the education you need TM to succeed EXHIBITOR PROSPECTUS June 1 & with spa business forum Connect with us Exhibit Floor Open June 1 & 2

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with spa business forum June 1 & 2 2014 Exhibit Floor Open June 1 & 2 Education Days May 31, June 1 & 2 Co-locating with Orlando/Orange County Convention Center Orlando, Florida the education you need TM to succeed EXHIBITOR PROSPECTUS Connect with us

with spa business forum Don t miss this opportunity to come face-to-face with more than 15,000 spa professionals and 40,000 full service salon professionals from all 50 states and 35 different countries. Last year, we were sold out so ACT NOW as space will go fast. Why attend? Accomplish your company goals Connect with more than 15,000 spa professionals and 40,000 full service salon professionals from all 50 states and 35 different countries. Premiere DAYSPA is an important investment for your company and can help you accomplish your goals. Who attends? 96% of attendees are involved in the purchase process. 40% Estheticians / Cosmetologists 65% southeast 15% northeast 10% central & midwest 5% west 5% international 34% Spa Owners / Managers 10% Makeup Artists 6% Massage Therapists 5% Students 5% Other Marketing & Beyond Your company listed: In over 50,000 Show Previews distributed nationwide and repeated exposure in all of the major trade journals including American Spa, DAYSPA Magazine, ESTETICA, Les Nouvelles, Pulse, Medesthetics, Skin Inc. and many more.

Testimonials At Stila, we do a number of professional beauty shows but Premiere DAYSPA is by far one of our favorites. Our business grows consistently every year as we continue to meet quality clients and professionals. We are looking forward to next season and excited to continue our growth with the Premiere family! Cory Bishop, Pro Artistry Relations Stila Cosmetics This year s show was very well organized we found that the business was excellent and we met attendees who were high quality salon owners and cosmetologist. Lydia Sarfati, CEO & Founder Repêchage The Premiere/Dayspa portion of the show is really growing. It is such a pleasure to work with Howard Britt to bring this segment of the industry to his fabulous show, as more and more salon owners are adding spa services to their menus. Deborah Carver, Owner Creative Age Premiere DAYSPA is a very organized and hassle-free show! Year after year, aesthetics vendors are given a great deal of attention, making this show well worth the investment We have attended Premiere four years in a row and each time, we have been able to reach new clients, some of them who do not attend other trade shows. Francois Requier, General Manager Silhouet-Tone USA Premiere DAYSPA has been a great platform for us to meet new clients and expand our business while continuing to service our loyal customers. The education and attendee events are a nice benefit added to the show that has been a beneficial resource allowing us to advance our product, relationships and brand message to our market channel. Robin McGee, President Osmosis Skincare For Dermalogica, the Premiere DAYSPA Show has historically been one of our top performing shows. This well-rounded event provides us an opportunity to touch our large existing regional account base and to cultivate new potential business. The ability to generate new contacts and open new business is a big factor in our decision to anniversary a show into our Trade Calendar. Gail Fenwick, Vice President US Sales Dermalogica This is our fourth year exhibiting at Premiere DAYSPA Orlando and the show has proven to be a huge success for us! We are a young company and growing fast and thanks to this event we are given the opportunity to meet our clients and make new contacts every year! George Huerta, President KollagenX Many thanks to Premiere DAYSPA Show group for, once again, organizing such an amazing event! Our company exhibits at over 15 shows yearly, and the Premiere Shows are always great for us. They always draw a great crowd, and what we especially love about the Premiere Shows, is that the focus is always on education. It s such a pleasure to work with this team Dasha Saian, General Manager SAIAN Skin Care Products, USA

Classroom Education Opportunities Available Deadline to apply for classroom space Friday, January 10 EDUCATION for Skincare, Anti-Aging, Wellness, Massage Therapy, Medesthetics, Makeup and Spa Business COMPLIMENTARYclassroom presentation times provided with your booth commitment (upon approval) Premiere DAYSPA s educational program lead potential buyers straight to your booth after each class. Premiere DAYSPA combined with Premiere Orlando brings you over 54,600 Potential Buyers! Face-to-face interaction with national and international beauty industry professionals Reach new or existing customers who need personal attention Pre-show class and workshop opportunities available on Saturday FREE promotion in over 50,000 Show Previews direct mailed to attendees, show website and misc. industry media Apply today to request the best possible classroom presentation time! ACT TODAY! Call 800-335-7469 or visit www.premieredayspa.biz When you combine the business expertise of DAYSPA magazine - the industry s resource for spa business with the power of Premiere Orlando, you get thousands of estheticians and spa owners at the skin care and spa event of the year. Social Media Questions? 1-800-335-7469 Sales Department Kathleen Goodman x141 kathleen@premiereshows.com Ed McNeill x130 ed@premiereshows.com Deana Julia x110 deana@premiereshows.com Education Department Gretchen Nielsen x115 gretchen@premiereshows.com Make sure to us on www.facebook.com/premieredayspa and don t forget to tag us in posts about the show @premieredayspa

Exhibitor Information Exhibitor Booth Each 10'x10' booth rental includes: An 8' draped back wall and 3' side walls One 6' draped table and two chairs Standard ID Sign Exhibitor Manual General Exhibit Hall Security Staff Five exhibitor staff badges Booth Pricing Each 10'x10' = 100 sq. ft. Corner Booth: $24 sq. ft. Interior Booth: $23 sq. ft. VIP Room/Exclusive Classroom: $3,500 (limited space available) All applications must be accompanied by a 50% deposit. Professional Products Only Premiere DAYSPA is a tradeshow for the Professional Beauty Industry. Products exhibited on the show floor should include only those which assist the professionals of the industry. Examples of products not allowed on the show floor include, but are not limited to, the following: unrelated industry clothing, jewelry and other such boutique items. Show Management reserves the right to determine the eligibility of any company or product for inclusion in the conference and reserves the right to reject, effect, or prohibit any exhibit in whole or in part, or any Exhibitor, or his representatives, with or without giving cause. 2014 Show Schedule Activity Day Date Time Exhibitor Move-in Show Days Exhibitor Move-out Thursday Friday Saturday Sunday Monday Monday Tuesday May 29 May 30 May 31 June 1 June 2 June 2 June 3 8a - 5p 8a - 5p 8a - 7p 9a - 6:30p 9a - 5p 5p - 12a 8a - 1p Space Assignment The following are areas of consideration in assigning booth space: Number of booths requested Number of years in the show Participation in ticket sales program Education/classroom participation Professional display design In addition to the above, space relocation will be considered based on availability. Mail or fax signed contract & deposit to: Premiere DAYSPA 1049 Willa Springs Drive, Ste. 1001 Winter Springs, FL 32708 Fax: 407-265-3134 For more information, visit www.premieredayspa.biz or call 800-335-7469

Education Days June 1, 2 & 3 Exhibit Floor Open June 2 & 3 Marketing & Sponsorship Opportunities Registration Panel Special Package Pricing Available when purchasing multiple items For more details, contact Kathleen Goodman 800-335-7469 x141 or kathleen@premiereshows.com Door & Window Decals Lighted Tower Reinforce your company s message by advertising on custom panels located at registration. Placement & production: $1,100 Welcome attendees at the door with these vibrant 17" x 22" single-sided graphics. Minimum order of 4. Placement & production: $125 Take advantage of a unique opportunity to promote your organization! Place your brand at classroom and exhibit floor entrance units. Placement & production: $1,700 Banner - Interior Lobby Placement Increase your visibility by displaying your banner in key locations inside the convention center lobbies. Banner provided by sponsor must be shipped prior to event. Placement: $2,200* *Call for pricing on banners over 30' wide Become a part of the VIP program! The VIP program will be held on Saturday prior to the show and targets the top skincare and spa leaders from across the country with exclusive education and networking opportunities. Afternoon Break $1,500 Attendee Gift Bags $2,000 VIP Lounge $2,500 Continental Breakfast $2,500 Evening Reception $5,000 Show Program Advertising photo: Dermatude sponsored by DAYSPA Magazine EXHIBIT FLOOR MAP p. 21 with spa business forum HIGHLIGHTS demo stage p. 7 general forum p. 12 spa business forum p. 14-16 SCHEDULE OF EVENTS saturday, sunday & monday p. 6-11 the education you need to succed TM COMPANY NAMES & BOOTH # p. 22-23 Advertising here allows you to reach each and every attendee. Direct traffic to your booth, relay information about your company and leave a lasting impression. $1,500 Half Page Horizontal or Vertical $1,800 Half Page Vertical Floorplan Foldout $2,100 Full Page $2,700 Full Page Inside Front Cover Electronic Marketing NEW! Show E-Pass Sponsorship Receive maximum exposure by placing your advertisement on attendees show e-passes purchased in advance from Premiere. $1,000 Website Advertising Advertise on the official show website! Premium locations available on high traffic pages of the Premiere DAYSPA website. Interior Pages Banner $500/month Registration Page Banner $500/month Home Page Logo $500/month Featured Products BOOK EARLY! To help increase product awareness, there will be a Product Showcase located in the lobby during show hours. Package includes: Listing in show program ID card Onsite signage Placement: $350 For best availability sign-up before: April 4, 2014 Marketing items are on a first-come, first-serve basis and sell out fast! Exhibitor List Upgrade Upgrade your company name on BOTH the official show website s exhibitor list and in the Day-of-Show Program listing. $100 Email Blast Banner Place your banner proudly on official show e-blasts! Capture customers attention before they arrive at the show. $750 Email Blast Exclusive Premiere will send your custom designed e-blast to our database including past and present attendees. E-blasts are sent from show management and subject to approval. Limited availability. $1,750 Distributed in April $2,100 Distributed in May

1659 1759 1859 1686 1682 1680 DOCK 9 1666 1667 1656 1648 1642 1683 1681 1673 1659 1649 1643 1782 1783 1780 1775 1767 1759 1749 1743 1882 1883 1878 1879 1876 1874 1842 1873 1866 1867 1859 1655 1755 1855 1955 1849 1843 1959 1982 1983 2082 2083 2182 1978 1979 1973 1967 1959 1949 1943 2078 2079 DOCK 8 2091 2190 2191 2290 2291 Demonstration 1737 1937 Area 1735 1834 1835 1934 1935 2034 2135 2335 2434 2435 2033 2233 1631 1730 1830 1628 1729 1828 1829 1929 2028 2129 2229 2328 2329 2428 2429 1627 1726 2027 2227 2326 1624 1625 1724 1824 1925 2024 2125 2225 2324 1622 1623 1722 1723 1822 1823 1922 1923 2022 2023 2122 2323 2422 2423 1821 1920 1618 1619 1718 1719 1818 1819 1918 2118 2119 2218 2219 2318 2418 2419 1717 1816 1917 2116 2317 2416 2417 1614 1714 2015 2114 2215 2314 2415 1612 1613 1712 1812 1813 1912 1913 2113 2212 2213 2312 2412 1611 1710 1711 1810 1911 2010 2011 2311 2410 2411 1609 1708 2009 2409 1606 1707 1806 1807 1906 1907 2006 2007 2107 2206 2207 2306 2307 2406 1704 2005 2404 2405 1602 1702 1802 1803 2002 2003 2203 2402 2403 1600 1601 1700 1701 1800 1801 1900 1901 2000 2001 2100 2101 2200 2201 2300 2301 2400 2401 SPA AREA HALL B3 ENTRANCE HALL B4 ENTRANCE 2087 2073 2067 2055 2049 2043 2186 2187 2286 2287 2183 2178 2179 2278 2279 2378 2173 2167 2157 2151 2143 2282 2283 2272 2273 2267 2255 2251 2247 2243 2390 2391 2490 2391 2590 2591 2690 2386 2387 2382 2346 2381 2373 2367 2357 2353 2342 2343 2486 2487 2586 2472 2481 2475 2471 2467 2459 2453 2443 2580 2570 2587 2579 2573 2566 2567 2686 2652 2648 2642 207 A 207 B 2693 2687 2786 2681 2675 2667 207 C 2643 2743 208 A 2789 2787 2781 2775 2767 208 B 2888 2886 2887 208 C 209 A CLASSROOMS 309 311A 311E 312A AB 311B 311F 312B 310A 311C 311G 312C 310B 311D 311H 2986 2879 2867 2855 2849 2843 FE FOOD COURT 209 B USE ESCALATORS BY HALL B4 ENTRANCE TO ACCESS THESE ROOMS STORAGE 209 C 2993 2989 DOCK 7 C.H. 18' HALL C ENTRANCE 414D 414C FOOD COURT 3092 3093 3192 3193 3292 3293 3392 3088 3089 2967 2953 2943 3188 3189 3043 3288 3289 3157 3149 3143 3388 3243 3281 3275 3267 3257 USE ESCALATORS IN CENTRAL LOBBY TO ACCESS THESE ROOMS 3391 3490 3387 3486 3487 UPSTAIRS MAIN STAGE & ROOMS 314-315 315 414B 314A 414A 320 314B UPSTAIRS TO ROOM 414 3480 3474 3466 3491 3590 3586 3454 3450 3442 3591 3690 3587 3581 3575 3567 3686 3557 3551 3650 3543 3691 3790 3687 3683 3681 3675 3667 mainstage 3786 3787 3780 3781 3643 FOOD SERVICES 3791 3890 3775 TELEPHONE Featured Products DOCK 6 3866 3891 3990 3881 3991 4090 3886 3887 3986 3987 4086 3981 4080 HALL D1 ENTRANCE DOCK 5 4093 4192 4193 4292 4293 4392 4393 4492 4493 4592 4089 4188 4189 4288 4289 4388 4083 4077 4067 4053 4043 4179 4173 4167 4157 4149 4143 4279 4267 4243 4257 T 221E 221D 221C 221B 221A 4389 4488 4383 4375 4483 4475 4367 4467 4443 4593 DOCK 4A 4489 4588 4589 4688 4689 4788 4583 4577 4567 4692 4693 4792 4677 4667 HALL D2 ENTRANCE 4793 4789 4777 4755 4743 DOCK 4 Premiere T-shirts 222A 222B HAIR COLOR 224G 224H HALL D1 STAGE 223B 224C 224D 223A 224A-F REGISTRATION 4892 4888 4867 4893 4889 4883 4877 4855 4992 4993 5092 4988 4989 5088 4843 4979 4967 5093 5089 5188 5081 5067 5055 5043 5192 5193 5292 5189 5288 5181 5155 225B 225A 5243 DOCK 3A EXHIBITOR SERVICE DESK PRODUCT CHECK & SHIPPING 5343 5442 DOCK 3 DOCK 2 DOCK 1 EXHIBITOR SERVICE DESK 231A 231B 231C 232A 232B 232C 230D 230C 230B 230A HALL E2 ENTRANCE CLASSROOMS 330G 330F 330E 330D 332 331 330C 330B 330A 340 A ESCALATOR 340 B 340 C 340 D USE ESCALATORS NEAR ROOM 240 TO ACCESS THESE ROOMS 2459 5491 5590 5591 5690 5691 5790 5791 5890 5891 5890 5991 6090 6091 6190 6191 6290 6291 6390 6391 6490 5487 5586 5587 5686 5687 5786 5787 5886 5887 5886 5987 6086 6087 6186 6187 6286 6287 6386 6387 6486 6385 6484 5483 5582 5583 5682 5683 5782 5783 5883 5982 5983 6082 6083 6182 6183 6282 6281 6380 6381 6480 6780 5479 5579 5678 5679 5778 5779 5879 5978 5979 6078 6079 6178 6179 6278 6277 6376 6477 6576 6577 6676 6677 6876 6877 5475 5574 5675 5774 5874 5875 5974 6275 6374 6375 6775 6874 6975 5473 5572 5573 5673 5772 5773 5872 5873 5972 5973 6072 6073 6173 6473 6572 6573 6672 6972 6973 6271 6471 6570 6671 6771 6871 6970 6971 5568 5569 5668 5669 5769 5868 5869 5969 6069 6168 6569 6769 6868 5467 5566 5567 5666 5767 5866 5867 5966 5967 6167 6266 6367 6466 6867 5465 5564 5665 5764 5765 5864 5865 5964 5965 6064 6065 6265 6465 6565 6664 6665 6765 6865 6964 5563 5662 5461 5560 5861 5960 6261 6861 6960 5459 5558 5559 5659 5758 5759 5859 5958 6059 6159 6258 6359 6459 6558 6559 6659 6759 5857 5956 5957 6257 6956 6855 6954 5453 5552 5553 5653 5753 6053 6453 6553 6953 5451 5550 5851 5951 6651 6750 6751 6951 6449 6949 6245 5443 5543 5742 5843 5943 6043 6143 6443 6543 6643 6743 6843 6943 FHC FHC 6538 Hair & Nail Competitions 240A 240B 240C 240D 1656 2157 2357 1655 1755 1855 1955 2055 2255 2353 2453 2151 2251 1648 1649 1749 1849 1949 2049 2247 2346 1642 1643 1743 1842 1843 1943 2043 2143 2243 2342 2343 2443 aisle 1600 Demonstration Area 1631 1730 aisle 1700 1735 aisle 1800 aisle 1900 1737 1937 1834 1835 1934 1935 2034 1830 aisle 2000 2033 aisle 2100 2135 aisle 2200 2233 aisle 2300 2335 aisle 2400 2434 2435 1628 1729 1828 1829 1929 2028 2129 2229 2328 2329 2428 2429 1627 1726 2027 2227 2326 1624 1625 1724 1824 1925 2024 2125 2225 2324 1622 1623 1722 1723 1822 1823 1922 1923 2022 2023 2122 2323 2422 2423 1821 1920 1618 1619 1718 1719 1818 1819 1918 2118 2119 2218 2219 2318 2418 2419 1717 1816 1917 2116 2317 2416 2417 1614 1714 2015 2114 2215 2314 2415 1612 1613 1712 1812 1813 1912 1913 2113 2212 2213 2312 2412 1611 1710 1711 1810 1911 2010 2011 2311 2410 2411 1609 1708 2009 2409 1606 1707 1806 1807 1906 1907 2006 2007 2107 2206 2207 2306 2307 2406 1704 2005 2404 2405 1602 1702 1802 1803 2002 2003 2203 2402 2403 1600 1601 1700 1701 1800 1801 1900 1901 2000 2001 2100 2101 2200 2201 2300 2301 2400 2401 HALL B3 ENTRANCE SPA AREA HALL B4 ENTRANCE Exhibit Floor Map aisle 1600 aisle 1600 aisle 1700 aisle 1700 aisle 1800 aisle 1800 aisle 1900 aisle 1900 aisle 2000 aisle 2000 aisle 2100 aisle 2100 aisle 2200 aisle 2200 aisle 2300 aisle 2300 aisle 2400 aisle 2400 aisle 2500 aisle 2600 aisle 2700 aisle 2900 aisle 3000 aisle 3100 aisle 2800 aisle 2900 aisle 3100 aisle 3200 aisle 3200 ESCALATOR ESCALATOR aisle 3200 PRODUCT CHECK & SHIPPING BUSINESS CENTER aisle 3300 aisle 3400 aisle 3400 aisle 3400 ESCALATOR ESCALATOR aisle 3500 aisle 3500 aisle 3600 aisle 3600 aisle 3700 aisle 3800 aisle 3800 aisle 3900 aisle 4000 aisle 4000 aisle 4100 aisle 4100 aisle 4200 aisle 4300 aisle 4200 aisle 4300 aisle 4400 aisle 4500 aisle 4600 aisle 4700 aisle 4800 aisle 4900 aisle 5000 aisle 5100 aisle 5400 CONCESSION CONCESSION aisle 5400 aisle 5500 aisle 5500 aisle 5600 aisle 5600 aisle 5700 aisle 5700 aisle 5800 aisle 5800 aisle 5900 aisle 5900 aisle 6000 aisle 6000 aisle 6100 aisle 6100 aisle 6200 aisle 6200 aisle 6300 aisle 6300 aisle 6400 aisle 6400 aisle 6500 ESCALATOR aisle 6600 aisle 6700 aisle 6800 aisle 6900

Book your hotel online! www.premieredayspa.biz Travel Planners is the ONLY official housing company for Premiere DAYSPA New! Group booking incentives and discounts! Visit www.premieredayspa.biz and click on Hotel & Travel or call Travel Planners at 800-237-5655 or 212-532-1660 for details or to make reservations. Book today and take advantage of: Low pre-negotiated room rates Immediate confirmation Update or even cancel your reservation with no fees No pre-payment book today but don t pay until check-out FREE show shuttle from specific hotels, visit www.premieredayspa.biz for details Hilton Orlando Rosen Centre DoubleTree Resort Mears offers on-line reservations for transportation between Orlando International Airport and your hotel. Visit www.premieredayspa.biz for further information and discount coupons. Avis wants to help you enjoy Orlando with great rates and time saving services. Special discounts are available on a wide selection of vehicles. Use Avis Worldwide Discount (AWD) Number: K213092 when you reserve online at www.avis.com or call 800-331-1600. Premiere DAYSPA is held at the West Complex of the Orlando/Orange County Convention Center, one of the finest and largest facilities in the country. The Center s proximity to well-known theme parks has established Orlando as one of the most desirable show locations. Be sure to schedule time to enjoy the attractions that have made Orlando famous. Orlando/Orange County Convention Center West Complex 9800 International Drive Orlando, FL 32819 www.premieredayspa.biz