Join the largest access equipment show in the world s fastest growing market
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1 Join the largest access equipment show in the world s fastest growing market Shanghai New International Expo Centre (SNIEC), China In conjunction with CeMAT Asia 2019 Asia s leading trade fair for materials handling, automation, transport and logistics SPONSORED BY: Access International SUPPORTED BY: IPAF / China Construction Industry Association / KHL
2 APEX Asia: first show a resounding success The first APEX Asia show was a resounding success with more than 5,000 visitors viewing the largest collection of powered access equipment ever seen in China. APEX Asia 2017 took place as part of the successful CeMAT Asia exhibition, the material handling and factory automation show, which attracted more than 95,000 visitors. APEX Asia benefitted from being held alongside the International Rental Conference (IRC). IRC attracted more than 450 delegates, including many of China s largest rental companies and representatives from major rental companies worldwide. APEX Asia attendees More than 5,000 visitors registered for APEX Asia More than 95,000 visitors to CeMAT Asia had free access to APEX Asia More than 450 delegates to IRC rental conference attended APEX Asia Delegates represented a wide range of sectors: - 43% in construction or rental - 23% in factory & industrial maintenance - 15% from petrochem/energy/utilities - 20% from transport/airports/events/facilities management - 04% from ports/shipbuilding 85% of visitors had direct influence on purchasing decisions
3 From where? Shanghai area 30 % Other China 62 % HK/Macau/Taiwan 1.5 % Rest of world 6.5 % A great start The first APEX Asia offered an additional platform for JLG to showcase its new products and capabilities in the region. Having the show in Shanghai made it much easier for our team to support the event and we were impressed by the professionalism of the KHL team and appreciated their great service throughout the preparation process and the show week. William Gu, General Manager - Asia Pacific, JLG Industries In recent years China has been the high speed train of the world AWP market. To support that growth, the industry needs a high quality platform to share knowledge, exchange thoughts, present the latest models and communicate widely. APEX Asia 2017 fulfilled these needs. It has a focus on the rental industry - more than other exhibitions in China - and is a real international event, playing the role of a window to the China market. Harry Wang, General Manager, Haulotte Trading (Shanghai) Co. Ltd. IPAF is delighted to have been the official supporting organisation of the first edition of APEX Asia, which has brought the same professionalism and expertise to this rapidly growing market as its sister event in Europe. It was astounding to see the range of equipment on show and our members look forward to the next! Tim Whiteman, CEO & Managing Director, IPAF The first APEX Asia show was very successful and professional. It gave us the opportunity to showcase our products. We hope the show s influence will continue to grow in the future. Shirley Li, General Manager, Mantall The visitors are a good mix of rental companies from inside and outside China, including Singapore and Malaysia and other South East Asia countries. For a show to attract this level of attendance first time around is a real sign of success. Mike Zhou, chairman & CEO, Eastman Heavy Machinery
4 A fast-growing market Access rental fleet in China grew by 60% from 2015 to 2016; access rental revenues increased more than 50% in the same period.* Sales of access platforms in China had doubled in the last three years.** The Chinese access rental fleet is around 40,000 units now and forecast to exceed 100,000 within five years.** Annual demand for new aerial platforms in China is expected to reach 40,000 units in 2021.** Construction equipment sales in China strongly recovered in 2017, growing 81% to reach 251,000 units. Continued growth, at a lower pace, is forecast in 2018.** * (source: rental branch of China Construction Industry Association). ** (source: Off-Highway Research). A sell out show These companies participated at APEX Asia 2017: Airo Beijing Alp Lift Hoogwerksystemen Amer Electric Motion Shanghai Anhui Liugong Crane AODI Electronic Control Aricharge Technology Dynaset Fergus Beijing Information Technology Company Hangzhou Holdwell Mechanical & Electrical Hangzhou Jie Qu Machinery Manufacturing Hangzhou Sivge Machinery Haulotte Trading (Shanghai) Hefei Tianyu Booen Technology Hefei Yamei Technology Henan Jianghe Special Vehicles Hubei Goman Heavy Industry Technology Hunan Runshare Heavy Industry Hunan Sinoboom Heavy Industry Intradin (Shanghai) Machinery International Powered Access Federation (IPAF) Jiangsu Eastman Heavy Machinery Jiangsu Junengxiangsu Keji Jiangsu New United Machinery Jiangsu Saimeite Machinery Jiangsu Topower Wheel JLG Industries, Shanghai Branch KHL Group Lingong Group Jinan Heavy Machinery Mantall Heavy Industry Moba (Dalian) Mobile Automation Ningbo Skyclimber Machinery North Valley Research Off-Highway Research PG Trionic Sant (Shenzhen) Hydraulic Shandong Chufeng Heavy Industry Machinery Shanghai Bolder Battery Shanghai Qucheng Fluid Equipment Shenzhen Gaoli Aerial Work Equipment Shenzhen Synergy Power Skyjack Snorkel Europe Spring Suzhou Bestmax Heavy Industry Suzhou Kaicen Hydraulic Technology TVH Group XCMG Fire-fighting Safety Equipment Xuzhou Handler Special Vehicle Zhejiang Dingli Machine Zhong Yao Machinery Technology ZMG Industries (Suzhou)
5 Big buyers at APEX Asia Attendees at APEX Asia 2017 included many of the world s largest buyers of access equipment: China Shanghai Horizon largest access rental company in China Shanghai Fenghe Rental number two in China Modern Access top 50 world access rental Guangzhou Liluo China access rental top 10 Zhongneng United Rental China access rental top 10 Xugong Guanglian China access rental top 10 Hertz Equipment Rental China access rental top 10 Henan Tongguan China access rental top 10 Chi Shing China access rental top 10 Zhongjian Jicheng ( CCBFlift) China access rental top 15 Tianjin Prosperity Bai-Li top 20 China access rental LSH (Lei Shing Hong) Caterpillar dealer and rental company JHL Rental Second largest forklift rental company Shanghai Pangyuan largest construction rental business in China Tat Hong one of Asia s top 15 rental businesses Asia Kanamoto Kennards Hire Mitsubishi Corp Mtandt Group Ta-Yeou Kao Kong Enterprise AP Rentals AJ Networks Korea Rental Marubeni Corp Yusen Logistics UMW Equipment & Engineering Miway Engineering Europe TVH Group Riwal Zeppelin Rentals USA United Rentals Blueline Rental Herc Rentals (Hertz) top 10 global rental company 2nd largest rental company in Australia owners of Nikken, a global top 10 rental company largest access rental business in India largest access rental business in Taiwan one of Hong Kong s biggest rental businesses largest access rental business in South Korea one of South Korea s top access rental companies owner of equipment dealerships around the world global logistics and freight business largest forklift rental company in Singapore major access rental company in Taiwan seventh largest access rental company in the world top 15 access rental business in the world top 30 rental company in the world largest rental business in the world one of top 10 rental businesses in USA one of the top six rental business in the world
6 International Rental Conference (IRC) The International Rental Conference will again be held on the first day of APEX Asia, featuring a speaker line-up of senior figures from the global rental industry. The successful event will again attract more than 400 delegates including many of the biggest rental companies in China, Asia and the West. The conference is a key event for the Asian rental market and boosts the number of rental visitors to APEX Asia. Visit for more information. Extensive marketing With KHL s extensive media reach in the international access industry in combination with the powerful CeMAT ASIA network in China, APEX Asia 2019 will deliver a high-level targeted audience again that are relevant to your business. Marketing activities designed to maximize exposure and awareness of the show include the promotion of APEX Asia through a banner or advertising campaign, telemarketing, printed and digital invitations, digital newsletters, and social media such as Weibo, WeChat, LinkedIn, Twitter and Facebook.
7 Secure your space and boost your business! It s all about opportunities! Make the most of your business opportunities at Apex Asia Take advantage of the exceptional networking opportunities, connect and reconnect with your target group, showcase your products, meet decision makers and engage with new partners. Apex Asia is the perfect opportunity for you to position yourself in front of the rapidly growing Chinese AWP market. Costs of exhibiting Space Only A space only stand secures you a slot on the show floor and allows you to create your very own bespoke stand. Raw space in A Zone Raw space in B Zone Raw space outdoor USD 345 per sqm. USD 260 per sqm. USD 280 per sqm. Additional fee for Deluxe Shell Scheme The Shell Scheme will get you up and running for the show. USD 70 per sqm. (minimum of 9 sqm.) A Deluxe Shell Scheme comprises 9 sqm carpet, one information counter, 1 storage room, 1 bar stool, 4 spotlights, one 500W socket, 1 fascia board, 1 round table, 4 black leather arm chairs, one wastepaper basket, one pvc made graphic on top of booth. Invoicing outside China will be done in US dollars or Euros at the current rate of exchange.
8 Need more APEX Asia information? Contact us using the details below for any enquiries. EXHIBITION ORGANISER Marleen Jerusalem or Gerdi Hondebrink B.V. Industrial Promotions International (I.P.I.) P.O. Box 225, 7470 AE Goor, The Netherlands +31 (0) / marleen@ipi-bv.nl or gerdi@ipi-bv.nl SALES AGENTS China Cathy Yao - KHL China / cathy.yao@khl.com Germany, Austria, Switzerland Marleen Jerusalem / Gerdi Hondebrink - B.V. I.P.I. +31 (0) / marleen@ipi-bv.nl or gerdi@ipi-bv.nl Benelux & Scandinavia Arthur Schavemaker - Kenter & Co B.V. +31 (0) / Arthur@kenter.nl France Hamilton Pearman - Greenwich Media Time / hpearman@wanadoo.fr Italy Fabio Potestà - Media Point & Communication Srl / info@mediapointsrl.it USA & Canada Tony Radke - KHL Group USA / tony.radke@khl.com United Kingdom & Ireland Simon Kelly - KHL Group +44 (0) / simon.kelly@khl.com Rest of the world Marleen Jerusalem / Gerdi Hondebrink - B.V. I.P.I. +31 (0) / marleen@ipi-bv.nl or gerdi@ipi-bv.nl Shanghai New International Expo Centre (SNIEC), China PRA5-18
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