FRANSAT Connect. Making television better for consumers through a HbbTV operator portal. Ralph EDEINE. Director of Innovation and technical solutions

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1 FRANSAT Connect Making television better for consumers through a HbbTV operator portal Ralph EDEINE Director of Innovation and technical solutions

2 FRANSAT for whom? 35% DTT «white» areas % of the french population without terrestrial TV reception EUTELSAT 5WA 2 Millions Households 60 % with up to 2 mb/s internet access Ready for interactive and OTT services 2

3 FRANSAT : HD TV and interactivity for everybody HD STB: Basic model : HD and PVR ready Hybrid model : Fransat Connect portal and HbbTV DTT services FRANSAT Connect second screen application to control STB functions (IOS & Android) CI+ CAM : CI+ 1.3 CAM with advanced features Compliant with FRANSAT certified IDTV with satellite tuner embedded Access to FRANSAT Connect portal and HbbTV DTT Services Ready fo UHD phase 1 & 2 (no ECP support) Pro Head Ends FRANSAT PRO CAM (10 / 16 TV services) FRANSAT PRO Head ends (SAT>COFDM or SAT>IPTV) Access to DTT HbbTV services Access to FRANSAT Connect portal (november 2017) 3

4 FRANSAT: Free to view offer and much more Free to view offer DTT Services Regional, local thematic TV services Pay TV options FRANSAT Connect HbbTV portal and second screen application 4

5 FRANSAT Connect: Cross-platform interactive offer FRANSAT Connect: a constantly growing use FRANSAT connectable devices (STB and TV) on a total of 1.6 M individual reception equipments Still not available on the 0.5 M plugs of the hospitality / Collectivities distribution networks Fransat Connect portal : up to 100,000 unique users per month of which 1/3 in regular connection Connection by device type : 40% with STB vs 60% with IDTV Most popular functions : 60% EPG / 30 % Replay Fransat Connect application: 30,000 downloads (30 % IOS / 70% Android) 5

6 FRANSAT Connect: In Action

7 FRANSAT Connect: Back to the future

8 Technical Challenges : HbbTV in 2013 Use cases Technical issues Solution (2013) Tomorrow Fransat Connect portal launched on the «Fransat Info» channel n 0 Broadcast AIT table HbbTV HbbTV 2.01 CI+ 1.4 Virtual channel Retrieve the Channel services list of the device to build a dynamic EPG / Zapp to a live TV or Radio service OIPF get Channel list OIPF / HbbTV HbbTV 2.01 Keep persistent the Fransat connect application portal when zapping to another channel No conflict with existing editor HbbTV application «Console» banner launched on any TV service by pressing a specific RCU key Scheduled record and reminder on 10 days Backward EPG on 7 days with Catch up contents VOD and Catch up services Retrieve Smartcard and CAS device information Remote Control application on Companion device (Zapping, EPG, scheduled records and reminders) AIT table to be injected in all Fransat TV and radios services Modification of the AIT table of all existing HbbTV services XML AIT for Broadcast-independent applications Out of HbbTV specifications Huge traffic amount of data to handle EIT others No reminder function MPEG DASH CENC DRM TNT2.0 specifications CI+ SAS ressources within trusted HbbTV application for IDTV and CAM modules / API on STB DIAL Protocol for discovery and device pairing JAVASCRIPT API / JSON Synchronisation of any event from the companion application to the HbbTV application life cycle of an «operator» HbbTV application? + Fransat Connect API HbbTV OP APP Extension HbbTV + Fransat Connect API All EPG information are retreive online within the HbbTV portal HbbTV OP APP + Fransat Connect API Extension + PVR API HbbTV Signed application ID + CI+ 1.3 SAS + Fransat Connect API HbbTV OP APP Extension HbbTV 2.01 Remote Control application on companion device IOS and Android + Fransat Connect API HbbTVSymposium CI+ SAS or API STB HbbTV HbbTV OPP AP HbbTV nd screen application

9 FRANSAT Connect: Back to now FRANSAT Connect (November 2017) Same functions on TV and STB Still used of HbbTV 1.5 ressources AIT table modification on all TV and radios services Launch of Fransat Connect service from any Tv service My Account (End 2017) User account creation within FRANSAT on line shop website STB or TV pairing with ID code Device and smart card information via API on STB and SAS CI+ on IDTV Direct Pay TV offer subscription within FRANSAT Portal Data Analytics / Ad insertion ( Q1 2018) Usage measurements / IP geoloc EPG recommendation engine Ad insertion / ad replacement HbbTV / OP APP (Q2 2018) HbbTV support Video Player optimization ( multi DRM / HD / UHD / 360 / add insertion) HbbTV OP APP for enhanced user experience

10 FRANSAT Connect Thanks! live demo on Eutelsat Booth

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