Corporate Sponsorship Opportunities 2019 Gilroy Garlic Festival July 26, 27 & 28, 2019
GREAT GARLIC FOOD AND FUN FOR THE WHOLE FAMILY Every July, the Gilroy Garlic Festival attracts visitors from around the globe for three full days of great garlic food, live entertainment, cooking demonstrations and contests, arts and crafts, and lots of fun activities for the whole family. Operated by a private non-profit corporation and powered by more than 4,000 volunteers, the Gilroy Garlic Festival is recognized around the world for its innovative concept, community impact, entertainment experience and, of course, fantastic food! WE INVITE YOU TO BE PART OF THE WORLD S GREATEST SUMMER FOOD FESTIVAL! FEATURES GOURMET ALLEY: The heart of the Gilroy Garlic Festival is Gourmet Alley, where the world-famous Pyro Chefs and an army of volunteers prepare garlic-laced calamari, scampi, pepper steak sandwiches, pasta con pesto, garlic bread, garlic fries, and more. ENTERTAINMENT: With concerts on multiple stages all weekend long, guests enjoy a diverse lineup of music, from rock and country to soul and swing. Each year, the Festival welcomes some of country music s hottest new sensations; past performers have included Rascall Flatts, Charlie Worsham, Dustin Lynch, and Carly Pearce. COOK-OFF COMPETITIONS: The Cook-Off Stage features live cooking demonstrations and competitions all three days, from amateur cooks from around the country competing in the Great Garlic Cook-Off to professional chefs battling in the Garlic Showdown. ARTS & CRAFTS: The Arts & Crafts areas showcase a wide variety of unique, high-quality handmade creations by talented artisans from across the country. CHILDREN S AREA: The ever-popular Children s Area features games, hands-on crafts, and live entertainment for our younger guests. GARLIC MERCANTILE: From hats and shirts to wine glasses, the Garlic Mercantile boutiques on both sides of the park showcase a wide range of Festival merchandise and souvenirs. VENDORS: A variety of food, beverage and merchandise booths throughout the park offer everything from Cajun crawdads to tie-dye t-shirts.
Gilroy Garlic Festival Presenting Sponsorship This opportunity provides a corporate entity a association as Presenting Sponsor of the world s greatest summer food festival. Exclusive branding includes identification in all global publicity, all regional advertising, and prominent product exposure to all Festival attendees. This package offers: Corporate logo integrated below Garlic Festival logo as Presented By Presenting reference in all Festival advertising and publicity Corporate logo prominently displayed with link on Festival website Corporate banner over grill on Gourmet Alley Corporate banners on three entertainment stages A 10 by 20 exhibitor booth on the Park Side of Festival grounds One hundred (100) Festival admission tickets Fifty (50) VIP Hospitality Pavilion admissions Thirty (30) Gourmet Alley complimentary meal tickets Sponsor Fee: $30,000
SPONSORSHIP PACKAGES The options below give you a flavor of the sponsorship opportunities that are available at the Gilroy Garlic Festival. Please contact us to customize a package that fits your company s specific needs. Cooking Competitions Sign up to sponsor an exciting competition on the Garlic Cook-Off Stage and receive recognition throughout the Festival s marketing campaign as well as prime banner placement, Jumbo-tron displays, exclusive exhibitor booth, free admission and VIP Hospitality Pavilion tickets, and more. Sponsor Fee $15,000 20,000 Garlic Avenue Reserve a booth on Garlic Avenue, the main thoroughfare for guests entering on the Ranch side, and enjoy significant foot traffic and exposure all three days. Standard booth size is 10 x10 ; larger spaces are also available. Sponsor Fee starting at $6,000 Banner Displays Your corporate banner can be prominently displayed at various places throughout the Festival, including entertainment stages, the Cook-Off Stage, shade tents, Children s Area, or Gourmet Alley. Sponsor Fee starting at $2,500 Additional Opportunities We will custom tailor a sponsorship package to suit your needs and your budget. We have opportunities for your brand to be strategically exposed to our attendees across the Festival, including: Tents Buses Stages Hub & Pub Gourmet Alley Posters Annual Dinner Take Out Box Jumbo-tron and many more Fencing Website Gates BBQ Shirts Parking Napkins Map Bike Parking Please call us so we can build a package for you!
DEMOGRAPHICS The Gilroy Garlic Festival s month-long advertising campaign throughout Central and Northern California targets adults ages 18-55 with families. AGE 0 18 15% 18 24 8% 25 34 24% 35 44 17% 45 54 14% 55 64 14% 65+ 8% GENDER Female 54% Male 46% RACE/ETHNICITY White/Caucasian 42% Asian/Pacific Islander 28% Hispanic 16% Black/African American 6% Other 8% HOUSEHOLD INCOME Over $150,000 24% $100,000 - $150,000 24% $75,000 $100,000 16% $50,000 - $75,000 17% Less than $50,000 19%
FEATURED MEDIA COVERAGE Online AHeapingSpoonful.com Axs.com CentralCoast-Tourism.com CommunityTable.com DailyCal.org Delish.com Eater.com LonelyPlanet.com MamaLikesToCook.com Money.CNN.com NationalGarlicDay.com News.Yahoo.com NorthandSouthNomads.com Parade.com Philly.com SanJose.com SantaCruz.com SavvyCalifornia.com SFGate.com SFStation.com SummerMadeSimple.com TasteTrekkers.com TheGutsGourmet.net Travel.AARP.org TravelChannel.com TravelTips.USAToday.com UrbanFoodExperience.com VisitCalifornia.com VisitGilroy.com Print 831 Magazine AAA Via Magazine Appetite Magazine Central California Life Magazine Chicago Tribune Clear Channel Media Contra Costa Times Diablo Magazine Food Network Magazine Gilroy Dispatch Gilroy Life GMH Today Los Angeles Times Monterey County Weekly Morgan Hill Life Morgan Hill Times Register-Pajaronian RV Life San Benito County Today San Francisco Chronicle San Jose Mercury News Saveur Magazine Silicon Valley Business Journal Sing Tao Daily The Packer USA Today Radio Clear Channel Radio ESPN Sports Radio KBAY KBRG KCBS KDON KEZR KFOG KFOX KFSR KKSF KLIV KMJ KNBR KPRC KRML KRTY KTOM KWAV Pandora.com Shag Bag Radio Streetwise Radio Television ABC s The Chew WTAN California Scenes/Comcast TV CMAP EFE News Services Food Network KPIX KRON KSMS - UNIVISION KSTS 48 (Telemundo) KTVU NBC 11 Today Show Travel Channel TV JAPAN
Three Full Days Extraordinary Food Live Concerts Exciting Cooking Competitions Global Media Coverage July 26, 27 & 28, 2019 Christmas Hill Park, Gilroy, CA 30 miles south of San Jose off Highway 101 Gilroy Garlic Festival P.O. Box 2311 Gilroy, CA 95021 408-842-1625 Contact: Brian Bowe Executive Director brian@gilroygarlicfestival.com Lizz Hunter Assistant Executive Director lizz@gilroygarlicfestival.com gilroygarlicfestival.com Special thanks to our official marketing agency, Articulate Solutions, Inc.