COMPANY PROFILE 2016
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1 COMPANY PROFILE 2016 YOUR CORPORATE MEDIA AND ENTERTAINMENT PARTNER Willowbridge Lifestyle Centre. 39 Carl Cronje Drive, Tygervalley, Cape Town, South Africa,
2 TABLE OF CONTENT 01 Who is Traxtudio? Company Structure Directors & Management Structure WHO IS TRAXTUDIO 08 Clients 10 Services available to the Media & Entertainment Industry Traxtudio Holdings International is an international media group consisting of twelve subsidiary and associate companies operational (and with MISSION To enable artists, corporate clients and innovators to fulfil their recording, multimedia designing, branches) in South Africa, Namibia, Australia sound designing, audio branding, music and Europe (in Austria, Belgium, Germany, The publishing, distribution and consulting needs Netherlands and the United Kingdom). in a comfortable, yet professional atmosphere VISION efficiently and cost effectively in order to achieve a superior product of the highest professional Traxtudio Holdings International aims to stay a quality. Traxtudio Holdings International also major networking facilitator in the entertainment wishes to build a strong long-term relationship and corporate media industry in Africa, Australia with clients in order to be able to facilitate and Europe (expanding to other parts of a networking community for our clients to the world), providing a professional atmosphere build on each other s successes, and to capitalize for artists and corporate clients to capture (and on the growing media and entertainment distribute) a high quality product in order to markets on the continent of Africa, in Australia, fulfil their end user s desire for their product. Europe (and the rest of the world), through Through partnerships with major role-players uniqueness and the ability of customization for in the entertainment and corporate and media each project. industry, Traxtudio Holdings International can be a provider for all recording, multi-media designing, COMPLIANCE distribution, legal- and/or financial-services and PoPI consulting needs, becoming home to both local B-BBEE Level 2 (51% black-owned company) and major international acts and corporate clients. Member of AES, Capasso, RiSA, SAMPRA 01
3 COMPANY STRUCTURE COMPANY STRUCTURE TRAXTUDIO INTERNATIONAL RECORDING STUDIO TRAXTUDIO CONSULT TRAXTUDIO RECORDS TRAXTUDIO MUSIC PUBLISHING TRAXTUDIO ACOUSTIC ENGINEERING & CONSULTING TRAXTUDIO INTERACTIVE & AUDIO ARCHITECTS TRAXTUDIO TRAINING TRAXTUDIO WORLDWIDE DISTRIBUTION TRAXTUDIO PRODUCTION MUSIC LIBRARY TRAXTUDIO FILM SYMPHONY ORCHESTRA TRAXTUDIO INTERNATIONAL PROJECT MANAGERS TRAXTUDIO EVENTS 02 03
4 DIRECTORS & TOP MANAGEMENT STRUCTURE MANAGEMENT STRUCTURE Riaan Steyn CEO Traxtudio Holdings International. Riaan obtained a Bachelors, Masters degree and licentiate (Cum laude) from the University of Stellenbosch. Traxtudio Holdings International started off in the bedroom of Riaan Steyn in He is still the CEO of the group today. Riaan is an internationally-acclaimed (classical) pianist, organist, orchestrator, arranger, producer and composer with many international Portia Motale PRO & Director: Traxtudio International Project Managers Portia has extensive experience in the corporate field for over 15years and has strong proficiency across a spectrum of fields including Marketing, Communications, Advertising, Graphic Design, Production and Project Management. music awards behind his name and has worked on more than 500 albums up to date. Jacques le Roux Professional Accountant SA CFO Traxtudio Holdings International Petrus Jacobus le Roux, matriculated at Tygerberg High School in 2000, completed Accounting Diploma in 2003 at Northlink College, Completed BTech Cost and Management Accounting degree in 2004 at Cape Peninsula University of Technology (previously Cape Tech); completed articles at C2M Chartered Accountants Inc. in 2007 and Qualified as a Etienne Smit CMO Traxtudio Holdings International Etienne Smit recently sold his real estate company, Burgun Real Estate. As managing director of Burgun he grew the company s portfolio ten-fold during his 6-year tenure and then sold it as a very profitable going concern to one of the large real estate groups in South Africa. Professional Account in Janlo Fourie LLB (Senior Associate) CLO Traxtudio Holdings International Janlo studied at the Universities of Stellenbosch and South Africa (UNISA) and graduated with LLB, E-Commerce, Company Law, Banking Law, World Trade Law, International Transport Law, Law of Damages. Fourie is a senior associate at Nielen Marais Incorporated Esmé Bredenhann MD Traxtudio Holdings International (Australia) Esmé is the Managing Director of Traxtudio Australia. She started off at Traxtudio as a voice over artist responsible for all voice overs of corporate clients like Sanlam and Santam in She manages Traxtudio s portfolio in Australia. and the CLO (Chief Legal Officer) of Traxtudio Holdings International. Dr Ifriky Sokeng Tadadjeu COO Traxtudio Holdings International He obtained a BSc in Physics with a minor in Computer Science from the University of Buea, in Cameroon. He then obtained a BTech and MTech in Electrical Engineering from the Cape Peninsula University of Technology, and a MSc in Electrical and Electronics engineering from Ecole superieure d Ingenieurs en Electrotechnique et Electronique/ Dewald du Plessis MD Traxtudio Holdings International (Namibia) Dewald has been in the professional audio industry from 2011 and specializes in the following: Live sound reinforcement and production; Lighting programming and design; Stage setup and design; Live sound recording; Studio sound recording and production; Sound editing; Instrument and vocal artist; Song Writer and composer. French South African Institute of Technology (F SATI), France
5 MANAGEMENT STRUCTURE MANAGEMENT STRUCTURE Jolle Schrale / Sam Mere Bester MD Traxtudio Holdings International (Europe) Sam Bester is the National Director and Performance Coach for The World Championships of Performing Arts for The United Kingdom, The Netherlands, Belgium, Germany, UAE and Austria. Sam has been involved in Performing Arts all her life and the World Championships have always been a fundamental part of it; Already winning first place for Musical/Broadway at the age of 13 in South Africa. Ettienne Lane Head Engineer Traxtudio Holdings International Ettienne Lane started he s career as music producer and sound engineer in 1999 after studying at the Conservatory of Arts and Culture in Pretoria. Through the years he worked with numerous acts and artists like Bobby van Jaarsveld, Danie Botha, Corlea Botha, Ghapi and others. Ettienne is surely one of the best in the field and is also the Head Engineer of Traxtudio Holdings International. Esra Overberg Director Traxtudio Records Esra Deter Overberg spent 20 years in the utilities electrical engineering industry where he forged strong relationships with African and European electrical utilities in the manufacturing and supplies of line hardware and accessories. It is here that he mastered the skill of developing new businesses and creating brand solutions to the industry. Bendery Mostert Director Traxtudio Acoustic Engineering Andrias Benjamin Bendery Mostert is a Professional Senior Architectural Technologist and cofounder of Studio ABM. In Bendery s short Professional career he has assisted and completed projects from a variety of sectors within the Architectural field such as: Municipal: Main-stations / Sub-stations / Electrical depots; Residential: 50 unit Apartment complex / High-range Residential / Mid-range residential. Francois Steyn CTO Traxtudio Holdings International Francois Steyn matriculated in 2005 at Tygerberg High. He studied I.T. at the prestigious, internationally accredited Netscope. Directly after completing he s studies, Steyn went to work at a leading international Sport Management Services Company where he had a senior IT post till joining Traxtudio Holdings International in 2016 as CTO
6 OUR LIST OF CORPORATE CLIENTS OUR CLIENTS 08 09
7 OUR SERVICES TO THE GLOBAL MUSIC INDUSTRY SERVICES TO GLOBAL MUSIC INDUSTRY Accounting Services We offer industry-specific, affordable accounting services. From as little as R38 per month we can help industry experts with their tax. EVERYTHING HAPPENS ONLINE. TV & Film Industry Services (Broadcasting) In-House 70 Piece Film Symphony Orchestra and Choir ADR Post Production Facilities Production Music Library Professional Backing Tracks for TV Shows Media Accounting Services Media & Entertainment Attorney Practise Composing of Original Music Scores in any Genre Corporate Services IVR Recording and Integration Audio Recording for Corporate Videos Audio Recording for Radio/TV Advertisements Production Music Library Audio Branding Acoustic Engineering Noise Control Legal Services Offers advice on all legal aspects affecting the film, television and music industries. Representing a broad spectrum of clients from film and television producers, writers, artists, directors, studios, representative bodies, musicians, publishers and suppliers we can assist with all entertainment related legal needs. Because music is our core business, our music practice continues to grow. We understand the industry and as a global recording studio group, dealt with all sorts of clients over the years, ranging from international record labels, artists, production houses, managers, etc. We are able assist with the negotiation of recording, publishing and management deals and assist in royalty, ancillary income and 360 deal rights disputes and calculations. Global Distribution Services T.W.D. is a subsidiary of Traxtudio Holdings International a leadingworldwide media and entertainment giant, which means: 1. We have a worldwide network (with branches in) Africa, Australia and Europe (expanding to other parts of the world). 2. Our team consists of dedicated (local) industry experts with years of experience. 3. Via our existing clientele-network we are able to provide the vendor or reseller with unmatched turn-around time and distribution of their products. 4. We can assist you (as a vendor or reseller) with media and entertainment law advice and services. 5. When distributing in South Africa, it is noteworthy that we have a high B-BBEE status. Project Management Services We incorporate our knowledge of the industry to bring our clients the latest technology, combined with innovative thoughts on how to employ this, and to manage the inception- and installation process up to completion of the project. Services to the Global Music Industry Music Production Recording Studios Mixing Studios Mastering Studios Orchestrators / Arrangers Professional Backing Track Suppliers Record Label Music Publishing Distribution 10 11
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