez nuappleenja rjeπenja - πto donosi viπe πtete nego dobra. Smatrali smo izuzetno vaænim da ta hitna, presudna pitanja ne postavljaju i o njima ne raspravljaju samo umjetnici, veê i ljudi koji kreiraju strategije, piπu mas- 2 122

ter-planove i naruëuju umjetnike. Kroz Tracing Change poëeli smo preispitivati vrijednosti koje se pridaju umjetniëkoj praksi koja je Ëesto zasnovana na procesu, participacijska i angaæirana. Ta obiljeæja znaëe da se ta praksa prilagoappleavala, kooptirala i tumaëila u sklopu razliëitih programa. Kao kritiëka praksa, ona takoappleer ima potencijal za postavljanje teπkih pitanja, za nuappleenje iznenaappleenja, za preispitivanje pa Ëak i za odbacivanje odreappleenih oëekivanja koja se nameêu umjetnosti u podruëjima regeneracije. Moæda bismo trebali otiêi korak dalje kako bismo otkrili i osujetili planove poduzetnika æeljnih zarade i njihove regeneracijske programe tako da jaëe zagrizemo u ruku koja nas hrani. t tions of how a future can be shared? Who owns it? Who declares their investment? Why is art used? What does it provide? Who does it serve (for instance as branding, as consultation, as spectacle)? Key ideas and notions for the day included ambiguity as a tool, risk-taking, asking questions without providing answers, identifying problems without offering solutions - perhaps doing more harm than good. We felt it was extremely important for these urgent, critical questions be asked and discussed not just by artists but also by those people making the policies, writing the masterplans and commissioning the artists. Through Tracing Change we began to question the values placed on an art practice that is often process based, participatory and engaged. These traits have meant the practice has been adapted, co-opted and interpreted by different agendas. As a critical practice, it also has the potential to ask difficult questions, offer surprises,tests and even to reject certain expectations placed on art in areas of regeneration. Perhaps we need to go one step further to reveal and subvert the market-driven agendas of the developers and regeneration schemes by biting harder at the hands that feed us. l prijevod / translation: Marina Miladinov B+B (Sarah Carrington i Sophie Hope) kustoski je dvojac sa sjediπtem u Londonu, koji radi na podupiranju, istraæivanju i kritici druπtveno angaæiranih umjetniëkih praksi. Tracing Change ukljuëen je u projekt B+B-a pod nazivom Real Estate - Art in a Changing City, jednotjednu izloæbu i program off-site dogaappleanja, s teæiπtem na umjetnosti, zemljiπnom posjedu i imovini u Institutu za suvremenu umjetnost u Londonu (kolovoz 2005.). Tracing Change poduprli su Englesko umjetniëko vijeêe, Commissions East i galerija Tate Britain. B+B (Sarah Carrington and Sophie Hope) is a London-based curatorial partnership working to support, research and critique socially engaged art practices. Tracing Change has fed into B+B s project Real Estate - Art in a Changing City, a weeklong exhibition and programme of off-site events focusing on art, land and property in London at ICA, London (August 2005). Tracing Change was supported by Arts Council England, Commissions East and Tate Britain. 123