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1 Media Data

2 Print Table of Contents Professional Magazine Reach / Popularity Branding / Positioning Selective target group approach Qualified lead generation The Magazine...2 Reader-User-Survey...3 Rate Card...4 Delivery of Data...5 Advertising Formats...5 Special Issues...6 Show Newspaper...6 Editorial Calendar...7 Events und Services Reach / Popularity Branding / Positioning Selective target group approach Qualified lead generation Events Services Media@Vogel Contact Digital The Website Banner Newsletter Lead Generation Company Profile Online Advertorial Webinar Whitepaper Digital Compendia WebTV Shorty Hint On each page you will find the direct link to our media portal with more information on the topic. ELEKTRONIKPRAXIS Expertise. Catalyst. Connection. Brief Characteristic ELEKTRONIKPRAXIS is the competent provider of applicationoriented specialist & sector information with maximum utility value for electronics developers, purchasers, the technical management level and manufacturing experts. ELEKTRONIKPRAXIS reports in its fortnightly issues on the currenthappenings in the electronics industry and on new products, technology and development processes. In addition to the contents of its 24 main issues each year, ELEKTRONIKPRAXIS also publishes 18 special feature issues and 2 rich media papers (Digital Compendia) addressing key topic areas. Target Groups ELEKTRONIKPRAXIS is the source of information for hardware and software developers, purchasers, specialists for the packaging of integrated circuits and component production and decision-makers in the electronics industry. Media Comparison of selected professional magazines More Circulation! 2 Media Data 2017 Total Circulation German Circulation ELEKTRONIKPRAXIS 37,814 37,400 Markt & Technik 31,491 29,558 Elektronik 30,562 29,625 Quelle: IVW/EDA Audit October 2016, Comparison period 07/ /2016 More Trust! average # of advertising pages per issue Quelle: mediaskop Ad Statistic by Vertriebsunion Meynen, Comparison period 2016 # of issues 2016 ELEKTRONIKPRAXIS 18.5 pages 42 Markt & Technik 16.0 pages 59 Elektronik 12.2 pages 53 Total Circulation Editorial Ads Circulation Analysis (IVW) 37,814 Print run: 38,221 Content Analysis (Publisher s own information) 70 % 30 % > 500 employees Research, Developement, Design engineering Management / Technical management Size of Economy Entity (IVW) 9,195 Industrial Sectors / Economic Sectors / Professional Groups (IVW) Electronics for industrial applications...17, % Mechanical engineering...4, % Distribution...2, % Automotive industry and electronic...2, % Please find detailed information on the magazine profile, print run and distribution analysis as well as the recipient structure analysis at: 24.3 % Job Characteristics (IVW) 23, % 6, %

3 Reader-User-Survey Results of the user-reader-survey In June, 2013 ELEKTRONIKPRAXIS questioned her on-line readers to the subject areas user behaviour, satisfaction and spheres of interest. From 384 on-line users 295 interviewees (77 %) have indicated to be also readers of the professional magazine ELEKTRONIKPRAXIS. Loyal Users 1 : Value of elektronikpraxis.de 2 Frequency of use of elektronikpraxis.de: 41% daily or several times weekly 33% weekly or several times monthly (5-stage scale) 3: 34 % 4 or 5: 8 % 1 = high value or 2: 58 % Average = 2.4 High print-online-relation 2 : Frequency of use of ELEKTRONIKPRAXIS: 39% regularly or often 39% weekly or several times monthly 76% wish the professional magazine furthermore 77% wish the professional magazine as an epaper 90% wish an on-line magazine archive Value of the professional magazine ELEKTRONIKPRAXIS 2 (5-stage scale) 4 or 5: 8 % 3: 33 % 1 = high value or 2: 59 % Average = 2.4 The suitable offer in the desired surroundings 2 : The graphics show how many interviewees consider the following offers to be very desirable or desirable. Printed professional magazine Online magazine archive epaper Online portal, website Product and manufacturer s databases newsletter Seminars, advanced training, elearning Congresses, conferences, events 36% 40% 45% 45% 29% 48% 68% 26% 32% 52% 36% 47% 24% 56% 17% 55% Target markets of ELEKTRONIKPRAXIS 1 : For which target markets do you produce? 52 % Automation and industrial electronics 34 % Automotive and electric mobility 23 % Medical engineering 18 % Consumer electronics 16 % Tele and data communication 11 % Aviation and space technology 10 % Transportation 20 % Other target markets total 184 % ELEKTRONIKPRAXIS activates 2 : Have you taken one of the following actions after reading an article, a product announcement, an announcement in the ELEKTRONIKPRAXIS or on 77 % visited web pages of the suppliers. 69 % copied, put into archives or stored the article or parts of it. 66 % took down supplier-contact data or continuing sources. 58 % gave recommendations, highlighted for colleagues or sent a link. 58 % searched on for further information on the subject. 55 % discussed the topic with colleagues, business partners or suppliers. 39 % ordered info material from suppliers. 36 % got in touch with suppliers. 18 % searched the internet for trade fairs and events on the subject. 98 % of activation achievement about all categories Reader s opinions: ELEKTRONIKPRAXIS is the only magazine that extensively covers my need of information and which I would like to continue to receive unlimited. Very good overview of topical subjects and levels of development, without a lot of time involved I get a lot of input. Carry on. ELEKTRONIKPRAXIS is by far the best magazine that a hardware developer regularly gets in his lab. Very well, keep it up! 1 The answers refer to all 384 questioned online users. 2 The answers refer to 295 questioned online users who also read the professional magazine ELEKTRONIKPRAXIS. Media Data

4 Rate Card Nr. 51, valid from Ad formats and prices Format Distributed circulation: 37,814 Discounts Basic price Discount 3 % Discount 5 % Discount 10 % Discount 15 % Discount 20 % 1/1 page from 1 from 3 from 6 from 9 from 12 b/w 2-colour 4-colour 7, , , , , , , , , , , , , , , /3 page from 1 from 3 from 5 from 9 from 14 from 18 b/w 2-colour 4-colour 4, , , , , , , , , , , , , , , , , , Junior Page from 1 from 3 from 5 from 10 from 15 from 20 b/w 2-colour 4-colour 4, , , , , , , , , , , , , , , , , , /2 page from 1 from 3 from 6 from 12 from 18 from 24 b/w 2-colour 4-colour 3, , , , , , , , , , , , , , , , , , /3 page from 1 from 3 from 7 from 13 from 26 from 36 b/w 2-colour 4-colour 2, , , , , , , , , , , , , , , , , , /4 page from 1 from 3 from 7 from 13 from 26 from 48 b/w 2-colour 4-colour 1, , , , , , , , , , , , , , , , , , /8 page from 1 from 3 from 7 from 13 from 26 from 48 b/w 2-colour 4-colour , , , , , , , , , , Insertions placed within the space of a year (beginning with publication of the first ad) Frequency discount Quantity discount from 3 insertions 3 % 3 pages or more 5 % from 7 insertions 5 % 6 pages or more 10 % from 13 insertions 10 % 9 pages or more 15 % from 26 insertions 15 % 12 pages or more 20 % Supplements and technical services are not subject to discounts. Columns, WxH in mm (in the print space) Charges Placement Cover pages Basic price 8, Inside front cover, inside back cover and back cover, 4c each 9, Colour surcharge 1, Other binding placement requests 10 % extra Colour (not subject to discount) 1/1 + 2/3 page JP + 1/2 page 1/3 page 1/4 page 1/8 page per colour colour 1, , , , Non-standard colours or shades, which cannot be reproduced by the combined printing of colours from the Euro scale used, require separate arrangements. Details on request. Format (not subject to discount) Bleed charges and 10 % surcharge of basic price for 1/1, b/w trimmed ads equals Place of publication: Würzburg Classified Ads Job offers per mm b/w 4.80 Job applications per mm b/w 2.00 Cipher fee Classifieds per mm b/w 4.80 Special Advertising Formats Bound inserts Paper weight 2-page 4-page 6-page 8-page up to 135 g / m 2 7, , , , Prices for bound inserts on heavier paper and 8 pages or more on request. Discount (also combined with ads) 1 sheet = 1 ad page 2 sheets = 1.5 ad pages 3 sheets = 2 ad pages 4 sheets = 2.5 ad pages Inserts (not subject to discounts) Weight of insert Price per thousand up to 25 g up to 50 g Maximum format: mm. Prices for inserts with a heavier paper weight or on very thin paper or with a height of over 3 mm on request. For partial print runs (minimum 3,000 no.) additional production charge of EUR per thousand. Tip ins Postcards Attached postcards size DIN A6 (10.5 cm 14.8 cm) up to 5 g in weight, in connection with a 1/1 page advertisement or a 2 pages insert 25 % extra of net rate plus EUR for gluing per thousand. Shipping address for special advertising formats Free delivery to Vogel Druck und Medienservice Leibnizstraße 5, Höchberg, Germany (stating: "ELEKTRONIKPRAXIS" and edition number) Required volume: Circulation % extra allowance Contact Publishing house: Order management: Vogel Business Media GmbH & Co. KG ELEKTRONIKPRAXIS Wuerzburg, Germany Claudia Ackermann Phone claudia.ackermann@vogel.de Payment Conditions Within 14 days 2.0 % discount, payable in full within 30 days. VAT Reg. No.: DE Bank HypoVereinsbank, Wuerzburg BIC / Swift-Code HYVE DE MM 455 IBAN DE Business terms & conditions please find at All prices in EUR plus VAT 4 Media Data

5 Delivery of Data Advertising Formats Digital Advertisements Print Material Data Format Please send us your print material in the form of F files. We recommend the international standard F/X-1A. For control purposes we need a color-true print-out or proof with media wedge. Please make sure that the dimensions comply with the formats of the advertisements you have ordered. Colour Space Printing is by the standard offset printing method using the European scale with the following basic colours: cyan, magenta, yellow and black. Special colours are possible only on the cover and only by special agreement. Profiles The corresponding profiles for converting and controlling the colour space can be found on the website of I ( Proofs The digital proof must be produced one-to-one from the supplied data set and contain the Ugra/ Fogra media wedge. Data Storage Data are put into archives, therefore, unchanged repetitions are possible as a rule. Nevertheless, a data guarantee is not given. Warranty We accept no liability for printing results if the data supplied is incomplete or does not conform to requirements. Processing open data or correcting wrongly delivered advertisement formats requires additional work which will be invoiced to your account at cost price. Printing Technology, Binding Method Offset Saddle Stiching Size of Journal DIN A4 210 mm 297 mm (w x h) Type Area 190 mm 270 mm (w x h) Columns 4 columns each 46 mm wide Sending your Advertisements verlags-service@vogel.de via FTP Client vogelftp.vogel-net.de User: vs Password: service Print Material F/X-1A CMYK Profile Cover: ISO Coated v2 300 % Inlay: PSO LWC-improved Contact Volker Drescher Phone: Ralph Dobler Phone: Advertising Formats (width x height) 1/1 page 190 x 270 bleed ad* 210 x 297 (plus 3 mm trim) 2/3 page 2 columns 126 x 270 bleed ad* 136 x 297 (plus 3 mm trim) 2/3 page 4 columns 190 x 180 bleed ad* 210 x 194 (plus 3 mm trim) 9/16 page (Junior Page) 136 x 190 bleed ad* 148 x 210 (plus 3 mm trim) 1/2 page 2 columns 94 x 270 bleed ad* 104 x 297 (plus 3 mm trim) 1/2 page 4 columns 190 x 134 bleed ad* 210 x 148 (plus 3 mm trim) 1/3 page 1 column 62 x 270 bleed ad* 72 x 297 (plus 3 mm trim) 1/3 page 4 columns 190 x 88 bleed ad* 210 x 102 (plus 3 mm trim) 1/4 page 1 column 46 x 270 1/4 page 2 columns 94 x 134 1/4 page 4 columns 190 x 66 1/8 page 1 column 46 x 134 1/8 page 2 columns 94 x 66 1/8 page 4 columns 190 x 32 bleed ad* 56 x 297 bleed ad* 104 x 148 bleed ad* 210 x 80 (plus 3 mm trim) (plus 3 mm trim) (plus 3 mm trim) * Delivery of bleeded ads: (bleed charges on page 4) Allow 3 mm trim per bleed edge and trim marks Media Data

6 Special Issues Show Newspaper ELEKTRONIKPRAXIS Special Issues 2017 In 2017 ELEKTRONIKPRAXIS publishes 18 Special Issues: Automotive & Transportation Electromechanics (3 ) Embedded Software Engineering (3 ) Measurement, Sensor Technology and Test (2 ) Embedded Systems Development and Internet of Things (2 ) LEDs and OLED Lighting Technology (2 ) Power Electronics and Power Supplies (3 ) The Future of Microelectronics: Challenges in Design and Production (english edition) Career Magazine HIRED! Engineer your career Please find more information about the special issues of ELEKTRONIKPRAXIS in our Editorial Calendar. Digital Compendia on page 24. IM Europe and SENSOR+TEST show newspaper In 2017 ELEKTRONIKPRAXIS publishes in cooperation with the fair organizers the official show newspapers for IM Europe and SENSOR+TEST. The fairs grow continously. We ll be pleased to support you with a pinpoint visitor promotion. Circulation Paper size Type area 10,000 copies per show newspaper 255 mm x 360 mm 226 mm x 313 mm Language IM Europe: German / English SENSOR+TEST: German Distribution exclusive on the fairground and at all entrances by hostesses additional at show hotels via direct mail to all exhibitors Period of distribution: all three show days Ad formats Price 1/1 page (226 x 313 mm) 3, Junior Page (134 x 189 mm) 2, /2 page (226 x 140 mm) 2, /3 page (226 x 91 mm, 134 x 140 mm) 1, /4 page (88 x 189 mm) 1, /5 page (88 x 140 mm, 134 x 91 mm, 42 x 287mm) Deadlines IM Europe newspaper Publishing Date May 16, 2017 Ad Close April 26, 2017 Print F Close May 4, 2017 SENSOR+TEST newspaper May 30, 2017 May 10, 2017 May 17, 2017 Preferred Positions Price Nameplate ad (42 x 42 mm) 2, Bottom strip (226 x 42 mm) 2, Inside front cover (226 x 313 mm) 5, Back cover (226 x 313 mm) 5, Editorial close Please send your IM and SENSOR+TESTpress announcements until April 22 nd to johann.wiesboeck@vogel.de English-speaking articles are welcome. Show news e-paper at The E-Paper is sent by to all present visitors of the IM, SENSOR+TEST and all newsletter recipients of ELEKTRONIKPRAXIS. 6 Media Data

7 Editorial Calendar Dear Customers, Please note that the editorial deadlines for the individual issues are several weeks prior to the advertisement deadlines. Therefore, please send us your press information in time at the latest, six weeks prior to the ad deadline. Please remember to include high-resolution images along with your text. Technical articles on focus topics should be coordinated with the editor in charge at the latest three months prior to the publishing date. Sincerely, The ELEKTRONIKPRAXIS Team Electronics Manufacturing & B Technology Power Supplies Measuring, Testing, Verifying Medical Electronics Special + Magazine Newsletter on B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Mechanical and electronic components, semiconductors and software for medical engineering Distribution and Supply Chain Management EMV-Praxis DE, AT and CH, January June Electronic Design B layout software, simulation and analysis tools for electronic development Power Semiconductors IGBTs, MOSFETs and modules for automotive, power management and motion control & Drive Electronics Thermal Management Thermo design, simulation, heat sinks, heat conducting materials, fans Housing Technology and Rack systems, housings and switch cabinets Cabinets Lighting Technology and Components for lighting technology: LEDs, OLEDs, driver and control electronics, Optoelectronics networked lighting, basics and best practice, OWGs + Magazine Newsletter on [603] Electromechanics I Electromechanical relays, safety relays, HF relays, automotive relays Housings, rack systems, switch cabinets, shielding Conductors, fibre optics, cables and cable assemblies Plug connectors, pins, IC sockets, connecting & interface technology Switches, pushbuttons, keyboards and input systems, MMI Fans, heat sinks, heat conducting materials, thermal design Engineering materials and coatings + Topic Newsletter on : Electromechanics I Connection Technology Electronics Manufacturing & B Technology Industrial Electronics & Automation Passive Components Power Supplies + Magazine Newsletter on Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Controllers & Is, sensors, actuators, field communication and systems for production automation Resistors, capacitors, inductors, transformers Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics = Publishing Date, = Ad Close, = Print F Close, = Editorial Close Media Data

8 Editorial Calendar 2 [640] Embedded Software Engineering I Software components: Operating systems, databases, GUIs, libraries, drivers and stacks Tools for implementations and code tests: development environments, compilers, emulators, debuggers, test tools, code analysers, software modelling Tools and methods for software planning: Requirements analysis and requirements management Basics of computer science, example applications, and best practice including project management Agile development methods and practices (e.g. SCRUM, Kanban, Crystal) Review and highlights of the 2016 ESE Congress + Topic Newsletter on : Embedded Software Engineering I embedded world Nuremberg, embedded world preview issue Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, Embedded Systems storage devices Embedded Software Engineering Man-Machine Interface Internet of Things Analog Technology & Mixed Signal Measuring, Testing, Verifying Requirements management, operating systems, development tools and programming languages, software modelling, development methods Displays with and without touch screen, mechanical switches, pushbuttons and printers, augmented/virtual reality Solutions for Industry 4.0 and industrial internet, smart grid/metering, smart home/smart city, Internet of Services A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Smart Systems Integration Cork (IE), embedded world Nuremberg, Magazine Newsletter on [601] Embedded Systems Development and Internet of Things I Current technical trends in embedded development Embedded Computing: Industrial boards, interfaces, embedded s Starter kits, controller modules, reference designs, evaluation boards; testing and debugging systems Microcontrollers, (multicore) processors, DSPs, storage ICs, memory modules, FPGAs, and SoCs FPGAs and SoCs: modules, tools, applications Sensors, actuators, MEMS Embedded Internet: Components and tools for the Internet of Things + Topic Newsletter on : Embedded Systems Development and Internet of Things I Smart Systems Integration Cork (IE), embedded world Nuremberg, Trade Fair Issue embedded world Automotive & Transportation Power Supplies Power Semiconductors & Drive Electronics Thermal Management Embedded Systems Special Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics IGBTs, MOSFETs and modules for automotive, power management and motion control Thermo design, simulation, heat sinks, heat conducting materials, fans Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Distribution and Supply Chain Management Smart Systems Integration Cork (IE), embedded world Nuremberg, Magazine Newsletter on = Publishing Date, = Ad Close, = Print F Close, = Editorial Close 8 Media Data

9 Editorial Calendar 4 [602] Power Electronics and Power Supplies I Power MOSFETs, IGBTs, diodes, IPMs: Further developments, new applications, packaging technology Driver concepts, motion control, digital power design DC/DC converters, power packs, power supply units, lab power supplies and UPS Batteries, rechargeable batteries, charging ICs, and charging concepts Smart power and solutions for power management Alternative energy sources: Photovoltaics, wind energy and fuel cells, energy harvesting smart grid Thermal management for power components, power supplies, and inverters + Topic Newsletter on : Power Electronics and Power Supplies I LOP Munich, Circuit Protection EMI, ESD, overcurrent, overvoltage, overtemperature and other protective components LOP Electronics Manufacturing B layout, assembly production equipment and services, placement, soldering Munich, & B Technology technology, assembly testing, materials and surface technology, EMS, 3D printers Measuring, Testing, Verifying Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Connection Technology Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics Signal and Data Transmission + Magazine Newsletter on Communications ICs, wireless modules, HF components, connection technology, communication measurement 5 [622] Career-Special: HIRED! Engineer Your Carreer. Salary report 2017 for electronic and electrical engineers Career & application tips for engineers Advanced professional training opportunities for engineers The most appealing employers in the fields of automotive electronics, displays, distribution, embedded software, embedded systems & boards, EMS & B technology, semiconductors, industrial electronics, power electronics, instrumentation & sensor systems, optoelectronics & LEDs, passive components, and cables & connections + Topic Newsletter on : HIRED! Engineer Your Career. HANNOVER MESSE Hanover, HANNOVER MESSE preview issue HANNOVER MESSE Hanover, Analog Technology & Mixed Signal A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, Embedded Systems storage devices Converters, power packs and power supply units, batteries, UPS, Power Supplies power management, energy harvesting, photovoltaics Passive Components Resistors, capacitors, inductors, transformers Lighting Technology and Components for lighting technology: LEDs, OLEDs, driver and control electronics, Optoelectronics networked lighting, basics and best practice, OWGs + Magazine Newsletter on DC 1 [627] Digital Compendium FPGAs and SoCs The digital compendium is a rich-media e-paper distributed through the newsletters of ELEKTRONIKPRAXIS. It is moreover available on the portal for F download and as print-on-demand version. Cover story FPGA by main sponsor Applications and solutions for automotive, industry and networking Languages and development tools Embedded Design: chip layout, power supplies and IP integration Camera & Vision Safety & Security Architectures HANNOVER MESSE Hanover, FPGA-Kongress Munich, Topic Newsletter on : FPGAs and SoCs Media Data

10 Editorial Calendar Measurement, Sensor Technology and Test I Laboratory measurement: Oscilloscopes and probes, spectral analysers (EMC measurement, HF measurement), multimeters, network analysers and signal generators mesurement technology for measurement data acquisition: measuring software, measuring cards, USB measurement, data loggers (physical quantities), Red Pitaya, Raspberry Pi (single-board computers) Measurement in the field (industry, automotive, aerospace, military) Recording, storing and evaluating measured data (big data, IoT) HANNOVER MESSE Hanover, [607] Testing: Test rigs, component testing and testing labs + Topic Newsletter on : Measurement, Sensor Technology and Test I Trade Fair Issue HANNOVER MESSE Connection Technology Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics Relays Electromechanical and semiconductor relays, safety relays, HF relays, automotive relays Housing Technology and Cabinets Rack systems, housings and switch cabinets Industrial Electronics & Automation Electronics Manufacturing & B Technology Industry 4.0 Controllers & Is, sensors, actuators, field communication and systems for production automation B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Solutions for smart factory, predictive maintenance, industrial IoT, smart data, digitalization HANNOVER MESSE Hanover, IM Europe Nuremberg, SMT Hybrid Packaging Nuremberg, SENSOR+TEST Nuremberg, Man-Machine Interface Displays with and without touch screen, mechanical switches, pushbuttons and printers, augmented/virtual reality + Magazine Newsletter on [641] Embedded Software Engineering II Software components: Operating systems, databases, GUIs, libraries, drivers and stacks Tools for implementations and code tests: development environments, compilers, emulators, debuggers, test tools, code analysers, software modelling Tools and methods for software planning: Requirements analysis and requirements management Basics of computer science, example applications, and best practice including project management Agile development methods and practices (e.g. SCRUM, Kanban, Crystal) + Topic Newsletter on : Embedded Software Engineering II IM Europe Nuremberg, SMT Hybrid Packaging Nuremberg, SENSOR+TEST Nuremberg, Trade Fair Issue IM Europe, SENSOR+TEST, SMT Hybrid Packaging Power Semiconductors & Drive Electronics IGBTs, MOSFETs and modules for automotive, power management and motion control Power Supplies Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Measuring, Testing, Verifying Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Medical Electronics Mechanical and electronic components, semiconductors and software for medical engineering IM Europe Nuremberg, SMT Hybrid Packaging Nuremberg, SENSOR+TEST Nuremberg, Electronics Manufacturing & B Technology B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Special Distribution and Supply Chain Management + Magazine Newsletter on = Publishing Date, = Ad Close, = Print F Close, = Editorial Close 10 Media Data

11 [614] Newspaper [620] Newspaper Editorial Calendar IM Europe Show Newspaper Official show newspaper for IM Europe 2017, leading trade fair for power electronics, smart drive technology, renewable energies, and power management. Congress highlights and show news from IM Europe 2017 Power semiconductors, smart power and power management Batteries, rechargeable batteries, charging ICs, DC/DC converters, power packs, power supply units, lab power supplies and UPS Solutions for drive technology and drive control Green Energy: Photovoltaics, wind energy, energy harvesting, smart grid, electromobility Thermal management and cooling products for power components, power supplies and inverters IM Europe Nuremberg, Topic Newsletter on : IM Europe Show Newspaper 8 [625] LED and OLED Lighting Technology I LED types, designs and performance classes LED properties: colors and characteristics, binning Use criteria and applications of LEDs LED lamps and replacement of conventional light sources LEDs and OLEDs in use: networking and power supply, thermal management and optics Light in the industrial context: LASER applications + Topic Newsletter on : LED and OLED Lighting Technology I Intersolar Munich, Connection Technology Thermal Management Clock Generators Embedded Systems Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics Thermo design, simulation, heat sinks, heat conducting materials, fans Quartzes, oscillators, resonators, SAW components and other frequency fixing components Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices SENSOR+TEST Nuremberg, Intersolar Munich, Electronic Design + Magazine Newsletter on B layout software, simulation and analysis tools for electronic development SENSOR+TEST Show Newspaper Official show newspaper for SENSOR+TEST 2017, trade fair for sensorics, measuring and testing technology. Sensors, analyzers and measuring systems Development, characterization and optimization of sensors Modelling and simulation: Process and technology simulation System integration: packaging technology; communication interfaces Test rigs, component testing and testing labs + Topic Newsletter on : SENSOR+TEST Show Newspaper SENSOR+TEST Nuremberg, [611] Electromechanics II Electromechanical relays, safety relays, HF relays, automotive relays Housings, rack systems, switch cabinets, shielding Conductors, fibre optics, cables and cable assemblies Plug connectors, pins, IC sockets, connecting & interface technology Switches, pushbuttons, keyboards and input systems, MMI Fans, heat sinks, heat conducting materials, thermal design Engineering materials and coatings + Topic Newsletter on : Electromechanics II Anwenderkongress Steckverbinder Würzburg, Media Data

12 Editorial Calendar Automotive & Transportation Industrial Electronics & Automation Internet of Things Lighting Technology and Optoelectronics Passive Components + Magazine Newsletter on Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace Controllers & Is, sensors, actuators, field communication and systems for production automation Solutions for Industry 4.0 and industrial internet, smart grid/metering, smart home/smart city, Internet of Services Components for lighting technology: LEDs, OLEDs, driver and control electronics, networked lighting, basics and best practice, OWGs Resistors, capacitors, inductors, transformers Anwenderkongress Steckverbinder Würzburg, [605] Power Electronics and Power Supplies II Power MOSFETs, IGBTs, diodes, IPMs: Further developments, new applications, packaging technology Driver concepts, motion control, digital power design DC/DC converters, power packs, power supply units, lab power supplies and UPS Batteries, rechargeable batteries, charging ICs, and charging concepts Smart power and solutions for power management Alternative energy sources: Photovoltaics, wind energy and fuel cells, energy harvesting smart grid Thermal management for power components, power supplies, and inverters + Topic Newsletter on : Power Electronics and Power Supplies II Anwenderkongress Steckverbinder Würzburg, Trade Fair Issue Connector Forum Power Supplies Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Optical Identification & Image Processing Cameras, optics, lighting and software for quality assurance in production Analog Technology & Mixed Signal Electronics Manufacturing & B Technology Connection Technology A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics Anwenderkongress Steckverbinder Würzburg, FPGA-Kongress Munich, Magazine Newsletter on Embedded Systems Signal and Data Transmission Power Semiconductors & Drive Electronics Measuring, Testing, Verifying Special + Magazine Newsletter on Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Communications ICs, wireless modules, HF components, connection technology, communication measurement IGBTs, MOSFETs and modules for automotive, power management and motion control Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Distribution and Supply Chain Management FPGA-Kongress Munich, Housing Technology and Cabinets Industrial Electronics & Automation Power Supplies Automotive & Transportation Medical Electronics + Magazine Newsletter on Rack systems, housings and switch cabinets Controllers & Is, sensors, actuators, field communication and systems for production automation Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace Mechanical and electronic components, semiconductors and software for medical engineering = Publishing Date, = Ad Close, = Print F Close, = Editorial Close 12 Media Data

13 Editorial Calendar Electronics Manufacturing & B Technology Embedded Systems Thermal Management Passive Components Circuit Protection + Magazine Newsletter on B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Thermo design, simulation, heat sinks, heat conducting materials, fans Resistors, capacitors, inductors, transformers EMI, ESD, overcurrent, overvoltage, overtemperature and other protective components Analog Technology & Mixed Signal Measuring, Testing, Verifying Internet of Things Power Supplies A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Solutions for Industry 4.0 and industrial internet, smart grid/metering, smart home/smart city, Internet of Services Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics IoT-Kongress Munich, Smart Home Kongress Munich, Lighting Technology and Optoelectronics Components for lighting technology: LEDs, OLEDs, driver and control electronics, networked lighting, basics and best practice, OWGs + Magazine Newsletter on Measurement, Sensor Technology and Test II Laboratory measurement: Oscilloscopes and probes, spectral analysers (EMC measurement, HF measurement), multimeters, network analysers and signal generators mesurement technology for measurement data acquisition: measuring software, measuring cards, USB measurement, data loggers (physical quantities), Red Pitaya, Raspberry Pi (single-board computers) Measurement in the field (industry, automotive, aerospace, military) Recording, storing and evaluating measured data (big data, IoT) IAA Frankfurt, IoT-Kongress Munich, Smart Home Kongress Munich, [608] Testing: Test rigs, component testing and testing labs + Topic Newsletter on : Measurement, Sensor Technology and Test II Electronics Manufacturing & B Technology Optical Identification & Image Processing Embedded Systems Man-Machine Interface Clock Generators Special B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Cameras, optics, lighting and software for quality assurance in production Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Displays with and without touch screen, mechanical switches, pushbuttons and printers, augmented/virtual reality Quartzes, oscillators, resonators, SAW components and other frequency fixing components Distribution and Supply Chain Management IAA Frankfurt, IoT-Kongress Munich, Smart Home Kongress Munich, Magazine Newsletter on DC Digital Compendium Power Design & Power Supplies The digital compendium is a rich-media e-paper distributed through the newsletters of ELEKTRONIKPRAXIS. It is moreover available on the portal for F download and as print-on-demand version. Cover story Power Design & Power Supplies by main sponsor The most successful power-tips from ELEKTRONIKPRAXIS Power electronics, power management, power efficiency Digital power design, intelligent power supplies, tools IAA Frankfurt, [628] Batteries, rechargeable batteries, charging ICs, and charging concepts DC/DC converters, power packs, power supply units, lab power supplies and UPS + Topic Newsletter on : Power Design & Power Supplies Media Data

14 Editorial Calendar 12 [609] Embedded Systems Development and Internet of Things II Current technical trends in embedded development Embedded Computing: Industrial boards, interfaces, embedded s Starter kits, controller modules, reference designs, evaluation boards; testing and debugging systems Microcontrollers, (multicore) processors, DSPs, storage ICs, memory modules, FPGAs, and SoCs FPGAs and SoCs: modules, tools, applications Sensors, actuators, MEMS Embedded Internet: Components and tools for the Internet of Things + Topic Newsletter on : Embedded Systems Development and Internet of Things II Automotive & Transportation Power Supplies Industrial Electronics & Automation Relays Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Controllers & Is, sensors, actuators, field communication and systems for production automation Electromechanical and semiconductor relays, safety relays, HF relays, automotive relays Lighting Technology Essen, Connection Technology Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics + Magazine Newsletter on [626] LED and OLED Lighting Technology II LED types, designs and performance classes LED properties: colors and characteristics, binning Use criteria and applications of LEDs LED lamps and replacement of conventional light sources LEDs and OLEDs in use: networking and power supply, thermal management and optics Light in the industrial context: LASER applications + Topic Newsletter on : LED and OLED Lighting Technology II Lighting Technology Essen, Cooling Days Würzburg, Power Kongress Würzburg, Data Center Day Würzburg, Embedded Systems Measuring, Testing, Verifying Power Semiconductors & Drive Electronics Electronics Manufacturing & B Technology + Magazine Newsletter on Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC IGBTs, MOSFETs and modules for automotive, power management and motion control B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Lighting Technology Essen, Cooling Days Würzburg, Power Kongress Würzburg, Data Center Day Würzburg, [624] Automotive & Transportation Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace Active safety: ABS, ESP, and other driver assist systems, navigation, and telematics Body electronics: controllers, networking, displays, controls Entertainment: components for audio, video and multimedia Light design and lighting technology, intelligent headlamps Power train: Engine control, power electronics, energy storage devices, alternative drive concepts Electromobility: Technologies and solutions for electric cars Cooling Days Würzburg, Power Kongress Würzburg, Data Center Day Würzburg, productronica Munich, Topic Newsletter on : Automotive & Transportation = Publishing Date, = Ad Close, = Print F Close, = Editorial Close 14 Media Data

15 Editorial Calendar productronica preview issue Analog Technology & Mixed Signal Man-Machine Interface Electronic Design Passive Components Lighting Technology and Optoelectronics A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components Displays with and without touch screen, mechanical switches, pushbuttons and printers, augmented/virtual reality B layout software, simulation and analysis tools for electronic development Resistors, capacitors, inductors, transformers Components for lighting technology: LEDs, OLEDs, driver and control electronics, networked lighting, basics and best practice, OWGs Cooling Days Würzburg, Power Kongress Würzburg, Data Center Day Würzburg, productronica Munich, Magazine Newsletter on [623] Electromechanics III Electromechanical relays, safety relays, HF relays, automotive relays Housings, rack systems, switch cabinets, shielding Conductors, fibre optics, cables and cable assemblies Plug connectors, pins, IC sockets, connecting & interface technology Switches, pushbuttons, keyboards and input systems, MMI Fans, heat sinks, heat conducting materials, thermal design Engineering materials and coatings + Topic Newsletter on : Electromechanics III Cooling Days Würzburg, Power Kongress Würzburg, Data Center Day Würzburg, productronica Munich, Trade Fair Issue productronica Medical Electronics Mechanical and electronic components, semiconductors and software for medical engineering Power Supplies Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Power Semiconductors & Drive Electronics IGBTs, MOSFETs and modules for automotive, power management and motion control Embedded Systems Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Praxisforum Passive Bauelemente Würzburg, productronica Munich, Electronics Manufacturing & B Technology B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Special Distribution and Supply Chain Management + Magazine Newsletter on The Future of Microelectronics: Challenges in Design and Production (english edition) Chip development, B design, smart system integration, microsystems technology, nanotechnology Peak performances of semiconductor production for analog and digital components, smart power, mixed signal components and SoCs Next generation Bs and interconnect devices: layouting, design and production Electromechanics: Challenges of packaging technology, electronic packaging and thermal management Systems design, hardware/software-co-design and embedded software engineering productronica Munich, [615] Signal and data transmission: communications ICs, wireless modules, HF components, connection technology, communication measurement + Topic Newsletter on : The Future of Microelectronics: Challenges in Design and Production Media Data

16 Editorial Calendar 17 [619] Power Electronics and Power Supplies III Power MOSFETs, IGBTs, diodes, IPMs: Further developments, new applications, packaging technology Driver concepts, motion control, digital power design DC/DC converters, power packs, power supply units, lab power supplies and UPS Batteries, rechargeable batteries, charging ICs, and charging concepts Smart power and solutions for power management Alternative energy sources: Photovoltaics, wind energy and fuel cells, energy harvesting smart grid Thermal management for power components, power supplies, and inverters + Topic Newsletter on : Power Electronics and Power Supplies III SPS I Drives Nuremberg, Trade Fair Issue SPS I Drives Solutions for Industry 4.0 and industrial internet, smart grid/metering, Internet of Things smart home/smart city, Internet of Services Industrial Electronics & Automation Connection Technology Housing Technology and Cabinets Embedded Software Engineering Measuring, Testing, Verifying Controllers & Is, sensors, actuators, field communication and systems for production automation Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics Rack systems, housings and switch cabinets Requirements management, operating systems, development tools and programming languages, software modelling, development methods Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC SPS I Drives Nuremberg, Magazine Newsletter on Embedded Software Engineering III Software components: Operating systems, databases, GUIs, libraries, drivers and stacks Tools for implementations and code tests: development environments, compilers, emulators, debuggers, test tools, code analysers, software modelling Tools and methods for software planning: Requirements analysis and requirements management Basics of computer science, example applications, and best practice including project management Embedded Software Engineering Kongress Sindelfingen, [642] Agile development methods and practices (e.g. SCRUM, Kanban, Crystal) + Topic Newsletter on : Embedded Software Engineering III Automotive & Transportation Electronics Manufacturing & B Technology Optical Identification & Image Processing Power Supplies Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Cameras, optics, lighting and software for quality assurance in production Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Embedded Software Engineering Kongress Sindelfingen, Analog Technology & Mixed Signal A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components + Magazine Newsletter on = Publishing Date, = Ad Close, = Print F Close, = Editorial Close 16 Media Data

17 Editorial Calendar Embedded Systems Lighting Technology and Optoelectronics Passive Components Man-Machine Interface Connection Technology + Magazine Newsletter on Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Components for lighting technology: LEDs, OLEDs, driver and control electronics, networked lighting, basics and best practice, OWGs Resistors, capacitors, inductors, transformers Displays with and without touch screen, mechanical switches, pushbuttons and printers, augmented/virtual reality Plug connectors, pins, connection & interface technology, cables and cable assemblies, fibre optics Electronics Manufacturing & B Technology Power Supplies Measuring, Testing, Verifying Medical Electronics Special + Magazine Newsletter on B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC Mechanical and electronic components, semiconductors and software for medical engineering Distribution and Supply Chain Management EMV-Praxis DE, AT and CH, January June Electronic Design B layout software, simulation and analysis tools for electronic development Power Semiconductors IGBTs, MOSFETs and modules for automotive, power management and motion control & Drive Electronics Housing Technology and Rack systems, housings and switch cabinets Cabinets Lighting Technology and Components for lighting technology: LEDs, OLEDs, driver and control electronics, Optoelectronics networked lighting, basics and best practice, OWGs + Magazine Newsletter on [640] Embedded Software Engineering I Software components: Operating systems, databases, GUIs, libraries, drivers and stacks Tools for implementations and code tests: development environments, compilers, emulators, debuggers, test tools, code analysers, software modelling Tools and methods for software planning: Requirements analysis and requirements management Basics of computer science, example applications, and best practice including project management Agile development methods and practices (e.g. SCRUM, Kanban, Crystal) Review and highlights of the 2017 ESE Congress + Topic Newsletter on : Embedded Software Engineering I embedded world Nuremberg, embedded world preview issue Plug connectors, pins, connection & interface technology, Connection Technology cables and cable assemblies, fibre optics Electronics Manufacturing & B Technology Embedded Systems Industrial Electronics & Automation Power Supplies B layout, assembly production equipment and services, placement, soldering technology, assembly testing, materials and surface technology, EMS, 3D printers Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, storage devices Controllers & Is, sensors, actuators, field communication and systems for production automation Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics embedded world Nuremberg, Magazine Newsletter on Media Data

18 Editorial Calendar [601] Embedded Systems Development and Internet of Things I Current technical trends in embedded development Embedded Computing: Industrial boards, interfaces, embedded s Starter kits, controller modules, reference designs, evaluation boards; testing and debugging systems Microcontrollers, (multicore) processors, DSPs, storage ICs, memory modules, FPGAs, and SoCs FPGAs and SoCs: modules, tools, applications Sensors, actuators, MEMS Embedded Internet: Components and tools for the Internet of Things + Topic Newsletter on : Embedded Systems Development and Internet of Things I embedded world Nuremberg, Trade Fair Issue embedded world Microcontrollers, processors, FPGAs, SoCs, embedded boards and modules, Embedded Systems storage devices Embedded Software Engineering Man-Machine Interface Requirements management, operating systems, development tools and programming languages, software modelling, development methods Displays with and without touch screen, mechanical switches, pushbuttons and printers, augmented/virtual reality embedded world Nuremberg, Internet of Things Analog Technology & Mixed Signal Measuring, Testing, Verifying Solutions for Industry 4.0 and industrial internet, smart grid/metering, smart home/smart city, Internet of Services A/D and D/A converters, operational amplifiers and comparators, linear components, filters, mixed signal components Oscilloscopes, analyzers, multimeters, measuring boards, software, test labs, EMC + Magazine Newsletter on [603] Electromechanics I Electromechanical relays, safety relays, HF relays, automotive relays Housings, rack systems, switch cabinets, shielding Conductors, fibre optics, cables and cable assemblies Plug connectors, pins, IC sockets, connecting & interface technology Switches, pushbuttons, keyboards and input systems, MMI Fans, heat sinks, heat conducting materials, thermal design Engineering materials and coatings + Topic Newsletter on : Electromechanics I Automotive & Transportation Power Supplies Power Semiconductors & Drive Electronics Thermal Management Special + Magazine Newsletter on Components and systems for motor, utility and rail vehicles, electromobility, agricultural machinery, industrial trucks and aerospace Converters, power packs and power supply units, batteries, UPS, power management, energy harvesting, photovoltaics IGBTs, MOSFETs and modules for automotive, power management and motion control Thermo design, simulation, heat sinks, heat conducting materials, fans Distribution and Supply Chain Management = Publishing Date, = Ad Close, = Print F Close, = Editorial Close 18 Media Data

19 The Website Web address (URL) Brief Characteristic Expertise. Catalyst. Connection. Combining elektronikpraxis.de, online academy, mediathek, blogs, apps and professional forums, ELEKTRO- NIKPRAXIS Digital is the platform for knowledge transfer between electronics professionals in the industry. Subject-specific topic channels provide user news, expertise, product novelties and concrete solutions for his everyday duties and challenges. Editorial contents are complemented with supplier-specific content like whitepaper and webcasts. In addition, users have attractive tools at their disposal, such as a company database, a design corner and a media center. Target Group Hardware and software developers, purchasers, specialists for the packaging of integrated circuits and component production and decision-makers in the electronics industry. Data Delivery Please refer to the detailed information at Usage of Visits Page Impressions Jan 15 Feb Mrz Apr Mai Jun Jul Aug Sep Okt Nov Dez Jan 16 Feb Mrz Apr Mai Jun Jul Aug Sep Banner Classical modes of digital advertising in a format uniquely suited to each message. ROS CPM TC/HOME CPM LEADERBOARD Dimension: px File size: max. 50 KB ROS CPM TC/HOME CPM CONTENT AD/RTANGLE Dimension: px File size: max. 50 KB ROS CPM TC/HOME CPM SKYSCRAPER Dimension: px or px File size: max. 50 KB ROS CPM TC/HOME CPM Billboard Ad Placement below navigation Dimension: 996 x 250 px File size: max. 80 KB For additional banner formats please visit ROS CPM TC/HOME CPM ROS CPM TC/HOME CPM ROS: Run of Site, positioning on the whole portal TC/HOME: Positioning on the hompage or in a topic channel CPM: Price per 1,000 ad impressions with banner rotation HOCKEYSTICK Dimension: px top px or px right File size: each max. 50 KB Brandgate Dimension: px top px or px right/left File size: max. 80 KB ROS CPM TC/HOME CPM WALLPAPER Dimension: px top px or px right + color hex code File size: each max. 50 KB ROS CPM TC/HOME CPM HALFPAGE AD Dimension: px File size: max. 50 KB All prices in EUR plus VAT Keyword Advertising Using Mit bis to 20 Schlüsselbegriffen, key concepts that capture die Ihre your Botschaft message, benennen, we will liefern deliver wir your Ihre banner Banner not über just alle through rele- all the vanten relevant Vogel-Fachinformationsportale product portals, hinweg but specifically spezifisch genau also to zu online den Online-Nachrichten news that will absorb aus, your keyword-vocabulary. die Ihr Vokabular aufgreifen. But before Vorab that prüfen we will wir check das on the Erfolgspotenzial success potential Ihrer of Keywords. your keywords. Mit einer geschickten Auswahl der Begriffe An erreichen efficient Sie: selection of concepts will allow you to ensure the following: reductions Reduzierung of wastages von Streuverlusten new Neue target Zielgruppen groups in in the den industrial, Branchen automative Industrie, Automotive and IT sectors und IT Your Ihre advertising Werbebotschaft message wird will in relevanten be delivered in Artikeln relevant ausgeliefert products Formats Formate and und prices Preise (Preis je Ad Impressions) Leaderboard Euro Leaderbord 220,00 Euro Content Ad Euro Content Ad 220,00 Euro Wallpaper Euro Wallpaper 410,00 Euro Price per 1,000 ad impressions in the rotation will be reflected in EUR. Retargeting Retargeting Steigern Sie die Werberelevanz und somit die Enhance Klick- und the Konversionsrate promotional relevance, Ihres Banners, and with indem that the click- Nutzer, and die conversion-rate bereits ein Interesse of your gezeigt banner, haben, as users who auf have anderen already Webseiten shown erneut interest Ihren will notice Banner your banner ausgespielt playout bekommen. on other websites. Rollout: Auslieferung: in im the relevanten topic Themenkanal, channel, in the Facebook in der Facebook-Timeline timeline and on 50 und wellchosen auf 50 ausgewählten sites of the Google Seiten Display Network des Google Display Netzwerks Minimum Mindestvolumen: volume: 30, Ad Ad Impressions / / ,00 EUR Euro CPM TKP Formats: Formate: Leaderboard, Skyscraper, Content Ad/Rectangle, Facebook Ad Ad Media Data

20 Newsletter Newsletter Advertising Our newsletters score the individual information demand of the target group. Your advertising message is placed as a banner in a relevant and current topic-related environment. The following formats are available 1 XL Banner 630 x 140 px jpg, gif or png max. 50 KB XL Banner 1 Optimized for mobile devices for use on smartphones or tablets 2 Billboard Ad 630 x 250 px jpg, gif or png max. 50 KB Billboard Ad 2 3 Text Ad 300 characters + 40 characters headline plus picture (300 x 300 px) as jpg, gif or png max. 50 KB Banner placement in the ELEKTRONIKPRAXIS newsletters Rates per mailing for the book period Text Ad 3 XL Banner Billboard Ad Text Ad , , All prices in EUR plus VAT n ELEKTRONIKPRAXIS newsletter 23,000 recipients Date of publication: daily, Monday Friday Branch news and specialist knowledge for the professional electronics engineering, content is generated from the editorial staff and DPA Select n ELEKTRONIKPRAXIS magazine newsletter 23,000 recipients Date of publication: 24 times a year on magazines date of publication Topics: the most important articles of the actual print issue. n ELEKTRONIKPRAXIS topic newsletter 23,000 recipients Date of publication: 18 times a year on special issues and newspapers date of publication Topics: editorial content summary of the special issue n Embedded software engineering newsletter 28,000 recipients Date of publication: 3 times a year on special issues date of publication Recipients: high ratio of software engineers on account of ESE Congress Topics: editorial content summary of the special issue n SMT Trade Fair Newsletter in Cooperation with Mesago Date of publication: 2 times in the run-up to SMT Hybrid Packaging 2017 Recipients: each with 15,500 past visitors of SMT Hybrid Packaging Topics: product information and thematic highlights of the fair Dates of publication: , Other newsletters ( Distribution & Supply Chain Management, Electric mobility (page 23), Job, career & management ) and more Information at Banner packages in the daily ELEKTRONIKPRAXIS newsletter Quantity Term Banner format Trade fair additions are calculated for banner orders in the week before and during a fair. Push week Annual presence Annual presence XL 1 daily 1 week (Mo Fr) XL Banner Billboard Ad Text Ad 1 per week, total 50 1 year from first banner delivery XL Banner Text Ad Billboard Ad 1 2 per week, total year from first banner delivery XL Banner Text Ad Billboard Ad Price 2, , , , Trade fair addition Areas of responsibility* Technical Management: 10% Assembly & quality: 10% Others: 12% All prices in EUR plus VAT Top management: 5% research and development: 63% Officially Certified The usage of the ELEKTRONIKPRAXIS newsletter is audited by the IVW! Rely on transparency in your media planning and trust only audited distribution figures. Position* Division manager: 14% Top management/ Executive Board/ CTO:15% Project manager/ Team leader: 17% *Projection on basis of the registered user s portion Others/unknown: 4% Employee/ expert: 50% 20 Media Data

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22 Lead Generation Measurably greater success for your B2B marketing with lead generation provided by Vogel Business Media Lead generation is the art of creating the right kind of interest in the right customer pool at an opportune time. We offer you access to the target group and are also interested in providing you with appropriate suggestions regarding your content and proper positioning. With a range extending from lead-novice to lead-professional, the lead-portfolio of Vogel Business Media offers you the most suitable format for your modern B2B online marketing. You can track the current status of your campaign at your personal customer center and request individual reportings. Product details, field reports and other interesting content on the subject can be found at The Lead Product Portfolio in brief LEAD TRANSFER LEAD GENERATOR You will receive new contacts for you marketing, using methods that are cost-effective and not financially risky. Create your initial contact to interested parties for your subject matter and use them for other marketing activities. Using one of the whitepapers generated by you, you can quickly and easily expand your contact pool. LEAD CAMPAIGN You will receive the businesscard data of new contacts who show initial interest in your offer. Your whitepaper or webinar shall be published on a specialist portal and promoted using relevant measures. You will receive leads with multiple criteria as well as an initial interest in your product. LEAD SOLUTION Based on your specifications, you will receive qualified sales opportunities with specific interest in your offer. Conducting individual lead campaigns with us that are aligned with your target markets and target individuals. You will receive suitable contacts that will fit the requested criteria. LEAD NURTURE Enhance the leads generated for you or your contacts on the database with relevant information. We will inspect your data and update them using information that is relevant to you. This can be achieved using a multilayered process and a marketing-automation system as well as by way of teleprospecting. Qualified visitors with deep interest in your subject matter can be generated for your landing page. A high-quality advertorial, combined with its proactive distribution to your target group, can garner you attention on the market and generate a suitable pool of visitors for your own website or landing page. from 6,000 from 3,500 from 7,500 Price upon request Price upon request The right team for your lead strategy The opportunities that open up for your B2B marketing through the lead generation carried out by Vogel Business Media are tailored specifically to your company and the challenges it faces. We will discuss your goals in a personal conversation in order find out which lead product is right for you. Together we will examine the perfect lead strategy for your company. 22 Media Data

23 Company Profile Online Advertorial Webinar Whitepaper Company Profile Your company news, products, events and job advertisements shall be played out on our portal directly next to our editorial articles in a manner that fits the context of the subject matter. That way, your news will reach the readers faster. In addition, we will publish contents related to the company profile on the homepage of our portal and on the landing page of the company profile. Your company page will include a compilation of all content relevant to your company and all our editorial contributions about you so that the company profile will also create the best prospects for a high Google ranking. Suggestion 1 The more content you provide your target group the more readers you will reach and all that is on offer at no extra cost, since your company profile is active 365 days a year. Suggestion 2 Suggestion 3 Your Benefits If you desire to publish our editorial reporting on your company in your social networks, that possibility can also be automated through your company profile settings. Your contents can be automatically played through an RSS feed into your company profile or directly updated through web access. Online Advertorial Present your product information using the look and feel of the editorial. The more informational and solution-oriented your contents are the more successfully your message will be received. Your Benefits Playout in relevant articles under the title More on this topic Searchability through the search engines Distribution through our editorial newsletter and social media channels Increasing the acceptance with the user Placing a link in the article Multimedia format with picture galleries and videos available Optional: Compiled by our editors Playout in relevant articles under the title More on this topic / Companies pertinent to this topic Extending the range of influence in your target group Strengthening the search engine relevancy Basic price per year from 1, Price from 5, * The listing shall be extended by a year at the valid list price, unless it is cancelled in writing within a three-month period at the end of the contract term. All prices in EUR plus VAT Webinar Your speaker and the participants shall meet in a virtual conference room. Surveys and a chat function can be used to facilitate interactive participation. We can provide the documents, such as your presentation or informational material, for download directly via the web-based platform. Your Benefits Presentation of your company as a solution provider Creation and development of an own address database Interactive presentation and direct exchange with the target group Cost-effective (no travel and event costs) Technical support through our webcast team Detailed financial reporting Alternatively, the webinar can be carried out at our webcast studio Whitepaper Present your knowhow in a specialized area, e.g. by providing a description of applications, case studies or market research findings. Whitepapers are integrated into the editorial offerings. That allows you to divert the attention of your potential customers directly to your service offering. Your Benefits Presenting your company as a problem solver Creation and development of your own address database High level of integration into the editorial environment Extending the range of influence in your target group Designed according to your specifications, it disseminates your brand Speakers Presentation space Company information Downloads Live-Chat / Surveys Available as a part of the campaign. from 8, Available as a part of the campaign. from 7, Media Data

24 Digital Compendia WebTV Shorty Digital Compendia Two digital special editions are dedicated to key areas of application in the electronics sector. The content of the digital compendia comprises reports on technological principles, technical articles, application examples, reference designs and collections of design tips. Digital Compendia 2017 Topic Publishing date FPGAs and SOCs April 11, 2017 Power Design & Power Supplies September 12, 2017 Distribution & advertising formats To achieve high reach, the various distribution channels of ELEKTRONIKPRAXIS are utilized for each compendium: Special newsletters to 30,000 newsletter subscribers Publication on with 300,000 unique visitors per month Rich-media edition in the ELEKTRONIKPRAXIS kiosk app Distribution through the Social Media channels of ELEKTRONIKPRAXIS Promotion in the regular print editions and special editions and at industry trade fairs Special print edition with 1,000 copies The compendia will moreover be available as print-on-demand editions. You can show your presence in the compendia with a four-color rich-media ad or participate as main sponsor. The price includes supplement with multi-media content. Advertising rates Digital Compendia 1/1 page Junior Page 1/2 page 1/3 page 1/4 page 1/8 page 4c 3, , , , Advertising customers get 10 printed copies of the compendium. Main Sponsoring Digital Compendium Product scope Price Design of the title page incl. company logo and link to your company homepage 4-page leading article on the topic of the compendium Sponsor logo and link in all mailings and promotional activities for the compendium 7, printed copies of the compendium For more information about the content of the compendia, please see the editorial calendar. 2 posters (DIN A0) of the title page WebTV Shorty We have launched the WebTV format to make coverage from trade fairs and congresses more entertaining, informative and up-to-date. You want a personal, vivid and catchy presentation of your trade fair highlight? ELEKTRONIKPRAXIS Shorty is exactly the right format. Our webcast team shoots your individual 60-seconds movie directly at your booth. Provide your audience with answers to the following questions: 1. Who are you and what does your company do? 2. What is your product highlight? 3. Why are you proud of your products? Individual. The focus is on you as individual representative of your company. Product scope Professional video shooting and editing Use of quotes and pictures filmed at your booth Use of royalty free music Teaser text optimization 1-year publication in our ELEKTRONIKPRAXIS-Mediathek Package price 1, Vivid. Your product in action tells the story. Extras English video version on request Transfer of right to use 1, Video Ad promotion on elektronikpraxis.de CPM from Memorable. Eye-2-brain inserts intensify essential information and statements. All prices in EUR plus VAT 24 Media Data

25 Events Events Whether you are planning your own event or want to present your company at one of our trade events, ELEKTRONIKPRAXIS is your competent partner for the presentation of and sponsoring by your company contextual design and media support for your events integration of your event in a cross-media campaign for visitor promotion The perfect place for your Event EMC Practice January June, th Expertise Forum Electrical Drive Engineering April 4 6, 2017, VCC Wuerzburg 12th Embedded Linux Week May 8 12, 2017, VCC Wuerzburg 8th B Designer Day May 9, 2017, VCC Wuerzburg 5th FPGA Congress May 2017, Munich 15th Wuerzburger EMS Day June 22, 2017, VCC Wuerzburg 11th Connector Forum June 26 28, 2017, VCC Wuerzburg Seminar: Efficiency Increase by Scrum June 27, 2017, Nuremberg Seminar: LED Lighting in the Electrotechnical Practice July 11, 2017, Stuttgart 4th Internet of Things Congress Best Practice for IoT September 13 14, 2017, Munich Smart Home Congress September 13 14, 2017, Munich 13th Embedded Linux Week October 16 20, 2017, VCC Wuerzburg 3rd Power Congress October 24 25, 2017, VCC Wuerzburg 2nd Data Center Day October 24 25, 2017, VCC Wuerzburg 7th Cooling Days October 24 26, 2017, VCC Wuerzburg 2nd Practise Forum Passive Components November 7 8, 2017, Wuerzburg Seminar: Efficiency Increase by Scrum November 22, 2017, Stuttgart Seminar: LED Lighting in the Electrotechnical Practice November 30, 2017, Wuerzburg 10th ESE Congress. December 4 8, 2017, Sindelfingen LED OLED Seminartage Praxisforum Passive Bauelemente Media Data

26 Services Vogel Business Media: The full-service partner for your B2B communication With experience in many markets, comprehensive industry knowledge and a broad-based network of expertise, Vogel Business Media can open paths into markets for customers and establish them there. All the available media options provide a perfectly tailored toolbox for your corporate communication.. Market research Where is my potential for further development? Who are my strongest competitors? Is my advertising understood? Market research made by Vogel What makes my target group tick? How well known am I? Does my product have opportunities in the market? Why us? We have direct access to professional decision-makers such as engineers, companies, developers, technical experts and independent professionals, among others. We know our target groups and use a range of channels to approach them selectively. Our clients receive unbiased market information and not just feedback from their regular clients. We are a lot more than market researchers: we are content suppliers, knowledge partners and market consultants. Our experience of B2B market research stretches back over very many years. How do you benefit? You obtain direct feed-back from the market. You receive crucial information forming the basis for decision-making in the form of a coherent and easily understood presentation of our findings (which can range from a complex report with a wideranging depth of information to a compact report concentrating on major conclusions). You identify new approaches to brand management, communication policy and product development. You underpin your strategic actions with soundly-based figures. Please find examples like promotional material tests, campaign monitoring, competitor analysis, product tests or user surveys at Additional services (extract) VOGEL CORPORATE MEDIA Your one-stop shop: design, execution and access to your target group! Creative Solutions brings together all of Vogel Business Media s expertise in one place. Against the background of your marketing targets, we will develop together with you a measurable communication concept geared to your markets and target audience. We then fine tune it and implement it working in close partnership with you. You have all the tools and concentrated specialist knowledge within Vogel Business Media at your disposal. Our ear to the market is your foot in the door! The components of the campaigns are individual to you and the possibilities wide and varied. Services include market research, content generation, lead generation, media coverage, video production, website design, search engine optimization, social media and even sponsorship. Intelligently combined with and linked to the market access of our media brands, we ll put together successful and measurable communication concepts that stand out from the crowd. One-stop shop for networked brand and corporate communication VCM Vogel Corporate Media GmbH, based in central Berlin, is the Corporate Media Unit of Vogel Business Media, established in July VCM is your partner for cross-media brand and corporate communication. Its work focuses on the development and implementation of networked corporate media strategies and concepts for companies, brands and institutions. Specialist articles about your company attract attention from your customers. Make the most of this effect for your advertising and incorporate this high-quality content into communication with your target groups: either as a traditional special print for your events, a direct dialog with your customers, digital special prints for integration in your campaigns or to enhance your website presence. Use of editorial content We can offer you the latest, media-friendly prepared content from Vogel Business Media trade media on precisely the topics that are relevant to your target groups. We can provide you with industry news, market overviews, trade articles and webcasts, which you can use to expand the content of your online media and thus benefit directly from our Editorial team s industry expertise. and action! Videos directly show the benefits of your product multimedially and emotionally. Apart from the technical equipment in the Vogel Webcast Studio, Vogel can also offer you a full service with its own webcast team to create your image or product video. In addition to advice, concept and storyboard development, shooting, cutting and post-production, our services also include the production of your video in the requested file format. Address marketing Direct marketing campaigns effectively enhance your cross-media advertising campaigns. Industry address from our trade magazines sales files are the optimum base for addressing your target group with minimal wastage. The regular delivery and exchange between readers and our publishing house guarantees the quality and up-to-dateness of our contact details. 26 Media Data

27 Produktinnovation Produktqualität Zukunftssicherheit Liefertreue (Distributoren) Design-in-Service Preis-/Leistungsverhältnis Langzeitverfügbarkeit Second Source Technischer Support Zertifizierung und Normkonformität Zuverlässigkeit Bekanntheit des Unternehmens Image des Unternehmens Über Durchschnitt: mindestens 20 Prozentpunkte Über Durchschnitt: zwischen 10 and 20 Prozentpunkte Unter Durchschnitt: mindestens 20 Prozentpunkte Unter Durchschnitt: zwischen 10 and 20 Prozentpunkte Services Your Image Survey with ELEKTRONIKPRAXIS? In 2017 we carry out image surveys on these subjects: Distributors EMV provider Producer of plug connectors What does the study show? How satisfied are the customers with your company in your branch The image of your company and that of your competitors The importance of criteria like product innovations, supply chain management and future safety What do we survey? From approx. 20 to 25 questions Unaided and aided awareness of your company in your branch Individual assessment and evaluation for your company in view of these criteria We analyse your strengths and your potential for your development. Who is questioned? From 200 to 300 well-chosen people Target group: Electronics developer, development manager, quality assurance and manufacturing (D, A and CH) All relevant industrial segments (industry, automotive, telecommunications, medicine, computer engineering and energy) How do we ask? Standardized survey Online survey (incl. promotion in ELEKTRONIKPRAXIS) Unternehmen 1 Unternehmen 2 Unternehmen 3 Unternehmen 4 Unternehmen 5 Unternehmen 6 Unternehmen 7 Unternehmen 8 Unternehmen 9 Unternehmen 10 How long does the survey take? Collection of data 3 months How can you take part? Acquisition of the report with your results and those of your market companions for 3,500 EUR plus VAT Feel free to contact us Johann Wiesböck, Editor-in-chief johann.wiesboeck@vogel.de Phone Franziska Harfy, Sales Director franziska.harfy@vogel.de Phone Media@Vogel MEDIA@VOGEL The Vogel Business Media advertising portfolio MEDIA@VOGEL is the information portal for our publishing products. You ll find all the products and services we employ to support your marketing work at Extraordinary formats, digital... Apart from proven standard banners, you ll also find many out-of-the-ordinary formats here, each one accompanied by technical information and a live example. Print All ad formats, ad specials, topics and deadlines for our trade magazines and special publications digital Banner formats, company profiles, newsletters, webcasts, whitepapers, lead campaigns and more events Exhibition and sponsorship opportunities at our seminar and conference events SERVICES We support your corporate communication with video productions, special prints, market research and more Naturally MEDIA@VOGEL also includes all mediakits and editorial calendars, as well as an overview of our editorial and sales team with contact details....and printed. Our ad special formats include an animation complete with technical information. AMF standard MEDIA@VOGEL also provides information on the print portrait, print and circulation analysis, recipient structure analyses, formats, technical details and prices presented as per the AMF standard. Notepad You can also copy interesting products to your notepad, annotate them and submit inquiries to us. After registering free of charge, media agencies can simply link their classic range to the digital notepad, which then remains there permanently. Customers then see all the advertising products available at a glance and obtain detailed information about the product offered at the click of a button. Updates Over the course of a year we have many offers that do not appear in the mediakit. You ll always find the latest offers at MEDIA@VOGEL. Media Data

28 Cont act Mark Hauser Marketing & Sales Director Franziska Harfy Head of Sales United Kingdom North America Worldwide Headquarters Vogel Business Media UK Office Vogel Europublishing Inc. Vogel Business Media GmbH & Co. KG Max-Planck-Strasse 7/ Wuerzburg Germany phone fax phone phone fax gplus.to/elektronikpraxis youtube.com/elektronikpraxistv facebook.com/elektronikpraxis xing.com/companies/elektronikpraxis twitter.com/redaktionep Inform Activate Develop Because your requirements today extend way beyond conventional news, industry reports and editorial services of a technical medium, we are your knowledge and communications partner. Specialized and expert dossiers on markets, digitization of communication concepts, and particularly crossmedia campaigns that are oriented to target groups and to special topics, along with community building and event services, already form the core of the multi-layered offering of our group of companies. Do you need our support at the trade fair, or venture capital for your startup or a convention center in Central Germany Vogel offers many competent services on knowledge, communication and meetings. Give us a try! For over 125 years, we have been offering support in these areas to companies in the industry and we enable people to garner success on the markets. Tempting selection for B2B marketeers GEBRAUCHTWAGEN PRAXIS