5 Phase Plan. one second at a time. a non-profit collaboration bringing the world together,

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1 5 Phase Plan a non-profit collaboration bringing the world together, one second at a time.

2 a non-profit collaboration bringing the world together, one second at a time. The 1 Second Foundationʼs 5 Phase Plan Contents: Mission Statement... pg. 2 Timeline... pg. 3 Objectives & Floor Returns Phase 1: The 1 Second Film... pg. 4 Phase 2: The 2 Second Film... pg. 5 Phase 3: The 3 Second Film... pg. 6 Phase 4: The 111 Second Film... pg. 7 Phase 5: The 11,111 Second Film... pg. 8 Production Schedule... pg. 9 Fundraising Stats... pg. 12 Board of Directors & Contact... pg. 13 The Tipping Point :: Road to Oprah... pg. 14 1

3 mission statement Our goal is to create a series of innovative non-profit art-projects that unite the world via collaborative art-making, while also addressing various social issues. Starting with the shortest film ever made (The 1 Second Film), our 5 Phase Plan is designed to gradually scale up, culminating with the creation of the largest collaborative work of art ever attempted (The 11,111 Second Film). The overarching goal is to inspre millions of people to work together while providing a unique platform for addressing critical social issues. I II III IV V PHASE 1 PHASE 2 PHASE 3 PHASE 4 PHASE 5 2

4 Timeline (5 Phase Plan) 3

5 Phase 1: The 1 Second Film Objectives: Create the Worldʼs Biggest Shortest Film. Establish the foundation for an online community, actively engaged in the creation of collaborative art projects that benefit social causes. Reach a cultural tipping via the Road To Oprah, a 45-day across-country journey in which presentations and performances will be given at over 30 universities and house parties in more than 18 states in the US and Canada. Complete a feature-length documentary to accompany full credits of The 1 Second Film. Cultivate an extensive, grassroots volunteer network to propagate brandawareness for The 1 Second Film. Establish the groundwork for Phase 2 of The 1 Second Foundationʼs 5-Phase Plan. Floor Returns: 1 creative party for 800 people. 12 paintings, 5ʼ x 9ʼ collaborative works of art to be animated into one second of film and auctioned for charity when film is completed. 1 second of 70mm animation. Online social-network and community built around collaborative art and social-change, comprised of producers in over 45 countries. Feature-length documentary that communicates the inspiring story of The 1 Second Film project. Concept album created of music composed on the Road To Oprah (see pg.14). The 1 Second Film released on DVD with bonus footage. The 1 Second Film soundtrack released. Published book featuring a collection of perfect moments and photos from 7+ year journey of The 1 Second Film. Brand-awareness of The 1 Second Film and The 1 Second Foundation. Generate funds and awareness for the Global Fund for Women. Foundation, infrastructure, and massive producer group poised to scale up to create Phases

6 Phase 2: The 2 Second Film Objectives: Staging of two simultaneous 1 Second Film events in New York and Afghanistan to address September 11th. Provide a tangible way to bring people around the world together, in the real world as well as online, in order to demonstrate the unity that our increasingly divided world is capable of. Each event will be centered on the painting of 24 frames - giant murals that will be created by participants/members of audience. We shall recruit talented and accomplished collaborators as well as diverse international artists to direct the 48 individual frames. Surrounding the painting event, there will be various musical, theatrical, and performances. Diplomatic partners will be engaged to help arrange supporting events, seminars, and presentations. The finished film will include a making of documentary. All profits will be shared between families of victims in NY and civilian casualties of military action in Afghanistan. Potential of including 30K + people during events with even more watching through online simulcasts and broadcasting; documentary release and ancillary artwork will reach further audiences. Possibility of touring artwork with documentary once finished. Floor Returns: 2 giant parties that bring potentially 30,000+ people together in a groundbreaking event of artistic collaboration. Creation of 48 giant paintings that address a moment from Sept 11 th, to be animated into one second of film and auctioned for charity when film tour is completed. Broadcast events watched by thousands around the world. Expansion of online collaborative network allowing micro-collaboration with the projectconnecting producers with similar interests- providing an online platform for discussing issues surrounding the film. Creation of online gallery for user submitted art as companion gallery/place for public expression and dialogue. Creation of music and art event. Potential of bringing tens of thousands together using art to build political and cultural bridges; simulcast events could reach billions. Raising millions of $ to aid civilian casualties in Afghanistan. Creating platform for non-violent dialogue, creative expression. Feature-length Documentary telling of the process and challenges of organizing and bringing people together that can be seen by millions. The 2 Second Film released on DVD with bonus footage. Supplementary branded merchandise to generate revenue for charitable beneficiary. Further expansion and scaling of art-making concept that can inspire collaborative change. 5

7 Phase 3: The 3 Second Film Objectives: Staging of three simultaneous 1 Second Film events addressing Global Warming in three countries that are leading the world in CO2 emissions -- currently US, Russia, and China. The 3 Second Film further expands the infrastructure and online community of collaborators. In this phase, the online community becomes more active in terms of allowing people to organize by interest and arrange fundraisers. Phase 4 and 5 should already be in development. Floor Returns: 3 major events in 3 countries that bring together 100,000+ people in order to creatively address Global Warming. 72 giant art works to be shot with a stereoscopic lens to create 3 seconds of 3-D animation to be animated into one second of film and auctioned for charity when film tour is completed. 3 seconds of 3-D animated film. Broadcast events watched by millions around the world. Expansion of online collaborative network encouraging micro-collaboration with the project, connecting producers with similar interests and providing a platform for dialogue addressing issues surrounding the film. Creation of online companion art gallery. Creation of accompanying music and art events. Potential of bringing hundreds of thousands together using art to build political and cultural bridges. Raising millions for addressing Global Warming. Documentary about the process and challenges of organizing and bringing people together. The 3 Second Film released on DVD with bonus footage and 3-D glasses. Supplementary branded merchandise. Expansion of art-making concept that can inspire collaborative change. 6

8 Phase 4: The 111 Second Film Festival Objectives: Shift responsibility for the organization of events from The 1 Second Foundation to our collaborative community, in effect crowd-sourcing the 111 projects which make up the 111 Second Film. Individuals will be encouraged to submit ideas for one-second films to be made in their part of the world, in response to local issues. The 1 Second Foundation will select 111 project ideas and provide seed funding and logistical support. Events will be largely self-organized on a local and virtual level, and will be coordinated to occur simultaneously. Mini-documentaries will be made about the collective effort to be edited into a master documentary. Individuals may support different projects (by interest, issue, concept, artist, etc.) virtually via the online community. Each of the 111 projects will have a local event leader and will produce either 12 or 24 finished frames to be animated. Results will produce between 1,332 to 2,664 paintings, and 111 seconds of animation. Floor Returns: 111 events in different parts of the world that bring together millions of people to creatively address regional issues. 1,332-2,664 giant paintings to be animated into 111 seconds of film and auctioned for charity when film tour is completed. Broadcast events watched by hundreds of millions around the world. Expansion of online collaborative network encouraging micro-collaboration with the project, connecting producers with similar interests and providing a platform for dialogue addressing issues surrounding the film. Creation of online companion art gallery. Creation of accompanying music and art events. Demonstration of bringing the world together using art to build political and cultural bridges. Raising millions of dollars to support 111 various social-needs. Multiple documentaries about the process and challenges of organizing and bringing millions of people together. The 111 Second Film released on DVD with bonus footage and mini-documentaries. Art installation that can tour along with film. Supplementary merchandise. Expansion of art-making concept that can inspire collaborative change. 7

9 Phase 5: The 11,111 Second Film Objectives: The goal will be to make a feature length animation film, narrative, that will be made during thousands of simultaneous micro-collaborative festivals. Objective is to create the largest collaborative work of art ever made that underlines the humanity that connects us all and the possibilities of what is possible when the world works together. Events will vary dramatically in scale, with come consisting of a handful of people in small towns painting 12 frames, while other events in large cities may draw tens of thousands, and could paint hundreds of frames. Project will rely on extensive infrastructure of volunteers and coordinators developed during the previous phases. Floor Returns: 5,000 events in different parts of the world, varying in scale, that brings together tens of millions of people to creatively address global poverty. 65,000 collaborative murals to be animated into 90-minutes of film, telling an original narrative story, and auctioned for charity when film tour is completed. Broadcast events watched by billions around the world. Expansion of online collaborative network encouraging micro-collaboration with the project, connecting producers with similar interests and providing a platform for dialogue addressing issues surrounding the film. Creation of art online as companion gallery. Creation of music and art events. Demonstration of bringing the world together using art to build political and cultural bridges. Raising hundreds of millions in much-needed funds to address Global Poverty. Multiple documentaries about the process and challenges of organizing and bringing millions of people together. The 11,111 Second Film released on DVD with bonus footage and mini-documentaries. Art installation that can tour along with film. Supplementary branded merchandise. Expansion of art-making concept that can inspire collaborative change. Creation of largest collaborative work of art in history. 8

10 Production Schedule 2007 June Sept 11 Phase 1: Schedule and Fundraise for Road Trip to Oprah and Post Production Sept 12 October 31 Phase 1: Embark on 45 day bio-diesel Road Trip to Oprah designed to engineer a tipping point for the project; pursue press/publicity while presenting at Universities and House Parties. Nov Dec Phase 1: Continue fundraising and press while organizing and transcribing tapes Phase 2: Explore collaborators, partners, and grants for Phase 2. Develop web site and marketing materials for The 2 Second Film. Phase 5: Explore writers for The 11,111 Second Film January December Phase 1: Complete Interviews, Editing, motion-graphics, and post-production for documentary while continuing to develop on-line community and collaborative art. Design merchandise and begin organizing premiere event to generate revenue for GFFW. Foundation Development: Hire Director of Development, Marketing/Sponsor coordinator, Volunteer Coordinator, Web Manager. Begin developing site for Foundation and Sequels. Phase 2: Developing The 2 Second Film; build Foundation, enlist partners and sponsors, and begin fundraising campaign for Phase 2. Phase 5: Find writer for The 11,111 Second script; start script development 2009 January March Phase 1: Finish making of documentary for The 1 Second Film and prepare for World Premiere Phase 5: script development for The 11,111 Second Film March 8, 2009 Phase 1: World Premiere of The 1 Second Film (auction 12 frames) March June Phase 1: Complete DVDs including footage from premiere. Design and manufacture ancillary merchandise. 9

11 2009 continued... Phase 2: Begin organizing events in NY and Afghanistan Phase 5: script development; art design, technical exploration June: Phase 1: Launch DVD release of The 1 Second Film June September Phase 1: continue to sell merchandise to generate revenue for GFFW, and supplement administrative costs Phase 2: Prep for NY and Afghanistan Events Sept 11, 2009 Phase 2 Events: The 2 Second Film -- 2 simultaneous events in NY and Afghanistan Sept December Phase 2: Editing and Post of Phase 2; touring of art Phase 3: Developing The 3D Second Film Phase 4: Developing Website for The 111 Second Film Festival 2010 January April Phase 2: Editing and Post of Phase 2 Phase 3: Preparing for The 3D Second Film April 25 (Earth Day) 2010 Phase 3 Events: The 3D Second Film Phase 4: Community voting to narrow top 111 ideas for seed-funding; Fundraising and Sponsorships. Developing event kits. Phase 5: Casting and Story Boarding May December Phase 3: Editing & Post-Production Phase 4: Voting for top 111 events; begin organizing, training regional event coordinators, recruiting talent and artists. Phase 5: Production of Live-Action for roto-scoping; preparation of animation 10

12 2011 January November Phase 3: Post-Production & Release Phase 4: Pre-Production, event coordination, documentary prep Phase 5: Animation Prep, Online Organizing, Sponsors & Fundraising November 11, 2011 Phase 4 Events: 111 Festivals/Parties Nov-Dec Phase 4: Post-Production Phase 5: continue Development 2012 January November Phase 4: Post-Production, Editing Phase 5: Fundraising and Organizing Events; Prepping Animation Frames November 11, 2012 Phase 5 Events: 5,000 Festivals Worldwide Nov-Dec Phase 5: Post Production. Exhibition of Paintings. Creating collectible merchandise January Phase 5 - Continue Post-production. Organze tour of paintings and exhibition events. Direct online community toward creating other non-profit collaborative projects. Potential for repeating production event, and creating other global collaborations. Develop archive of the 5 phases; create box set DVDs with special features and limited-edition art work. 11

13 Fundraising Stats The 1 Second Film has been financed by thousands of micro-donations from around the world. The director began fundraising starting with a zero dollar budget and a simple xeroxed flier, presenting the project to people met on the streets. The project has since grown one person and $1 at a time. 7/01/07 stats: 7,500+ donors cash: $109, countries in kind: $58,000 $163, raised average donation: $

14 The 1 Second Foundation Our 5 Phase Plan is overseen by The 1 Second Foundation, Inc., a non-profit organization devoted to using collaborative art to create social change. To learn more, please visit Board of Directors Ben Goldhirsh Albert Maysles Nirvan Mullick, CEO Stephen Nemeth Julie Taymor Advisory Board Michael Brodersen David Wilson Ben Wolkov Contact The 1 Second Foundation, Inc. P.O. Box Los Angeles, CA

15 The Tipping Point Be sure to follow The 1 Second Filmʼs Road to Oprah as we attempt to reach a tipping point for Phase 1 while creating a foundation for our various sequels. This fall, our documentary crew will embark on a 10,000 mile 45-day journey across America in a bio-diesel school bus, ending in Chicago where we hope to ask Oprah for $1 to join T1SFʼs thousands of producers. Along the way, we will be visiting over 30 universities and house parties, presenting our 5 Phase Plan to bring the world together. For more information and tax-deductible sponsor opportunities, please visit: 14

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