LTM Q ,199m. 726m. 272m 19% 3,089m x. 2.1x

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Transcription:

September 2018

2011 LTM Q2 2018 CAGR (2011 LTM Q2 2018) REVENUES 1) EUR 2,199m EUR 4,000m +10% ADJUSTED EBITDA 1) EUR 726m EUR 1,051m +6% ADJUSTED NET INCOME EUR 272m EUR 547m +11% REVENUE SHARE OUTSIDE TV AD 19% 48% Total 11-Q2 18: +29%pts MARKET CAPITALIZATION 3) EUR 3,089m EUR 5,063m +8% SHARE PRICE 3) 14.12 21.73 +7% EV/EBITDA1) MULTIPLE 2) 6.8x 7.4x Total 11-Q2 18: +0.7x LEVERAGE RATIO 3) 2.1x 2.1x Total 11-Q2 18: +/-0.0x DIVIDEND PAID 3) Total EUR 246m EUR 442m 11-Q2 18: EUR 3.3bn Note: underlying net income changed to adjusted net income in FY 2017. 1) Note: excl. International TV and Diversification (SBS Group). 2) EV/EBITDA multiple as reported by Bloomberg. 3) All data referring to end of period. 2

Ambition Leading European multi-channel entertainment products and ad sales house Leading global content, talent & IP company #1 omnichannel platform for consumer services & lifestyle brands in Europe 3

Leadership in TV audience share & ad monetization in GSA 1) Leader in addressable TV Germany-based full AdTech stack Independent production company globally 2) Digital Studio (Studio71) 3) Strong set of leading commerce assets in GSA 1) 1) GSA: Germany, Switzerland and Austria. 2) Internal estimate based on industry figures. 3) Source: ComScore YouTube Partners Report Feb 2018 (content views, desktop only, excl. music MCNs & Netflix, Maker not listed, as well as Asia/Russia), Studio71 GER & Studio71 US combined 4

+10% CAGR +6% CAGR Mix effect Note: Continuing operations (2011) 5

ADJUSTED NET INCOME & DIVIDEND 2011-2017 [in EUR m] 272 246 356 ~290 2) 380 313 +12%/+10% CAGR 1) 419 342 466 386 513 550 435 442 2017 DIVIDEND PAY OUT Dividend per share: Total dividend pay-out 3) : +6.6% dividend yield 4) Pay-out ratio: 2011 2012 2013 2014 2015 2016 2017 Adjusted net income Dividend payment 1) Underlying/adjusted net income CAGR 2011-2017 +12%, dividend CAGR 2011-2017 +10% (note: underlying net income changed to adjusted net income in FY 2017). 2) Normalized dividend estimate based on average dividend pay-out ratio of c. 82%, actual dividend pay-out of EUR 1,201.4m included disposal related dividend increase. 3) Dividend pay-out calculated on the basis of 228.9m shares (4.1m treasury shares not entitled to a dividend) 4) Based on share price of EUR 29.36 on May 16, 2018. 6

NET M&A CAPEX M&A FCF ROI 1) excl. [in EUR m] -471-489 +259 ~12% ~10% ~10% incl. excl. proceeds of EUR 469m 2015 2016 2017 2015 2016 2017 1) FCF-ROI calculated as proportional FCF for respective fiscal year 2017 estimate (proportional to ownership share) divided by invested cash to date based on active portfolio (incl. budgeted IC loans at year-end, loan redemption and capital increases), 2017 excl. Etraveli and Comvel (deconsolidated in Q3 2017). FCF partly external FCF (i.e. excl. internal TV media expenses (e.g. for NCG assets), as per 2017 (Smartstream FCF on entity basis). FCF excludes cashflows from obtaining control of subsidiaries and other businesses. Excl. companies that have not been fully consolidated for 12 months in 2017 the respective fiscal year. 7

Network and search support Multiple joint expert workshops Sharing and implementing best practices Joint identification of attractive deal targets 8

NEGOTIATIONS WITH WORKERS COUNCIL CONCLUDED Agreement in June 2018 IMPLEMENTATION OF EFFICIENCY MEASURES ONGOING New organizational structures and headcount reduction, SG&A already reduced in H1 2018 SAVINGS TARGET BY 2020 CONFIRMED Net savings target of EUR 50m in terms of operating costs by FY 2020 EXPECTED DISTRIBUTION OF TARGETED SAVINGS First positive effect of EUR 10m in FY 2018, EUR 20m in FY 2019 and EUR 20m in FY 2020 9

Please note: 2018 financial targets still include maxdome, 7NXT and tropo (to be deconsolidated in H2 2018). 1) of adjusted net income 10

REPORTED REVENUES FY 2017 M&A PRO-FORMA REVENUES FY 2017 MID-TERM GROWTH MID-TERM MARGIN 1) Entertainment EUR 2,737m Entertainment EUR 2,745m +0-5% 30-35% Content Prod. & Global Sales EUR 523m Content Prod. & Global Sales EUR 543m +5-10% 5-10% Commerce EUR 818m Commerce EUR 717m +10-15% 15-20% Group EUR 4,078m (disposal) Group EUR 4,005m mid singledigit % mid-20s % 1) Adj. EBITDA margin calculated as entity adj. EBITDA/ext. revenues 11

Note: Revenue growth potential 2022 vs. 2017; including potential bolt-on acquisitions. 12

1) Revenue growth potential 2022 vs. 2017; incl. potential bolt-on acquisitions. 2) Savings by 2019/20 vs. addressable cost base as of H1 2017 LTM, leading to more moderate cost development of overall Entertainment segment. 13

Strong Entertainment/ TV business Attractive synergistic diversification Strong revenue & value growth potential 14

15

[A 14-49; in %] Strong July despite FIFA World Cup Basis: all German TV households, A 14-49, Mon-Sun, 3-3 h. Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland. 16

[A 14-49; in %] Basis: all German TV households, A 14-49, Mon-Sun, 3-3 h. Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland. 17

MALE A 14-59 7.9% A 14-39 11.8% A 14-49 4.8% OLD YOUNG F 14-39 1.9% F 40-64 2.8% M 14-39 2.4% M 40-64 0.6% FEMALE Base: All German TV households (German-speaking), Mon-Sun, 3-3 h Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland 18

226 MIN 238 MIN 185 MIN 160 MIN 216 MIN 218 MIN Overall stable live TV viewing 19

Alle gegen 1 Master of Dance New Daily Access Time QUALITY OF U.S. OUTPUT ROI OF INCREMENTAL LOCAL INVESTS AVAILABILITY OF AFFORDABLE RIGHTS LOCAL CONTENT STRATEGY OF ALL COMPETITORS Duell um die Welt The Voice of Germany Global Gladiators Up to 15.7% Up to 27.1% Up to 11.1% Basis: all German TV households, A 14-49, Mon-Sun, 3-3 h, FY 2017. Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland. ProSieben/Willi Weber (Alle Gegen Einen), @Tresor (Masters of Dance), SAT.1/André Kowalski, Willi Weber (Endlich Feierabend, Alles oder Nichts), SAT.1/ProSieben/Richard Hübner; (The Voive of Germany, ProSieben/Richard Hübner (Global Gladiators) 20

SUPER BOWL NFL E-SPORTS Up to 50.9% Up to 15.6% Up to 8.8% WRESTLING MIXED MARTIAL ARTS DTM Up to 5.7% Up to 1.8% Up to 9.6% Basis: all German TV households, A 14-49, Mon-Sun, 3-3 h, H1 2018. Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland. 21

Basis: all German TV households, A 14-49, Mon-Sun, 3-3 h, FY 2017. Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland. Incremental reach based on video views (not unique) through digital offerings (including channel web & app, 7TV web & app, HbbTV, SmartTV without syndication and youtube); TV basis: Z 3+, TV contacts with >1 min. of viewing, multiple views per user possible; source: AGF in cooperation with GfK/TV Scope/P7S1 TV Deutschland/Google Analytics/Webtrekk. ProSieben/Richard Hübner; ProSieben/Martin Ehleben 22

1) Product placement in print: only Deichmann and GNTM. 23

[Market share contribution, in %] Local commissioned program 44 100% U.S. license program 56 Basis: All German TV households (German-speaking), A 14-49, Mon-Sun, 3-3 h; Source: AGF in cooperation with GfK/TV Scope/ProSiebenSat.1 TV Deutschland 24

More selective content picking rights (qualifiers) KEY LEVERS TO OPTIMIZE STUDIO DEALS Return rights for individual titles Improved sublicensing rights for titles with low P7S1 fit Extensions only against reduction of series commitment Flexible lifetime-of-series opt-outs 25

IPTV Satellite Cable DVB-T2 Note: HH = households 1) Source: Astra Monitor report 2017 published 04/2018 (adjusted data base on new official population statistics) 2) Total Entertain customers of DTAG (IP and Satellite via hybrid STBs): 3.14m, Source: Deutsche Telekom Q4/2017 Results 26

HD FTA subscriber development [in m] 9.2 3.7 4.9 5.7 6.7 7.6 9.2m full-year target 1.8 +1.6m vs. H1 2017 Q2 2012 Q2 2013 Q2 2014 Q2 2015 Q2 2016 Q2 2017 Q2 2018 1) HD penetration based on AGF TV HH 2017: 38.58m. 27

OTT/ Mobile HD HD Satellite Technical reach: 17.7m HH 2) OTT / Mobile (linear signal) Instant Restart 1) Cable Technical reach: 16.4m HH 2) Phones / tablets (apps) Networkbased Digital Video Recorder (NDVR) 1) Well prepared for UHD 3) REC IPTV Technical reach: 2.6m HH 2) Terrestrial Technical reach: 1.8m HH 2) Connected Smart TVs (apps) Streaming devices (apps) Note: HH = households. 1) Dependent on license availability. 2) Astra Monitor report 2017 published 03/2018. 3) No standard operations planned for the next years but started with first productions in UHD quality 28

Reach [A 14-69; in %] Viewing time [A 14-69; in min] 100 96 95 94 93 93 93 93 93 92 92 252 254 255 255 256 255 258 264 266 80 75 74 72 70 70 70 71 72 73 72 230 231 232 233 231 228 228 227 228 60 40 20 63 65 67 57 59 60 60 27 29 18 20 20 22 24 71 72 72 32 35 36 0 Q1/16 Q2/16 Q3/16 Q4/16 Q1/17 Q2/17 Q3/17 Q4/17 Q1/18 Q2/18 TV DVD/Blu-ray Free online video Pay VOD Q1/16 Q2/16 Q3/16 Q4/16 Q1/17 Q2/17 Q3/17 Q4/17 Q1/18 Q2/18 TV DVD/Blu-ray Free online video Pay VOD Note: usage at least rarely, rolling last 4 quarters. Source: ViewTime Report 2018, SevenOne Media/forsa. 29

Technical implementation of TV usage via browser: live streaming and catch up H2 2017 Technical implementation of TV usage via apps: live streaming and catch up H1 2018 Integration of browser and app usage in AGF data: live streaming and catch up Q1 2019 Technical implementation and integration of YouTube usage 1) Q1 2019 1) Planned; licensing agreement between AGF and Google/YouTube outstanding. 30

Share of complete video usage [per day] 3% Millennials TV A 14-35 = 61% [Minutes per day], A 14-35, by life stages 180 150 120 117 102 170 TV conventional + alternative 7% 54% 81% Linear TV Non- TV TV A 14-69 = 85% 100 TV conventional TV alternative DVD/Blu-ray Free Online Video PayVoD 90 60 30 0 79 81 School University/ Work Apprenticeship Online Video Online Video free + paid free + paid 1) Source: Media Activity Guide, SevenOne Media/forsa, Q1 2018 2) Source: TV conventional: AGF Videoforschung in Zusammenarbeit mit GfK; videoscope 1.1, 01.01.2018-31.03.2018, Marktstandard: TV Online video and TV alternative: Media Activity Guide, SevenOne Media/forsa, Q1 2018 31

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FOCUS: ENTERTAINMENT FEED DUAL CONSUMPTION FOCUS: OPTIMIZED MEDIA LIBRARY COMPREHENSIVE ALTERNATE ENTERTAINMENT OFFER I am waiting I am searching for something else Focus on short snackable content e.g. contextual information, news of the day, mini games or inspiration for later program enhancing entertainment offer Clear and inspiring content presentation Focus on finding and discovering most relevant long form entertainment content e.g. missed broadcast or personal recommendation 33

H1 2018 [gross share] H1 2018 [gross share] H1 2018 [gross share] Basis: share of advertising in gross TV advertising market, Germany, Austria and Switzerland H1 2018. Note: net share lead over competition slightly narrower. Source for Germany: Nielsen Media Research; source for Austria: internal estimate; P7S1 Group revenues include new subsidiary ATV; with the two channels ATV and ATV2 from April 2017 onwards; source for Switzerland: German-speaking Switzerland; Media Focus. 34

ROI EMOTIONS BRAND BUILDING 10% 6% 5% 4% 4% TV Magazine Billboard Newspaper Radio Internet Base: n=5,988; Source: Ipsos, Screen Life 2014 35

1) Source: Search Uplift Study 2015, Google/AEGIS, DA Resolutions 2) Source: TV Response: new rules, new roles, 2015, Group M/Thinkbox, UK, 2005; based on 8 brands, Facebook metric is likes and comments 3) Source: SevenVentures; weighted average of 5 assets 36

The investments in TV advertising would build a foundation for the future Glenn Fogel, CEO When we run a heavy TV schedule, we see a lift in sales & product awareness. We need to run two weeks of digital to get the reach of one day of broadcast We targeted too much, and we went too narrow Marc Pritchard, Chief Marketing Officer Rich Lehrfeld, Senior Vice President of Global Brand Marketing & Communications Sources: Booking Holdings quote: https://skift.com/2017/11/06/booking-com-rethinks-digital-advertising-in-favor-of-tv/ AMEX quote: http://observer.com/2017/10/why-google-amazon-rely-on-tv-advertising-over-digital/ P&G quote: https://www.wsj.com/articles/p-g-to-scale-back-targeted-facebook-ads-1470760949 37

[in EUR bn] Linear TV Digital Video Market of core segments 2022E Addressable TV/HbbTV Performance (D)OOH POS & Freesheets Total addressable market 2022E Market of core segments in 2022E Market of additional segments in 2022E Source: SOM Market Insights estimate based on Magna Global (Dec 2017), ZAW Yearbook 2017 and on commerce volume released by HDE/Federal Statistical Office of Germany 38

2018 Source: Warc International Ad Forecast (July 2018); ZenithOptimedia Advertising Expenditure Forecasts (June 2018); Magna Global (Broadcast TV, Update June 2018), pwc Broadcast TV German Entertainment and Media Outlook 2018-2022 39

Advertising effectiveness 1) [aided advertising recall, index 100 = without contact] TV 2.65x average long-term ROI Net CPT ranges 2) [in EUR] InStream Video InPage / Display Print 0 100 200 300 400 500 TV Newspaper Magazines Online InStream Online Display 1) Eye Square 2012, basis: n = 200, 14-64 years; 4 tested advertising campaigns per medium 2) A 14-49 / MA Presse / AGOF / AGF in cooperation with GfK / own calculations 40

CAGR 7% CAGR 7% 19 29 20 30 2010 2016 2010 2016 CAGR 3% 9 CAGR 4% 11 20 24 2010 2016 2010 2016 1) Estimate based on AGF/GfK, Nielsen, ZAW, Media Dynamics, egta 2) Currency conversion based on 2016 41

GERMAN MEDIA MIX TODAY [net, in %] FUTURE MEDIA MIX [net, in %] 10 10 5 30 56 Others Print Digital TV 38 22 2017 29 2019E Note: Excluding POS budgets; Statements may vary due to rounding Source: Magna Global (Jun 2018), Digital including Google and Facebook 42

ADDRESSABLE TV Attracting new budgets [in EUR] Decentral Niche branding Note: 2016, based on Nielsen data and P7S1 own estimates 43

Partial HbbTV overlay ad on top of TV content in the event of a switch-in to one of our channels Partial HbbTV overlay ad on top of an existing linear TV commercial, e.g., with additional info as regional dealers Full overlay of an existing linear TV commercial, e.g., via HbbTV 1.5/2.0, or via partners on SmartTVs and Set Top Boxes 44

Bookable since 09/2017 Family with kids +58% uplift within target group HHNI above EUR 3,000 +40% uplift within target group Generation 50+ households +39% uplift within target group 45

HBBTV PENETRATION SmartTVs supporting HbbTV in Germany [in %] HbbTV 1.0 HbbTV 2.0 HbbTV 1.5 Total: 12m ProSiebenSat.1 is tech and innovation leader for Addressable TV We have successfully executed first live tests with Adressable TV Spots via HbbTV 1.5 in October 2017 Our technical approach allows us to reach ~ 55% of all HbbTV devices (including 2.0) Source: P7S1 internal estimates 46

Interest data, e.g., Perfume 47

Open industry standard netid for log-in services compliant with GDPR and potential future eprivacy regulation Convenient and transparent privacy management for users 1) Key enabler for future-ready data strategy Note: GDPR is General Data Protection Regulation. 1) First partner. 48

Note: Selection, Login-in alliance based on joint foundation subject to approval of anti-trust authorities and deal signing 49

Nordics UK Belgium Poland GSA Portugal France CEE Spain Note: GSA = Germany, Switzerland and Austria Italy Greece, SEE Turkey 50

51

Content Production Distribution & Sales Talent Packaging O&O Channels & Platforms Generated and owned IP assets 52

Clients Networks & broadcasters 1) 1) Advertisers & brands LONG-FORM CONTENT SHORT-FORM CONTENT Comprehensive product offering DISTRIBUTION & IP INVEST TALENT PACKAGING MONETIZATION & ADVERTISING DATA & TECHNOLOGY Talents Writers Directors Actors Producers Influencers 53

16% of total revenues coming from OTT players 1) NO. OF PRODUCTIONS 2) NO. OF HOURS PRODUCED 3) NO. OF RETURNING SHOWS 4) RETURNING SHOWS RATE 5) TITLES IN THE CATALOGUE 6) INTERNATIONAL SALES CLIENTS 7) vs. 380 in Q2 2017 vs. 1,460 in Q2 2017 vs. 150 in Q2 2017 vs. 60% in Q2 2017 vs. 930 in Q2 2017 vs. 340 in Q2 2017 VIDEO DISTRIBUTOR RANKING 8) NO. OF WEB CHANNELS 9) MONTHLY VIDEO VIEWS 10) NO. OF YOUTUBE SUBSCRIBERS 11) MONTHLY ENGAGEMENTS 12) MONTHLY MIN WATCHED 13) in Q2 2017 vs. 1,200 in Q2 2017 vs. 7.1bn in Q2 2017 vs. 750 in Q2 2017 vs. 159m in Q2 2017 vs. 31bn in Q2 2017 1) Global production revenues from Amazon and Netflix, without Studio71 (Q2 2018 LTM) 2) Incl. pilots, new and returning productions, multiple seasons counted as separate productions, Q2 2017 without Studio71 (Q2 2018) 3) Q2 2017 without Studio71 4) Returning shows with revenues booked in Q2 2018, Q2 2017 without Studio71 (Q2 2018) 5) % returning shows as of revenues, Q2 2017 without Studio71 (Q2 2018) 6) Cumulative 2010 to Q2 2018, thereof 965 RASI and 3,400 Gravitas titles, Q2 2017 numbers without Gravitas 7) Thereof 455+ RASI and 140+ Gravitas clients, excl. Gravitas broadcaster clients, Q2 2017 numbers without Gravitas 8) Source: Studio71, Top 10 video distributor in every market Studio71 operates in 9) Source: Studio71, excl. France (as of Q2 2018) 10) Source: Studio71, excl. France (as of Q2 2018) 11) Source: Studio71, excl. France (as of Q2 2018) 12) Source: Studio71, excl. France (as of Q2 2018) 13) Source: Studio71, excl. France (as of Q2 2018) 54

Amazon Prime Video s longest-running one-hour series Season 4 premiered in April 2018. 90% of customer reviews are 5-Star Season 5 filming starts end of July 2018 Married at First Sight: New Lifetime spin-offs with Honeymoon Island and Happily Ever After airing in fall 2018 A League Of Their Own European Road Trip: Premieres early 2019 on Sky One Say Yes To The Vegas Dress: In production now for TLC UK Left/Right to produce new lighthouse series The Weekly for FX/Hulu Weekly, half-hour series featuring big New York Times stories (minimum of 30 episodes) Hulu airing episodes the day after TV premiere 55

00 Monat/Month, 0000 56

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STRONG AND DIVERSIFIED PORTFOLIO BALANCED GENRE MIX TOP DEVELOPMENT TEAMS ACROSS GENRES HIGH PERFORMING OTT CONTENT WORLDWIDE BROADCASTER RELATIONSHIPS DIRECT RELATIONSHIP WITH AUDIENCES SEAMLESS COLLABORATION ACROSS ALL BUSINESS LINES STRONG PARTNERSHIP WITH ALL SUBSIDIARIES EXCEPTIONAL REPUTATION WITH DIGITAL TALENT 58

TITLES IN THE CATALOGUE 1) INTERNATIONAL SALES CLIENTS 2) +3,300 Gravitas titles +140 Gravitas clients Q2 2016 Q2 2017 Q2 2018 Q2 2016 Q2 2017 Q2 2018 1) Cumulative 2010 to Q2 2018, thereof 965 RASI and 3,400 Gravitas titles; Q2 2016 and Q2 2017 numbers w/o Gravitas. 2) Thereof 455 RASI and 140 Gravitas clients, excl. Gravitas broadcaster clients; Q2 2016 and Q2 2017 numbers w/o Gravitas. 59

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# = market position Note: GSA = Germany, Switzerland & Austria 1) #1 in lead generation market for investment goods around the house; strategic minority investment 2) #1 in lead generation market for respective segments 3) Based on ecommerce revenues in Germany 4) In respective mass market segments 61

AVERAGE YEARLY REVENUE INCREASE OF 100% OVER PAST 4 YEARS External revenues 1) [in EUR m] DRIVEN BY CONSTANT IMPROVEMENT OF COHORT LOYALTY Net order intake value 2015 Q2 cohort (cumulated over time) 3) x1.6 x2.2 x2.8 96 61 33 12 1) Values for 2014/15 are pre acquisition. 2) FY 2014-2017. 3) Reading example: After 12 months, the net order intake of the Q2 2015 cohort has reached 1.6 times its original level, after two years it has more than doubled, after three years, it has almost tripled. 62

GROWTH PLATFORM M4R/M4E 1) Test business model media Utilize idle TV inventory Benefit from TV media & marketing power in GSA 2) region fit MAJORITY INVESTMENTS Extract market insights Establish first additional revenue sources (commercial cooperations) M&A SCALE Drive consolidation in GSA 2) region Invest with bigger ticket sizes in GSA 2) region Form local market leader in Germany through cornerstone assets Setup operational excellence & data capabilities Seize European opportunity based on growth platform Accelerate M&A activity to capture window of opportunity for European consolidation in selective verticals Leverage partnership with General Atlantic Selected examples 2012 2013/2014 2015/2016 2016/2017+ 1) M4R = Media for Revenue; M4E = Media for Equity 2) GSA = Germany, Switzerland & Austria 63

ACCELERATED M&A STRONG PRESENCE IN CORE NUCOM VERTICALS ADDITIONAL FINANCING LEADING GROWTH INVESTOR WITH ~EUR 17BN AUM 1) OPERATIONAL EXCELLENCE STRONG PORTFOLIO & NETWORK + WORLD-CLASS INDUSTRY EXPERTS INVESTMENTS IN >300 GROWTH COMPANIES ACCESS TO TALENT HIGH INTERNATIONAL REPUTATION SIMPLIFIED & FOCUSED STRUCTURE EXPERIENCE WITH CORPORATE PARTNERS 1) Assets under management 64

SIGNIFICANT MARKET SIZE, PROFIT POOL AND GROWTH POTENTIAL PROVEN ASSET- LIGHT BUSINESS MODEL WITH STRONG MARKETING LEVERAGE B2C FOCUSED BUSINESSES WITHIN OUR TARGET GROUP HIGH DEFENSIBILITY AGAINST FANGA AND LOW TECH DISRUPTION RISK STRONG MANAGEMENT & OPERATIONAL QUALITY 65

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[in EUR m] Q2 2018 Q2 2017 Δ H1 2018 H1 2017 Δ Revenues 912 962-5% 1,794 1,872-4% Adjusted EBITDA 259 270-4% 459 458 0% Reconciling items -28-12 >+100% -96-37 >+100% EBITDA 230 258-11% 363 421-14% Depreciation and amortization -52-53 -3% -103-107 -4% Thereof PPA -12-13 -7% -24-27 -11% Operating profit (EBIT) 178 205-13% 260 314-17% Financial result 6-26 n.m. -30-37 -21% Thereof interest result -17-14 +23% -40-36 +11% Result before income taxes (EBT) 184 179 +3% 230 276-17% Consolidated net profit 1) 126 117 +8% 153 181-16% Adjusted net income 136 144-6% 230 233-1% Net financial debt -2,199-2,425-9% -2,199-2,425-9% 1) After non-controlling interests. 68

External revenues and adjusted EBITDA [in EUR m] ENTERTAINMENT CONTENT PRODUCTION & GLOBAL SALES COMMERCE H1 2018 H1 2017 YoY H1 2018 H1 2017 YOY H1 2018 H1 2017 YoY Ext. revenues 1,252 1,258 0% Ext. revenues 214 244-12% Ext. revenues 328 370-11% Advertising 1,051 1,075-2% Production 103 149-31% Digital Services 211 282-25% Distribution 69 62 +12% Global Sales 32 22 +43% Physical products 103 82 +27% Other 132 122 +8% Other 78 72 +9% Other 14 6 >100% Adj. EBITDA 417 401 +4% Adj. EBITDA 13 11 +28% Adj. EBITDA 29 47-38% 69

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