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2 Standing out in the performing arts industry The Stage is the only weekly publication for the performing arts industry and this, alongside our thriving website, makes The Stage the place to go for the latest in the performing arts. In publication for over 135 years, at The Stage we continue to serve our readers by providing them with news, information and careers advice they cannot find elsewhere so that they can get in and get on in entertainment. We are also the only paper that reviews performances from across the UK. This makes The Stage a must read for performers, audiences, backstage and creative teams alike as well as those with a keen interest in the performing arts. The Stage stands out because of our: l Expert writing contributions from authoritative writers and experienced contributors l Unparalleled Coverage breaking news alongside highly detailed articles, The Stage provides both the must-have information and the detail to keep readers fully informed l Voice for the industry we represent key issues in the industry including fair pay and diversity in the arts Advertising with The Stage means you gain from our brand positioning and will ensure you get the best return for your budget

3 Flexibility to reach your goals The Stage offers three main channels for you to reach our readers, each with its own benefits and opportunities. We will work with you to create a package that suits your needs and fits your budget. Online at thestage.co.uk One of the UK s leading entertainment websites, thestage.co.uk is updated throughout the day to deliver the latest news to a dedicated audience. thestage.co.uk has the largest reach of all The Stage channels. l Monthly visits * : 532,390 l Unique visitors per month * 358,984 l Page views per month * 743,406 In print The format where our readers are most engaged by having a tangible product in front of them. l 13,000+ print readership l Available in over 3000 stores across the country l Plus you ll be featured in The Stage Digital Edition available via the app for smartphone and tablet devices Via social media Get your message out very quickly to a large audience and receive an immediate response. l 125,000 Twitter followers l 50,000 Facebook likes l Bespoke Schools and Jobs channels on both Twitter and Facebook * Statistics taken from Google Analytics, July 2015

4 Extensive online readership The Stage online readership is constantly growing and has increased dramatically over the last 3 years. Online per month we have: *Figures taken from Google Analytics, July 2015 We are very discerning with our ad spend, but The Stage has worked closely with us, both to understand our needs and to ensure that every 1 we spend is maximised Director of External Relations, Arts Educational School

5 Wallpaper advertising Got something special you would like to advertise? Or need greater exposure than a banner advert can provide? A wallpaper ad on thestage.co.uk provides unparalleled exposure, literally making your message unmissable to all of The Stage s online desktop readers l The Stage wallpaper ad runs across the entirety of The Stage s main website. l All users (averaging 350,000 unique users each a month) will see the ad l Your wall paper will be seen by everyone on every page and will not be subject to rotation l You can define two different destinations one for a click on the left side and one on the right Please note that these ad formats are not visible on mobile phones but are also not subject to any ad blocking. Advert Type: Duration: Investment: Wallpaper 7 days site wide 2,895 exc. VAT

6 The Stage advertorial and supplements What is an advertorial? The Stage offers a range of advertorial and sponsored content. This is an effective way to communicate with your potential customers in greater detail and can be a useful support to display advertising. We have a variety of solutions available to suit your requirements. For more details please contact The Stage sales team. What is included? Basic package would see the branded supplement printed as part of an enlarged edition of The Stage newspaper plus online presence at thestage.co.uk The Stage newspaper, featuring the supplement, is also available for download as a Digital Edition (ipad / ipod, Android etc) via itunes. l Other upgrade options are available. Example - Supplement focused on Chinese Theatre l Centre-piece feature based on round-table discussion between British and Chinese practitioners l Interview feature talking to UK producers who have brought work to China / Chinese producers who have brought work to the UK l A selection of Q&A interviews with leading figures in the Chinese theatre industry. These could be sponsored content / advertorial. l Feature on buildings / technical theatre. A feature looking at British architects working on theatres in China e.g. RHWL s work on Shanghai China Grand Theatre l Feature on training / drama school sector and opportunities in China and for UK drama schools attracting Chinese students The supplement will be branded as in association with the sponsor Total pages: 8 to 16 pages dependent on budget

7 QDOS/P&O PROMOTION March QDOS/P&O PROMOTION KEITH PATTISON March PROMOTION Steve Dunlop QDOS/P&O PROMOTION Keith pattison March QDOS/P&O PROMOTION March Nick Thomas and the Qdos Team are proud to produce new shows for P&O Cruises Star by night, cruise by day We re currently on the look out for the very best talent P&O Cruises new ship Britannia is the largest and most contemporary ship designed for Britain. With the most technologically advanced stage around, including stunning LED scenery, Britannia s theatre offers dynamic shows and the slickest of production values. All of this means there is a unique blend of brilliantly-crafted costumes, original shows, and new twists on classics. To be part of the most lavish and spectacular show at sea whilst seeing the world step on board Britannia. For more information visit carnivalukcareers.com Traditional entertainment reimagined by Qdos for today s passengers Four wholly new shows all very adds, a lot of tricks in these shows. Britannia s entertainment offerings can sit back and enjoy live bands and different and all with phenomenal energy: Boasting a stunning 21m x 5.5m aren t just confined to its theatre. The comedians in the Live Lounge plus music short, sharp, snappy shows that grab the high-definition LED video wall, the ship s Limelight Club a modern twist recitals, game shows and lively talks in attention will be seen in Britannia s Headliners Theatre has been designed on a supper-club concept will offer the multi-purpose, hi-tech Studio. And Headliners Theatre, a dedicated with innovation and flexibility in mind, relaxed dining and concerts by the likes Britannia s decks will serve as an alfresco performance venue with seating for 936 says Wright. It s equipped with the best of Kiki Dee, Jaki Graham and Madeline venue for shows that, says Wright, will passengers and equipped with state-ofthe-art technology that would be the to be able to accommodate any style of shows, too, with Eric and Little Ern, the been seen before. There s even the first available technology because it has Bell. There will also be occasional stage use LED technology in ways that haven t envy of many land-based theatres. entertainment we might chose to present: Morecambe and Wise tribute that toured seagoing cookery club on-board a British from a show with traditional scenery and the UK to great success last year, due cruise ship, led by leading television 13 cast members one night to a tribute act to make its first appearance at sea. celebrity chef James Martin. the next, a stand-up comic the day after. In something of a coup, P&O Cruises It all adds up, Wright adds, to While Thomas is relishing the has also secured exclusive use of BBC greater choice than ever before for our Qdos has a passion for opportunity to produce lavish shows prime-time hit Strictly Come Dancing, passengers. There s a place for every entertainment. P&O has with Wow! moments aplenty, for Wright featuring judge Craig Revel Horwood style of entertainment across our fleet, the investment in technology was just as together with dancers from the series. and Britannia will lead the way on that. a passion for cruising. crucial in meeting audience expectations. A spectacular evening of high-quality It s going to be our benchmark. It s a good match Passengers expect to see on-board the ballroom dancing is promised in the With bookings for its first year already production values they see on television elegant Crystal Room. On cruises longer nearly full and backed by an innovative shows such as The X Factor and Strictly than three days, passengers will also partnership between two leaders in Come Dancing. They won t settle for be able to test their dance moves in their fields P&O Cruises and Qdos anything less and tell us they want to feel a Strictly competition. Entertainment Britannia looks set People who describe on-board a part of the entertainment, he says. Less actively inclined passengers to rule the waves again. entertainment as old-fashioned haven t been on a modern cruise ship. And certainly not on Britannia, says Thomas, who himself spent several years at sea as a performer. It has become much more sophisticated and the budgets are larger. A group of new productions going on to a cruise ship will cost as much as it would to set up a number one touring musical. Qdos Entertainment s production director Mark Sherwood has ensured the newly created shows feature lavish costumes, under the direction of Qdos head of wardrobe Teresa Nalton. The productions also feature video graphics by Duncan McLean (whose credits include City of Angels, The Bodyguard, Shrek the Musical and Let It Be), and special effects courtesy of extraordinary theatre effects designers the Twins FX. Their jaw-dropping illusions have had audiences marvelling at airborne Daleks in Doctor Who Live, attacking Martian spaceships in Jeff Wayne s The War of the Worlds and seen flying cars, dragons and giant crocodiles loom over audiences heads in Qdos pantomimes across the UK. There are, Thomas approvingly P&O Cruises Food Heroes (from left) Olly Smith, Eric Lanlard, James Martin, Marco Pierre White and Atul Kochhar 25 P&O CruISES The Queen launches P&O s flagship Britannia earlier this month Flexibly staged, state-of-the-art entertainment spectaculars grab the attention contemporary British entertainment at its best. Qdos shows will have a very Britannia flies the flag for different look and feel to what P&O Cruises has done before. Their passion is entertainment, ours is cruising. It was luxury cruise entertainment a good match. Qdos has been producing live The launch of P&O Cruises 473m new liner and the company s partnership entertainment for cruise lines since 2008, and the company also services three ships with Qdos Entertainment sets a high water mark for the thriving on-board for P&O Cruises sister line, Cunard. entertainment sector. The focus on quality, large-budget productions also Qdos founder and chairman, Nick Thomas highlights the company s key brings a whole range of new opportunities for showbusiness professionals creative team executive producer Michael Harrison (responsible for Qdos ith a history dating back buoyancy of seagoing holidaymakers. Which is where the multifaceted 24 annual pantomimes, and many credits to 1822, P&O Cruises The cruise holiday has never been more Qdos Entertainment enters the scene. in his own right including the West End can lay claim to being the accessible or affordable, and it s much Formed in 1999 and focused on family and touring hit The Bodyguard and the W world s oldest cruise line. more family-friendly than it used to be. entertainment and traditional values, Cameron Mackintosh co-produced tour It achieved another first in 1844 when It s not an aspirational luxury anymore, Qdos is one of the UK s most prolific of Barnum), leads the Qdos team, which it began taking vacationing passengers he says. theatre producers and venue operators, includes renowned creative director Alan to sea and onwards to then exotic, now Already, Britannia s eye-catching with an extensive background in producing Harding and musical director/composer familiar, European destinations. Today, livery featuring the largest ever bespoke shows for cruise ships. Rick Coates, who have all risen to the more than 170 years later, it remains depiction of the Union flag has been For Wright, the appeal of Qdos lay exacting standards of Britannia by the longest-established seagoing holiday catching newspaper headlines even in the creativeness of their team and producing the most modern shows operator anywhere in the world, and before its maiden voyage. But, for Wright, the concepts of their shows. It was we ve ever created for cruise ships. has become a globally recognised it illustrates a signature element of the leisure brand. eighth ship to enter P&O Cruises fleet. Still operating from the port of Britannia is a fundamentally British Southampton where its first ships product that sails from and returns to embarked, P&O Cruises has long been Southampton. It s been built for the renowned for its pioneering commitment British market and British passengers. to on-board entertainment. The launch Everything about the ship, everything of its newest ship, Britannia at 143,000 that s on-board, was designed with tonnes and hosting 3,647 passengers and that in mind. 1,350 crew, the largest ever to be built for For UK-based performers, that the British market looks certain to raise translates into unparalleled opportunities the bar for ocean-going entertainment for work. In a typical year, Wright in an exciting new partnership with one estimates the P&O Cruises fleet of Europe s leading stage producers, has in the region of 5,000 slots for Qdos Entertainment. entertainment on-board and contracts in The arrival of the 473 million Britannia excess of 3,000 entertainers: everything points to a thriving sector, with from singers, dancers and impressionists increasingly high expectations of what to comics, tribute acts and guest artistes it wants from the growing numbers of like Michael Ball and Ruthie Henshall. performers finding work with cruise And it s by no means, Wright adds, a lines. Last year, almost 22 million one-size-fits-all proposition. Everyday holidaymakers took to the seas worldwide at sea is different and every voyage as the global value of the market increased has its own bespoke entertainment 2.3% to 23.7 billion. package. Every time Britannia leaves For Paul Wright, head of entertainment Southampton, there will be a different at P&O Cruises, there s no secret to the entertainment programme on-board. Qdos chairman Nick Thomas (right) with Michael Ball, secured by Qdos as the first artiste to appear in Britannia s Headliners Theatre 24 nigel hillier EXECUTIVE PRODUCER MICHAEL HARRISON CREATIVE HEAD OF PRODUCTION MARK SHERWOOD ASSISTANT SOUND DESIGNER STEVE JONAS DIRECTOR ALAN HARDING SUPERVISOR MUSICAL RICK COATES SET LIGHTING DIRECTOR SHARON HARDING DESIGNER IAN WESTBROOK DESIGNER MATT CLUTTERHAM VIDEO PRODUCTION DUNCAN McLEAN SPECIAL HEAD OF EFFECTS THE TWINS FX COSTUME TERESA NALTON COSTUMES MIKE COLTMAN COSTUME DESIGN RON BRIGGS, AMY JACKSON & MAXINE S FEATHERS COSTUMES QDOS ENTERTAINMENT SPECIALITY qdosentertainment.com Distribution The special issue will be distributed to The Stage Newspaper s entire circulation, including key players in the UK. It will additionally be available as a pdf to download on thestage.co.uk, which has a broader readership (c. 300, ,000 unique monthly users) We are also happy to discuss increased circulation for the issue and targeted circulation should this be required. Supplement fee - Supplements begin at 10,000 for a 4 page basic package and 15,000 for 8 pages. We will work with you to fit your budget and achieve your business needs.

8 By placing your role on our industry leading website, in the newspaper or on social media, you can ensure that your job will be seen by a huge number of relevant applicants. Take advantage of our highly targeted, committed, quality readership and let us quote you for your next vacancy we pride ourselves on providing great service and value for money. Your role will also be featured in The Stage Jobs app (available on itunes). Recruitment From auditions and teaching positions to technical and backstage, The Stage is known as the marketplace for the widest variety of jobs in the entertainment industry and related sectors.

9 A Recruitment package to suit your role Enhanced listing: Includes your logo, your role can be listed under multiple headings and there is an instant link through to your applications address Online listing rates 7 days = days = 750 Special offer When you place your recruitment advert in the paper you have the opportunity to list your job online (with exactly the same wording) at a discounted rate. Recruitment Paper Enhancement: 7 days = 25% of print cost 14 day = 35% of print cost 21 days = 45% of print cost 28 days = 50% of print cost All additional job roles will be charged at 150 per role See all print rates on page 15. SPECIAL OFFER

10 Recruitment The Stage Jobs website Featured job Have your recruitment advert placed very prominently, on The Stage Jobs homepage, including your logo and job details 7 days = online listing cost Hot job Boost your vacancy s visibility and scope for response by having it show higher up in relevant keyword searches Hot job = +10% online listing cost News site inclusion Get your vacancy placed across The Stage news site to attract candidates not necessarily visiting job boards News site inclusion = +20% online listing cost

11 Recent improvements to The Stage weekly newspaper, including a 5-page careers and training feature in every issue, mean that more than ever The Stage is the must-read publication for those aspiring to work in the performing arts. Training Plus The Stage online Training Database has recently relaunched and is a key resource for potential students searching for courses. 40% of our readership is between 15 and 24 years old 28% of our readership is between 25 and 34 years old Statistics taken from online registrations to thestage.co.uk This means that The Stage and thestage.co.uk are essential places to advertise your course as your potential students are already there.

12 Training There are three main options for listing your institution and course offerings: Online advertising Advertising on thestage.co.uk provides the largest audience and greatest exposure for your course. Print advertising Advertise adjacent to our advice features and scholarship announcements so that your message is in prime position for prospective students. The Stage Training database This comprehensive resource allows potential students to search the performing arts institutions and courses available in the UK make sure you are listed amongst them. The Stage Training Database is fully searchable; students can browse by type of qualification, course duration and course type. When you take a listing on the Training Database you provide: l Institution name, contact details and description l Course, titles, course description, location, qualifications and more l The relevant categories for your course l Direct links to your website This ensures that your course reaches potential students and increases traffic to your site whilst maintaining your marketing message.

13 The Stage Services Directory The Stage Services Directory offers a unique opportunity to increase prospects for your business. The Stage Directory is the place for small to medium sized businesses to showcase their services and products. Your listing will benefit from the high Google search ranking of The Stage, so that if your website does not usually appear highly in search results you won t miss out on prospects. Plus, as The Stage has a large volume of traffic from performing arts professionals you will reach a new and increased audience. Easy to use, with 30 categories ranging from sound and lighting to costume and accommodation, The Stage Services Directory is the place to go to find quality suppliers. Your listing includes l Your contact details l Your logo l 250 words describing your company l 20 photos Premium listing: only 160 for 12 months! Additionally, listing your business in The Stage Directory is hasslefree as the team will design your listing and create individual copy that represents what makes your business stand out.

14 Classified advertising Advertising opportunities to suit any budget! The Stage classified advertising is the cost effective way to ensure your product or service reaches an engaged audience of performing arts professionals. If you are looking for cost-effective advertising that delivers immediate exposure for your business, classified advertising is an inexpensive, yet effective, way of giving your business a boost. Online Services Directory rates Featured ad 160 (1 year) Featured ads deliver the highest levels of visibility across The Stage Directory. Including all the benefits associated with our Premium adverts, Featured ads also enjoy: l Exclusive exposure on the homepage l Additional visibility at the top of search results l Increased exposure alongside Standard adverts SERVICES DIRECTORY advertising enquiries Neema Shah C COSTUMES F FLYING R neema@thestage.co.uk REHEARSAL ROOMS Reach new customers with The Stage The Stage advertising features offer exclusive exposure for your business. You ll receive: An advert in The Stage Opportunities to include images C CHARITIES C COACHING I INSURANCE The upcoming feature is: INDIVIDUAL TUITION. AUDITION ADVICE. Students can expect patience encouragement and understanding. Kingston, Surrey E EVENT PHOTOGRAPHY Multi-camera filming and editing of live performances (Theatre, Dance, Music, Event) Production Headshot Event Photography (Live Performance, Film, TV, Sport) *All prices exclude VAT November Promotional Films Good competitive rates. Coaching, tuition and advice For private teachers of singing, performance and dance or small workshops T TUITION Book before November 16 Make sure your business is included. Call Neema on or neema@thestage.co.uk sosfilm@live.com 45

15 2016 special features and supplements Publication date Editorial features Publication date Service Directory features 21/01/2016 Technical 28/01/2016 Stage schools 04/02/2016 Training Outside London 11/02/2016 Applied Theatre 03/03/2016 Post-Graduate Training 10/03/2016 Move It 17/03/2016 The Television Workshop 31/03/2016 Acting & Drama courses 07/04/2016 Summer Schools 14/04/2016 Dance Training 05/05/2016 Working in theatre 12/05/2016 Artist Development Initiatives 19/05/2016 Musical Theatre Training 09/06/2016 Part time and Weekend courses 16/06/2016 Technical 23/06/2016 Opera Training 14/07/2016 Skills Training 18/08/2016 International Training 22/09/2016 Working Abroad 29/09/2016 Dance Training 27/10/2016 How to Choose Your Drama School 17/11/2016 Technical 15/12/2016 Cruising 26/05/16 Sound, Lighting and Rigging 30/06/16 Rehearsal Rooms 28/07/16 Clothing, Costumes, Wigs, Hair and Make up 25/08/16 Sets, Scenery and Props 22/09/16 Finance 29/09/16 Health and Wellbeing 27/10/16 Rehearsal Rooms Feature 17/11/16 Sound, Lighting and Rigging 24/11/16 Coaching 08/12/16 Photography & promotional services 22/12/16 Charities

16 Digital specifications and rates On thestage.co.uk Top banner - all 10cpm 728 x 90 Leaderboard 970 x 90 Super leaderboard 970 x 90 Pushdown (expandable) Right hand bar - all 10cpm 300 x 250 MPU (above the fold) 300 x 600 Half Page 160 x 600 Wide Skyscraper 300 x 600 Sidekick (expandable) Located on every page of thestage.co.uk, the top banner and the right hand bar give you real time exposure to your target audience. Top banner and bar positions can be booked to appear run-ofsite or alongside particular articles or sections. We recommend a minimum campaign of 62,000 impressions over a one-week period. Files must be supplied as png, jpg or gif and follow IAB standards. On Twitter With an image You can supply up to 113 characters of text including a link or means of contact and any hashtags (#) or Twitter handles (@---) that you would like included. The image you supply must be 1022 x 500 pixels and the file format must be jpg or png. Without an image You can supply up to 136 characters of text which must include a link or means of contact and any hashtags (#) or Twitter handles (@---) that you would like included. You can specify the time and day at which you would like your tweet to be sent. We will add our sponsored hashtag to all tweets (#sp) to follow IAB standards. Rates 135 per tweet

17 Directory rates Training Directory rates Institution Listing Featured: 1,130 (3 courses, 3 categories per course) Standard: 700 (2 courses, 2 categories per course) Our advertisement requirements need to be flexible enough for changes such as extra auditions dates and performances. The Stage newspaper offers us a direct way to speak with our core audiences and has been great at meeting our unique needs Hayley O Sullivan, National Youth Theatre

18 Print specifications Copy specifications*: l Minimum type size: 7 point l Acceptable artwork file formats are: jpg, tiff, font embedded pdf or eps QUARTER PAGE 167 mm high x 128 mm across HALF PAGE VERTICAL mm high x 128 mm across HALF PAGE HORIZONTAL 167 mm high x 260 mm across l Must be print quality 300 dpi For more information please contact Rebecca Dunning: Rebecca@thestage.co.uk Direct dial: column 1 = 40 mm 2 = 84 mm 2 column 3 = 128 mm 3 column 4 = 172 mm 5 = 216 mm l Full page: mm high x 260 mm across 6 = 260 mm * Please ensure you supply your advertisement to the correct specification. The Stage cannot be held responsible for advertisements printed incorrectly or missed if supplied in an incorrect format or past the deadline.

19 Print rates Recruitment Mono Single column cm rate: Quarter page: 1,200 Half page: 2,400 Full page: 4,800 Full colour Single column cm rate Quarter page: 1,353 Half page: 2,707 Full page: 5,414 Display advertising Mono Single column cm rate: Quarter page: 772 Half page: 1,545 Full page: 3,090 Full colour Single column cm rate Quarter page: 928 Half page: 1,857 Full page: 3,714 Classified advertising Minimum 2 week booking Single column cm rate: cm x 1col: cm x 1col: cm x 1col: Series discounts 3 pre-booked 10% discount 6 pre-booked 20% discount 13 pre-booked 35% discount There is no pushy salesman speak, but a genuine interest in your business, needs and how The Stage can support and build on our working relationship Steve Green, Fourth Monkey

20 Contact us We want to help you achieve your goals and are happy to work with you to find flexible solutions to fit your budget. Discuss your needs with the appropriate advertising specialist: Recruitment Advertising Matt Bush Account Manager Direct dial: Training and Display Advertising Michael Maunsell Sales Manager Direct dial: Classified and Directory Advertising Neema Shah Senior Sales Executive Direct dial: Digital Advertising Patrick Lappin Business Development Executive Direct dial: General Enquiries Rebecca Dunning Implementation Executive Direct dial: