NEW ITALIAN CINEMA 2018 SAN FRANCISCO ITALIAN FILM FESTIVAL CORPORATE AND DONORS OPPORTUNITIES

NEW ITALIAN CINEMA 2018 SAN FRANCISCO ITALIAN FILM FESTIVAL CORPORATE AND DONORS OPPORTUNITIES

VOGUE THEATRE Nov 30-Dec 2, 2018

WHAT S NEW ITALIAN CINEMA? Presented by the Italian Cultural Institute of San Francisco and New Italian Cinema Events of Florence, Italy, New Italian Cinema is an annual showcase of contemporary Italian movies. The five-day festival is dedicated to bringing Italy s newest directors to Bay Area audiences and celebrating the country s rich cinematic tradition. A UNIQUE AUDIENCE New Italian Cinema attracts a diversified and engaged combination of people that has been following us over time, as well as a consistently increasing number of new supporters drawn by our public relations efforts. The demographic of our audience has shifted from mostly Italians living abroad to a growing number of movie fans, and especially of lovers of the Italian lifestyle. FIVE DAYS OF IDEAS, ENGAGEMENT & ENTERTAINMENT This year New Italian Cinema will be held at the Vogue Theater, November 30-December 2, 2018. IN COMPETITION Each year, seven features by up-and-coming directors are screened at the festival and compete for the City of Florence Award. Honoring their first or second feature, the Award is decided by audience ballot in San Francisco and announced at the Closing Night presentation. DOCUMENTARIES have become a favorite of the Bay Area s younger generations, and our festival pays an attentive homage to the phenomenon with works that bring together Italy s sensibility for social issues and the visually aesthetic tradition of design and fashion. SPECIAL EVENTS Next to the feature films in competition, New Italian Cinema is also presenting a few of the most interesting films from Italy s recent production. Renowned directors (think of Paolo Sorrentino and Paolo Virzì) and popular actors and actresses are invited to attend special event screenings and exclusive receptions. WHY SUPPORT? Excellent Exposure for Your Organization Cinema has long been a vehicle for the promotion of Italy in the world: every set, every location becomes an opportunity to admire Italian fashion, furniture, food, wines in a word, to breathe in the Italian style. This three-day experience provides excellent exposure, with access to an international and refined audience. One can think of New Italian Cinema as a unique opportunity for name recognition, or brand awareness and communication for companies engaged in one of the most profitable markets today. Your support to NEW ITALIAN CINEMA increases your profile within the Greater Bay Area community by connecting you with all those interested in a better lifestyle, allowing you to position your company as leader in business-for-culture practices to a receptive audience. ITALIAN CULTURAL INSTITUTE OF SAN FRANCISCO Founded in 1978, the IIC of San Francisco is an official branch of the Italian Government, dedicated to the promotion of the Italian language and culture in the United States through the organization of cultural events. N.I.C.E. FLORENCE Based in Florence, Italy, N.I.C.E. is a non-forprofit cultural organization founded in 1991 by a group of film professionals. It has grown into one of the most important expressions of Italian cinema abroad, fulfilling its goal of promoting Italian films and filmmakers, through a series of film festivals and cultural exchanges. For the past 20 years, N.I.C.E. has been the copresenter of New Italian Cinema in collaboration with the Italian Cultural Institute. SF New Italian Cinema www.newitaliancinema.org Presented by the Italian Cultural Institute, SF New Italian Cinema Events, Florence

PARTNERSHIP OPPORTUNITIES FEATURE FRIEND $500 DONOR $1,000 PARTNER $2,500 SPONSOR $5,000 Event pages on www.newitaliancinema.org and www.iicsanfrancisco.esteri.it for 12 months Printed event promotional pieces, e-newsletters & social media Event signage Recognition on all press releases Complimentary tickets Company logo on Sponsor Page on newitaliancinema.org Company logo on event interstitials projected on stage 5 Social media mentions during the Festival Recognition from podium on Day 1 An exhibit space for company s branded giveaways or membership materials Company commercial at the start of each film Recognition at all receptions Tickets to Exclusive Dinner event with directors and actors

MEDIA PARTNERSHIP Goods and Services will be assessed by New Italian Cinema at cash value of the items or services donated. That dollar value will be applied to the levels of sponsorship outlined above. Video, photography and editing Advertising and promotion iphone applications Web advertising and promotion Editorial placements IF YOU ARE INTERESTED OR HAVE ANY QUESTIONS, PLEASE CONTACT FRANCA CAVALLARO SHARON MEAGHER 415.788.7142 415.235.5230 FRANCA.CAVALLARO@ESTERI.IT SEMEAGHER@MSN.COM SF New Italian Cinema www.newitaliancinema.org Presented by the Italian Cultural Institute, SF New Italian Cinema Events, Florence

Bay Area Film Programs, Schools and Organizations IIC SF has a working relationship with the following Bay Area organizations & colleges: Asian Art Museum Humanities West Jewish Community Center of San Francisco Museo Italo Americano San Francisco Italian Athletic Club San Francisco MOMA Academy of Art University Art Institute of California San Francisco California College of the Arts California State University Chico De Anza College Fashion Institute of Design & Merchandising French American International School International High School La Scuola International School Lowell High School Ruth Asawa San Francisco School of the Arts San Francisco State University San Jose State University Santa Clara University Stanford University University of California Berkeley University of California Davis University of California Santa Cruz University of San Francisco University of the Pacific VOGUE THEATRE

IIC SAN FRANCISCO DEMOGRAPHICS MEMBERSHIP DISTRIBUTION Your brand will reach over 10,000 followers through a combination of social media campaigns, electronic marketing and print. Our membership is located throughout Northern California and beyond: San Francisco City 61% Oakland/Berkeley/East Bay 12% Silicon Valley/San Jose 11% Peninsula/San Mateo 4% Marin/Sonoma/Napa 4% Contra Costa 2% San Joaquin Valley 1% Central Coast 1% Other Areas 4% NEW ITALIAN CINEMA 2016 TICKET BUYERS DISTRIBUTION Total attendance 1,795 (avg. 125 per screening) San Francisco 89% Out of town 11% Age groups Students 15% Seniors 12% 25-40yr 32% 41-65yr 41% NEWITALIANCINEMA.ORG IF YOU HAVE ANY QUESTIONS OR ARE INTERESTED IN OTHER SPONSORSHIP OPPORTUNITIES, WE LL BE HAPPY TO CREATE A CUSTOM PACKAGE. SF New Italian Cinema www.newitaliancinema.org Presented by the Italian Cultural Institute, SF New Italian Cinema Events, Florence