SEMIOTIC STUDY IN MINION MEMES BY NI PUTU DENTISNA KRISNAYANTI 1201305031 ENGLISH DEPARTMENT FACULTY OF LETTERS AND CULTURES UDAYANA UNIVERSITY BALI 2016
This paper is submitted as partial fulfillment To obtain Sarjana Sastra degree At English Department, Faculty of Arts, Udayana University, Denpasar Approved by Examining Board Of English Department, Faculty of Arts, Udayana University Denpasar,..December 2015 Chairman, Secretary, (I Nyoman Aryawibawa, S.S., M.A.,Ph.D.) (Yana Qomariana, S.S. M.Ling) NIP: 19700107 199702 1 001 NIP: 19760109 201012 2 001
ACKNOWLEDGEMENTS First of all, I would like to say thanks to God Almighty, Ida Shang Hyang Widhi Wasa for his blessing so that I could finish this study. I would like to express my special appreciation to Prof. Dr. Sutjiati Beratha, M.A. as the dean of Faculty of Arts, Dr. Ni Luh Mas Indrawati, S.S., M.Hum as the head of English Department and all lecturers who have supported me during my study in English Department, Udayana University. My greatest gratitude goes to I Nyoman Aryawibawa, S.S., M.A.,Ph.D. as my first supervisor and Yana Qomariana, S.S. M.Ling as my second supervisor for their patient, guidance and advice during the making of this study. I would like to thank my beloved Mom, Ketut Merta Asih, SE first for all the support, affection, and protection for my soul when I felt like want to give up and so down. Thank you very much to FST group ( Frugal Stingy and Togetherness) especially Ratih, Ruth, Diah Indra, Diah Puspita, Gita, Sintya, Dimar and others for always cheer me up when I m crying. I feel so gratitude for having you all. Thank to my old brother Adrian Saputra who always help me to solve everything, during my hard day and support me to finished this study, thanks for treating me like I m your real young sister. Thank you also for Dedy Sumantra who provide internet wi-fi for me and also support me by accompanied me everywhere I need to solve my study. That was sweet-hard memory and I will never forget everything about your kindness. The last but not least thank you to CAHABAT : Desy, Luki, Luluk, Anggun for our togetherness during all the semester. Thank you very much also for all my friends that I can not mention all their name here. I wish everybody who always support and give me their kindness will always get blessing i
and also happiness from God. I love you all without exception even bad or good that I was pass with you all. Denpasar, December 2015 Ni Putu Dentisna Krisnayanti ii
ABSTRACT The title of this paper is Semiotic in Minions Memes. The discussion of this study is focused on the analysis of the meaning and function of five most popular minion memes in despicablememinions.org ( Kevin meme, Dave meme, Jorge meme, Stuart meme, Bob meme). The data source of this study was taken from www.despicablememinions.org. The theory from Saussure about semiotics and Chandler about semiotics and signs are used to analyze the first problem about meaning and function of each meme. In analyzing the meaning of the memes, the features of each memes were analyzed using semiotic theory from Saussure. Next, the function of each memes in the post was analyzed using the theory from Chandler. The results show that memes in despicablememinions.org are in the form of human being facial expressions that has specific features for each memes. From the features or the signifiers of the memes, the signified or abstract concept from each of them can be known, and it leads to the meaning of each memes. For example, the features or signifiers of Kevin meme are different from the Bob meme and the other memes that have their own special features or signifiers. This causes different signified leads to different meaning. The function of this memes is showed up clearly toward the utterances that used on the post. Keywords : meme, despicable me, minions, meaning, context iii
TABLE OF CONTENTS APPROVAL SHEETS ACKNOWLEDGEMENTS... i ABSTRACT... iii TABLE OF CONTENTS... iv TABLE OF PICTURES... vi CHAPTER I INTRODUCTION... 1 1.1 Background of the Study... 1 1.2 Problems of the Study... 3 1.3 Aims of the Study... 3 1.4 Scope of Discussion... 4 1.5 Research Method... 4 1.5.1 Data Source... 4 1.5.2 Method and Technique of Collecting Data... 5 1.5.3 Method and Technique of Analyzing Data... 5 1.5.4 Method and Technique of Presenting Data... 6 CHAPTER II REVIEW OF LITERATURE, CONCEPT AND THEORETICAL FRAMEWORK... 7 2.1 Review of Literature... 7 2.2 Concept... 9 2.2.1 Concept of Sign... 10 2.2.2 Concept of Meme... 11 iv
2.2.3 Concept of Minion... 12 2.3 Theoretical Framework... 14 2.3.1 Theory of Semiotics... 14 CHAPTER III ANALYSIS OF MINION MEMES... 18 3.1 Analysis of Minion Memes in despicablememinions.org... 19 3.1.1 Kevin Memes... 19 3.1.2 Dave Memes... 26 3.1.3 Jorge Memes... 32 3.1.4 Stuart Memes... 39 3.1.5 Bob Memes... 45 CHAPTER IV CONCLUSION... 51 BIBLIOGRAPHY... 54 v
TABLE OF PICTURES Meme 1 (Original form of Kevin)... 20 Post 1... 25 Post 2... 26 Meme 2 (Original form of Dave)... 27 Post 1... 31 Post 2... 32 Meme 3 (Original form of Jorge)... 33 Post 1... 38 Post 2... 39 Meme 4 (Original form of Stuart)... 40 Post 1... 44 Post 2... 45 Meme 5 (Original form of Bob)... 46 Post 1... 50 Post 2... 51 vi