Eileen Kramer without whom I shudder to think

Transcription

1 Welcome to the 19 th HPA Tech Retreat Thanks to you, all sponsors, speakers, & especially Eileen Kramer without whom I shudder to think HPA Board, TR Committee, Staff, session team New Demo Team: Vincent & Alexa Maza Moderators: Stuart Bowling, Paul Chapman, Matthew Goldman, Seth Hallen,, Phil Lelyveld,, John Montgomery, Loren Nielsen, Chris Parker, Jerry Pierce, Ken Williams Seminars: Charles (AV-Tester) Poynton and ATSC Mark Schubin,, HPA Tech Retreat, 2013 February 20 1

2 Mark Your Calendars! 20 th HPA Tech Retreat Week of February 17 through 21, 2014 Hyatt Regency, Indian Wells (here!) Submit proposals as soon as you d d like (one already in); deadline will be in October: TVMark@EarthLink.Net if you don t t get a response, I probably haven t t received your proposal Mark Schubin,, HPA Tech Retreat, 2013 February 20 2

3 The Basics The schedule rules Verizon Wireless time Power available in all rows, Wi-Fi in room SSID: HPA_Conference Password: hpa-2013 Demo Room open until 7:30 pm today, tomorrow 8:30 am to 2 pm No demos Friday Indian Wells Ballroom I-L I L & (exit & turn left) Lunch at the terrace and lawn off the foyer Breakfast-roundtables roundtables in the Desert Vista ballroom; topic lists posted at doors Slots still available. If you d d like to moderate one Thursday and/or Friday morning, tell me the topic ASAP. Mark Schubin,, HPA Tech Retreat, 2013 February 20 3

4 The Basics Part II Quizzes (theme this year More, Bigger, but Better? ): all are eligible (except me); any research is ok answers can be found online (if you know where to look) place entries in bowl by session end (quiz #5 by last refreshment break) have name and quiz # on entry no penalty for wrong answers fabulous prizes! currently open (harder ones this year; hints will be given): Quiz 1: Including long-term adaptation, what is the dynamic range of human vision? Quiz 5: What is ? Mark Schubin,, HPA Tech Retreat, 2013 February 20 4

5 Quiz 0 (yesterday s) s) Easy one! Answers given in my presentation on origin of 24-fps What one parameter do all these represent: Western Electric, 90 feet, 46 pictures, ? Answer: frame rate Tie-breaker: Why do the first two NOT have to do with frequency response? Answer: because they relate to double-system sound, in which frequency response was determined by disk parameters Mark Schubin,, HPA Tech Retreat, 2013 February 20 5

6 The Basics Part III Speakers: Send or give presentations to Eileen or Max for posting No recording please (except for personal use) Door prizes Friday afternoon be there! arranged by Peter Putman, ROAM Consulting, courtesy of Greenwave Scientific (Mohu( Mohu), Kramer Electronics, Digital Entertainment Group (DEG), and HDTVexpert.com Toshiba BDK33 WiFi Blu-ray player Roku XD box (5) Mohu Leaf indoor TV antennas (2) SanDisk 8 GB Cruzer flash drives Infiniti 4-DVR 4 CATV tuner/recorder Halo 4 game (Blu( Blu-ray) for Xbox (4) Kramer 15' HDMI cables Two-BD set of Spartacus TV shows (Starz( Starz) Mark Schubin,, HPA Tech Retreat, 2013 February 20 6

7 The Basics Part IV Be nice! computer sounds muted communications devices on vibrate ALL calls and conversations outside the room WiFi: : Again, SSID: HPA_Conference,, PW: hpa-2013 Please fill out evaluations both sessions and demos, please To get to the evaluations and presentations Mark Schubin,, HPA Tech Retreat, 2013 February 20 7

8 link to both evaluations & presentations at the bottom of the main Tech Retreat web page Mark Schubin,, HPA Tech Retreat, 2013 February 20 8

9 Technology Year in Review 27 th (or 78 th ) annual This Is the Year of HDTV Leichtman & Nielsen: 75% US HHs still not press bridges (pool feeds): analog NTSC (digital component 1981) mono (stereo TV sound 1984) 4:3 (16:9 1985) still shoot-&-protect for 4:3 4 th th (or 85 th ) annual This Is the Year of 3DTV Mark Schubin,, HPA Tech Retreat, 2013 February 20 9

10 Business Insider.com Mark Schubin,, HPA Tech Retreat, 2013 February 20 10

11 A Good Year for Traditional TV Record profits for CBS Record U.S.-Election Spending Record audiences* for Super Bowl (CBS) & Olympics (BBC & NBC) [*depending on how the numbers are counted] Headlines: NY Times, 2013/1/12: The Thinking Person s s Entertainment B&C, 2012/4/23: Whiting: Anytime, Anywhere Video Still Primarily Means Traditional TV at Home Huff Post, 2013/1/11 Has Television Killed the Mobile Star? Wired, 2012/12/27 No One Uses Smart TV Internet Because It Sucks Mark Schubin,, HPA Tech Retreat, 2013 February 20 11

12 Mark Schubin,, HPA Tech Retreat, 2013 February 20 12

13 downloads/2012/state-of of-the-media--u-s--consumer- usage-report.html Leichtman: 3/5 of US TVs are HD Nielsen Media Universe Mark Schubin,, HPA Tech Retreat, 2013 February 20 13

14 Not Entirely Sunny Ken Auletta, The New Yorker blog yesterday: Some believe the foremost threat comes from Dish network s s Hopper.. Some believe Netflix and Amazon.. My candidate is Aereo. Aereo antenna array Mark Schubin,, HPA Tech Retreat, 2013 February 20 14

15 Even Better Year for Radio From Mashable story: World: 95% radio, ~ 1 /3 internet developing world: 75% vs. 20% Only news medium rising in Russia since 2008 Use by US adults: 8x satellite radio, 17x stream/download Reliable: Philippines 85% coverage vs. 60% for TV Radio Shack Mark Schubin,, HPA Tech Retreat, 2013 February 20 15

16 Even Older Technology in the Year s s News with permission of Marc Azéma Marc Azéma animation.mov 32,000-year year-old animation Mark Schubin,, HPA Tech Retreat, 2013 February 20 16

17 Some Technology News (besides lawsuits) Now-ish phosphor, plasma lighting For-A A FT-ONE Future-ish ultra-multiview autostereoscopy metamaterials for computational imaging artificial DNA for data storage CBS 2013 Super Bowl Holovizio at IBC 2012 Mark Schubin,, HPA Tech Retreat, 2013 February 20 17

18 CEA Survey Posted already No big surprises Take with a grain of salt Jul-09, Jan-10: TV & color 99% Jul-12, Jan-13: TV 99%, color 97% Mark Schubin,, HPA Tech Retreat, 2013 February 20 18

19 CES Item Pete Won t t Mention Mark Schubin,, HPA Tech Retreat, 2013 February 20 19

20 More, Bigger, but Better? Visual acuity measured in retinal angle Retinal angle based on screen size and viewing distance Viewing distances in powers of three: { handheld: 1 1 computer: 3 3 TV: 9 9 (Lechner) new cinema: 27 old cinema: 81 stadium: 243 Mark Schubin,, HPA Tech Retreat, 2013 February 20 20

21 Does TV Have a Fixed Viewing Distance? Mark Schubin,, HPA Tech Retreat, 2013 February 20 21

22 What Is Actual Customer Behaviour? Questions Ony If Sarah Is Still Setting Up Mark Schubin,, HPA Tech Retreat, 2013 February 20 22