Special Edition ISE 2016 NewS[letter]

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1 Special Edition ISE 2016 NewS[letter] Project Highlights Ku Damm Berlin AdverTower Uniqlo Stores Exhibiton News: SI [6 SMD] NT V4 Black Face SI [4 SMD] NT Light Black Face Sky SI NT V4 fine pitch from 1.5 to 3.8 SMD

success MADE IN GERMANY WELCOME Dear Visitors, Customers and Partners, These are some of the companies with which we had already realized successfully projects: the team of S[quadrat] GmbH would like

We, the S[quadrat] GmbH, one of the leading providers in the field of development, production, integration and maintenance of LED display systems will present our newest LED display products and

2 success MADE IN GERMANY WELCOME Dear Visitors, Customers and Partners, These are some of the companies with which we had already realized successfully projects: the team of S[quadrat] GmbH would like to welcome you to our fair stand at the ISE 2016 in Amsterdam. We, the S[quadrat] GmbH, one of the leading providers in the field of development, production, integration and maintenance of LED display systems will present our newest LED display products and software solutions to operate LED video displays for retail and out-of-homemedia at this year s Integrated Systems Europe. The eye catchers at the S[quadrat] booth 2016 will be three LED installations out of the new high-resolution series Sky. You will be fascinated by the pixel pitches 1.5 mm, 1.9 mm and 3.8 mm. High-end black face SMD LEDs ensure a high contrast and a breathtaking image result. The 1.8 m high, free-standing steles introduce the latest technology to the visitors and also offer the possibility to directly compare the fine pitches. Two further high-resolution innovations from S[quadrat] will be shown at the booth of the cooperation partner NEC, stand 4-R24: NEC LED LiFT LO15Si sized 3.04 m wide x 1.71 m high = 5,2 m² and with Full-HD resolution will be fitted into the stand construction, while NEC LED LiFT LO19Si will be mounted as 82 screen at an open housing construction to allow a free insight into the otherwise hidden technology. We are looking forward to your visit at our stand 11-N35 in hall 11 of RAI Exhibition Centre. We would be delighted to advise you on your scheduled projects and are available to answer your questions. Your S[quadrat] ISE Team

KU DAMM BERLIN Right from the start of this project we benefitted from S[quadrat] s comprehensive experience and broad set of skills.

accomplished the refurbishment on-time and on-budget.

adjustment of the brightness to the ambient light or connecting to our digital signage systems.

compatibility. Once we removed the scaffolding and saw the new screen for the first time it outperformed our expectations.

Most importantly: offering this kind of quality at the busy intersection of the Kurfürstendamm and Joachimstaler Straße was immediately

3 KU DAMM BERLIN Right from the start of this project we benefitted from S[quadrat] s comprehensive experience and broad set of skills. Replacing an installation of this size on a tight schedule is not an easy task, but with careful planning and professionalism we accomplished the refurbishment on-time and on-budget. Having firsthand knowledge that covers all aspects of the screen proved to be a key in realizing customized solutions, like an adaptive adjustment of the brightness to the ambient light or connecting to our digital signage systems. Another pivotal accomplishment was the adherence to strict standards regarding construction quality, fire protection and electromagnetic compatibility. Once we removed the scaffolding and saw the new screen for the first time it outperformed our expectations. Doubling the resolution in combination with this level of uniformity and color accuracy was an eye-opener. Most importantly: offering this kind of quality at the busy intersection of the Kurfürstendamm and Joachimstaler Straße was immediately welcomed by our customers. We are happy to show their high quality creatives in unprecedented clarity and look forward to the campaigns that will be shown on our screen in the future. Andreas Levers AF-FIX Werbegesellschaft mbh Technical Data: 1 x 98.3 m² S[quadrat] SO [10 SMD] NT V4 Outdoor LED video display

ADVERTOWER LINKENBACH It s a new record!

S[quadrat] GmbH was commissioned to realize an all-in-one solution, the digital advertising system including the delivery and assembly of the new tower.

The sub-structure naturally contains each four maintenance levels that are protected against falling, where the future maintenance works can be handled without any problems.

With the pixel pitch of 25 mm each side www.advertower.com reaches an optimal resolution of 720 x 384 pixels. A total of 1.

The advertising content can be easily transmitted to the LED screens in real-time by the content management system PADS4 PRO-XPERT.

4 ADVERTOWER LINKENBACH It s a new record! The 35 m high AdverTower in Linkenbach at the motorway A3 between Cologne and Frankfurt is Europe s biggest LED advertising tower with its two 173 m² LED video displays in a 16:9 ratio. S[quadrat] GmbH was commissioned to realize an all-in-one solution, the digital advertising system including the delivery and assembly of the new tower. The lower edge of each of the two 18 m wide x 9.6 m high screens, a total of 345 m² display area, is situated at 25 m height at a giant steel construction on a 30 tons heavy steel pylon. The sub-structure naturally contains each four maintenance levels that are protected against falling, where the future maintenance works can be handled without any problems. At a dizzying height and partly in an icy wind our technicians fixed and installed the specially developed S[quadrat] SO [25RGB] NT Light module for both LED screens. With the pixel pitch of 25 mm each side reaches an optimal resolution of 720 x 384 pixels. A total of 1.68 million Nichia LEDs provide reliable first class LED technology and a brilliant image result. The advertising content can be easily transmitted to the LED screens in real-time by the content management system PADS4 PRO-XPERT. The system-specific brightness sensor technology is in charge for the automatic regulation of the 7,000 cd/m² and guarantees perfect image quality even in changing light conditions. The controlling is supplemented by the unique, customized SX[TempControl]. Temperature sensors monitor the display modules and react as soon as the temperature is beyond the normal range that can be defined individually. The control room will be informed immediately and the LED display can be disconnected full-automatically. Therefore these preventive measures extend the lifetime of the entire display system and a continuous reliable operation is ensured. Technical Data: 2 x m² S[quadrat] SO [25 RGB] NT Light Outdoor LED video displays 06 07

5 retail retail Runners Point Wien (A) 3 x S[quadrat] SOR [6 SMD] NT Light LED shop window displays 3 x 4 m² REAL car dealer Schweinfurt (D) S[quadrat] SO [8 SMD] NT Light LED facade display 76 m² Uniqlo Stores Paris/Nizza/ Marseille (F) 13 x S[quadrat] SI [6 SMD] NT Light LED shop window displays 8 x S[quadrat] SI [10 SMD] NT Light LED ticker displays C&A Shop Paris (F) 4 x S[quadrat] SO [10 SMD] NT Light LED shop window displays 4 x 4 m² total of 52 m² total of 10,2 m² 08 09

6 sport sport bildwerk89 Ratiopharm Arena Ulm (D) 1 x S[quadrat] SO [10 SMD] NT V4 LED video display 4 x S[quadrat] SI [4 SMD] NT Light LED basket displays 25 m² 2 m² Red Bull Arena Leipzig (D) 2 x S[quadrat] SO [10 SMD] NT Light LED video displays 180 m² Brose Arena Bamberg (D) 1 x S[quadrat] SI [6 SMD] NT Light LED video cube 4 x S[quadrat] SI [4 SMD] NT Light LED basket displays 51 m² 2 m² Fritz Walter Stadion Kaiserslautern (D) 1 x S[quadrat] SO [10 SMD] NT Light LED video display 34,4 m² 10 11

7 information information WCC Bonn (D) 29 x LCD digital signs 6 x LCD digital information terminals 2 x S[quadrat] SO [8 SMD] NT Light LED steles 2 x S[quadrat] SI TV [2 SMD] NT Light Indoor LED video displays Stadtquartier Neumarkt (D) 4 x 55 LCD stele double-sided with touch function 1 x 55 LCD digital sign with touch function 19 m² 26 m² Porsche Leipzig (D) 2 x S[quadrat] SO [6 SMD] NT Light LED steles 3,2 m² Dekra Stuttgart (D) 1 x S[quadrat] SO [10 SMD] NT Light LED video display 15 m² 12 13

EXHIBITION NEWS Sky SI [1.5 SMD] NT V4 1.

9 mm pixel pitch 900 cd/m² brightness Sky SI [3.8 SMD] NT V4 3.

system & cable-free design Easy front access for installation and

brightness Thanks seam compensation the ideal solution for high

data transmission Flat module design together with ultra-black mask

8 EXHIBITION NEWS Sky SI [1.5 SMD] NT V mm pixel pitch 900 cd/m² brightness Sky SI [1.9 SMD] NT V4 1.9 mm pixel pitch 900 cd/m² brightness Sky SI [3.8 SMD] NT V4 3.8 mm pixel pitch 1,200 cd/m² brightness Adopting magnet, quick lock system & cable-free design Easy front access for installation and maintenance High grey scale & high refresh rate at even low brightness Thanks seam compensation the ideal solution for high quality application Optional redundant power supplies and redundant data transmission Flat module design together with ultra-black mask results very wide viewing angle and sharp image quality Sky SI [1.5 SMD] NT V4 Sky SI [1.9 SMD] NT V4 Sky SI [3.8 SMD] NT V

messe news EXHIBITION NEWS Features of the new S[quadrat] NT

LED Display controlling designed and made in Germany CE, FCC, EMC

drivers. Especially for high resolution displays.

per color RGB input Programmable gamma table for each color High

brightness sensors, temperature sensors, fan control Full RGB image

pixel dimming for reduction of bright lines between the pixel cards

connection between SX [Drive] and pixel cards Backward compatible

9 messe news EXHIBITION NEWS Features of the new S[quadrat] NT Version 4 LED display controlling: Cost effective high professional LED Display controlling designed and made in Germany CE, FCC, EMC Class B, lead free (RoHS) Support for static and multiplex LED drivers. Especially for high resolution displays. Individual Pixel mapping Up to 16 bit PWM (greyscale) Up to 10 bit per color RGB input Programmable gamma table for each color High energy efficiency Support of detection & current sensing Support of brightness sensors, temperature sensors, fan control Full RGB image calibration including data storing in SX [DRIVE] or pixel card Edge pixel dimming for reduction of bright lines between the pixel cards or modules enhanced system reliability through redundant data connection between SX [Drive] and pixel cards Backward compatible to existing SX [Master] control systems High professional SX [Control] LED Display control software 16 17

software SX Scoreboard TV SportBox stadium software to present content on the display quickly and easily in real time developed to create, play and control media content on

image files inform the fans and comment exciting games in real-time easy-to-use program to manage playlists, organize automatic or semi-automatic playing series and control

German, English, French and Italian 18 PerimeterTV available in German, English, French and Italian various video sources, such as video cameras or DVD players, to show

time programming, controlling of short cuts and external control interfaces TempControl BrightnessControl Secure monitors the operation temperature of all electrical

overrange in bright sunlight the highest set brightness continuous and fault-free operation in darkness the lowest set brightness glass-break sensors monitor the display

10 software SX Scoreboard TV SportBox stadium software to present content on the display quickly and easily in real time developed to create, play and control media content on LED perimeters detailed presentation of match information and advertising during the match intuitive and user-specific simply import all Quicktime compatible video and image files inform the fans and comment exciting games in real-time easy-to-use program to manage playlists, organize automatic or semi-automatic playing series and control the series in a separate player window easy to use and intuitive set up features like the score, line-up, player profiles, sponsor advertising and much more available in German, English, French and Italian 18 PerimeterTV available in German, English, French and Italian various video sources, such as video cameras or DVD players, to show live pictures, replays or pictures of spectator crowds Lyrebird effortless process and transfer of media plays media on various terminals supports network operation, auto. time programming, controlling of short cuts and external control interfaces TempControl BrightnessControl Secure monitors the operation temperature of all electrical components automatical adjustment to surrounding light conditions in combination with safety glass in front of the display area timely warning in case of a temperature overrange in bright sunlight the highest set brightness continuous and fault-free operation in darkness the lowest set brightness glass-break sensors monitor the display housing reliable fire protection & protection of sensitive semiconductors both brightness levels adjustable individually automatical shut off by control room reliable protection against vandalism 19

TEAM PLAYERS WANTED We are medium-sized, globally acting company in the electronics industry and are one of the leading providers of LED display systems in the field of video and information systems.

We are a qualified and experienced team of experts, in which every employee approaches the job with commitment and passion.

11 TEAM PLAYERS WANTED We are medium-sized, globally acting company in the electronics industry and are one of the leading providers of LED display systems in the field of video and information systems. We build, develop, design, produce and install display systems for the sport, design, advertising, retail, information and rental market segments. We are a qualified and experienced team of experts, in which every employee approaches the job with commitment and passion. To support our team we are looking for communicative and customer-oriented team players to start immediately or as soon as possible. Technical Sales Representative (m/f) international Technical Sales Representative (m/f) national (DACH region) 20 Service Technician (m/f) international Trainee (m/f) 3 6 month for sales and marketing For detailed information visit our company website or contact Mrs. Stephanie Howorka: sh@squadrat.de video display solutions 21

BETTER TOGETHER Finding a specialist LED Supplier able to provide the very latest in Indoor, Outdoor and Fine Pitch products with the capabilities to develop unique solutions is a challenge.

The professionalism and attention to detail working with S[quadrat] has been first class and following the successful showing of 2mm product at ISE 2015, this year we are delighted to be showing the

12 BETTER TOGETHER Finding a specialist LED Supplier able to provide the very latest in Indoor, Outdoor and Fine Pitch products with the capabilities to develop unique solutions is a challenge. NEC Display Solutions Europe GmbH has now been working closely with S[quadrat] GmbH for over a year and the partnership has developed significantly during this period. The professionalism and attention to detail working with S[quadrat] has been first class and following the successful showing of 2mm product at ISE 2015, this year we are delighted to be showing the latest fine pitch products using 1.5mm and 1.9mm pitches in a 16:9 module. NEC has already received very positive feedback about the LED LiFT (LED intelligent Front Technology) Your World is Our Showroom Intelligent Display Solutions for a Brighter World range of fine pitch products we now offer and we have orders which are being installed in Q Together with S[quadrat] we can offer a total solution across all pitch sizes and applications with full pre and post support available. NEC is embarking on a programme of training for our dedicated LED partners and we are delighted that we can provide LED solutions which are designed and tested in Germany, manufactured to the highest standards in line with the best quality control processes. We look forward to a successful ISE 2016 and year overall. Jonathan Cooper Business Development Consultant, LED Solutions NEC Display Solutions Europe GmbH Offering the widest selection of Display Technology in the market NEC has significantly widened the solutions available using LED. Spanning the Corporate, Retail, Transport, Leisure and Entertainment, DooH, Control Room, Media and Broadcast markets the NEC solutions are tailored to meet the end customers critical requirements. With successful installations at over 180 airports worldwide, NEC has the portfolio and expertise to deliver world class airport display solutions alongside its partner and support ecosystem to maintain long term trusted performance. With solutions for FIDS, way finding, messaging, retail, control rooms and CUTE, NEC offers the widest selection of display technology in the market. With our new indoor and outdoor fine pitch LED series, we added LED modules providing crystal clear and extra sharp image quality in a flexible and easy to install system. Get the quality you desire for the appearance you deserve. YOUR WORLD IS OUR SHOWROOM EACH DAY NEC HELPS OVER A MILLION TRAVELLERS TO FIND THEIR DESTINATIONS 22 Please visit our stand Hall 4-R24

13 S[QUADRAT] MANUFACTURE Own production for proven quality S[quadrat] NT V4 LED products are manufactured in our own proprietary factory in Shenzhen, China. We define, monitor and enforce the quality standards for the entire production. What is more, thanks to our own production lines we can guarantee the delivery on time. Each produced element is quality checked before it leaves the factory for its installation. During a joint, detailed audit our factory was also inspected and approved by our partner NEC Display Solutions Europe GmbH. Just have a look behind the scenes to get an insight

will report enthusiastically about. That s wonderful, because that s precisely our aim!

In the past 10 years we have realized successfully numerous big projects around the globe and

So come and join us with your ideas and we will make them come true with our 6 POINTS SERVICE!

AFTER SALES Do you have a rough idea of how you want your system to be?

Allow us to advise you and take on the entire planning.

Thus we continuously expand our technological advantage.

modules for your project. They lay the foundation for a perfect construction process.

14 GREAT IDEA! WE MAKE IT HAPPEN You have a vision, a great idea for a stunning LED installation at your Shop, Mall or Flagshipstore. An installation that engraves itself into the customers and visitor s memory, which the experts will report enthusiastically about. That s wonderful, because that s precisely our aim! We, the S[quadrat] GmbH, love such challenges. In the past 10 years we have realized successfully numerous big projects around the globe and now we are distinguished by unprecedented service, know-how, quality and reliability. So come and join us with your ideas and we will make them come true with our 6 POINTS SERVICE! World Conference Center Bonn Our 6 POINTS SERVICE: CONSULTING DEVELOPMENT DESIGN BUILD TRAINING AFTER SALES Do you have a rough idea of how you want your system to be? We have the know-how to help you implement it. Allow us to advise you and take on the entire planning. Our in-house R&D unit is constantly developing new products and optimizing existing systems. Thus we continuously expand our technological advantage. Our engineers work out an exact planning, calculate the statics and choose the optimal LED modules for your project. They lay the foundation for a perfect construction process. The most important factor for a smooth procedure are our professionals on-site. Their knowledge and flexibility makes them to the guarantors for an on-time performance. Our trainers are real experts. They pass on their knowledge of the display system to the persons that will be in charge for the operation. Therefore they also become experts. Of course, you can also count on us after the final completion. Whenever you need us, we will immediately come to you and solve the problem - This is a promise! 26 27

MADE IN GERMANY Your Advantages FIRST RANGE PRODUCTS CE, FCC & EMC COMPLIANCE FLEXIBLE AFTER SALES SERVICE SERVICE PARTS MANAGEMENT INTERNATIONAL EXPERIENCE CONSULTING DEVELOPMENT DESIGN INDIVIDUAL

Please give us a call, we will answer all your questions and make you an individual, non-binding offer.

15 MADE IN GERMANY Your Advantages FIRST RANGE PRODUCTS CE, FCC & EMC COMPLIANCE FLEXIBLE AFTER SALES SERVICE SERVICE PARTS MANAGEMENT INTERNATIONAL EXPERIENCE CONSULTING DEVELOPMENT DESIGN INDIVIDUAL SOLUTIONS RELIABILITY QUALIFFIED EMPLOYEES CERTIFIED TECHNOLOGY GERMAN R & D BUILD TRAINING AFTER SALES You want more information? Please give us a call, we will answer all your questions and make you an individual, non-binding offer. S[quadrat] France Levallois-Perret Paris S[quadrat] Germany Schwanstetten Nuremberg S[quadrat] China Shenzhen Headquarters S[quadrat] GmbH In der Alting Schwanstetten (Nuremberg) Germany Phone: Fax: info@squadrat.de Branch offices S[quadrat] France Levallois-Perret Paris S[quadrat] China Shenzhen

HIGH RESOLUTION LED-MODULES PERFECT VISUAL SOLUTIONS

HIGH RESOLUTION LED-MODULES PERFECT VISUAL SOLUTIONS OUR eyeled SERIES DEVELOPED FOR DEMANDING APPLICATIONS: CONTROL PRESENTATION & INFORMATION BROADCAST FIRST CLASS SOLUTIONS FOR SERVICE & SUPPORT PREMIUM