Company Introduction RONSHIN GROUP was founded in 2006. It s the pioneer and practitioner of popularizing balanced emotional and intelligent education among Chinese children. RONSHIN GROUP is the most well-known and high-end children books in China. Most of the products the company published are high-end interactive children books (such as pop-up books and toy books, etc.). At the beginning of the company s foundation, there was hardly any publisher who published this kind of books in China. Till now, the company has been founded for 9 years, and RONSHIN has become the largest company in China focus on publishing this kind of books. The retail price of one single copy of our children books is about 50-200 yuan, and we re the only publisher in China who could market children books of this price range successfully. Main Product Types of Children Books: Toy Book Pop-up Book Board Book Flip-flap Book
Pop-up Book The amount of children books RONSHIN GROUP published is growing at over 30% yearly. It has nearly 300 staff and 10 main offices distributed in different provinces of China. And its annual sales volume amounts to hundreds of millions yuan. Our distribution channels have covered the whole country. In addition to the traditional bookstore and online bookstore channels, giving consideration to our product characteristics, we have also developed special channels such as airport bookstore, e-commerce and big customer gift purchase channels, etc. During the nine years, not only have we built our brand image and developed suitable sales channels for the books, but also we have been selling children books which other Chinese publishers think there is no market of, and the sales of quite a few titles have amount to hundreds of thousands copies. RONSHIN GROUP has years of stable strategic cooperation with some of the world-class publishers, for example, Usborne and Templar in UK, Larousse in France, Penguin Random,
Simon&Schuster, etc. It is precisely because we have absolute advantage in the field of high-end children books, that our cooperative foreign publishers have great confidence in us.
Besides, the original infant books of RONSHIN GROUP have earned trust from publishers in France, Korea and Taiwan, etc., by the high-quality content and complicated craft. For example, the Dou Dou Bear series produced by RONSHIN have got fabulous sales performances in France, and the yearly sales of Caterpillar Carnival in Taiwan are around 30,000 copies. Caterpillar Carnival has been exported to Taiwan Dou Dou Bear series has been exported to France Because of the characteristics of the children books RONSHIN GROUP has published, our books need handwork, special printing technology and materials, plastic toys development, etc., and our printing technology requirements are far above those of the general children book publishers in China. Therefore, we have had cooperation with some brilliant foreign capital printing factories located in China since the very beginning of our foundation. The subsidiary company of Japan Toppan in China Toppan Excel Printing (Guang Zhou) Company Limited is our most
important partner. Almost all of our books except for picture books are produced by Toppan Excel Printing (Guang Zhou) Company Limited, and their production quality and service is in full compliance with the international quality. Before cooperation with us, most of their orders are from Europe, America and Japan, and it is just because our cooperation that makes them well-known in China in producing the kind of books we ve mentioned. Note: Most of the Chinese versions of the titles in the above picture are published by RONSHIN GROUP. RONSHIN GROUP is willing to achieve a win-win pattern and harmonious coexistence with friends all over the world! And we are aiming at building a hundred-year brand of China among the world s children books! But just as important, we expect that through happy reading, our Chinese children will grow up into creative new type talents who will make China stronger! For more information please visit our official website: www.lelequ.com.