Thailand Convergence Regulator: NBTC By : Supinya Klangnarong

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Transcription:

t Thailand Convergence Regulator: NBTC By : Supinya Klangnarong Commissioner The National Broadcasting and Telecommunications Commission (NBTC)

About The National Broadcasting and Telecommunications Commission or NBTC is an independent state regulatory body which was established under the Act on Organization to Assign Radio Frequency and to Regulate the Broadcasting and Telecommunication Services B.E. 2553. The NBTC has been graciously appointed by His Majesty the King on October in, 2011 to allocate the nation's radio frequency and regulate broadcasting and telecommunications sectors for the benefit of the country and the public. NBTC's Policy in frequency allocation for the maximum benefit for the Thai people 1) Frequency Allocation: fairly allocating frequency and promoting its utilization efficiently for the maximum benefit of the public and the nation. 2) Licenses granting: focusing on fair competition and preventing monopoly that could lead to unfair competition. 3) Regulations: encouraging market mechanism and promoting competition under fair regulations for the maximum benefit of the public for accurately, fast and fair quality of service. 4) Universal Service Obligation: promoting universal broadcasting, television and telecommunication services nationwide. 5) Consumer Protection: setting measures for the public to have access to various h1gh quality ranges of broadcasting and telecommunications services under reasonable prices.

Roles & Missions Organization Act 2010 NBTC s Roles: - Spectrum Management - Telecoms Regulator - Broadcasting Regulator

Organization Chart Chairperson National Broadcasting and Telecommunications Commission Chairperson Broadcasting Commission Chairperson Telecommunications Commission Broadcasting Commissioner Broadcasting Commissioner Broadcasting Commissioner Broadcasting Commissioner Telecom Commissioner Telecom Commissioner Telecom Commissioner Telecom Commissioner

Thai Broadcasting Law

Broadcasting Act Broadcasting Licenses o Non-Frequency based broadcasting services o Frequency based broadcasting services Community Service Public Service Commercial Service Broadcasting Regulation Consumer Protection Broadcasting Sector Development

Broadcasting Act Spectrum Allocation Method o Commercial Service: Auction o Community and Public services: Beauty contest o Auction Revenue: Broadcasting Development Fund Broadcasting Law does not indicate: o Networks or Infrastructure Licenses Require transition to licenses system Services: o Free Service o Subscription Service

NBTC Regulations

NBTC Regulations: There is no regulation for broadcasting sector in Thailand almost 15 years Support old analog/incumbent operators (government organizations & concessionaries) before transition Support new Digital/license broadcasting system Within scope of Broadcasting Law

Digital Value Chain Digital Broadcasting Content Creator Service Network Pay TV only Facility Device Creator Content Creator Station Device Creator Analogue Broadcasting ท มา: ITU

Digital Broadcasting Licenses Facility Facility for all network Network Network for all services Service Service Service Service Service Service Service

Licensing Scheme Broadcasting Licensing Network Facility Service Application Frequency Non-Frequency Public Purpose Community Purpose Business Purpose Type 1 Type 2 Type 3 Nationwide Regional Community

Licensing Scheme

Important NBTC Regulations: Types/Categories of Broadcasting Licenses: Infrastructure/Networks/Services/Applications Licenses Operating Right: Networks License Spectrum/Broadcasting Right: Service License Applications Licenses to support future convergence Free Services: Must Carry and Must have

Digital Switch Over: DSO

Milestones Digital Roadmap: Feb. 2012 DTTB standard Adopted: DVB-T2 in June 2012 Regulations: 2012 DTTB Transition Plan DTTB Transmitter Technical Standard Minimum DTTB Receiver Technical Standard Radio Frequency Planning for DTTB Regulations: 2013 Issue Facility Licenses Issue Network Service Licenses Issue Service Licenses Commercial (by Auction) Regulations: 2014 Issue Service Licenses Public (by beauty contest) DSO transition support programs e.g. Subsidization by issue coupons to every households (22M households) 18

Digital Switchover Status in Thailand Digital Roadmap : Feb 2012 DVB-T2 Standard Adopted : Jun 2012 Digital TV Trail : Q1 2013 Trial Technical Standard for DTTB Transmissiom/ Reciever-ver1, Frequency Plan:2012 Technical Standard for DTTB Reciever-ver2, Certified STB DVB-T2:Q3 2013 Facility/ Network Licensing: Jun 2013 Services Q3-Q4 of 2013 2014 ASO Planning

Regulations on Network Providers & Receivers Coverage Requirements Network Obligations: Year 1: > 50% of households Year 2: > 80% of households Year 3: > 90% of households Year 4: > 95% of households Portable indoor reception mode in Urban areas 20 percent of MUX Capacity for Community TV service Mandating the Digital Receivers

Commercial Spectrum Allocation - Auction Design -

General Auction Design Simple 60 min. e-auction + 5 min. extension Additional Specific Rule for each auction Require spectrum valuation for starting and reserve prices Multiple licenses in each round

Auction Design: DTT Commercial Services Specify 48 programs for DTT o 12 Community o 12 Public o 24 Commercial Categorize 24 Commercial programs into 4 groups: o 3 Kids o 7 News o 7 Variety SD o 7 Variety HD

Auction Design: DTT Commercial Services Spectrum Valuation by several organizations/ Starting = Reserve price Kids : 4.25 M USD News : 6.65 M USD Variety SD : 11.50 M USD Variety HD : 45.75 M USD 4 rounds auction, one for each group

Auction Design: DTT Commercial Services

Auction Result o Kids : 19.6/20.2 M USD o News : 39.3/40.5 M USD o Variety SD : 66.7/ 71.4 M USD o Variety HD : 100.6/107 M USD o Total revenue of 1,541 M USD (compare to reserve price of 460 M USD)

Digital Switch Over: DSO Revenue from Auction go to Broadcasting Development Fund NBTC have agreement with Fund Committee to have some part of the revenue for DTT Subsidize program The DTT Subsidize program will be by Cash Coupon to every household in Thailand Coupon value should be enough for DTT STB + Active indoor or outdoor antenna The programs should start very early

Conclusion DTT will be very important Free-To-Air TV Platform in the future better QoS and better specific contents DTT is public utility including Community/Public/Commercial Service Up to 7 HD for Commercial Service and 4 HD for Public Service (total of 11 HDTV for Thailand)

Thank You