2018 MEDIA KIT ASSETS
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1 Media Play News is the voice of the home entertainment industry. We cover all aspects of personal entertainment from the moment it leaves the movie or TV screen and is readied for viewing in the home, in the car, on a tablet or on a smartphone. ASSETS MAGAZINE A carefully curated collection of content from our daily website along with deeper thought pieces and insights exclusive to the monthly print and digital editions. CIRCULATION 16,482 DIMENSIONS Tabloid FREQUENCY Monthly WEBSITE Constantly updated breaking news, photos and blogs keep the home entertainment industry in the loop on the latest developments in the business. MONTHLY UV S* January 17,105 February 33,249 March 53,015 April 62,257 MOBILE Mediaplaynews.com is mobile optimized with a responsive design for tablets and smartphones, giving users a seamless experience no matter the device. MONTHLY UV S** January 5,350 February 14,267 March 25,007 April 33,220 E-NEWSLETTERS Breaking news and daily e-newsletters cover the business on an hourly and daily basis, keeping readers apprised of developments in home entertainment in a timely manner. SUBSCRIBERS 8,251 * Haus Interactive hosting site data ** Google Analytics
2 From the latest industry trends to product news and market intelligence, we tell you what s important and what it means to your business. Media Play News delivers your message to all segments involved in getting entertainment into the hands of the consumer through a 24/7 website, a daily e-newsletter, breaking news alerts, and a monthly magazine that is available both in print and in digital editions. Media Play News stories and research are cited in top consumer publications such as USA Today and The Wall Street Journal and in reports from some of Wall Street s top financial analysts. We get picked up by leading news services, websites and bloggers, and some of our stories appear simultaneously in Media Play News and Variety. We reach major studios, independent suppliers, technology companies such as Microsoft and Roku and a growing number of distributors of digital content. Each year, our print publication reaches further outside our industry as well as to consumers through bonus distribution at such major conventions as the International CES in Las Vegas and the Los Angeles Entertainment Summit (LAES). Media Play News is published by JCH Media Inc., a California corporation. JANUARY 2018 Redbox Unboxed The Disc-Rental Leader Looks to Redefine Digital Delivery APRIL 2018 OVERVIEW Top Digital Executives Make Access to Great Programming Easier Than Ever Also Inside: Executive Shuffle at Warner Bros. A Recap of This Year s CES A JCH Media Publication Also Inside: Home Media Award Winners Announced A JCH Media Publication FOR ADVERTISING, CONTACT: John Boezinger, Associate Publisher jboezinger@mediaplaynews.com Stephanie Prange, Associate Publisher sprange@mediaplaynews.com
3 WEBSITE AUDIENCE* Web traffic has more than tripled in the first three months to 62,257 unique visitors and continues to grow every week. ONLINE READERSHIP TRADE 1/ ,105 25, ,229 2/ ,249 48, ,435 3/ ,015 78, ,813 4/ ,257 88, ,478 Unique Visitors Number of Visits Pages *Haus Interactive hosting site data BY MARKET** Surveying our online readership through the website and newsletters, we found that retailers and other distributors of content, both physical and digital, account for the biggest share of our audience, at 36%, with studios and other content suppliers at 17% and the consumer press at 11%. 36% Retail/Distributor 19% Consumer 17% Content Producer 16% Press/Media/Analyst 7% Tech Firm 5% Other BY TITLE** 43% are CEOs, Presidents or Owners; 11% are upper management and 15% are middle management. 43% Owner/CEO/President 15% Middle Management (Managers, Directors) 11% Upper Management (VP and above) 31% Other ** Online readership survey
4 ONLINE READERSHIP CONSUMER Our consumer outreach is the second-biggest group of our online readership at 19%. This demographic tilts heavily toward early adopters, with almost half either owning a 4K Ultra HD Blu-ray player or planning on buying one. They are also active purchasers of content, with 31% saying they have purchased more than 50 Blu-ray Discs in the past year. OUR READERS ARE EARLY ADOPTERS OF TECHNOLOGY AND ACTIVE PURCHASERS OF CONTENT* OWN A 4K ULTRA HD BLU-RAY PLAYER No 71% Yes 29% PLANNING TO BUY 4K ULTRA HD BLU-RAY PLAYER No 43% Undecided 36% Yes 20% BLU-RAY/DVD/DIGITAL PURCHASES IN THE PAST YEAR Over 50 31% 1 to 9 26% % % None 14% TO WHICH SVOD SERVICES DO YOU SUBSCRIBE? Netflix 71% Amazon Prime 71% Hulu 32% HBO Now 21% CBS All Access 13% * Online Readership
5 PRINT, DIGITAL & ENEWSLETTER OUR READERS INCLUDE: APRIL 2018 Top Digital Executives Make Access to Great Programming Easier Than Ever Galen Smith CEO, Redbox Ted Sarandos CCO, Netflix Lexine Wong Senior EVP, Worldwide Marketing, Sony Pictures Home Entertainment Michael Pachter Research Analyst, Wedbush Media Play News magazine has 16,482 print/digital edition readers and 8251 daily e-newsletter/breaking news subscribers. Also Inside: Home Media Award Winners Announced A JCH Media Publication BY MARKET* 45% Retail (E-commerce, Consumer Electronics, Big Box, Book, Music, Custom Installers, Distributors, etc.) 14% Rental, VOD, Cable, Digital Delivery 12% Content Producers 10% Analysts, Press and Agencies 182, ,478 6% Technology, Hardware and Ancillary 13% Other BY TITLE* 35% Owner/CEO/President 14% Senior Management (Corporate) Eddie Cue SVP, Apple 14% Senior Management (Store Level) 7% Sales 4% Journalist/Analyst 3% Buyer 23% Other Chris Nagelson VP, Walmart * Subscription Data
6 CALENDAR ADVERTISING CONTACT John Boezinger EDITORIAL CONTACT Stephanie Prange EDITORIAL CALENDAR / AD PLANNER PUBLICATION DATE January 29 February 19 March 26 April 23 May 21 June 25 July 16 August 27 September 24 October 22 November 19 December 17 SPECIAL COVERAGE AD CLOSE MATERIALS DEADLINE Year in Review, CES Report 1/11 1/17 Fast Forward Award (Part 1) 2/1 2/7 Media Play News Award Nominations Revealed, Fast Forward Award (Part 2) 3/8 3/14 Digital Drivers, Media Play News Award Winners Announced 4/5 4/11 Independent Supplier Feature 5/3 5/9 Top Ten Retailers, LA Entertainment Summit Issue 6/7 6/13 Women in Home Entertainment 6/28 7/5 Comic-Con Report, LA Entertainment Summit Report 8/9 8/15 Q4 UHD Guide 9/4 9/12 40 Under 40 10/4 10/10 Top 50 Movers and Shakers 11/1 11/7 Year in Review, CES Issue 11/29 12/5
7 M A G A Z I N E AD RATES JANUARY 2018 Redbox Unboxed Also Inside: The Disc-Rental Leader Looks to Redefine Digital Delivery Executive Shuffle at Warner Bros. A Recap of This Year s CES A JCH Media Publication Murde MPN Tab Page r OnFalse The Cove Ori entindd r CS6. Exp 1 ress 7 MOT OE MPN M Cove r Ad.indd 2 L01A 2668 MPNM Trade Cov er Ad Murder C M On The Y K : FOX Orient Ex Media Pla 133 L/S press Tra C-15/M -75/Y-0/K-45 y News de Cove / Mag Ad r Ad 10.5 x / x x 12.5 PRINT LEVEL 1 1/2 1/3 Theatrical Box Office $10,000 $6,000 $3,000 Cover (Premium Charge) $12,000 Television 728 x90 Leaderboard * $1,000/two-week run 160 x600 Skyscraper * $1,000/two-week run TAB 1/2 1/3 300x250 Big Box* $6,000 $3,600 $1,800 E-NEWSLETTER 728 x90 Leaderboard Branding BREAKING NEWS BLAST Direct to Video 2:14 PM MEDIAPLAYNEWS.COM Catalog LEVEL :35 PM1 2/1/18 DIGITAL TAB LEVEL /15/ TAB 1/2 1/3 $3,500 $2,100 $1,050 Sponsorship $750/two-week run $750/weekly $2,000/monthly * Run-of-Site (ROS) Placements Boutique Films Special Interest
8 AD SPECS PRINT AD SIZE WIDTH HEIGHT Tab page 10.25" 13" Tab spread 20.5" 13" Tab 1/2 page (H) 10.25" 5.625" Tab 1/3 page (V) 4.25" 13" Ads with bleed Add.125" to all sides DIGITAL AD SIZE WIDTH HEIGHT Leaderboard 2184 px 270px Skyscraper 480 px 1800 px Big Box 900 px 750 px The advertiser is responsible for preflighting and proofing all advertisements prior to submission to the publisher. PRINT AD SPECIFICATIONS FILE FORMAT Files should be press-optimized (high resolution 300 dpi), CMYK, and have all fonts embedded. The preferred format is PDF/X-1a. Add 0.125" to top, bottom, left, and right of the ad dimensions for bleed. LIVE COPY Must be 0.25" inside the trim on all four sides plus 0.125" on each side of the gutter for spreads. TEMPLATES InDesign (imdl) and pdf templates for the false cover and all print ad sizes can be downloaded from our website at: DIGITAL AD SPECIFICATIONS FILE FORMAT Files should be high resolution (300 dpi), RGB, and have all fonts embedded. The preferred format is JPG. FILE SUBMISSIONS / QUESTIONS a download link to John Boezinger for ad submissions. For questions, contact John at (949) or jboezinger@mediaplaynews.com FALSE COVER SPECIFICATIONS M A G A Z I N E FALSE COVER FORMAT FORMAT Trim Trim Size Size x Bleed Bleed Size Size x MAILING LABEL MAILING COMPLETE LABEL WHITE KNOCK-OUT COMPLETE DO NOT PLACE WHITE LIVE KNOCK-OUT MATTER IN THIS AREA 1.5 DO NOT PLACE LIVE MATTER IN THIS AREA Bleed
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