CIETCUBA th International Convention on Tourism Studies Hotel Barceló Solymar, Varadero, Cuba, October 28th to 31st.

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1 CIETCUBA th International Convention on Tourism Studies Hotel Barceló Solymar, Varadero, Cuba, October 28th to 31st. SUSTAINABILITY, COMPETITIVENESS AND INNOVATION IN THE AREAS OF TRAVEL, DESTINATIONS AND HOSPITALITY. ANNEXED RULES OF PRESENTATION OF WORKS TO THE TOURIST JOURNAL OF THE UNIVERSITY OF MATANZAS, CUBA The articles should be prepared in sheets of 216 x 279 mm (8.5 x 11 inches) with margins of at least 25 mm (1 inch). Use only one side of the paper with 1 space and interlinear media, without any border or margins to color. Send it in electronic format in any of the versions of Word for Windows, with an extension of 8 to 10 pages without enumeration, in letter no. 10, Arial or Humnst777 LtBT. The article must be presented following the basic structure of a scientific article: First page: 1. Title: The title will appear on the first page, in Spanish and English. This should be descriptive (include relevant terms such as the place of study, period, method, concepts analyzed), brief (without exceeding 12 words) and precise to catch the interest of the reader. It should not contain abbreviations, acronyms, jargon, references, or start with question marks. Avoid excessive use of prepositions and articles, and avoid repetitive exposures, such as: "Study on", "Research about", "Analysis of the results of", "Observations about", etc. Subtitles should be avoided, as much as possible. 2. Authors: Only works of 1 author up to 3 co-authors are admitted, who must have contributed substantially in the research. The order of appearance must correspond to the order of contribution to the work, recognizing the first as the main author. The names and surnames of all the authors must be properly identified, as well as the affiliated institutions (full name, company, city and country), postal addresses (including the postal code) and s. Second page: 3. Summary: It will accompany the title in Spanish and English. Its content should reflect the most important aspects of the work, including brief and concise information about its objectives, methods, main results and conclusions. The Summary should not present any information or conclusion that is not included in the article. It must be written in Spanish and English (abstract), with an extension of 100 to 150 words, in a single paragraph and must not contain citations, tables, references or mathematical expressions. It must be written in past tense, because it refers to a work already done. Unless a long expression is used several

2 times in the Summary, it should not be abbreviated. It will be better to wait and present the appropriate abbreviation the first time that the term is used in the text (probably in the Introduction). 4. Keywords: You can present between 3 and 5 words (usually nouns) linked to the problem, method and/or result of the article. They can be compound nouns, but never phrases. They must be separated by commas and written in Spanish and English (key words). From the third page: 5. Body of the document: - Introduction: Provides the reader the necessary background to understand and evaluate the study, without needing to consult other works or materials on the subject. A large part of the introduction should be written in present tense, because it will mainly refer to the problem posed, and to the knowledge admitted in the matter at the start of the work. In this section, there should appear a brief and concise explanation of the need and importance of the subject studied, the object of study, the nature and scope of the problem, as well as a clear definition of the objectives pursued (which should be related to the conclusions). The approach to the problem should include the state of the investigation in this respect (background), the identification of the contradictions (analytical, methodological, theoretical or empirical) that result in the beginning of the research, the critical analysis of similar works, and the method of research. This approach should advance the contribution of the article, mentioning the main results and conclusions derived from them. - Methods: This section will explain in detail the methods and the analysis strategy that allow the research to be reproduced based on this information. Most of this section should be written in past tense. Its division into epigraphs and the inclusion of the following aspects is recommended, according to the type of investigation in question: Procedures followed and chronological order, if possible. If there is a new methodology, explain it in detail; otherwise name the method and quote the previously published work. The techniques (experimental and / or statistical) and the instruments used (quantitative or qualitative). The criteria adopted in the analysis. Statistical analysis. In these, the information must be presented and examined, not the statistics. It is convenient to include, for example: the characteristics of the series studied, the sampling and selection criteria of the employed population, the variables investigated, the design of the study, the mode of data collection and the frequency of the observations. Ordinary statistical methods should be used without comment, advanced or underused ones may require a bibliographic citation. - Results: In this section we must express (not interpret) the results of the observations made with the method used, such as statistically significant differences, probability values, analytical contributions, conceptual proposals and / or case studies, according to the type of investigation. These must be expressed clearly and simply and can be represented by tables and figures, following a logical sequence, without repeating the data in the tables and figures in the text. The presentation of the Results must be written in the past tense. The statistics, tables, graphs, photos, figures must carry their number and / or name, at the bottom of these. - Discussion: In the discussion, the principles, relationships and generalizations that the Results indicate must be presented, without recapitulating them. On the other hand, the results obtained must be compared and interpreted in a direct, clear and precise manner,

3 contrasting them with the proposed objectives. The authors must present their own opinions on the subject, highlighting the novel and relevant aspects of the study, indicating how the results refer to the expectations and literature cited above, as well as mentioning the limitations of the research. It must be avoided that the discussion becomes a revision of the topic and that the concepts that have appeared in the Introduction and the Results of the work are repeated. Its wording is recommended in the present, because the findings of the work are already considered scientific evidence. - Conclusions: It is necessary not to confuse the discussion of results with the Conclusions, nor to repeat what was said in the Summary textually. The conclusions should refer to the objectives of the study and the main contribution of the research, should suggest their applications and generalizations, as well as the indications for future research. They are presented in a concise, independent and numbered form. Do not extend your conclusions beyond what they are directly supported by your results, avoid speculation. - Bibliography and References: This section includes previous works that the author cites as precedents of his own work. First, only important and published works should be listed. References to the following sources should not be included in this section: Postgraduate courses; Preparation or any other unpublished document; Course manuals, software, equipment, instruments, etc.; Books and unpublished Monographs; Software and software sites; Unregistered journals, without ISSN or non-scientific journals; Unrecognized sites, such as: Wikipedia, monografías.com, elrincondelvago.com, social networks,.com sites, etc.; Unrecognized events: forums, national workshops, etc. If a reference of that kind seems absolutely essential, it can be added to the text in parentheses or as a footnote. The bibliography may include a work that has been accepted for publication, citing the name of the journal, followed by "accepted for publication." Use as many updated and quality references as possible, mainly those published in the last 5 years (60%) and from scientific journals, both national and international. Avoid selfcitations, both from the author and from the Revista Retos Turísticos. Any information that does not belong to your experiment and is not "common knowledge" must be recognized by a citation. References should be made in the place of the sentence in which it is applied, and it should be avoided to list at the end of a paragraph more than 3 or 4 references related to its study and that were not really important in it, such as: [2; 4; 7; 10; 12; fifteen]. If you consider it useful to quote a work, explain what it is about and how the results obtained by this author relate to those of your research. Articles with less than 12 bibliographies and references will not be accepted and all must be cited in the text, as well as all the references cited in the text, they must appear in this section, in addition to their year of publication. The system of order of mention will be used for the citation of the references, so these must be identified with a consecutive numbering between brackets and grouped at the end of the text in the order of appearance. In sentences do not refer to the reference number, "as in [1]", but write it at the end of it, always before the punctuation marks. Multiple references should be listed separated by a semicolon [2; 3]. If you wish to mention the name of an author, do so in the context of the sentence, writing the first surname of the author and the year of the work consulted in parentheses, for example: "Martínez (1998) defines..."; at the end of the idea expressed by that author, place the number corresponding to that reference [4].

4 For the preparation of the entries and bibliographical citations, it should be governed by the Standard NC 497: 2007 (ISO 690 and for electronic documents, modified). Below are examples that indicate how to write the bibliographic entries of the most used types of documents: Printed book: SURNAME, name of the author. Title of the document: subtitle. Place of publication, year of publication. ISBN (International Standard Number for Books) One author: AYES AMETLER, G. Heritage and identity. Havana: Ed. Scientific-Technical, p. ISBN: Two authors: VEGA FALCÓN, V. and DOMÍNGUEZ GÓMEZ, E. Financial accounting management: tourism cases. Matanzas: University Ed., p. ISBN: Three or more authors: HERNÁNDEZ PÉREZ, P. L. [et al.] Passage to nature: Guanahacabibes. Havana: Ed. Científico-Técnica, ISBN: Ebook: SURNAME, name of the author. Document title. [online]. Place of publication, year of publication. [date of consultation]. Availability and access. ISBN Ex.: COLLECTIVE authors. 21st century: Digital libraries [online]. Havana: CECAM: Editorial University, I278 p. [Consultation: March 13, 2013]. Available at: http: // www. bives.mes.edu.cu/ ISBN: Chapter of a book: GERARDO RAMOS, G. [et al.] Cultural hegemony and Higher Education. The case of humanistic education. In: AUSTIN, R., ed. Cultural imperialism in Latin America: historiography and praxis. Santiago de Chile: Ed. CECATP, p ISBN: Printed magazine article: LAST NAME, name of the author (s). Article title. Title of the magazine (in cursive). Volume (number): pages, date (month and year). ISSN (International Standard Number for Magazines). Ex.: NICOLAU GONZÁLEZ, María del Loreto and GONZÁLEZ POEY, Iliana Rule. The marketing of experience and the loyalty of the clients. Touristic Challenges Magazine. 10 (3): 16-20, ISSN: Electronic journal article: LAST NAME, name of the author (s). Article title. Title of the magazine (in cursive). [online]. Volume (number): pages, date (month and year). Availability and access (http: // www). ISSN (International Standard Number for Magazines). Example: VASALLO VILLALONGA, Yoarnelys, CUÉTARA SÁNCHEZ, Leonardo, FRÍAS JIMÉNEZ Roberto. Valuation of the sustainable performance index of tourist products in the destination Varadero sun and beach. Touristic Challenges Magazine. [online] 10 (1-2): 1-7, [Query: February 12, 2013]. Available at:

5 Thesis: SURNAME, name of the author. Title of the thesis. Mention of the thesis (indicate grade to which is postulated in parentheses). Place: Name of the University, Faculty or School, Date of publication. Pagination. Example: HERNÁNDEZ NARIÑO, Arialys. Contribution to the management and improvement of processes in hospital facilities in the Matanzas territory. Thesis (in option to the scientific degree of Doctor in Technical Sciences). Matanzas: University of Matanzas Camilo Cienfuegos, h. Rule: COUNTRY. Responsible institution Title of the standard. Fixed designation for this rule followed by the year of original adoption or in the case of revision, the year of the last revision. Place of publication: year of publication. Pagination. Ex.: CUBA. National Bureau of Normalization. IEC : 2000 Electrical installations in buildings part 7: requirements for installations or special sites section 703: premises containing heaters for saunas (IEC : 1984, IDT). Havana, p. Patent: Name of the inventor. Title of the patent. Country and number. Classification of the patent. Date of official concession. Number and date of request, pagination. Eg: COOK, Eugene A. and GOTTSCHLICH, Chad F. Reducing metal oxide formation to continous metal sheet in the hot dip coating. U.S., 4,183,983 (Cl ; 23C1 / 02), Jan. 15, 1980, App. 934,627, Aug. 17, 1978, 8 p. Dictionary: Editor (ed.), Compiler (comp.), Director, (dir.). Document title. Issue number (except the first). Place of publication: name of publisher, year of publication. Pages. ISBN (International Standard Number for Books). Ex.: Practical Encyclopedia of tourism, hotels and restaurants. Barcelona: OCEANO, p. ISBN: Articles in congresses: SURNAME, name of the author. Document title. In: Followed by the name of the conference, meeting, congress (number: year and place). Pagination. LÓPEZ FALCÓN, Adriana and RAMOS SERPA, Gerardo. Evaluation of information literacy in university students: a case study in the career of Civil Engineering at the University of Matanzas. In: University International Congress 2012 (2012: Matanzas). 8 p.

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