Value of Elsevier Online Books and Archives Expanding Content Solutions in Research and Discovery XXIV BLIA NATIONAL CONFERENCE Catalin Teoharie Country Manager South Eastern Europe c.teoharie@elsevier.com
Agenda Why investing in Elsevier Online Books and Archives? Why should a researcher access Online Book content? What makes Elsevier book content the right choice? Why provide wide access to books via ScienceDirect? Are the Archives the right choice? Invitation for two events next week on 11 th and 12 th of June
Books play a fundamental role in driving research output Books are heavily referenced in published research: Cited Records in Scopus: Over 24% of all cited records in Scopus are books Out of 91 millions records, 22 millions are book records Most cited item in Scopus is a Book! Journal Articles Rest (incl. patent & Internet) Books Conference Proceedings Source: Scopus data.
Why should a researcher access Online Book content? Researchers & Scientists agree that when they begin on a new area of discovery, they must move through a Three-Stage "Knowledge Acquisition Process The value of books is especially pronounced at the initial stage of the researchers workflow and add even greater productivity and efficiency to the research process when used alongside journal articles. Source: The Role of STM Books In Driving The Knowledge Acquisition & Research Process Martin Akel & Associates on the value of Books
Comprehensive Content available on ScienceDirect serving specific Research Needs Journals R&D: Idea generation Letters Grey Area Books R&D: In depth idea description R&D: Project concept and familiarization Teaching: Educating and training Research Solving Problems: on the job consulting/filed preparation/ execution and analysis/lab work Reviews and Book Series Textbooks workforce development Handbooks Lab Manuals Interdisciplinarity R&D: In depth examination for advanced experimentation and preparation Monographs covering 1 subject Project Conception: Familiarization and deep understanding of bigger picture within and outwith immediate field Encyclopaedias Relevance of Information over Time
Book Perfect Entry Point To a Topic 1235 journal articles from across 24 subject areas referenced on 1 book covering the inter discipline of Neuroeconomics Source: Scopus data 6
0-1yr 1-2yr 2-3yr 3-4yr 4-5yr 5-6yr 6-7yr 7-8yr 8-9yr 9-10yr 10-11yr 11-12yr 12-13yr 13-14yr 14-15yr 0-1 yr 1-2 yr 2-3 yr 3-4 yr 4-5 yr 5-6 yr 6-7 yr 7-8 yr 8-9 yr 9-10 yr 10-11 yr 11-12 yr 12-13 yr 13-14 yr 14-15 yr 15-16 yr Book Content has a long Life Span. 700 600 500 400 300 200 100 0 35% 30% 25% 20% 15% 10% 5% 0% Source: Usage analytics team 2010 7
Why should a researcher access Online Book content? Online Books contribute in the Innovation Process - across a broad spectrum of corporations, books have among the highest share of citations in patents. 100% Types of Non-Patent References 80% 60% 40% 20% 0% Unknown Internet Databases Books Articles Non-Patent References - Publications and printed media cited by either the inventor or the patent examiner to define the prior art to the invention described in a patent application or granted patents.
What makes Elsevier book content the right choice? Researchers & Scientists have great respect for the quality of content in books published by Elsevier AGREE 88% AGREE 81% AGREE 77% DISAGREE 1% NEUTRAL 11% DISAGREE 2% NEUTRAL 17% DISAGREE 2% NEUTRAL 21% Books written by authors who are leading authorities in their field Offers renowned, high quality imprints The books undergo rigorous peer review Source: The Role of STM Books In Driving The Knowledge Acquisition & Research Process Martin Akel & Associates on the value of Books
What makes Elsevier book content the right choice? Elsevier Has A Rigorous Publishing Strategy Publishing Strategy Developed Number of reviewers: Thousands of expert, international reviewers Corrections/Revisions: Millions of corrections by copy editors each year Post-Publication Key Titles & Authors/Editors Solicited Rejection rate: Rejection rates are 80-95% Targeted, strategic acquisition: The best authors and the most important works are pursued by our editors Nobel Prize winners published with Elsevier: Project Produced Product Development Proposal Reviewed & Approved Albert Einstein Physics George F. Smoot Physics John C. Mather Physics Roger D. Kornberg Chemistry Craig C Mello Medicine Alexander Fleming Medicine Niels Bohr Physics Louis Pasteur Chemistry
Elsevier s High Quality Content is Leading the Way Our authors are more impactful Elsevier Springer Mean h-index 2010* 13.0 9 Mean h-index as of October 2013** 15.6 10.2 Source: Elsevier Web Analytics Team & Innodata, October 2013 We derive higher interest from consumers E-book monographs 2012 Elsevier 469 titles Springer 1552 titles # of titles rated on Amazon Elsevier 191 titles Springer 126 titles Our results speak for themselves 5 Texty Awards 2014 4 Titles on Choice Outstanding Academic Titles List 2013 Digital Book Awards: Finalist for Enhanced Ebook 2014 BMA Medical Book Award 2013: A First Prize and 5 High Commendations Best Publication Award 2013, Engineering Libraries Division The Basil Brennan Medal 2012 PROSE Awards* Elsevier Wiley Springer 2012 6 3 0 2013 9 7 0 R.R. Hawkins Award 2013 # of raters giving stars on Amazon Weighted mean rating per publisher* Source: Innodata, October 2013 Elsevier 768 raters Elsevier 4.43 stars Springer 327 raters Springer 4.38 stars The 2012 London Book Fair International Achievement Award Woodhead Publishing * Comparison of awards won in categories in which all companies publish book content
ScienceDirect by the Numbers Book/Handbook Series, approx. 37,911 chapters - approx. 5229 vols in total approx. 2,285,073 pages (approx. 437pages per Book/Handbook Series)» Average number of pages: 437» Average number of chapters: 29 Totals: 19,682 titles 580,747 chapters 9,488,132 pages Major Reference Works, approx. 60,060 chapters 130 titles in total approx. 570,180 pages (based on approx. 4386 pages per MRW)» Average number of pages: 4,386» Average number of chapters: 462 Standalone Books (ebooks), 482,776 chapters 14,023 titles in total (including local language titles)- approx. 6,632,879 pages (based on approx. 473 pages per ebook)» Average number of pages: 473» Average number of chapters: 28
Mobility Matters! View of ScienceDirect ebook chapter on the ipad: Content on ScienceDirect is enabled for mobility Reading/research material can be downloaded and accessed on most ereader devices such as ipad, ereader, and iphone.
Increasing Quantity & Quality Content on ScienceDirect 24 Subject Collections, with an over 40% increase in the number of 2014 titles from the original 2013 Front List. Subject Collections on ScienceDirect # of 2013 titles # of 2014 Titles Subject Collections on ScienceDirect # of 2013 titles # of 2014 Titles Agricultural, Biological, and Food Sciences 27 53 Forensics, Security, and Criminal Justice 50 64 Biochemistry, Genetics and Molecular Biology 35 39 Health Professions 26 23 Biomedical Science and Medicine 22 45 Immunology and Microbiology 13 18 Chemical Engineering 31 33 Materials Science 23 69 Chemistry 25 25 Mathematics 15 18 Clinical/Specialty Medicine 18 12 Neuroscience 23 31 Computer Science 68 87 Pharmacology, Toxicology and Pharmaceutical Science 16 27 Earth and Planetary Sciences 18 33 Physics and Astronomy 11 9 Energy 23 38 Plastics Engineering Hanser 15 16 Engineering 108 155 Psychology 18 22 Environmental Science 13 19 Social Sciences n/a 40 Finance 15 17 Veterinary Medicine 18 7 Elsevier now is the largest publisher of Food Science Content
Journal Backfiles and Books Backlist 2014 Journal Freedom Collection 2013 2014 Frontlist 1995 ScienceDirect Journal Backfiles Legacy Collection B a c k l i s t
What are Elsevier s backfiles? Elsevier Journal Backfiles on ScienceDirect is an online historical archive of journals from 1994 and older. The Backfiles collections comprise, per main subject areas, all journal titles and content available prior to 1995 going back as far as Elsevier has the electronic rights to do so, which is often to Volume 1, Issue 1. There are currently 29 subject and title specific packages available in the Elsevier Journal Backfiles Programe. Together with more recent Backfiles, there are more than 5 million articles in the programme. 16
Journal Backfiles well utilized resource Example below of midsize university in UK: 19.2% 17.4% 80.8% 82.6% Global Average Usage of Elsevier Journal Backfiles = 12-14% (of total journal usage) 17
ebooks usage early backlist 18
Why Invest in Elsevier s ebook Backlist? Sales and usage data of ebooks material pre 1996 shows popularity with researchers & students Increase research effectiveness & efficiency via speed of discovery Immediate access, completely searchable Complimentary MARC Records Increase library efficiency by reducing Inter Library Loans (ILL) Shelf space savings: archival rights & access are guaranteed Electronic Backlist usage is measurable & trackable, therefore ROI can be measured No degradation, Vandalism proof, Theft proof, Fire Proof 19
How Do We Support You? Available Resources User Guides and Training Videos for Books on ScienceDirect: What you need to know, and how to find what you need.» Introduction To Sciencedirect» How Do I Get Started Using Sciencedirect?» Discover Online Book Functionality In Sciencedirect» How Do I Register And Use Personalized Features On Sciencedirect?» Instructions for ScienceDirect epub & Mobi downloads Library Resource Kit, Including:» An ebook Tutorial to help your library get started using online books on ScienceDirect.» A white paper on the Evolution of the Book and the value of ebooks in increasing researcher productivity.» Posters, flyers, and an e-mail template to help you promote your online books collection within the library and to faculty.» Web banners to help promote your ebooks on your library s website.» A guide on how to order MARC records. Customized Marketing Tools: We ll also work with you to create customized messaging, flyers, emails, posters, rotating presentations to help you raise awareness and drive usage of the titles you ve purchased! Subscribe to the Online Books Connect Newsletter! Newly released titles, recent reviews, promotions, events, and resources: http://onlinebooksconnect.elsevier.com/
Science and Development Forum and Editor Workshop next week
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