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1 MEDIA 2013 INFORMATION AND ADVERTISING OPPORTUNITIES
2 A KHL Group publication REGION Asia-Pacific P21 SECTOR Foundations P41 SECTOR Tunneling P33 JUNE 2011 Vol 50 No5 EQUIPMENT ExcavatorsP24 ALL ABOUT INTERNATIONAL Serving the industry for over 50 years With 50 years of history behind it, the largest circulation in the segment, unsurpassed editorial content and marketleading design standards, International Construction remains the fi rst choice for companies seeking multiple world-wide markets for their products and services. Market leader Having celebrated its 50th birthday in 2012, International Construction remains the benchmark by which other ly circulated magazines are judged. It offers the largest circulation in the segment, unsurpassed editorial content and the high design standards of a consumer magazine. Its long history is testament to its effectiveness at taking advertisers messages to its readers, and International Construction enjoys a fierce reader loyalty seldom found in business-to-business publishing. On-line innovator As well as its long history in print, International Construction is recognised as an innovator in on-line publishing. The magazine s web presence includes streaming and download-able digital issues, daily news updates on its website, weekly newsletters, regular audio Podcasts and videos and a strong presence on key social media sites such as Facebook, LinkedIn and Twitter. Smart phone and tablet computer apps mean readers can receive their digital news from a variety of channels. A KHL Group publication SEPTEMBER 2012 Vol 51 No7 50 Y E A R S Serving the industry for five decades P24 Intelligent circulation To ensure that advertisers get value for money, International Construction s largest-in-class circulation is targeted to decision makers in high-growth developing markets along with executives in globally active contractors based in maturer regions of the world. This two-pronged approach delivers both the quantity and quality of circulation, and the high proportion of readers that request the magazine directly is testament to its popularity and therefore effectiveness to our advertisers. Global editorial coverage International Construction has an editorial team located throughout the world bringing the latest news on companies, people, projects and equipment. EDITORIAL SALES US OFFICE: D Ann Shiffler and Lindsey Anderson CHINA OFFICE: Anna Sun CHRIS SLEIGHT Editor +44(0) chris.sleight@khl.com HELEN WRIGHT Deputy Editor +44(0) helen.wright@khl.com LATIN AMERICA OFFICE: Cristian Peters and Clarisse Arduz TURKEY OFFICE: Alican Apa ALISTER WILLIAMS Advertisement Manager +44(0) alister.williams@khl.com PAUL WATSON Classified Manager +44(0) paul.watson@khl.com
3 CIRCULATION Quality circulation that targets growth International Construction s BPA-audited circulation is constantly updated to direct advertisers messages to large, fast-growing markets. International Construction s circulation is determined by the level of output in each country and targets both the developing markets worldwide and the established markets. This policy means that as well as ensuring the magazine is received and requested by high numbers of qualified, named readers, it is sent to professionals with a thirst for information and the capital to invest in new equipment. Demographics** IC s circulation to major emerging markets Latin America & Caribbean 3517 North America 2118 Europe 3570 Africa 1544 Middle East 1534 International Construction s BPA audit gives advertisers the peace of mind that comes from the most thorough and highly regarded circulation audit in the world. RECIPIENTS % Contractor, Sub-Contractor specialist, Design & Build Contractor, % Construction department of large industrial/commercial concern Consulting Engineering/Architectural/Quantity Surveying Practice % Mining/Quarrying/Aggregate production company, Petroleum producer, % International/National authorities, National/Regional/Local Government, Public utilities (electricity, gas, water, dock & harbour, other), Manufacturer Distributor/Importer/Agent, Association/Education Establishment/ % Research, Construction equipment hire/rental company, Project/Construction management consultancy, Others allied to the fi eld Asia & Asia Pacific 8545 Geographic Breakdown* Country Total qualified circulation Egypt 229 Nigeria 335 South Africa 389 Other Africa 591 Total Africa 1544 Australia 449 China (inc. Hong Kong, Macau & Taiwan) 1361 India 1333 Indonesia 797 Japan 270 Korea - South 659 Malaysia 200 Nepal 139 Philippines 423 Singapore 178 Thailand 445 Vietnam 185 Other Asia & Asia Pacifi c 2106 Total Asia & Asia Pacific 8545 Iran 454 Saudi Arabia 456 UAE 286 Other Middle East 338 Total Middle East 1534 France 281 Germany 475 Italy 265 Russia 197 Spain 235 UK 561 Other Europe 1556 Total Europe 3570 Canada 294 USA 1000 Mexico 824 Total North America 2118 Argentina 530 Brazil 1312 Chile 441 Colombia 367 Ecuador 80 Peru 293 Venezuela 119 Other Latin America & Caribbean 845 Total Latin America & Caribbean 3517 TOTAL AVERAGE CIRCULATION 29203* Grand Total % ** Publishers own data * Average TQ from the June 2012 statement (21109) plus the average NQ (8094) for a total average circulation of 29203
4 A KHL SPECIAL REPORT GLOBAL INDUSTRY 2013 EDITORIAL PROGRAMME January-February March April BAUMA PREVIEW A first look at new products being launched in April at Bauma The largest and bestattended equipment exhibition in the world, Bauma s timing at the start of the year means it sees huge numbers of new machines launched, particularly in response to new exhaust emission regulations in Europe and the US. Our Bauma show issues are some of the most widely-read throughout the year. COMPACT EQUIPMENT Smaller machines such as mini excavators are gaining in popularity in developing markets, as the pressure mounts to work quickly and safely. This feature will look at the latest compact excavators, along with skid steer and compact wheeled loaders. DRILLING New drilling rigs and new consumables for both surface and underground applications come under the spotlight. REGIONAL REPORT: CHINA BONUS CIRCULATION: BAUMA BAUMA SHOW GUIDE Our main feature on Bauma will provide a comprehensive guide to the new equipment being launched at this year s major exhibition, which will be held in Munich, Germany from April HAULERS Articulated Dump Trucks (ADTs), rigid frame trucks and scrapers come under the spotlight in our annual review of off-highway haulers. BREAKERS The ever-popular hydraulic breaker finds use in, quarrying and demolition applications. ic reports on the latest models from the hundreds of manufacturers worldwide. CRANES ic reports on the latest in crawler, mobile, tower, truck-mounted and all-terrain cranes with the help of expert contributors from its sister-publication, International Specialized Cranes and Transport. REGIONAL REPORT: EUROPE BONUS CIRCULATION: BAUMA BAUMA STOP PRESS A round up of all the late-breaking news about new launches at the Munich exhibition. UTILITIES In a new feature, ic looks at equipment such as trenchers and directional drills, which are used to install utilities such as pipes and underground cables. EARTHMOVING The key discipline of earthmoving comes under the spotlight, with news about the latest in dozers, haulers, scrapers, excavators and loaders. YELLOW TABLE ic s annual ranking of the world s 50 largest equipment manufacturers. A unique and frequently cited benchmark study that provides high exposure for advertising. REGIONAL REPORT: INDIA BONUS CIRCULATION: BAUMA July-August The Yellow Book 2013 QUARRYING This feature encompasses drill rigs, excavators, loaders, haulers, conveyors, crushing & screening equipment and consumables. MIXING TECHNOLOGY The latest technology for asphalt and concrete mixing, including plants and truck mixers. TOP 200 COMPANIES ic s survey of the world s 200 largest contractors is a high points of the year. THE YELLOW BOOK Key extracts from The Yellow Book, ic s unique global equipment buyers guide. BAUMA AFRICA PREVIEW ic s looks ahead to September s inaugural exhibition in South Africa. REGIONAL REPORT: SOUTHERN AFRICA BONUS CIRCULATION: BAUMA AFRICA 2013 September World Construction 2014 WORLD HIGH-RISE The of tall buildings requires specialist equipment such as tower cranes, materials hoists, formwork, and concrete placing equipment. WHEELED LOADERS ic looks at the latest models available, with a mix of product news and application stories. CRUSHING & SCREENING A look at the latest mobile and static crushing and screening systems for quarrying and recycling. CIWEF PREVIEW All the details on October s Construction Industry World Economic Forum in Brussels BICES 2013 BICES PREVIEW A first look at this leading Chinese exhibition, which will be held in Beijing in October. REGIONAL REPORT: NORTH AMERICA BONUS CIRCULATION: BICES October BICES GUIDE ic previews one of Asia s largest equipment shows, BICES, which will be held in Beijing this month. FALSEWORK & FORMWORK The world of falsework and formwork comes under the microscope, from simple, slab, column and wall forms to sophisticated selfclimbing systems. New product profiles, case studies and site reports will all be a part of this new feature. ENGINES Ever more stringent exhaust emissions laws are leading to more complex and sophisticated engines. ic looks at the latest developments from the world s leading manufacturers. SURVEYING ic looks at the latest in traditional instruments such as theodolites, levels and total stations, alongside modern equipment such as lasers, data loggers and GPS receivers. REGIONAL REPORT: MIDDLE EAST BONUS CIRCULATIONS: BICES & SAIE BICES 2013
5 A KHL SPECIAL REPORT GLOBAL CONCRETE SECTOR A CRADLE-TO-GRAVE GUIDE SPANNING CONCRETE PRODUCTION, APPLICATIONS AND END-OF-LIFE DECOMMISSIONING A KHL SPECIAL REPORT GLOBAL CONCRETE SECTOR A CRADLE-TO-GRAVE GUIDE SPANNING CONCRETE PRODUCTION, APPLICATIONS AND END-OF-LIFE DECOMMISSIONING A KHL SPECIAL REPORT GLOBAL INDUSTRY EDITORIAL PROGRAMME 2013 May International Concrete Construction 2013 TUNNELLING Whether they are excavated by TBMs, hydraulic hammers or the drill & blast method, tunnels are complex projects. This feature looks at some of the latest equipment and materials in the sector, and profiles some leading projects. DEMOLITION & RECYCLING ic reports on this dynamic sector, with help from its sister publication Demolition & Recycling International (D&Ri). Specialist carriers such as high-reach excavators come under the spotlight with demolition attachments and recycling equipment. CONCRETE ic rounds up the latest in concrete pumps, formwork, batching plants, trucks, mixers, slipformers and laboratory equipment for the concrete sector. REGIONAL REPORT: LATIN AMERICA BONUS CIRCULATION: PLANTWORX November LARGE STRUCTURES ic looks at large structures such as dams and bridges, and the specialist concreting, earthmoving and lifting equipment that is used to execute these demanding schemes around the world. ROAD BUILDING The latest on pavers, rollers, milling machines and asphalt plants with a focis on new techniques in both asphalt and concrete road. PUMPS An annual round up of the latest in site dewatering and slurry pumps for the, quarrying and associated industries. REGIONAL REPORT: RUSSIA/CIS INTERNATIONAL CONCRETE June EXCAVATORS By far the most popular machines used in the world today, ic rounds up news of the latest models available on the market, while adding flavour with interviews, site reports and case studies from around the world. ROAD BUILDING We look at new equipment for the sector, including pavers, compactors, milling machines and mixing plants, along with reports from around the world about current road building schemes and the latest techniques being used. FOUNDATIONS Encompassing machines such as piling rigs, crawler cranes, clamshells, diaphragm wall cutters along with smaller machines and materials for ground stabilisation, ic gives a full rounnd up of the foundations sector. Site reports, case studies and expert industry comment add to the mix. REGIONAL REPORT: ASIA-PACIFIC December WORLD OF CONCRETE PREVIEW A special preview of America s leading annual exhibition, World of Concrete, held in January in Las Vegas, US. CONCRETE ic rounds up the latest in concrete pumps, formwork, batching plants, trucks, mixers, slipformers and laboratory equipment for the concrete sector. OEM In a feature directed at Original Equipment Manufacturers (OEMs) around the world, ic looks at the latest in off-highway components, including engines, transmissions and hydraulics. PORTABLE POWER ic delves into the world of portable power, with a look at the latest in compressors and generators available to contractors and rental companies. REGIONAL REPORT: NORTHERN AFRICA BONUS CIRCULATION: WORLD OF CONCRETE Special offers Bonus circulations and special offers JANUARY-FEBRUARY Bonus circulation at bauma MARCH Bonus circulation at bauma APRIL Bonus circulation at bauma MAY INTERNATIONAL CONCRETE Free equivalent insertion in International Concrete Construction 2012 Bonus circulation at Plantworx JULY-AUGUST UG 2F 2013 Free equivalent insertion in The Yellow Book 2013 Bonus circulation at bauma Africa SEPTEMBER EMB WORLD 2F Free equivalent insertion in World Construction 2013 Bonus Circulation at bauma Africa Bonus Circulation at BICES OCTOBER Bonus Circulation at BICES Bonus circulation at SAIE DECEMBER Bonus Circulation at World of Concrete 2014 Regional reports regional bonus circulation every month Each month ic focuses on a different region of the world with its Regional Reports. These are accompanied by a bonus circulation into the area, be it Northern or Southern Africa, Asia-Pacific, China, Europe, India, Latin America, the Middle East or North America. Along with region-focussed contributions from IHS Global Insight, these features provide a unique profile of each area, with a mixture of economic analysis and news. EDITORIAL DEADLINES The editorial deadline is the 1st of the month preceding publication. For example, the deadline for the March edition is February 1st. All editorial submissions should be sent directly to the Editor at our main UK office.
6 A KHL Gro oup publ lication khl.com Y E A R S EXHIBITION STOP PRESS P35 P35 NEWS REPORT Yellow Table P13 EQUIPMENT EarthmovingP53 CLICK here CLICK HERE TO ENTER THE VIDEOZONE MAGAZINES e-newsletters EVENTS/EXHIBITIONS APEX DIRECTORIES published by price: 50.00, US$82.00, SPECIAL REPORTS TOP LISTS Site map A KHL SPECIAL REPORT GLOBAL INDUSTRY the global equipment buyers guide CLICK for the CLICK for the RSS 2013 WEBSITE & enewsletter Web page International Construction s web page has on average 94,000 page views per month, providing high visibility ibilit for a banner to promote your company or product brands: Banner positions and prices per month TOP MAIN BANNER 728 x 90 pixels High visibility, headline position US$2,000 US$1,900 US$1,800 1,500 1,425 1, TOP JUNIOR BANNER 300 x 100 pixels High visibility on top right position US$1,300 US$1,235 US$1,170 1, PREMIUM BANNER NO.1 POSITION 300 x 250 pixels High visibility opposite prime news US$3,250 US$3,088 US$2,925 2,500 2,375 2, NEW web page and banner positions for 2013 PREMIUM BANNER NO.2 POSITION 300 x 250 pixels High visibility opposite news content US$2,000 US$1,900 US$1,800 1,500 1,425 1,350 PREMIUM BANNER NO.3 POSITION** 300 x 250 pixels High visibility opposite news content US$1,500 US$1,425 US$1,350 1,200 1,140 1,080 IN-CONTENT BANNER** 450 x 90 pixels Maximum visibility embedded in news content US$2,000 US$1,900 US$1,800 1,500 1,425 1,350 GROUP FIRST FOR GLOBAL INFORMATION HOME NEWS MAGAZINES EVENTS SUBSCRIPTIONS INFO STORE ADVERTISING CONTACT US ABOUT THE MAGAZINE VIEW THE ISSUE DOWNLOAD NOW 50 SUBSCRIBE MEDIA PACK LATEST NEWS FEATURES VIDEOS PODCASTS CONTACT US THE MAGAZINE FOR THE GLOBAL O INDUSTRY CHRIS SLEIGHT Editor International Construction LATEST AUDIO PODCAST INTERNATIONAL APRIL 2012 PODCAST ** these banner positions can be purchased on a rotation basis with 2 others sponsors prices on application VIDEOZONE EXPLORE KHL GROUP TOP STORIES 1 US$ 45 billion for re in Japan Record piles for Hong Kong-Macau crossing Leu Liebherrs on record dome 6 Huge investment in Russian power forecast United scales up with RSC deal Revenues rise at Boskalis Japan approves Indian infrastructure investment Scania targets 3000 engines a year for Doosan Bomag extends Chinese factory CLICK HERE FOR MORE INTERNATIONAL TOP STORIES EDITORIAL FEATURES NORTH AMERICA: Back to growth CRANES: Big and small developments HYDRAULIC BREAKERS: Keeping all options open FALSEWORK & FORMWORK: The bespoke experts NORTH AMERICA: Recovery beckons 50 YEARS OF INTERNATIONAL MAGAZINE: Part 2 - the 1960s EDITOR'S COMMENT: Nuclear future? CLICK HERE FOR MORE INTERNATIONAL FEATURES SPECIAL REPORT WORLD World Construction 2012 DIRECTORY THE yellow BOOK BUSINESS NEWS 2 The Yellow Book 2012 Holcim to book a CHF775 million charge to its account US$135 million Konecranes stable outlook despite 39% drop in Q4 Kobelco parent company reports 4% net sales increase Bomag extends Chinese factory Bouygues Final opportunity to complete ERA/IRN RentalTracker for Q rankings World Construction Week enewsletter WCW reports on the latest industry news from around the world, providing a wealth of information to busy professionals. Leading source of global news stories 55,000 copies distributed weekly Potential 210,000 views of a banner each month Click-thru facility to a chosen web page Read by senior executives often on mobile devices 1 2 SPONSOR BANNER x 100 pixels Maximum visibility embedded in news content US$3,200 US$3,040 US$2,880 2,500 2,375 2,250 SIDE BANNER x 150 pixels High visibility opposite news content US$1,300 US$1,235 US$1,105 1,
7 2013 ADVERTISING RATES Advertising rates EURO DISPLAY RATES FULL COLOUR Number of insertions: Full Page 8,200 7,790 7,380 6,560 Two Thirds Page 6,250 5,938 5,625 5,000 Half Page Island 4,950 4,703 4,455 3,960 Half Page 4,250 4,038 3,825 3,400 Third Page 3,050 2,898 2,745 2,440 Quarter Page 2,400 2,280 2,160 1,920 Cover Position 30% extra on Page Rates Inserts Rates on application Bound-in or loose calculated according to weight MECHANICAL DETAILS MECHANICAL DETAILS DPS TRIM 297mm x 420mm (11 3 /4in x 16 1 /2in) DPS BLEED 303mm x 432mm (12in x 17in) DPS TYPE AREA 268mm x 374mm (10 1 /2in x 14 3 /4in) (allows for 6mm ( 1 /4in) in the gutter) FULL PAGE TRIM SIZE 297mm x 210mm (11 3 /4 in x 8 1 /4in) FULL PAGE BLEED SIZE 303mm x 216mm (12in x 8 1 /2in) FULL PAGE TYPE AREA 268mm x 184mm (10 1 /2in x 7 1 /4in) Classifi ed Rates Rates on application Please contact KHL Head Offi ce TWO THIRDS PAGE VERTICAL 268mm x 117mm (10 1 /2in x 4 5 /8in) US$ DOLLAR DISPLAY RATES FULL COLOUR Number of insertions: Full Page 9,200 8,740 8,280 7,360 Two Thirds Page 7,050 6,698 6,345 5,640 Half Page Island 5,570 5,292 5,013 4,456 Half Page 4,950 4,703 4,455 3,960 Third Page 3,520 3,344 3,168 2,816 Quarter Page 2,730 2,594 2,457 2,184 Cover Position 30% extra on Page Rates Inserts Rates on application Bound-in or loose calculated according to weight Classifi ed Rates Rates on application Please contact KHL Head Offi ce HALF PAGE ISLAND 184mm x 117mm (7 1 /4in x 4 5 /8in) HALF PAGE VERTICAL 268mm x 86mm (10 1 /2in x 3 3 /8in) HALF PAGE HORIZONTAL 124mm x 184mm (4 7 /8in x 7 1 /4in) ONE THIRD PAGE VERTICAL 268mm x 57mm (10 1 /2in x 2 1 /4in) ONE THIRD PAGE HORIZONTAL 90mm x 184mm (3 9 /16in x 7 1 /4in) QUARTER PAGE 124mm x 86mm (4 7 /8in x 3 3 /8in) COPY DATE 3 weeks prior to month of publication. CANCELLATIONS 6 weeks prior to month of publication. Further information Please contact the production department Tel: +44 (0) , production@khl.com
8 A KHL Group publication P21 P41 P33 JUNE 2011 Vol 50 No5 EQUIPMENT HOME NEWS MAGAZINES EVENTS SUBSCRIPTIONS INFO STORE ADVERTISING CONTACT US ABOUT THE MAGAZINE na VIEW THE ISSUE DOWNLOAD NOW A KHL Group publication 50 Y E A R S SUBSCRIBE EXHIBITION STOP PRESS P35 MEDIA PACK NEWS REPORT Yellow Table P13 LATEST NEWS FEATURES VIDEOS PODCASTS EQUIPMENT g EarthmovingP53 CONTACT US THE MAGAZINE FOR THE GLOBAL CONSTR STRUCTION TI INDUSTRY CHRIS SLEIGHT Editor International TOP STORIES US$ 45 billion for re in Japan Record piles for Hong Kong-Macau crossing Leu Liebherrs on record dome SPECIA CIAL REPORT SALES AGENTS KHL OFFICES UNITED KINGDOM (HEAD OFFICE) Southfields, Southview Road, Wadhurst, East Sussex TN5 6TP, UK. Tel: +44 (0) Fax: +44 (0) USA OFFICE KHL Group Americas LLC 3726 East Ember Glow Way, Phoenix, AZ USA Tel: americas@khl.com SOUTH AMERICA OFFICE KHL Group Américas LLC Los Militares 5620, of 909. Las Condes Santiago, Chile Tel: cristian.peters@khl.com CHINA OFFICE KHL Group China Room 768, Poly Plaza, No.14, South Dong Zhi Men Street, Dong Cheng District, Beijing , P.R. China. Tel: +86 (0) cathy.yao@khl.com KHL SALES REPRESENTATIVES ADVERTISEMENT MANAGER and BELGIUM/THE NETHERLANDS/INDIA Alister Williams, UK Head Office Tel: +44 (0) alister.williams@khl.com CORPORATE ACCOUNT MANAGER David Stowe, UK Head Office Tel: +44 (0) david.stowe@khl.com GERMANY/AUSTRIA/SWITZERLAND/ EASTERN EUROPE Simon Battersby, UK Head Office Tel: +44 (0) simon.battersby@khl.com CHINA Cathy Yao Tel: cathy.yao@khl.com FRANCE Hamilton Pearman Tel: hpearman@wanadoo.fr ITALY Fabio Potestà Tel: info@mediapointsrl.it JAPAN Akiyoshi Ojima Tel: +81 (0) ojima@media-jac.co.jp KOREA CH Park Tel: mci@unitel.co.kr NORDIC COUNTRIES Peter Gilmore Tel: +44 (0) pgilmores@aol.com TURKEY Melih Apa Tel: +90 (0) melih.apa@apayayincilik.com.tr SPAIN Mike Posener Tel: mike.posener@khl.com UK Lynn Collett, UK Head Office Tel: +44 (0) lynn.collett@khl.com USA/CANADA Matt Burk Tel: Fax: Cell: matthew.burk@khl.com CLASSIFIED SALES Paul Watson, UK Head Office Tel: +44 (0) paul.watson@khl.com Member of Construction portfolio Other advertising and sponsorship opportunities from KHL PORTFOLIO International Construction has a number of routes to market to enable you to reach more customers. Magazine advertising is still the most effective way to promote your company s brand and products but this can be complimented by other marketing channels. MAGAZINE DIRECTORY SPECIAL REPORTS REGION Asia-Pacific SECTOR Foundations SECTOR Tunneling ExcavatorsP24 WEBSITE const ruct na ion o 50 GROUP FIRST FOR GLOBAL INFORMATION SOCIAL NETWORKS 2013 enewsletter A KHL SPECIAL REPORT INTERNATIONAL CONCRETE THE 2011 DEFINITIVE GUIDE TO THE GLOBAL CONCRETE SECTOR A CRADLE-TO-GRAVE GUIDE SPANNING CONCRETE PRODUCTION, APPLICATIONS AND END-OF-LIFE DECOMMISSIONING.
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