Media Presentation US Publishers March 2010

Transcription

1 Media Presentation US Publishers March 2010

2 About TinBu Founded in 2006, Pensacola Florida based TinBu is focused on creating and delivering multilingual, interactive content modules using our patent pending technology. TinBu's technology is used by leading online and wireless media companies in the U.S., Canada, Europe, and Latin America. TinBu s dynamic, interactive content channels were developed to create increased site metrics, user retention and revenue generation.

3 TinBu Content Modules TinBu currently offers nearly 30 unique content channels in dozens of verticals to publishing partners and adds more regularly, meaning there is something for just about everyone. This content is dynamically updated, content rich, and fully customizable, integrating easily and seamlessly into your website, which means you can deliver added value to your customers without sacrificing the branded look and feel of your website.

4 Integrated Advertising Integrated advertising is an integral part of TinBu s content and it s business model. This advertising is packaged with each content channel and enables publishers to use this content for free, plus they receive a generous revenue share of the proceeds that are generated by the use of TinBu content in their environment. Typical Ad Placement Opportunities Advertisers are offered a unique advantage by securing placement within the TinBu content modules. TinBu s content, along with integrated ads, is already in place on thousands of websites. These sites include major media groups in multiple markets, thus saving advertisers time and money to achieve well placed, turnkey campaigns.

5 TinBu Publishers TinBu s publishers include some of the world s largest media networks, newspaper groups and portals. Notable publishers include: Gannett Tribune Yahoo! MSN Lee USA Today NY Post Philly.com Washington Post Media News Media General Fox CBS ABC And Many More

6 Global Metrics May 09 4,136,561 11,196,444 June 09 3,871,797 10,602,081 July 09 4,805,715 14,173,827 August 09 5,497,365 15,640,116 September 09 5,308,274 16,117,773 October 09 5,581,133 17,182,895 November 09 5,874,435 15,820,062 December 09 10,151,799 27,338,430 30,000,000 25,000,000 20,000,000 15,000,000 10,000,000 5,000,000 0 Total Uniques Total lpage Views

7 Overview For Publishers

8 Dynamic Lead-ins

9 Content - Lottery Lottery Demographics Male 47 Female White 73 Black 13 Asian 3 Hispanic 9 No kids 72 Kids 28 $0 30k 24 $30 60k 30 $60 100k 27 $100k+ 19 No College 47 College 41 Grad School 12 Live lottery results for all 200+ lottery games in North America, UK, Germany, Mexico, and Ireland. Data available in English, Spanish, French, andgerman German. Live countdown timers showing next draw times for every game. Jackpot trackers for every lottery showing current jackpot, and how much it has gone up or down. Previous number look up capability. Odds calculators for every game. Jackpot analysis showing lump sum and annuity payment amounts if someone wins. Quick Pick number generation for all games. Hot and Cold number analysis with frequency charts for every game.

10 Content - Horoscope Horoscope Demographics Male 37 Female White 77 Black 7 Asian 4 Hispanic 11 No kids 72 Kids 28 $0 30k 29 $30 60k 31 $60 100k 21 $100k+ 20 No College 49 College 39 Grad School 11 Daily horoscope for each zodiac sign. Available in English and Spanish. Daily Star Charts. Sun Sign Personality Trait index. Daily Love Meter by sign. Relationship Compatibility Analysis by sign. Peak Time of Day for each sign. Lucky color analysis by sign each day. Yearly outlook by sign. Daily Astro Picks. Customizable icons sets for each site visitor. NEW SETS: Bronze, Greco, Gothic, Traditional Flash Wheel: Bronze, Greco, Gothic, Traditional

11 Content - Crossword Crossword Demographics Male 45 Female White 87 Black 7 Asian 2 Hispanic 3 No kids 77 Kids 23 $0 30k 22 $30 60k 27 $60 100k 27 $100k+ 24 No College 43 College 43 Grad School 14 Daily traditional crossword puzzles Daily vertical crossword puzzles Weekly Sunday crossword puzzles Daily Diamond crossword puzzles thatare are easier to solve Theme Puzzle Archive Weekly jumbo Sunday crossword puzzle link in all puzzles Ability to save the puzzle and come back to complete it at a later time Mouse over hints in all puzzles Built in timer records time to solve each puzzle Ability to pause the timer to take a break from solving the puzzle Solve buttonto to automatically solve any puzzle Help button provides instructions for all games

12 Content - Stocks Stocks Demographics Male 45 Female White 87 Black 5 Asian 2 Hispanic 5 No kids 78 Kids 22 $0 30k 30 $30 60k 26 $60 100k 20 $100k+ 25 No College 47 College 39 Grad School 14 es NASDAQ Composite Index Dow Jones Industrial Average NYSE Composite Index Available in English and Spanish Currency Exchange Rates Russell 2000 Growth Index TSX Composite Index 1 Day, 5 Day, 1 Month, 3 Month, 1 Year, 5 Year, 10 year Averages Stock Symbol Look Up Market Summary Recent Quotes Look Up Personal Stock Portfolio Tracker Financial Terms Glossary Tell A Friend

13 Content - Soccer Soccer Demographics Male 49 Female White 26 Black 7 Asian 7 Hispanic 59 No kids 49 Kids 51 $0 30k 47 $30 60k 33 $60 100k 12 $100k+ 8 No College 65 College 28 Grad School 7 es 400+ leagues covered from around the world 50+ International Cups covered from around the world Live in game scoring reports Game schedules / fixtures for all leagues Fully customizable by each site visitor League tables, player bookings, team statistics, team information, top scorers, archived league information Compare two teams Team rosters Yellow Card, Red Card, and scoring reports for each game

14 Content - Sudoku Sudoku Demographics Male 32 Female White 93 Black 3 Asian 1 Hispanic 2 Other 3 No kids 72 Kids 28 Easy to play just drag and drop 3 difficulty levels: Easy, Normal, and Hard A countdown timer provides more challenge to players Get frustrated? Click the Solve button to solve the puzzle for you. Click on the Reset button to restart the game from scratch. $0 30k 34 $30 60k 29 $60 100k 20 $100k+ 16 No College 51 College 38 Grad School 11

15 Content Fitness Videos Fitness Demographics Male 26 Female White 91 Black 4 Asian 2 Hispanic 2 No kids 67 Kids 33 $0 30k 45 $30 60k 29 $60 100k 20 $100k+ 16 No College 51 College 38 Grad School 11 Over 120 video clips of home and gym based exercises Available in English, Spanish, and French Searchable by all body parts; abdominals, back, biceps, calves, chest, forearms, gluteus, hamstrings, hips, pectorals, quads, shoulders, trapezius, shoulders, triceps, upper chest Expert instruction supplied for each 30 second video clip Performed by male and female professional fitness models Video library for each body part is searchable by mouse over scrolling Allows people to learn exercises they can perform at home or at a gym for desired body part

16 Content Recipes Recipe Demographics Male 29 Female White 92 Black 4 Asian 1 Hispanic 2 No kids 70 Kids 30 $0 30k 34 $30 60k 31 $60 100k 19 $100k+ 16 New recipe featured every day Recipes provided by Better Homes and Gardens with color photographs Ability to store up to 20 favorites Custom color options for users Print Recipe Cards "Tell A Friend" feature Detailed prep directions Nutritional information for each recipe Ability y to sort through over 1500 recipes by course or meal type Ability to sort through over 1500 recipes by main ingredients No College 51 College 38 Grad School 11

17 Content Swimsuit Models Models Demographics Male 58 Female White 80 Black 10 Asian 3 Hispanic 6 No kids 75 Kids 25 $0 30k 21 $30 60k 29 $60 100k 34 $100k+ 16 New Model portfolio every day New swimsuit model videos added each week Rate the model feature Save your favorites Previous 5 day review of former models Preview tomorrow's girl Send a picture to a friend Slide show and manually review Bio information sheet for each girl Enlarge photo feature Customizable color scheme No College 44 College 43 Grad School 13

18 Content Weather Weather Demographics Male 37 Female White 87 Black 4 Asian 3 Hispanic 5 No kids 71 Kids 29 $0 30k 30 $30 60k 29 $60 100k 24 $100k+ 17 No College 49 College 39 Grad School 12 Global coverage searchable by city name or postal code Available in Celsius or Fahrenheit True 48 hour forecasts broken down by hour Daily commute forecasts EPA air quality index reports for 200 major cities in North America Moving maps, including Doppler radar, satellite images, temperature, wind, and precipitation Built in local time clock for any searched location globally Global highsandlows for temperature, wind, and precipitation updated hourly Historical climate reports for any location in the world Customizable weather locations stored for each site visitor iit ( up to 20 locations).

19 Content Entertainment Entertainment Demographics Male 38 Female White 87 Black 7 Asian 1 Hispanic 4 No kids 70 Kids 30 $0 30k 29 $30 60k 34 $60 100k 24 $100k new celebrity spotting photo's with captions every day daily articles with photos Searchable archives Users can set custom alerts User customizable layout Tell a friend feature Yesterday's news feature allows people to recap previous days celebrity news Photo enlarge allows visitors to view full size images of their favorite celebrities No College 49 College 40 Grad School 11

20 Content Quote of the Day Quotes Demographics Male 38 Female White 84 Black 9 Asian 2 Hispanic 3 No kids 72 Kids 28 $0 30k 31 $30 60k 34 $60 100k 20 $100k+ 15 New quotes every day, with audio, animated text, and photographs Ability to select additional quotes to view from 16 categories 100's of quotes in the channel, with new quotes added every month Ability to review previous 5 days quotes Guess Who Said This? interactive game Players y can select the level of difficulty for Guess Who Said This game to suit their preferences No College 53 College 37 Grad School 10

21 Content Gas Prices Gas Demographics Male 38 Female White 91 Black 4 Asian 2 Hispanic 3 No kids 75 Kids 25 $0 30k 28 $30 60k 29 $60 100k 25 $100k+ 18 No College 48 College 40 Grad School 12 Daily gas station price monitoring on over 140,000 stations in U.S. Searchable by zip code or city name Shows top 10 highest and lowest prices in every location. Built in mapping feature showing location of every station listed. Interactive map of U.S. showing current high and low for each state Customizable price change alerts Current crude oil price with percentage change U.S. high/low/average gas price Gas saving tips for consumers. MPG analysis for 20,000+ vehicles from 1985 to today. Personal annual fuel cost estimates Tell a friend feature.

22 Content Box Office Information Movies Demographics Male 41 Female White 85 Black 6 Asian 2 Hispanic 5 No kids 67 Kids 33 $0 30k 26 $30 60k 30 $60 100k 25 $100k+ 20 No College 47 College 40 Grad School 13 Covers North American box office Searchable by local DMA's; by actor or actress; by writer, director or producer and by movie genre Lists box office revenues and screen counts by film Historical box office information Compare top films by year and genre Top films by weekend or year, nationally and locally Credit search Local and nationwide box office statistics Year over year comparisons Market share analysis Search film profiles and filmographies Upcoming films listings

23 Content MPG Ratings MPG Demographics Male 25 Female White 93 Black 3 Asian 1 Hispanic 2 No kids 67 Kids 33 $0 30k 52 $30 60k 26 $60 100k 13 $100k+ 9 20,000+ vehicle database from 1985 to present with photographs. Available in English and Spanish. Search by make, model, class, MPG range. Compare selected vehicles (up to 20) to determine fuel efficiency and estimated annual fuel costs. Calculate personal annual fuel cost estimates based on any vehicle and your personal driving habits. Search best and worst MPG across all vehicle makes, models, and size. No College 63 College 31 Grad School 6

24 Content Flight Tracking Flight Demographics Male 28 Female White 92 Black 3 Asian 2 Hispanic 2 No kids 69 Kids 31 $0 30k 45 $30 60k 27 $60 100k 15 $100k+ 12 No College 57 College 34 Grad School 9 Real Time tracking of all flights/airlines in U.S., Canada, Mexico. Tracks intra Canada, and intra Mexico flights. Real time in air radar maps of each flight, showing speed, altitude, time to and from destination. Searchable by airport or airline. Shows incoming air traffic to all airports selected. Listing of delays, gate changes, or schedule modifications. Integrated travel tips and baggage information. Lists current departure and arrival on time % for all airports. Allows each user to store and save their favorite airline flights or airports. Tell a friend feature.

25 Content Mortgages g Mortgage Demographics Male 25 Female White 93 Black 3 Asian 1 Hispanic 2 No kids 67 Kids 33 $0 30k 48 $30 60k 27 $60 100k 14 $100k+ 11 No College 59 College 33 Grad School 8 Ability to search for lenders across the entire country searchable locally by zip code. Real time daily interest rate and loan cost adjustments for 100's of national lenders. Ability to review many different mortgage options and to specifically compare the details of those loans. Ability to see all costs associated with a particular lender, including points and closing costs, and actual monthly payment amounts. Intuitive instructional guides built in. Ability to change lending parameters including length of term, purchase price, down payment, points, and type of loan desired. d Visitors can apply for a mortgage online if they choose from a lender of their choice.

26 Content Flash Games Games Demographics Male Female White Black Asian Hispanic Other No kids Kids $0 30k $30 60k $60 100k $100k+ Over 100 different games 5 different categories to choose from; action, arcade, classic, puzzles, and sports Listing of the Top 10 games each day Listing of new games featured each month Players can save their favorite games to their library High scores are saved for each game Instructionsprovided for every game Private label games network available for publishers No College College Grad School

27 Content Sports Sports Demographics Male 35 Female White 86 Black 6 Asian 1 Hispanic 5 No kids 65 Kids 35 $0 30k 34 $30 60k 38 $60 100k 15 $100k+ 13 No College 54 College 36 Grad School 10 Covers NBA, MLB, NFL, NHL, NASCAR, PGA, MLS, PGA Covers NCAA Men's and Women's Basketball, NCAA Men's Football Additional Soccer Coverage Additional Golf Coverage Live Odds Reports Post Game Box Scores/Summaries Historical t i l Information From Previous Season Searchable Calendar Feature Can be customized to specific settings by each individual site visitor Injury reports Updates Box Scores during games in progress every 3 5 minutes Live score updates of games in progress every 3 5 minutes

28 Content Music Music Demographics Male Female Personalized music recommendations selected from millions of YouTube videos and tens of thousands of free, downloadable songs. White Black Asian Hispanic Other No kids Kids $0 30k $30 60k $60 100k $100k+ No College College Grad School Create and save your own playlists that include music videos and free downloadable songs. Newly released songs provided daily that are free and downloadable. Additional songs based on a user ss playlist that are free and downloadable. Available in English, Spanish, and Portuguese (BR)

29 Content Jobs Jobs Demographics Male 33 Female White 85 Black 8 Asian 2 Hispanic 3 Other 2 No kids 66 Kids 34 $0 30k 38 $30 60k 36 $60 100k 13 $100k+ 12 No College 57 College 35 Grad School 8 US National Unemployment Rate State Unemployment Rate by Month State Unemployment Rate by Year County Unemployment Rates 50 Largest Cities Unemployment Rates US Mass Layoff Report US Hiring,Quit,Layoff Rates US Job Opening Report Interactive US Map For Quick Access To State Specific Info Charting And Graphing Functions Ability To Compare Annual Employment Statistics Back To 1999 Ability To Search For Jobs By Location, Ct Category, And dapply Online

30 Content News News Demographics Male 32 Female White 86 Black 8 Asian 2 Hispanic 3 Other 2 No kids 68 Kids 32 $0 30k 42 $30 60k 35 $60 100k 13 $100k+ 10 No College 58 College 34 Grad School 8 100's of new news stories uploaded every day. Over 20 news categories, including World News, Sports, Entertainment, People, Business, Travel, Kids, and more. Images in selected stories that can be expanded. Search feature for looking up previous stories. Top headlines dynamically animate and rotate throughout the day. Includes daily press releases from national wires. Ability to look at previous weeks stories by date and category. News Alert System allows site visitors to sign up for daily headlines of their choice, linking back to publisher Web site.

31 Content Powerball Live Powerball Demographics Male 47 Female White 77 Black 11 Asian 3 Hispanic 7 Other 2 Live Streaming of twice weekly Powerball Drawing Videos of past drawings on demand Robust, complimentary data including: Odds Number Frequencies Prize List No kids 67 Kids 33 $0 30k 29 $30 60k 34 $60 100k 21 $100k+ 16 No College 52 College 38 Grad School 10

32 Upcoming Channels Safety Mom AOL Autos School Information

33 Live Client Examples Revenue Share (Free) Clients: Licensing Fee (Paid) Clients: USA Today NY Daily News Tribune lottery,0, htmlstory Rogers / / CBS