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MEDIA LAB BOOKS JANUARY 2017 SPORTS & RECREATION / WRESTLING EDITORS OF WWE BOOKS The Official WWE Book of Rules (And How to Break Them) With insight from WWE's biggest Superstars and veteran referees, WWE for the first time will offer a complete guide to the ever-changing rules of the ring hand-drawn illustrations, hand-written rules and packaged as a WWE secret dossier complete with yarn-stiched binding. JANUARY Media Lab Books Sports & Recreation / Wrestling On Sale 1/17/2017 Trade Paperback, 200 pages 8 in H 5.5 in W Carton Quantity: 20 ISBN: 9781942556107 $15.99 / $22.99 Can. Do you know the difference between a Hollywood Backlot Brawl and a Brooklyn Street Fight? What happens at the end of an Iron Man match if there's no clear victor? Which move is off-limits inside a WWE ring? With The Official WWE Rule Book, you'll no longer need to ask. This complete guide to every single style of WWE match-stipulation or otherwise, lays out all of WWE's rules (many published for the first time) and also calls out Superstars who have no problem breaking them. With insight and commentary from WWE's brightest Superstars as well as veteran referees, it's the ultimate companion to anyone who believes rules were made to be broken. WWE is worldwide media organization and leader in global entertainment. WWE delivers original content year-round to a global audience reaching more than 650 million homes in 35 languages. WWE is committed to family-friendly entertainment on its television programming, pay-per-view, digital media and publishing platforms. WWE, is currently available in more than 170 countries. WWE is watched by 15 million fans a week in the US alone. As of June 2008, all of WWE's content became TV-PG rated. 2
MEDIA LAB BOOKS JANUARY 2017 SPORTS & RECREATION / WRESTLING MARKETING WWE reaches 650 million homes in 170 countries and in 35 languages. Advertising on WWE.com (more than 130 million page views). Social Media promotion (over 70 million Facebook and Twitter followers) - Klout Media ranks WWE as one of the most influential brands in social media. 3
MEDIA LAB BOOKS JANUARY 2017 GAMES / ACTIVITY BOOKS MEDIA LAB BOOKS Christian Coloring Presents The Garden of Eden Spiritual Art Healing for Adults The Garden of Eden features passages from the Genesis creation story, inspirational verses from the Old and New Testament and 46 prints ready to frame. It's spiritually healing art therapy that will bring the reader closer to God. JANUARY Media Lab Books Games / Activity Books On Sale 1/24/2017 Hardcover, 100 pages 10.5 in H 8 in W Carton Quantity: 20 ISBN: 9781942556398 $13.99 / $15.99 Can. Revel in the Lord's creation with The Garden of Eden, the exciting new entry from Christian Coloring. Featuring passages from the Genesis creation story, inspirational verses from the Old and New Testament and 46 prints ready to frame, it's spiritually healing art therapy that will bring you closer to God. The Editors of Media Lab Books publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, Scientific American, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 4
MEDIA LAB BOOKS JANUARY 2017 GAMES / ACTIVITY BOOKS MARKETING Promotion in Topix Newsstand coloring books on sale in February 2017: Circulation 200K 5
MEDIA LAB BOOKS JANUARY 2017 GAMES / ACTIVITY BOOKS MEDIA LAB BOOKS Christian Coloring Presents Calming Psalms Spiritual Art Healing for Adults A spiritual and mindful journey with this glorious combination of art therapy and biblical selections from the Book of Psalms. An inspirational, 100-page Christian Coloring Book that features 47 ready to frame prints. JANUARY Media Lab Books Games / Activity Books On Sale 1/24/2017 Hardcover, 100 pages 10.5 in H 8 in W Carton Quantity: 20 ISBN: 9781942556442 $13.99 / $15.99 Can. The LORD is my shepherd. He leads me in paths of righteousness. I will fear no evil. I will dwell in the house of the LORD forever. Take a spiritual and mindful journey with this glorious combination of art therapy and biblical selections from the Book of Psalms. This inspirational, 100-page special issue features 47 prints ready to frame. The Editors of Media Lab Books publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, Scientific American, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 6
MEDIA LAB BOOKS JANUARY 2017 GAMES / ACTIVITY BOOKS MARKETING Promotion in Topix Newsstand coloring books on sale in February 2017: Circulation 200K 7
MEDIA LAB BOOKS JANUARY 2017 GAMES / ACTIVITY BOOKS MEDIA LAB BOOKS Christian Coloring Presents Tree of Life Spiritual Art Healing for Adults Combine stress-relieving coloring with images and inspirational Gospels from the Bible. Follow selected scripture passages as they were written. This inspirational coloring book is meant to be uplifting with and beautiful designs perfect for color enthusiasts of all ages who want to create works of beauty and devotion. Perfect for Bible Study or as a personal devotional, each of these delightful designs is printed on its own page, so it s easy for you to remove and display individual images. JANUARY Media Lab Books Games / Activity Books On Sale 1/24/2017 Hardcover, 100 pages 10.5 in H 8 in W Carton Quantity: 20 ISBN: 9781942556558 $13.99 / $15.99 Can. The Editors of Media Lab Books publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, Scientific American, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 8
MEDIA LAB BOOKS JANUARY 2017 GAMES / ACTIVITY BOOKS MARKETING Promotion in Topix Newsstand coloring books on sale in February 2017: Circulation 200K 9
MEDIA LAB BOOKS FEBRUARY 2017 COOKING JENN BARE Get Crocked Soups & Stews Relax with your favorite homemade bowl of chili over 254 pages of everything from bisques to broths, chowders to consommé and everything in between. FEBRUARY Media Lab Books Cooking On Sale 2/7/2017 Trade Paperback, 256 pages 9 in H 8 in W Carton Quantity: 20 ISBN: 9781942556541 $19.99 / $27.99 Can. Dig into a slurp-able edition of Get Crocked, with the slow-cooker Soups & Stews cookbook. Relax with your favorite homemade bowl of chili over 254 pages of everything from bisques to broths, chowders to consommé and everything in between. Featuring a mix of recipes created by the Crock-Pot Girl, Jenn Bare, this cookbook is perfect collection for that comfortable afternoon in bed or a festive family occasion get crocking! Jenn Bare is a Mom, Chef & the Crock-Pot Girl. She hosts a weekly "Mom Monday" segment on ABC-15 in Phoenix. Jenn is the founder of GetCrocked, the #1 resource for slow cooking with over 1.5 million online followers. She innovates recipes daily with her favorite tool in the kitchen, the Crockpot slow cooker You can learn more about Get Crocked at: http//:www.getcrocked.com. 10
MEDIA LAB BOOKS FEBRUARY 2017 COOKING MARKETING Promotion in weekly newsletter Banners on getcrocked.com Social Media outreach: Crock Pot Girl Facebook has 1.5 million followers Jenn Bare Twitter and Instagram promotion Jenn Bare mention during interviews and TV appearances 11
MEDIA LAB BOOKS APRIL 2017 COOKING / METHODS / BARBECUE & GRILLING EDITORS OF THE OFFICIAL JOHN WAYNE MAGAZINE The Official John Wayne Way To Barbecue More than just a collection of recipes, this deluxe cookbook is full of rare family and film photos, along with personal anecdotes and heartwarming stories. Readers can discover what America's most enduring icon loved to create, eat and share with his family. APRIL Media Lab Books Cooking / Methods / Barbecue & Grilling On Sale 4/4/2017 Trade Paperback, 260 pages 9 in H 8 in W Carton Quantity: 20 ISBN: 9781942556503 $22.99 / $32.99 Can. The Official John Wayne Way to Barbeque cookbook contains more than 200 pages of Duke's favorite barbeque, from Asian barbecue chicken, to jerk-style ribs to a Tennessee burger and much more. This is more than just a collection of recipes, this deluxe publication is chock full of rare family and film photos, along with personal anecdotes and heartwarming stories. With an introduction by his son Ethan Wayne, this official John Wayne cookbook is more than just recipes. It's a guide to making you the ultimate man. A man is what he eats, and readers can expect to discover not only what America's most enduring icon loved to chow down on-from the perfect barbequed ribs to his spiced pork patties. The Editors of The Official John Wayne Magazine publish a highly successful bimonthly magazine with a circulation of over 225,000 copies worldwide. The John Wayne magazine boasts a devoted loyal following dedicated to his memory. 12
MEDIA LAB BOOKS APRIL 2017 COOKING / METHODS / BARBECUE & GRILLING MARKETING Advertising in John Wayne Magazine Circ 224,000 Social Media outreach through John Wayne website: 2,125,493 Facebook fans/ 7,317 Twitter followers TV appearances with Ethan Wayne Excepts in major newspapers 3+ = +3% 13
MEDIA LAB BOOKS FEBRUARY 2017 JUVENILE NONFICTION MEDIA LAB BOOKS Buzz Lightyear's Awesome Things That Fly (And Fall with Style) Fact meets fiction in the newest addition to the Show & Tell Me Series. Kids will explore every man, machine and beast that takes flight and some that shouldn't! Buzz and Friends explore the real world of fascinating flying objects. Includes hundreds of facts and photos. FEBRUARY Media Lab Books Juvenile Nonfiction On Sale 2/28/2017 Ages 4 to 6 Hardcover, 72 pages 10 in H 7.5 in W Carton Quantity: 20 ISBN: 9781942556428 $12.99 / $17.99 Can. Who better to take children through the world s most amazing flying objects than Gamma Quadrant s most decorated (and famous) Space Ranger. In this book, kids will explore every machine that takes flight. Whether rocket-fueled or rubber band propelled, Buzz (as well as his Toy Story friends and perhaps even his father Zurg) explore the real world of fascinating flying objects. Join Buzz as hundreds of facts and photos chart a course for the first ever non-fiction flight book presented by these beloved fictional characters. The Editors of Media Lab publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 14
MEDIA LAB BOOKS FEBRUARY 2017 JUVENILE NONFICTION MARKETING Advertising in Newsstand Magazine (Circ. 175K) January 2017. Excerpts placed in key print and social media outlets, including top Disney fan sites and bloggers. Potential floor display options. 15
MEDIA LAB BOOKS MARCH 2017 JUVENILE NONFICTION MEDIA LAB BOOKS Lightning McQueen's Guide to Things That Go Fast Lightening McQueen and the cast of Cars explore fast cars, bikes, bullet trains and more. If it goes fast, it will be explored. Trivia, speed tests and tons of photos are ranked by Disney's popular four-wheeled hero. MARCH Media Lab Books Juvenile Nonfiction On Sale 3/29/2017 Ages 4 to 6 Hardcover, 72 pages 10 in H 7.5 in W Carton Quantity: 20 ISBN: 9781942556510 $12.99 / $17.99 Can. Fast. Faster. Fastest. These are the words Lightning McQueen lives by. If it s fast, he knows about it. Join him and the cast of the Cars franchise and they explore cars, bikes, bullet trains and more. Is a plane faster than a rocket-fueled funny car? Who holds the record for the fastest foot race? What is the fastest flying bug? If it goes fast, it will be explored. Includes trivia, speed test results and tons of photos ranked by your favorite four-wheeled hero. The Editors of Media Lab publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 16
MEDIA LAB BOOKS MARCH 2017 JUVENILE NONFICTION MARKETING Advertising in Newsstand Magazine (Circ. 175K) January 2017. Excerpts placed in key print and social media outlets, including top Disney fan sites and bloggers. Potential floor display options. 17
MEDIA LAB BOOKS FEBRUARY 2017 JUVENILE NONFICTION MEDIA LAB BOOKS The Lion King Simba's Safari A real-life journey with The Lion King through the sights, sounds, colors, moods, plains, craters, jungles and animals of Africa. Simba explores every fact the safari has to offer. Learning has never been taught by such a fanciful character. FEBRUARY Media Lab Books Juvenile Nonfiction On Sale 2/28/2017 Ages 4 to 6 Hardcover, 72 pages 10 in H 7.5 in W Carton Quantity: 20 ISBN: 9781942556473 $12.99 / $17.99 Can. The Lion King himself takes kids on a real-life journey through the sights, sounds, colors, moods, plains, craters, jungles and animals of Africa. As Simba shares his entire kingdom (from a real-life Pride Rock to a flesh and muck boar-filled mud pit) every child s dream of going on Safari takes shape. With vivid descriptions of hairy-legged beasts and cute kitten cubs, Simba will explore every fact his kingdom has to offer. With photos and fun facts filling the pages, these scenes in the jungle open up the reader's imagination so they can dream about what animals they might see should they embark on this journey in real life. The Editors of Media Lab publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 18
MEDIA LAB BOOKS FEBRUARY 2017 JUVENILE NONFICTION MARKETING Advertising in Newsstand Magazine (Circ. 175K) January 2017 Excerpts placed in key print and social media outlets, including top Disney fan sites and bloggers. Potential floor display options. 19
MEDIA LAB BOOKS APRIL 2017 JUVENILE FICTION / MEDIA TIE-IN MEDIA LAB BOOKS The Lion King Family Tree The Lion King Family Tree is a real family event. It takes children through the storied Lion King bloodline as well as the amazingly awesome current Lion Guard family. Children can compare themselves and their trees to the greatest family tree ever created. APRIL Media Lab Books Juvenile Fiction / Media Tie-In On Sale 4/18/2017 Ages 6 to 9 Hardcover, 40 pages 5 in H 5 in W Carton Quantity: 20 ISBN: 9781942556527 $12.99 / $17.99 Can. The Lion King Family Tree takes children through the storied bloodline (and in-laws) from Mufasa through Kion (and more) of the amazingly awesome, current Lion Guard family. In preschool, one of the first learning exercise for a child is for them to learn how they relate to his or her family. As a result, family trees are the foundation from which all schooling in America is built. And through The Lion King family, children can compare themselves and their family trees to one of the greatest family trees ever created. Includes bios of each character as well as cool tree-branch design features that bring the reader from page to page. Within those pages there is room for children to insert themselves, making this book an interactive family event. The Editors of Media Lab publish branded books that cross a wide variety of categories and topics including cookbooks, general interest, coloring books, children's titles, biographies, and many others. Our branded partners include Disney, Newsweek, John Wayne Enterprises, Get Crocked, Simply Gluten Free, Jack Hanna, and many others. 20
MEDIA LAB BOOKS APRIL 2017 JUVENILE FICTION / MEDIA TIE-IN MARKETING Advertising in Newsstand Magazine (Circ. 175K) January 2017. Excerpts placed in key print and social media outlets, including top Disney fan sites and bloggers. 21
Index Bare, Jenn; Get Crocked Soups & Stews................. 6 Buzz Lightyear's Awesome Things That Fly: (And Fall with Style); Media Lab Books.............................. 8 Christian Coloring Presents Calming Psalms: Spiritual Art Healing for Adults; Media Lab Books................... 4 Christian Coloring Presents The Garden of Eden: Spiritual Art Healing for Adults; Media Lab Books................ 3 Christian Coloring Presents Tree of Life: Spiritual Art Healing for Adults; Media Lab Books................... 5 Editors of WWE Books; The Official WWE Book of Rules: (And How to Break Them)................................. 2 Get Crocked Soups & Stews; Jenn Bare................ 6 Lightning McQueen's Guide to Things That Go Fast; Media Lab Books......................................... 9 Lion King Family Tree, The; Media Lab Books........... 11 Lion King Simba's Safari, The; Media Lab Books........ 10 Media Lab Books; Buzz Lightyear's Awesome Things That Fly: (And Fall with Style).................................. 8 Media Lab Books; Christian Coloring Presents Calming Psalms: Spiritual Art Healing for Adults................... 4 Media Lab Books; Christian Coloring Presents The Garden of Eden: Spiritual Art Healing for Adults.................... 3 Media Lab Books; Christian Coloring Presents Tree of Life: Spiritual Art Healing for Adults.......................... 5 Media Lab Books; Lightning McQueen's Guide to Things That Go Fast........................................... 9 Media Lab Books; The Lion King Family Tree............. 11 Media Lab Books; The Lion King Simba's Safari.......... 10 Official John Wayne Way To Barbecue, The; Editors of the Official John Wayne Magazine......................... 7 Official WWE Book of Rules, The: (And How to Break Them); Editors of WWE Books......................... 2 the Official John Wayne Magazine, Editors of; The Official John Wayne Way To Barbecue......................... 7