Five family to work shifts

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1 Newsletter Five family to work shifts Five launches +1 services for its digital channels News Germany Full trust in Günther Jauch and Peter Kloeppel RTL superstar Mark Medlock continues on the road to success France M6 Web launches job exchange for students W9 takes the lead Spain RTL Group and Grupo Planeta De Agostini renewed their shareholder agreement Luxembourg International awards for RTL Group's Annual Report People The Netherlands Erland Galjaard appointed as Programme Director of RTL 4 France Bénédicte Tassart appointed deputy editor-in-chief and head of RTL's Economic and Social Department.

2 Five increases service in a highly fragmented market Five is to launch +1 services for its two digital channels, Five Life and Five US, on satellite in early autumn this year. A +1 service is a repeat of a whole channel, time-shifted by one hour. United Kingdom Five Life promotionnal campaign Viewers will soon have two chances to watch Five Life and Five US programmes, which will be re-broadcast an hour later on two secondary digital special-interest channels. Five is expanding its digital family of channels to include a so-called '+1' service, a recent phenomenon in the highly fragmented TV market. Broadcasts of all the programmes shown by a channel will be shown again on secondary channels one hour later, to give viewers the opportunity to watch the programmes when they want. This kind of arrangement is particularly attractive to working people, who often don't manage to get home in time to watch their favourite programmes. Talking to Backstage, Mark White, Executive Director Sales said: "Basically we're looking to work our existing programme inventory as hard as we can and '+1' channels have already proved to be an effective way of achieving that aim in the UK multi-channel market. Additionally, the capacity we've secured will allow each of our +'1's to sit next to the core channel - we believe that to be a massive commercial advantage and a real addition to viewer choice. At the end of the day though, it's all about growing audience which in turn will generate more revenue to Five." For a long time already, the British TV market has been giving viewers a broader choice than is available in any other European country, with more than 400 digital channels on offer there. And even though the market shares of the Top Five CEO Jane Lighting explained: "I'm delighted we can offer these new services to our viewers less than a year after so successfully launching Five US and Five Life". Jane Lighting Mark White 2

3 15 digital special-interest channels may seem low at first glance, at between 2.6 and 0.7 per cent, it should be borne in mind that even channels 35 to 40 still attain market shares in excess of 0.2 per cent. This shows just how fragmented the British TV market already is. Digital TV has been a growth market in Great Britain for a decade already. The latest study on digital television conducted by British media watchdog Ofcom, entitled "Digital Television Progress Report", shows that 80 per cent of households in Great Britain already receive their TV broadcasts digitally. A majority of those 80 per cent use digital terrestrial television, which has enjoyed a massive and very swift rise in popularity over the past four years thanks to the success of the Freeview platform. In the popularity stakes, this mode of digital reception is followed by digital satellite TV (40 per cent) and digital cable TV (15 per cent). Five US offers viewers the best American television, including blockbuster films, the CSI series and also, since recently, Dr. House. Five US will also soon start exclusive broadcasts of the critically acclaimed series Dirt, featuring Friends star Courteney Cox. Five Life is aimed at a young, female audience, offering a programme mix of drama, entertainment and documentaries. Its programmes include the popular Australian soap Home and Away and the documentary series Extraordinary People. According to Five, the secondary channels Five Life+1 and Five US+1 will initially only be available by satellite via the pay-tv platform Sky Digital, not yet in the DVB-T Freeview package or over the cable network. Starting in August, the British Channel 4 will also be launching a '+1' service. In other European countries, like Germany and France, the numbers for DTT reception are considerably lower, at 25 per cent and 50 per cent respectively. Competition in Great Britain is tough, and most digital channels are dependent on advertising revenue. "It's become an enormously complex, fragmented market. There are over 400 channels across the three digital platforms - Satellite, Terrestrial and Cable. As a result it's a constant battle for share of viewer attention. Despite this both Five Life and Five US have performed strongly since launch. Over 28 million people have already tuned-in and viewing shares are rising steadily. The launch of these '+1' channels will only add to their success" says Mark White. With more than 28 million viewers, the digital channels Five Life and Five US, launched in October 2006, have already claimed a place amongst the Top 15 non-terrestrial channels. Five Life and Five US are freely available via cable, satellite, DSL and Freeview. Share of viewing by platform United Kingdom, jan-apr 2007 no. homes Source: BARB, Individuals Five US promotional campaign 3

4 Justin Timberlake concert W9 takes the lead According to the latest Médiamétrie ratings study, W9, the digital channel belonging to Le groupe M6, is now the most popular of the new digital channels. France W9 Managing Director Frédéric de Vincelles was delighted with this achievement: "It's a historic result. In prime time in particular, W9 has greatly improved in all areas: music, film, entertainment and sport, he said. In June, in the first ever monthly digital Médiamétrie study, W9 achieved a market share of 3.9 per cent, making it the leading French DTT operator. Next came TMC, a channel jointly run by TF1 and AB Group (3.6 per cent), then the youth channel Gulli, run by Lagadère and France Télévisions (3.3 per cent). In the previous set of results published by Médiamétrie, the top slot was occupied by Gulli. Superstar Mark Medlock continues on the road to success German Idol (Deutschland sucht den Superstar) winner Mark Medlock is topping the music charts in Germany. His second single You Can Get It shot from nowhere to number one this week. Germany Dieter Bohlen protegé Mark Medlock is currently dominating the German charts. Not only is his album Mr. Lonely still at number one, for the third week running, but his new single You Can Get It rocketed to number one this week, the market research company Media Control announced on Tuesday. The new single is already Medlock's second number one. The first was his debut single Now Or Never. 4

5 International awards for RTL Group's Annual Report 2006 RTL Group's latest annual report has garnered three awards bestowed by international juries: two "Vision Awards" and one "Stevie". Luxembourg At the "International Business Awards 2007", RTL Group won the award for Best Annual Report. In business circles this award is better known as a "Stevie". In addition, the report won a gold "Vision Award" from the U.S. League of American Communications Professionals (LACP). The LACP gave RTL Group's annual report 97 out of a possible 100 points, ranking it 32nd amongst the top 100 annual reports of In the Media and Communication" category, RTL Group - together with Bertelsmann and Cox - is just behind the advertising agency WPP. In the special category of "Most Engaging Annual Report", RTL Group also netted a bronze award. In all, more than 2,500 annual reports from 21 countries were submitted to a professional jury for scrutiny. The LACP's annual Vision Award is one of the most important international competitions for annual reports. This year we improved the structure of our annual report and worked very hard on the story-telling and visual presentation. This great international recognition confirms just how successfully the team producing the annual report and our agency Ringzwei did their jobs, said Oliver Herrgesell, RTL Group's Head of Corporate Communications and Marketing. The jury in LACP's competition, whose members were PR experts from leading U.S. companies, awarded RTL Group's annual report maximum points in six out of eight categories. The experts were bowled over by the annual report's Creativity, Report Cover, Report Narrative, Report Financials, Message Clarity and Information Accessibility. In another competition, the "International Business Awards 2007", a total of 98 companies and corporate executives were honoured in 17 categories. Here, RTL Group won the award for Best Annual Report in the category "Corporate Literature & Investor Relations". Creativity double-page Profit centre Cover 5

6 Manfred Loppe RTL has secured the exclusive free-to-air TV rights for the Men's Handball World Championship hosted by Croatia in It has also reached an agreement with Sportfive regarding broadcasts of all games involving the German team, live coverage of the final, and also highlights of other games not featuring the German squad. RTL Sport Director Manfred Loppe said: "We're RTL Television to broadcast the 2009 Handball World Championship The German national team's World Championship victory early this year triggered off a wave of handball euphoria throughout the country. And now handball fever will continue there in 2009, with RTL providing live coverage of all games featuring the German team. Germany delighted that RTL has succeeded in securing the rights to a handball world championship in which Germany will be competing. Once again, our competence in sports coverage and the special staging of major sporting events has landed us a great opportunity. Following our broadcasts of the Sunday football matches played during the World Cup we will now be able to serve up another top sporting event to our viewers". M6 Web launches job exchange for students With its new job exchange website Atonservice.fr, M6 aims to bring together students, who are seeking for occasional jobs, and families, who are looking for someone to help them at home. The website is a simple, functional and efficient tool designed to help students find odd jobs, whether helping schoolkids with their studies, looking after children, helping out at home, doing basic do-it-yourself or helping out with household chores. Families can either place free ads or opt to subscribe to a service that will enable them to France check out the students profile and only contact the most suitable applicants. M6 is deeply involved in this domain and did a lot of hard thinking before coming up with what it feels to be the right response to demand for these home services. check out 6

7 Günther Jauch Full trust in Günther Jauch and Peter Kloeppel RTL's stars did very well in a representative opinion poll entitled "Who do you trust?". In fact, Günther Jauch and Peter Kloeppel clearly beat representatives of other media, including public-service broadcasters. Germany Günther Jauch is the person whom Germans trust the most. According to a survey conducted by the Forsa polling institute on behalf of the weekly Bild am Sonntag, the presenter and showmaster (who fronts Wer wird Millionär and Stern TV) is trusted by 76.9% of the respondents. The second most trusted figure was Germany's national football trainer Joachim Löw (scoring 70.3%). RTL editor-in-chief Peter Kloeppel was trusted by 69.4% of the respondents, ranking him third, ahead of former German President Richard von Weizsäcker (66.2%) and current President Horst Köhler (65.2%). The two former anchors of ARD's news magazine Tagesthemen, Ulrich Wickert and Anne Will came twelfth and thirteenth respectively, whereas ZDF stars Maybritt Illner and Johannes B. Kerner occupied places 18 and 19. Among young Germans (aged 14 to 29), Peter Kloeppel scored a confidence rating of 80.1%, making him the number one for this age group, ahead of both Günther Jauch (77.6%) and Joachim Löw (73.4%). Women, too, trust Kloeppel most of all (82%), then Günther Jauch (79%) again and Sweden's Queen Silvia, who was born in Germany (68.8%). The respondents were given a list of 125 prominent Germans from the world of politics, the media, business, culture and sport, and asked to indicate whether they had very great, great, little or no confidence in them by making crosses in the appropriate place. Forsa CEO Manfred Güllner told Bild am Sonntag: "Clearly, people who appear regularly on television, like RTL stars Günther Jauch and Peter Kloeppel, command tremendous confidence, quite irrespective of what they do or say. Professor Güllner even compared RTL's chief editor with a German journalistic legend, saying: "Kloeppel is well on the way to becoming something like a new Hanns Joachim Friedrichs. Peter Kloeppel 7

8 Continuation of a great campaign Phase two of the Du bist Deutschland (You Are Germany) campaign will set out to make Germany a more child-friendly place. This was decided by media entrepreneurs in the presence of Chancellor Angela Merkel. RTL Group CEO Gerhard Zeiler pledged support for the campaign. Germany All the participants attending the high-level meeting held at Bertelsmann AG's Berlin headquarters on Thursday last week agreed on the success and impact of the first phase of the campaign, which was launched just under two years ago. Bertelsmann CEO Gunter Thielen, who initiated the original campaign, said: "With the Du bist Deutschland campaign, Germany's media operators have successfully assumed their corporate social responsibility. The campaign has generated more and lasting self-confidence and confidence in our country. Urged on by this success, last Thursday the creative agencies originally involved in the project, Jung von Matt, Kempertrautmann and Fischer Appelt, were assigned to continue developing the concept presented to them. All the media operators at the meeting already agreed to take part in this second phase. In addition, further partners will be sought in the private sector. Chancellor Merkel welcomed the campaign's continuation, saying: "It is in our common interest to promote and support children and youngsters and their families. Only in this way can our country continue to rise successfully to any future challenges. If a campaign can help to heighten people's awareness of this issue again, I can only support it. Du bist Deutschland was the Federal Republic of Germany's biggest ever social marketing campaign, to which the 25 media companies involved contributed media space worth more than EUR 32 million for free. The core element of the campaign was a TV and cinema advertisement in which more than 40 VIPs and ordinary citizens read out a 'manifesto' for Germany. Gerhard Zeiler with Bernd Kundrun (left) and Nikolaus Brender 8

9 Elmar Heggen According to a filing sent to the Spanish stock market regulator CNMV, both parties agreed to extend the agreement indefinitely, although both companies can terminate the agreement after 30 June 2009 with a 180 days notice period. The pact stipulates a right of first refusal for both shareholders in case either one of them decides to sell its Antena 3 shares. Under the terms of the agreement, Grupo Planeta de RTL Group and Grupo Planeta De Agostini have renewed their shareholder agreement The two leading shareholders of the Spanish commercial broadcaster Antena 3 have renewed their agreement on the corporate governance of the company. Spain Agostini has four board seats and RTL Group has two. RTL Group CFO Elmar Heggen chairs the Audit Committee and M6 CEO Nicolas de Tavernost sits on both the Executive Committee and the Compensation Committee. RTL Group holds a 19 per cent stake in Antena 3. Grupo Planeta De Agostini is the company s biggest shareholder with a 43.5 per cent shareholding. David Beckham Five will have exclusive access to the Beckhams and hear first-hand what the former England captain thinks of his new life. David Beckham s Soccer USA will also be showing live coverage of his matches from Major League Soccer. The series starts on Tuesday, 24 July at 7.15 P.M. and will follow the league winner in both England and Spain with Manchester United and Real Madrid and his family as they adapt to a very different life in Beckham on and off the field with Five Five will follow David Beckham s new highprofile career playing for LA Galaxy in the United States in a weekly magazine show. United Kingdom North America both on and off the field. Five will kick off its coverage of Beckham in the US when he takes the field for the first time stateside as part of the MLS Allstars against Gordon Stracham's Celtic on Thursday, 19 July. Beckham, who is joining from Spanish giants Real Madrid halfway through the MLS season, will make his debut for LA Galaxy against Toronto live on Five at midnight on Sunday, 5 August. 9

10 Daniel Detambel RTL launches new training series For several weeks, RTL news bulletins will cover reports on training and apprenticeships. Germany Around 650,000 young people are looking for a training placement in Germany this year and so far only about half of them have been successful. RTL wants to help these young people. The project aims to link up as many applicants as possible with companies that still have training places available. Around 90 companies across Germany are already supporting the initiative and have provided just under 850 training places for RTL's project. Trailers have been aired on the channel and the Internet ( since the start of July. The initiative will also coach young people on how to target their applications and prepare for interviews. RTL will also follow six young people with a camera team as they search for an apprenticeship. All RTL news bulletins will report regularly on the progress made by young people. The RTLaktuell.de website has a special section with extensive reports and background information. Interested young people can also use it to find out which apprenticeships are on offer and apply for specific positions. RTL s editor-in-chief Peter Kloeppel said: "The objective of this project is to successfully help young people find a training placement. We hope that as many companies as possible will get involved and offer additional training places. Our programmes will also cover a variety of issues connected with training and offer practical tips for job applications." RTL coach Daniel Detambel will help six youngsters to find an apprenticeship. 10

11 News on the mobile phone RTL News can now be downloaded anywhere. RTL s editor-in-chief Peter Kloeppel and his team offer a short, compact overview of all important events in videos that last for approximately one minute. Germany News bulletins for mobile phones are updated four times a day. The service can be downloaded onto almost all phones, even those without UMTS. Users simply send a text message containing the word 'news' to the abbreviated number The service costs 29 Cent plus text message and download charges payable to the network provider. In return, users receive a link they can use to download the news bulletin. The link is valid for one day, allowing customers to use it several times a day and always have the latest version of the video news bulletin on their mobile phone. RTL News is also available on three other platforms. Visitors to the RTL news website RTLaktuell.de and the RTLnow.de Internet portal can watch news summaries free of charge. News bulletins are also available as video podcast. Users can download short news bulletins in genuine TV quality from well-know portals, such as itunes. Grundy Light Entertainment most successful producer during season 2006/2007 Each year German trade magazine Kress lists the Top 100 most regularly broadcasted TV shows. The most successful producer of television films for 2006/2007 was UFA subsidiary Grundy Light Entertainment with four productions ranked in the Top 100. Germany The German Idols version Deutschland sucht den Superstar (DSDS) ranked second place, the DSDS show presenting the voting results sixth and weekend repeats of DSDS came in at number 89. Gameshow Marathon (ProSieben) ranked number 72 and You can Dance (Sat.1) at 80. Grundy UFA had three shows in the Top 100 and was therefore ranked seventh in producer ratings. In addition to the daily soap Gute Zeiten - Schlechte Zeiten (number 19) and prison drama Hinter Gittern (number 43), the new daily soap Alles was zählt came in at number 70. These four shows are all broadcast by RTL. UFA was also represented by Zuhause im Glück (number 90) which is produced by UFA Entertainment for RTL II. This year's list is based on the period between September 2006 and the start of June DSDS GZSZ 11

12 Fine cooking, English style Nigella Lawson exclusively on RTL Living RTL has secured the broadcasting rights to several cookery programmes featuring that voluptuous British cooking phenomenon, Nigella Lawson, for its digital special-interest channel RTL Living. Germany RTL.de and LeGuide.com team up for e-commerce RTL.de and LeGuide.com launch an e-commerce offensive Europe's largest shopping portal and RTL.de are offering shoppers new opportunities for the German market. Germany check out More viewers are tuning in to M6's news programmes The latest editions of the magazines Enquête Exclusive and Capital scored record ratings at the weekend. France Knock-out ratings for Klitschko victory RTL Television s live broadcast of world heavyweight champion Wladimir Klitschko s title defense late Saturday evening was watched by up to million boxing fans. Germany

13 People Bénédicte Tassart has been appointed deputy editor-in-chief and head of RTL's Economic and Social Department. France Bénédicte Tassart has returned to RTL as deputy editor-in-chief and head of RTL's Economic and Social Department. She will be backed up in both capacities by Eric Vagnier, deputy editor-in-chief and deputy head of RTL's Economic and Social Department. Bénédicte Tassart is 41 years old and graduated from the High College of Journalism in Lille in Since then she has devoted her career exclusively to radio. Before coming back to RTL, she ran the Economic and Social Department at France Info, a post she took up in Between 1990 and 1991, she enjoyed a brief spell at RTL as a reporter and assistant to Jean-Jacques Bourdin, who presented the news. So it was a very natural step for her to come back to RTL again now. At the same time, Jean-Marie Lefebvre has been appointed editorial advisor to the news management team. Jean-Marie Lefebvre joined RTL in 1992, serving first as chief editor of the news ( ), then as head of RTL's Foreign Affairs Department ( ) before presenting RTL's to weekend news ( ). Erland Galjaard Erland Galjaard, 40, has been working for RTL Nederland since He started his career at RTL Nederland at RTL Nieuws. Previous to working as Programme Director of RTL 5, he was Programme Director of Yorin (today RTL 7) in People Erland Galjaard has been appointed as Programme Director of RTL 4 The Netherlands Bart in t Hout, General Manager Television of RTL Nederland said: Erland has already been successfully working at RTL 5 and it was just about time to entrust him with a major assignment. I am convinced that he is the right man for right position at the right time. 13

14 Publisher RTL Group 45, Bd Pierre Frieden L-1543 Luxembourg Editor, Design, Production RTL Group Corporate Communications and Marketing

15 Wladimir Klitschko Knock-out ratings on RTL: Klitschko victory watched by up to million viewers RTL Television s live broadcast of world heavyweight champion Wladimir Klitschko s title defense late Saturday evening was watched by up to million boxing fans. Klitschko successfully defended his title, beating American boxer Lamon Brewster with a technical knockout after six rounds. Germany Viewership peaked at the end of the sixth round, immediately before the challenger s trainer slapped Brewster s towel on the canvas and the fight was called before the 7th round could start. The RTL broadcast averaged million viewers, for a total audience share of 56.8 percent and a 53.7 percent share of the younger demographic (14-49 years). RTL Sports Director Manfred Loppe said: Saturday s ratings showed once more how popular Wladimir Klitschko is in Germany. The name says it all, and we are proud to now have, in the person of Wladimir and now Vitali, the crème de la crème of boxing in our programming as well. Vitali Klitschko s comeback was announced during the evening event. On 22 September 2007, the Ukrainian will fight a warm-up bout against the American boxer Jameel Mc Cline. The comeback match will take place in Munich and will also be broadcast on RTL. Lamon Brewster 9