Attribution Summary. Daily Avg 2, End Date Daily Afternoon Avg Total Impressions 76,065

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1 Attribution Summary Begin Date Daily Avg 2, End Date Daily Afternoon Avg Total Impressions 76,065 Daily Evening Avg Unique # of IPs 52,698 Daily Morning Avg Unique # of URLs 898 Daily Overnight Avg Device Types Device Type Impressions % of Total Mobile 36,789 48% Computer 33,073 43% Tablet 5,685 7% Unknown 466 1% 30,000 20,000 10,000 0 Digital media receiver 38 0% Mobile Computer Tablet Unknown Digital med... Game console Game console 14 0% Top Browsers Browser Impressions % of Total Chrome 32,659 43% Safari 25,582 34% Internet Explorer 10,154 13% Firefox 6,151 8% Opera 968 1% Apple WebKit 184 0% Unknown 137 0% Mozilla 129 0% Robot/Spider 100 0% Downloading Tool 1 0% Chrome Safari Internet Explorer Firefox Opera Apple WebKit Unknown Mozilla Robot/Spider Downloading Tool 0 10,000 20,000 30,000 Top Operating Systems Operating System Impressions % of Total Windows 28,740 38% Android 22,684 30% ios 14,660 19% Mac OS X 8,198 11% Other 1,181 2% Linux 602 1% Linux 1% Other 2% Mac OS X 11% ios 19% Android 30% Windows 38% Copyright (c) Semcasting Page 1 of 7

2 Top URLs URL Impressions /symptoms-worn-wheel-hub-bearing/ 11,232 /wheel-bearing-service-tips/ 5,493 /technical-articles/replace-a-fuel-injector/ 4,821 /technical-articles/diagnosing-and-replacing-chassis-ride-control-parts/ 3,803 /technical-articles/ball-joint-control-arm-and-tie-rod-inspection-tips/ 3,522 /technical-articles/diesel-injector-diagnosis/ 3,164 /basics-brakes-bearings/ 3,020 /technical-articles/alternator-and-starter-diagnosis/ 2,908 / 2,280 /technical-articles/sensors-and-when-to-replace-them/ 1,799 /technical-articles/brake-pad-wear-chart/ 1,401 /technical-articles/diesel-start-diagnosis/ 1,219 /technical-articles/steering-angle-sensor-diagnostics/ 1,186 /technical-articles/brake-caliper-service/ 1,159 / 1,112 /technical-articles/7-brake-parts-neglected/ 865 /technical-articles/oil-system-differences/ 784 /dos-donts-wheel-bearing-torquing/ 772 /technical-articles/installing-cylinder-sleeves/ 757 /technical-articles/engine-and-transmission-mounts/ ,000 2,000 3,000 4,000 5,000 6,000 7,000 8,000 9,000 10,000 11,000 /symptoms-worn-wheel-hub-bearing/ /wheel-bearing-service-tips/ /technical-articles/replace-a-fuel-injector/ /technical-articles/diagnosing-and-replaci... /technical-articles/ball-joint-control-arm-and-t... /technical-articles/diesel-injector-diagnosis/ /basics-brakes-bearings/ /technical-articles/alternator-and-start... / /technical-articles/sensors-and-when-to-repla... /technical-articles/brake-pad-wear-chart/ /technical-articles/diesel-start-diagnosis/ /technical-articles/steering-angle-sens... /technical-articles/brake-caliper-service/ /technical-articles/7-brake-parts-neglected/ /technical-articles/oil-system-differences/ /dos-donts-wheel-bearing-torquing/ /technical-articles/installing-cylinder-sleeves/ /technical-articles/engine-and-transmissi... Copyright (c) Semcasting Page 2 of 7

3 Zone Summary and Coverage Uploaded Records 76,065 Matched Records 18,767 Unmatched Records 57,298 Matched Percentage 24.7% Businesses in Matched Zones 63,613 Unique Zipcodes 4,008 Unique Cities 3,785 Unique States 51 Unique Zones 30,162 Population 494,587 User Type 90 Value Match % People Business 30.5% 51,018 Home 56.5% 494,587 Education 14.8% 1, Government 2.8% 2, Wireless 14.1% 71, Audio 90.6% 468, Video 71.8% 443,242 0 Business Home Education Government Wireless Audio Video Top Business Zones Zip Code Business Home Education Govt Wireless Copyright (c) Semcasting Page 3 of 7

4 Top Business ISPs ISP Zones COMCAST CABLE COMMUNICATIONS INC. 5,217 ATT INTERNET SERVICES 3,210 T-MOBILE USA INC. 2,740 TIME WARNER CABLE INTERNET LLC 1,731 TEXAS AM UNIVERSITY 1,662 COX COMMUNICATIONS INC. 1,462 VERIZON WIRELESS 1,432 SPRINT 1,254 VERIZON ONLINE LLC 1,223 QWEST COMMUNICATIONS COMPANY LLC 1,048 QWEST COMMUNICATION S COMPANY LLC 5% VERIZON ONLINE LLC 6% SPRINT 6% VERIZON WIRELESS 7% COX COMMUNICATION S INC. 7% TEXAS AM UNIVERSITY 8% TIME WARNER CABLE INTERNET LLC 8% COMCAST CABLE COMMUNICATION S INC. 25% ATT INTERNET SERVICES 15% T-MOBILE USA INC. 13% Top Business NAICS NAICS Industry Zones Colleges, Universities, and Professional Schools 1, Offices of Physicians (except Mental Health Specialists) 1, Lessors of Residential Buildings and Dwellings All Other Professional, Scientific, and Technical Services All Other Business Support Services Offices of Lawyers All Other Support Services Full-Service Restaurants Elementary and Secondary Schools Insurance Agencies and Brokerages Cable and Other Subscription Programming Limited-Service Restaurants Offices of Real Estate Agents and Brokers Beauty Salons Civic and Social Organizations Religious Organizations Child Day Care Services New Single-Family Housing Construction (except Operative Builders) Office Administrative Services Other Management Consulting Services ,000 1,200 1,400 Copyright (c) Semcasting Page 4 of 7

5 Top Business Organizations Organization Zones THE TEXAS A&M UNIVERSITY SYS 678 TEXAS A & M UNIVERSITY 498 UNIVERSITY ALASKA FAIRBANKS 129 ATT 99 COMCAST CORPORATION 94 SYNIVERSE TECHNOLOGIES INC 93 CLEAR WIRELESS 75 UNIVERSITY CAL SANTA BARBARA 63 VERIZON COMMUNICATIONS INC 57 CITIGROUP GLOBAL MARKETS INC 49 AMERICAN WATER ENTERPRISES INC 48 AMERICAN WTR OPRTONS MAINT INC 48 HAKS ENGINEERS AND LAND SURVEY 48 LIBERTY PROPERTY TRUST 48 NFL FILMS/VIDEO 48 RIALTO WATER SERVICES L P 48 STEVE COHEN 48 UNIVERSITY OF FLORIDA 48 UNIVERSITY OF ALABAMA 45 RECTOR VISITORS OF THE UNIV VA 43 THE TEXAS A... TEXAS A &... UNIVERSITY ALAS... ATT COMCA... SYNIVER... CLEAR WIRELESS UNIVERSITY C... VERIZ... CITIGROUP GLOB... AMERICAN WAT... AMERICAN W... HAKS ENGINEE... LIBERTY PROPER... NFL FILMS/VIDEO RIALTO WAT... STEVE COHEN UNIVERSITY... UNIVERSITY... RECTOR VISITO Revenue Value Match % People <$50K 37.4% 168,333 $50K-$100K 20.0% 107,758 $100K-$200K 19.9% 98,613 $200K-$500K 10.4% 57, $500K-$1M 4.5% 24, $1M-$5M 4.7% 24,361 5 $5M-$10M 1.0% 3,808 >$10M 2.0% 8,211 0 <$50K $50K-$100K $100K-$200K $200K-$500K $500K-$1M $1M-$5M $5M-$10M >$10M Copyright (c) Semcasting Page 5 of 7

6 Employees Value Match % People <5 64.8% 299, % 57, % 63, % 13, , % 10,810 1,000-10, % 449 >10, % 0 < ,000 1,000-10,000 >10,000 Copyright (c) Semcasting Page 6 of 7

7 Top Business Zip Code City State People NORTH BILLERICA MA SAN DIEGO CA BOSTON MA EDMONDS WA ANTIOCH IL REDMOND WA NEW YORK NY BALTIMORE MD HOUSTON TX BUFFALO NY JEFFERSON CITY MO HOUSTON TX 1, HOUSTON TX 1, HAVERHILL MA PLANO TX 1,146 Copyright (c) Semcasting Page 7 of 7